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                    <text>October 18, 1966
Mr. P . Cotter
99 Rock Lane W t
Rock Ferry, Birkenhead
Cheshire, England
Dear Mr . Cotter:
This will acknowledge receipt of your lett r
regarding your interest in teaching Soccer in
Atl ta .
Sin&lt;: the Soccer fr nchise is owned by the
Atl nta Braves , 1 am forw rding yOU:r letter to
Mr. R ichard Cecil for consider tio •
Sincerely yours,
Ivan Allen, Jr.
M yor
lAJr/br
CC: Mr. Richard Cecil
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              <text>October 18, 1966

Mr. P. Cotter

99 Rock Lane West
Rock Ferry, Birkenhead
Cheshire, England

Dear Mr. Cotter:

This will acknowledge receipt of your letter
regarding your interest in teaching Soccer in
Atlanta.

Since the Soccer franchise is owned by the
Atlanta Braves, I am forwarding your letter to
Mr. Richard Cecil for consideration.

Sincerely yours,

Ivan Allen, Jr.
Mayor

1AJdr/br

cC: Mr. Richard Cecil
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                    <text>G
\
October 17, 1966
Mr. Keith E . Carrington, Esq.
3 King ' s Ro
Waltbam Cros
Hert' , Engl
De
r Mr. Carringto :
I cer ·n1y ppr ciate yo:\U' nice l tter r gardin
the BBC T levi ion Program about Atl
and ou:r
d ah
new Soccer fr chise .
e are
the advent of tbi s
tin Atl
ample
ed
om
Sine r ly y
I
ll
All n, Jr.
yr
1A3r/
CC: Mr. Richard Cecil
'
�</text>
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              <text>er

October 17, 1966 1 )

Mr. Keith E, Carrington, Esq.
3 King's Road

Waltham Cross

Hert's, England

Dear Mr, Carrington:

I certainly appreciate your nice letter regarding
the BBC Television Program about Atlanta and our
new Soccer franchise. We are very excited about
the advent of this sport in Atlanta.

I am pleased to know that you will be coming to
America next year and certainly hope you will have
an opportunity to visit Atlanta. I am forwarding
your letter to Mr. Richard A. Cecil of the Atlanta
Braves, who may be of assistance in locating an
Atlanta family who might have a guest room for
rent. I am sure you will hear from him shortly.

Sincerely yours,

Ivan Alien, Jr.
Mayor

lAir/br

CC: Mr. Richard Cecil

a la lane
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                <text>Box 19, Folder 15, Document 21</text>
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                    <text>August Z3, 1966
Mr. John McHale
Th Atlanta B v
Atlanta Stadi
Atl
Dear John:
M y good fri
, Ke
thM 1 u. ad
he ia making appli tton to ell Brav
bia
c in F y tt ville ~ xt y ar.
Sincer ly your ,
lAJ'r/br
CC: Mr. Kenneth Mel ar
t
t
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              <text>August 23, 1966

Mr. John McHaie
The Atlanta Braves
Atlanta Stadium
Atlanta, Georgia

Dear John:

My good friend, Kenneth Melear, advises me that
he is making application to sell Braves‘ tickets at
his place in Fayetteville next year.

My experience has indicated that he is a gentleman
of the highest quality and his place of business would
be an excellent outlet for Braves' tickets. Your
consideration will be greatly appreciated.

Sincerely yours,

Ivan Allen, Jr.
Mayor

IA3r/br

CC: Mr. Kenneth Melear
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                    <text>August 15. 1966
Miss Phillis Kapp
c/o S. R . Freeman
Landmark Apartm nt 112.204
215 Piedmont Avenu
Atlanta, Georgia
Dear Mi
Kapp:
ill acknowledge receipt of your lettu
requ ting a refund from. the Barbara Str is nd
Conce.rt.
Thi
1 am forwar
your letter to Mr . Rod Kim
Dir ctor of Spec· 1 Events for the Bra
, I
re it will rec ive proper c
ider ti •
Sincerely your ,
Ivan All,n, Jr.
M yor
lAJr/bz
CC: Mr. Rod Kimball
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              <text>August 15, 1966 |

Miss Phillis Kapp

c/oS. R. Freeman
Landmark Apartment #2204
215 Piedmont Avenue
Atlanta, Georgia

Dear Miss Kapp:

This will acknowledge receipt of your letter
requesting a refund from the Barbara Streisand
Concert.

