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\
I
\
TELEPHONE CALL IN SHOW ON VITAL ISSUES
A NATIONAL RADIO
NELSON PRICE, Executive Producer
BEN LOGAN , Producer
EDWARD M. JONES, Director of Programming
DEL SHIELDS, Host
475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 2121663-8900
August 27, 1968
Mr. Dan Sweat
City Hall
A tlant a, Ga.
Dear Mr. Sweat:
The Urban Coali tion cooperates wi t h three o t he:i' nat ional organj_ z ations in presenting a national radio program five nights each week.
In Atlanta, Night Call is heard on station WAOK (1380 kc) from 11:30 PM
to 12: 30 AM.
Night Call is a nat ional, telephone c a ll-i n prog ram. A guest of n a tional or int ernationa l prominence is f eatured each ni gh t .
Persons
listening to Ni ght Call in 60 cities across the country may t elephone
collect , talk wi tl l the guest and host, Del Shields, about the issue
of the nigh t . Most of the issues revolve around the urban crisis.
I
am enclosing a p a cket with full informat ion .
Would you consi d e r doi n g a coupl e of t h i n g s ?
Help build audience for the prog ram b y
promoting i t through your channels:
We wi ll be gl a d t o furnish posters t o
y ou in quantity, weekly information
regard i n g guests and i s sues, and a
demo nstrati o :, .n tap e o f t h e p rogram for
use in meeting s o r wi t h individu als.
Suppo rt the s t a t ion in its p r es e ntati on
o f Ni gh t Call?
Sinc e th e p r o gram does
d eal wi ~i1.~ c on troversial issu es and at
t imes pres e nts controversial gu ests ,
stations need suppo rt from community
l e aders .
Th e p erson with whom we h a v e
been working at WAOK i s Ken Gol d bl att .
Released in c ooperation with th e Broadc asting and Film Commission,
National Counc il of Churc hes, and the National Cathoiic Office for Radio and Television (NCO RT)
Prod uced by TRAFCO/Televi sion, Radio and Film Commission of Th e United Method ist Ch urch,
Harry C. Spe.nce r, General Sec retary ,
�Continued, Page two, Mr. Swea t
Night Call is based on the premise that Americans are willing
to listen and discuss an~ idea; that people from different
backgrounds and with different attitudes and ideas must speak
and listen to one another before they can accept each other and
work together in solving the problems of our nation. Night Call
provides this opportunity.
It demonstrates that problems are
pretty much the same everywhere and that the search for