I am forwarding your letter to Mr. Rod Kimball,
Director of Special Events for the Braves, I am
sure it will receive proper consideration,

Sincerely yours,

Ivan Allén, Ir.
Mayor

lAJr/br

Cc: Mr. Rod Kimball
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                    <text>August 9, 1966
Professor George D . Houser
Professor Robert A. Weinberg
Georgia Institute of Technology
School of Industrial Management
Atlanta, Georgia 30332
Dear Professors Houser and Weinberg:
I am pleas d to lea:rn of the independent research project
chosen by one of your students regarding the economic
impact of the Braves' move to Atlanta.
I am sure that all of the available information has been
given to yoq and I look forward to reviewing the report
when it is published.
Sincerely,
Ivan All n. Jr.
Mayor
1A.1r:eo
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              <text>August 9, 1966

Professor George D. Houser
Professor Robert A. Weinberg
Georgia Institute of Technology
School of Industrial Management
Atlanta, Georgia 30332

Dear Professors Houser and Weinberg:

I am pleased to learn of the independent research project
chosen by one of your students regarding the economic
impact of the Braves’ move to Atlanta.

I am sure that all of the available information has been
given to you and I look forward to reviewing the report
when it is published.

Sincerely,

Ivan Allen, Jr.
Mayor

lATr:eo

 

 
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                    <text>GEORGIA INSTITUTE OF TECHNOLOGY
ATLANTA. GEO RGIA 30332
SCH OO L O F
IN D USTRIA L MANAGEMENT
August 5, 1966
J
&gt;- '
v
./1,, ' )
/ u.,,--( \,J l-·-._1L
t
The Honorable Ivan H. Allen
Mayor of Atlanta
Georgia
Dear Mayor Allen:
One of the degree requirements for a Master of Science in Industrial
Management at Georgia Tech is an independent research project to be
chosen by the student involved. In fulfilling this requirement, we
have undertaken an analysis of the economic impact of the Atlanta
Braves on the city of Atlanta.
During a conversation this morning with Dale Henson, of the Chamber
of Corrnnerce, it was pointed up that the results of this study might be
of interest to your office. The effort has been underwritten by the
Braves and includes some 1500 personal interviews during ball games, so
it should be as comprehensive as anything which is currently available .
The study will be completed during September and the Braves should be
able to distribute the findings shortly thereafter; however, we are
in no position to counnit the Braves management to any specific publication date.
If your office has any information which might serve t o make the
study more complete and/or valid, we would appreciate it if it could
be forwarded to us, or we would b e glad to make arrangements to visit
your office and obtain it personally. We will appreciate any help
which you might provide and hope that the published r esults will be
of use to your office.
Ge orge D. Hou ser
~c:?.c:J~-!7
Rober t A. Weinberg
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              <text>GEORGIA INSTITUTE OF TECHNOLOGY

ATLANTA. GEORGIA 30332

SCHOOL OF
INDUSTRIAL MANAGEMENT

August 5, 1966

The Honorable Ivan H. Allen
Mayor of Atlanta
Georgia

Dear Mayor Allen:

One of the degree requirements for a Master of Science in Industrial
Management at Georgia Tech is an independent research project to be
chosen by the student involved. In fulfilling this requirement, we
have undertaken an analysis of the economic impact of the Atlanta
Braves on the city of Atlanta.

During a conversation this morning with Dale Henson, of the Chamber

of Commerce, it was pointed up that the results of this study might be
of interest to your office. The effort has been underwritten by the
Braves and includes some 1500 personal interviews during ball games, so
it should be as comprehensive as anything which is currently available.
The study will be completed during September and the Braves should be
able to distribute the findings shortly thereafter; however, we are

in no position to commit the Braves management to any specific publi-
cation date.

If your office has any information which might serve to make the
study more complete and/or valid, we would appreciate it if it could
be forwarded to us, or we would be glad to make arrangements to visit
your office and obtain it personally. We will appreciate any help
which you might provide and hope that the published results will be
of use to your office.

Sincerely yours,

George D. Houser

Leéaut 2 Cen Cong

Robert A. Weinberg
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                    <text>August 1, 1966
Mr . J olm J . McHale
President and General Manager
Atlanta Braves, Inc .
Atlanta Stadium
Atlanta, Georgia
Dear John:
We tho ou.ghly enjoyed the Virginia peanuts
which you sent us at the game.
This was a great week-end and I know August
8th will further enhance our attendance r cords.
Sincei- ly yours,
Ivan Allen, Jr.
Mayor
IAJ"J:/br
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              <text>August 1, 1966

Mr. John J. McHale

President and General Manager
Atlanta Braves, Inc.

Atlanta Stadium

Atlanta, Georgia

Dear John:

We thomoughly enjoyed the Virginia peanuts
which you sent us at the game.

This was a great week-end and I know August
Sth will further enhance our attendance records.

Sincerely yours,

Ivan Allen, Jr.
Mayor

1ASr/br
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                  <elementText elementTextId="39238">
                    <text>August 3, 1966
Mrs . JoAnne Norton
Mr • Suzanne Dunn
908 C scade Avenue, S . W.
Atlanta, Geor ·
303ll
D
r Mr • No,rto and Mrs. Dunn:
This . ·n acknowledge r ceipt of your lett r of
July 28th regarding your recent trip to the Stadium
ith your Cub Sc t · ck.
t your trip did not provide
opportunity
to meet all of th Braves, but l m ur you -realiz
th many problem
th hlch major 1 agu. team
t confronted. I cert inly hope that in th future the
Bra
c · .n
ep the public fully in.for
d
to the
vailabiltty f the players to
n auto rap •
1
sorry
Sincerely you.re.
I
Allen, Jr.
M yor
lA.1r/ r
CC: Mr. John McHale
�</text>
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            <elementText elementTextId="39239">
              <text>August 3, 1966

Mrs. JoAnne Norton

Mrs. Suzanne Dunn

908 Cascade Avenue, S. W.
Atlanta, Georgia 30311

Dear Mrs. Norton and Mrs. Dunn:

This will acknowledge receipt of your letter of
July 28th regarding your recent trip to the Stadium
with your Cub Scout Pack.

I am sorry that your trip did not provide an opportunity
to meet all of the Braves, but 1 am sure you realize
the many problems with which a major league team

is confronted. I certainly hope that in the future the
Braves can keep the public fully informed as to the

availability of the players to sign autographs.

Sincerely yours,

Ivan Allen, Jr.
Mayor

IAJr/br

CG: Mr. John McHale

 

 

 
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                <text>Box 19, Folder 15, Document 27</text>
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                  <elementText elementTextId="39240">
                    <text>July 28, 1966
Hon. Iv a n Allen, Ma yor
City Hall
Atl ant a , Georgia
Dear Sir:
On Jwly 27th we c ar ri e d twel ve Cub Sc outs to Atlanta Stadi um t o see
the ball game and to meet the Br a ve s - or s o we thought.
We had been up to th e Stad ium Office on a pr evious vi s i t an d th e
young l ad y told us we c ould bri ng th e boys to an ev ening game a t
6 p . m. and they c ould be t aken i nt o t he dugout to meet the pl a yer ~.
To con f irm this I c alled Mr . Jo e Gersho n, Presi de n t of th e Br a ves
400 Club. He r efe rr e d me to Mr . J erry Sachs, Public Rel at i ons
Dir e ctor of the Br a ves . His office told me t o bring th e bo ys down
t o ~e dugout level seats at 6 p . m. and, e ven thoug h th e y c oul d not
go into th e dugout, the pl ayers woul d c ome ov er and si gn their
aut ograph bo oks. This we did . We had t h e Cub s the r e at 5:45 and
the y wer e the only c h i ldr en in th e stands at th e time.
Felipe Alou an d Mack Jon es c ame over and were extremely nice t o
the boys, s i gn in g their books and letting th e boys make the ir
picture s and talk in g to them. Howe ver t he rest of the team were
ru de to the poi nt of being nas ty to t he childr en.
Twelve s mall boys wer e very di sapp ointe d; ho wever , they were s t ill
pulling for their Br a ves wh en t he y t ook the fi eld.
How does a pa r e nt or l eader of chil dr en, tell a boy th a t his idol
ma y be a great pl a yer on the field but tha t he is not muc h as a
man?
We ho pe that s ome thing c a n be do ne s o t hat oth er childr e n will not
be di sapp ointed as ours were. If ne c es sary, th e pers onn el s hould
i ns truct a nyon e who c alls th at it i s not poss ible to me e t th e
Bra ves. Althou gh I f e el th a t thi s would be c ould for the s pirit
of the pla yers as wel l as th e f a ns if there wa s a closer r el a t i onsh i p .
Your s vory tru l y,
cc: Mr • . John McHal e
I
i/J
J] A
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              <text>July 28, 1966

Hon. Ivan Allen, Mayor
City Hall
Atlanta, Georgia

Dear Sir:

On Jély 27th we carried twelve Cub Scouts to Atlanta Stadium to see
the ball game and to meet the Graves - or so we thought.

We had been up to the Stadium Office on a previous visit and the
young lady told us we could bring the boys to an evening game at

6 p.m, and they could be taken into the dugout to meet the players.
To confirm this I called Mr. Joe Gershon, President of the Braves
400 Club. He referred me to Mr. Jerry Sachs, Public Relations
Director of the Braves. His office told me to bring the boys down
to he dugout level seats at 6 p.m. and, even though they could not
go into the dugout, the players would come over and sign their
autograph books. This we did. We had the Cubs there at 5:45 and
they were the only children in the stands at the time.

Felipe Alou and Mack Jones came over and were extremely nice to
the boys, signing their books and letting the boys make their
pictures and talking to them, However the rest of the team were
rude to the point of being nasty to the children,

Twelve small boys were very disappointed; however, they were still
pulling for their Braves when they took the field.

How does a parent or leader of children. tell a boy that his idol
may be a great player on the field but that he is not much as a
man?

We hope that something can be done so that other children will not

be disappointed as ours were. If necessary, the personnel should
instruct anyone who calls that it is not possible to meet the

Braves. Although I feel that this would be could for the spirit

of the players as well as the fans if there was a closer relationship.

Yours very truly,

NH dame] ton
Suzanne i.

Den thers, Den &amp;

Cub Pack 33

Gordon Street Presbyterian Church
Atlanta, Georgia

oy
gat jose hie ee 7 eer ae

ae: ae e 7—)~ is fA ae ZY e i

él

   
 

ee: Mr..dohn McHale
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  <item itemId="9092" public="1" featured="0">
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        <src>https://ivanallen.iac.gatech.edu/mayoral-records/traditional/files/original/f6dd0b442c12eed9eaeaf9e2a01e74fb.pdf</src>
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                    <text>ATLANTA STADIUM
ATLANTA, GA . 30312
AC 404- 522 - 7630
July 22, 1966
Mayor Ivan Allen, Jr.
City of Atlanta
City I:Jall
Atlanta, Georgia
Dear Mayor Allen:
My contribution t o the parade was very small, but anything
that you would like the writer to do I'm at your valued
commands.
Thank you for the license plate, and we'll continue to
sing the praises of Atlanta on our visits into the hinterlands. Just a voice crying in the wilderness to have the
fans "rally" around the Braves.
Glennon
a Sales Director
EG:lc
�</text>
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          <elementTextContainer>
            <elementText elementTextId="39243">
              <text> 

ATLANTA STADIUM
ATLANTA, GA. 30312
AC 404—522-7630

July 22, 1966

Mayor Ivan Allen, Jr.
City of Atlanta

City Hall

Atlanta, Georgia

Dear Mayor Allen:

My contribution to the parade was very small, but anything
that you would like the writer to do I'm at your valued
commands .

Thank you for the license plate, and we'll continue to
sing the praises of Atlanta on our visits into the hinter-
lands. Just a voice crying in the wildermess to have the
fans "rally" around the Braves.

     

die Glennon
a Sales Director

EG:le
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                <text>Box 19, Folder 15, Document 29</text>
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        <src>https://ivanallen.iac.gatech.edu/mayoral-records/traditional/files/original/c962fdb603b0f977a62d5b6234244274.pdf</src>
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                  <elementText elementTextId="39244">
                    <text>July 19, 1966
Mis Peggy Launius
200 Mont omery Ferry Drive, N . E .
A rtm nt H21
Atlan , Georg·
D arjMi
T
SU
L uni





nk you for your letter of July 18th and your
e tio 'If
rcilng the na
t the Atlanta
Stadium.
1 am f o aJ'd
your lett r to th
in ord ~ that y ur fine u g ti
pro r c • eration.
Sine r 1y y
Iv
A
M yor
IAJr/br
CC: Mr. Jerry Sachs
l" ,
, Jr.
�</text>
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          <elementTextContainer>
            <elementText elementTextId="39245">
              <text>July 19, 1966

Miss Peggy Launius

200 Montgomery Ferry Drive, N. E.

Apartment #21

Atlanta, Georgia

DearjMiss Launius:

Thank you for your letter of July 18th and your
suggestion regarding the flag at the Atlanta
Stadium.

Il am forwarding your letter to the Atlanta Braves
in order that your fine suggestion might receive
proper consideration.

Sincerely yours,

Ivan Allen, Jr.

IAJxr/br

CC: Mr. Jerry Sachs
</text>
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                <text>Box 19, Folder 15, Document 30</text>
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                <elementTextContainer>
                  <elementText elementTextId="39246">
                    <text>July 18. 1966
Mr . Har old Butl r
1439 L wrencevill R d
Dec tur. Georgi
30030
Dear Mr • Batl r :
I ha e read you.r letter with great int r _ t and
think that
s
ggy Learmiu uggeaU has
considerabl m rit.
I am for
them tt
Br ·'tr
imm d..ia.te co
in ord _r ·t hat
ider ti
Sincei-ely your ,
Ivan Allen, Jr.
yor
lAJ~/br
Mr. Jerry Sachs
�</text>
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          <elementTextContainer>
            <elementText elementTextId="39247">
              <text>July 18, 1966

Mrs. Harold Butler

1439 Lawrenceville Road
Decatur, Georgia 30030
Dear Mrs. Butler:

I have read your letter with great interest and
think that Misa Peggy Learinius’ suggestion has
considerable merit.

Iam forwarding it to the Braves in order that
the matter receive immediate consideration.

Sincerely yours,

Ivan Allen, Ir.
Mayor

1ASr/br

Mr. Jerry Sachs
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              <elementText elementTextId="18187">
                <text>Box 19, Folder 15, Document 31</text>
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                  <elementText elementTextId="39248">
                    <text>June 29 , 1966
Mr . A. H. Thorpe
President Local 148
Atlanta Federation of Musicians
62 2 Loew's Theatre Building
Atlanta, Georgia 30303
Dear Mr. Thorpe :
Some time ago Mayor Ivan Allen, Jr . referred to me a fine letter you
had written him.
I would like you to know that the Braves would be honored to work with
your organization at any time, but we have established a firm charity
program which will involve the improvement of our neighborhood. We
believe this is our primary obligation and one that can benefit all
of Atlanta.
I certainly would appreciate the pleasure of meeting you personally
and perhaps you would find a time in your schedule which would permit
you to be my guest at a ball game .
WCB:ls
cc:
Mayor Ivan Allen, Jr. /
�</text>
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          <description>Any textual data included in the document</description>
          <elementTextContainer>
            <elementText elementTextId="39249">
              <text>June 29, 1966

 

Mr. A. H. Thorpe

President Local 148

Atlanta Federation of Musicians
622 Loew's Theatre Building
Atlanta, Georgia 30303

Dear Mr. Thorpe:

Some time ago Mayor Ivan Allen, Jr. referred to me a fine letter you
had written him.

I would like you to know that the Braves would be honored to work with
your organization at any time, but we have established a firm charity
program which will involve the improvement of our neighborhood. We
believe this is our primary obligation and one that can benefit all

of Atlanta.

I certainly would appreciate the pleasure of meeting you personally
and perhaps you would find a time in your schedule which would permit
you to be my guest at a ball game.

 

artholomay
Chairman of the Board

WCB:1s

cc: Mayor Ivan Allen, Pe
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                <text>Box 19, Folder 15, Document 32</text>
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                    <text>June 21, 1966
Mr. William c. Bartholomay
The Atlanta Br ves
At lanta, Georgia
oeai:
• Bartholo ay :
orth Avenue Presbyteri· n Church is vitally interested
ha ve
in all activiti s of th Atlant c munity . Your Br v
given
tre ndous li.ft to our area .
or tbi reason w
ould
like to become better acquainted with you nd the Brav s , nd
give th people of Atlanta an opportunity to oet t he .
W thought that p rh p s during one ot your bom
t nd
e ight dcsignat our v n'ng ervice a "Atl nta Brav
I igbt"
nd hav
r c ption £or you and the te
a~ter rd. Thi
uld
give th b 11 ply r
n opportunity to worship tog th r with
the Atlant co uni~y nd tb n
et th
in~or lly l t r . We
not d you will be bo
July 17 nd 31. P rhap it could b
rr g d eitb r on of thee night.
Sincer ly,
ilson L . N ring
Minist r tot
Co
N/
unity
�</text>
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              <text>June 21, 1966

Mr. William C, Bartholomay
The Atlanta Braves
Atlanta, Georgia

Dear Mr. Bartholomays:

- North Avenue Presbyterian Church is vitally interested
in all activities of the Atlanta community. Your Braves have
given a tremendous Lift to our area, For this reason we would
like to become better acquainted with you and the Braves, and
give the people of Atlanta an opportunity to meet then,

We thought that perhaps during one of your home stands
we might designate our evening service as "Atlanta Braves Night"
and have a reception for you and the team afterwards, “his would
give the ball players an opportunity to worship together with
the Atlanta community and then meet them informally later. We
noted you wili be home July 17 and 31. Perhaps it could be
arranged either one of these nights.

Sincerely,
Wilson L. Nearing

Minister to the Community
N/nmen

 

 

 
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                    <text>J une 27 , 1966
Mr. Wil son L. Nearing
North Avenue Presbyt er ian Church
Corner Peachtree St . and Nor th Avenue
At l anta, Georgia 30308
Dear Mr . Nearing:
Thank you very much for your fine let t er of June 21, 1966.
I am honored to accept your cordial invitation on behalf of the Braves
and I would suggest that July 17 would probably be the most convenient
date from our standpoint. The team leaves on a road trip immediately
after the game of July 31, whereas we will still be home on J uly 17.
Mr . John McHale, president and general manager of the Braves, will also
be with me on July 17 and he will arran~e to bring additional members
of our front office as well as a representative group of players. I have
asked him to get in touch with you later on with the list of our total
delegation . Once again I want to express my thanks for your thoughtfulness.
Looking forward to meetinr. you soon.
am C. Bartholomay
rman of the Board
WCB:ls
cc:
Mr. John Mcllale
be:
Mayor Ivan Allen, Jr.
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              <text>rr eer eee eee eee eccceeeeeeeeeeeeeeeeeeeee cece eee LL LL————SK —

June 27, 1966

Mr. Wilson L. Nearing

North Avenue Presbyterian Church
Corner Peachtree St. and North Avenue
Atlanta, Georgia 30308

Dear Mr. Nearing:

Thank you very much for your fine letter of June 21, 1966.

I am honored to accept your cordial invitation on behalf of the Braves
and I would suggest that July 17 would probably be the most convenient
date from our standpoint. The team leaves on a road trip immediately
after the game of July 31, whereas we will still be home on July 17.

Mr. John McHale, president and general manager of the Braves, will also
be with me on July 17 and he will arrange to bring additional members

of our front office as well as a representative group of players. I have
asked him to get in touch with you later on with the list of our total
delegation. Once again I want to express my thanks for your thoughtfulness.
Looking forward to meeting you soon.

neerelyy

W am C. Bartholomay
Chairman of the Board

WCB:1s

ec: Mr. John McHale

be: Mayor Ivan Allen, Jr.
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                    <text>June 30, 1966
M r. Warren Giles
P resident
National Baseball League
680 Fifth Avenue
New York, New York
Dear Warren :
I wish you could bav been here la t weekend
when the Brave dr w over 160, 000 in thr e
day •
It was great confirmation of your faith in
bringing th National League to Atlanta, for
which we hall always be most rateful.
Sincer ly~
Ivan Allen, Jr.
yor
IA.Jr:am
�</text>
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          <elementTextContainer>
            <elementText elementTextId="39255">
              <text>June 30, 1966

Mr. Warren Giles
President

National Baseball League
680 Fifth Avenue

New York, New York

Dear Warren:

I wish you could have been here last weekend
when the Braves drew over 160, 000 in three
days.

It was a great confirmation of your faith in
bringing the National League to Atlanta, for
which we shall always be most grateful.

Sincerely,

Ivan Allen, Jr.
Mayor

IAJr:am
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                    <text>i1
1·
NOR H AVENUE PRESBYTERIAN CHURCH
CORNER PEACHTREE ST, AND NORTH AVENUE


,


ATLANTA. GEORGIA 30308
I
·lM
I N Is TE Rs
V ERNON S . BROYLES. JR ,
COOK W. FREEMAN
WILSON L. NEARING
/JOSEPH G. HOLT
I
June 21, 1966





I'
Mro William C 0 Ba tholomay
The Atlanta BraveJ
Atlanta, Georgia
I
.
Dear Mr. Bartholomay:
.
I
.
.
.
.
d
North Avenue P resbyterian Church is vitally intereste
in all activities 1of the Atlanta commun i tyo Your Braves have
given a tremendous lift t o our area., For this reason we would
like to become better acquainted with you and the Braves, and
g ive the people of Atlanta an o ppor tunity - to meet them.
We thought that perhaps during one of your home stands
we might designate our evening service as "Atlanta Braves Night"
and have a ~reception f o r you and the team afterwards 0
This would
give the ball players an op p ortunity to wor ship together with
the Atlanta community and t hen meet them inf orma lly later
We ·
noted you will be 'home July 17 and 310 Perh ap s it could be
ar r anged either one of these ni ghts
0
0
- Min i ster to
N/ men

 ----
-143.215.248.55
,-
�</text>
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              <text>NORTH AVENUE PRESBYTERIAN CHURCH.
CORNER PEACHTREE ST. AND NORTH AVENUE
ATLANTA, GEORGIA 30308

MINISTERS

VERNON S, BROYLES, JR.
COOK W. FREEMAN

WILSON L. NEARING
JOSEPH G, HOLT June 21, 1966

Mr. William C, Bartholomay
The Atlanta Braves
Atlanta, Georgia

Dear Mr. Bartholomay:

North Avenue Presbyterian Church is vitally interested
in all activities of the Atlanta community. Your Braves have
Given a tremendous lift to our area, For this reason we would
like to become better acquainted with you and the Braves, and
give the people of Atlanta an opportunity to meet them,

We thought that perhaps during one of your home stands
we might designate our evening service as "Atlanta Braves Night"
and have a_reception for you and the team afterwards, This would
give the ball players an opportunity to worship together with
the Atlanta community and then meet them informally later, We
noted you will be home July 17 and 31, Perhaps it covld be
arranged either one of these nights. .

 

N/men ;

(xERO} [xen]
cory | cory

XERO

COPY
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                <text>Box 19, Folder 15, Document 36</text>
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                  <elementText elementTextId="39258">
                    <text>June Z7, 1966
Mr. H . Charles Ftedericks
P. 0 . B
1094
Rome , G orgia 30161
D
r Mr . Fredi ric
Thi will cknowledge receipt of yo r le:tte~ of
J'l.llle Z3rd reque ting further infOJ!'ma
reg rding
y ur risit t the At nta Staclimn.
,..__ i _ your letter to the ALW,;MG
the pedal request that they a.dvi e y
t
lUl&lt;IL]~-....,· ...g facilities
il bl clos to th Stadium,
hicb. g t yo
uld use, etc.
provisi
S dium for pat%
y
l certainly hope you will be
e aoo •
Si
rely yow: ,
1
AU
M yor
Jr/ r
CC: Mr. Jerry Sachs
Sr.
�</text>
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            <elementText elementTextId="39259">
              <text>June 27, 1966

Mr. H. Charles Fredericks
P. O. Box 1094
Rome, Georgia 30161

Dear Mr. Fredericks:

This will acknowledge receipt of your letter of
June 23rd requesting further information regarding
your visit to the Atlanta Stadium.

lam referring your letter to the Atlanta Braves
with the special request that they advise you what
parking facilities are available close to the Stadium,
which gate you should use, etc. There are
provisions at the Stadium for patrons such as you,
and I certainly hope you will be able to come soon.

Sincerely yours,

Ivan Allen, Ir.
Mayor

1AJx/br

CC: Mr. Jerry Sachs

es
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                  <elementText elementTextId="39260">
                    <text>r'c
)~
~ ,/
7 Jc+/")) ~
SECOM
SYSTEMS
/
SOUTHEASTERN COM M UNICATIONS SYSTEMS , I NC . • 1 S 26 HOWELL MILL RD ., NW• ATLANTA , GEORGIA 30318 • ( 4 04) 351 - 6453
Jun e 1, 1966
The Honorabl e Ivan Allen , Jr .
Mayor, City of Atl anta
r'ity Hall
Atlant a , Georoi a
Dear Mayor Allen :
I have s pent the l ast two e veni nqs out at our Stadium watchi ng our Rrave s ,
'T'h e ni qhts were not exactl y the Braves ' ni ohts , nor the fans ~ Thev were ,
however, eveni ngs of exci t i no b aseball for basebal l fans .
Almost every o l d-line ma jor l eague c i ty has had to experi ence seasons of
u p s and downs , and y et t hey hav e manaoed t o sustai n t h eir support for
their t e ams ; sunnort i n the f or m of adulati ng pai d attPndance a t aames .
The resul t s are evi dent where a t eam has not b een supported ; the t eam
moves out of town , as was the case of Mil wau kee .
I was ext reme lv di s turbed to see s o many people l eavinq so ear l y dur i nq
the qame and the drop off i n attendance 'Tuesday ni ah t over Monday eveni na .
Mo st disturbi nq were comments such as , "'T'hev ought to go back t o Mil waukee,
if Milwaukee will t ake them ba ck ." I a l so hear commPnts t o the effect that
At l ant a i s a foot ball t own and will nP.ver suppor t a l osing baseball team .
We a r e a ma j or l eague c i t y at t hi s noin t on l y to thP. point that we now have
a maj or l eague t eam. We will be a ma j or l eaque baseball c itv in fact and
deed when the Braves a ~e aiven real support . Everybody l oves a winner , but
even wi nners have to lose s ome times , and at t imes even for l ong stretches .
Pro and con opi ni ons abou t Br agan and i ndividual pl ay ers are h ealthy and
are a oart of spectator sports , bu t f i ckl eness can on l y go s o far. The
verv worst thinq that 6oul d happen i s havi nq t he Braves win a penant i n
their first year here . All that can happen after that i s for the team to
stay s tatus quo or go down .
I think that news medi a have donP. a fai r ly good job of promoti no the Braves ,
but more is needed . The civi c leaders who hel ped brina thP Rraves to u s
have to maintain and radiate thei r enthusiasm. Unfortunatel y, Atlanta
does not h ave New York ' s sense of humor that has more than sustained the
Mets through several dark years.
D I STR IB U TOR OF@
IICIID-l -11111
�Mavbe we ouqht to start openi ng up our somewhat starched collars and
introduce more showmanship into activities at the Stadium. Atlanta is
a potpourri of people from all over the country. Why not have "New
Yorkers ' Niqht" when the Mets are here, and Phili=idelphia niaht when the
Phillies are here, etc. We don't have to ao to quite the extremes of
Bill Veeck, (or do we?) but more color would add to the f un . Anyway,
vou have to agr ee that baseball is a lways good, but we n eed the fans
out there durinq good times and not s o good times.
Let's make each and every Brave feel as biq in Atlanta, as biq as Atlanta
now feels that it is in the world of sports.
Cor dia lly,
SECOM SYSTEMS, I NC.
Ceff:::i7!f'
I
President
J BH/ ms
CC: Mr . J ohn Mc Hal e
President
Atl anta Braves Baseb a ll Cl ub
Atlanta Stadium
521 Capitol Av e ., s.w.
Atlanta, Geor gi a
�</text>
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              <text>June 1, 1966

The Honorable Ivan Allen, Jr.
Mayor, City of Atlanta

City Hall

Atlanta, Georgia

Dear Mayor Allen:

I have spent the last two evenings out at our Stadium watching our Rraves,
The nights were not exactly the Braves' nights, nor the fans‘ They were,
however, evenings of exciting baseball for baseball fans.

Almost every old—line major league city has had to experience seasons of
ups and downs, and yet they have managed to sustain their support for
their teams; sunnort in the form of adulating paid attendance at aames.
The results are evident where a team has not been supported; the team
moves out of town, as was the case of Milwaukee.

I was extremelv disturbed to see so many people leaving so early during
the game and the drop off in attendance Tuesday nicht over Monday evenina.
Most disturbing were comments such as, "They ought to go back to Milwaukee,
if Milwaukee will take them back.'"' I also hear comments to the effect that
Atlanta is a football town and will never support a losing baseball team.
We are a major league city at this noint only to the point that we now have
a major league team. We will be a major leaque baseball city in fact and
deed when the Braves are given real support. Everybody loves a winner, but
even winners have to lose sometimes, and at times even for long stretches.

Pro and con opinions about Bragan and individual players are healthy and
are a part of spectator sports, but fickleness can only go so far. The
verv worst thing that could happen is having the Braves win a penant in
their first year here. All that can happen after that is for the team to
stay status quo or go down.

I think that news media have done a fairly good job of promoting the Braves,
but more is needed. The civic leaders who helped brina the Rraves to us
have to maintain and radiate their enthusiasm. Unfortunately, Atlanta

does not have New York's sense of humor that has more than sustained the
Mets through several dark years.

DISTRIBUTOR OF ®

 
Mavbe we ought to start opening up our somewhat starched collars and
introduce more showmanship into activities at the Stadium. Atlanta is
a potpourri of people from all over the country. Why not have "New
Yorkers' Night" when the Mets are here, and Philadelphia night when the
Phillies are here, etc. We don't have to qo to quite the extremes of
Bill Veeck, (or do we?) but more color would add to the fun. Anyway,
you have to agree that baseball is always good, but we need the fans
out there during good times and not so good times.

Let's make each and every Brave feel as big in Atlanta, as biq as Atlanta
now feels that it is in the world of sports.

Cordially,
SECOM SYSTEMS, INC.

a None fol

Joseph B. Hinetfeld
President

JBH/ms

CC: Mr. John Mc Hale
President
Atlanta Braves Baseball Club
Atlanta Stadium
521 Capitol Ave., S.W.
Atlanta, Georgia
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        <src>https://ivanallen.iac.gatech.edu/mayoral-records/traditional/files/original/f8eec50e98e6778f935b1db7e48d7117.pdf</src>
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                    <text>May 31, 1966
Mr. Bill M c Neely
Lake Toxaway,
North Carolina
Dear Bill:
Louise and I are delighted to know that you are
bringing a group down from the Rosemond High
School. We should like very much to have them
as our guests at the baseball game on Saturday
evening.
I am having the Braves Ticket Office mail 18
tickets direct to you. I hope they enjoy the game,
and I sure hope we win!
Sincerely,
Ivan Allen, Jr.
IAJr:am
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              <text>May 31, 1966

Mr, Bill McNeely
Lake Toxaway,
North Carolina

Dear Bill:

Louise and I are delighted to know that you are

bringing a group down from the Rosemond High
School, We should like very much to have them
as our guests at the baseball game on Saturday

evening.

Iam having the Braves Ticket Office mail 18
tickets direct to you. I hope they enjoy the game,

and I sure hope we win!

Sincerely,

Ivan Allen, Jr.

IAJr:am
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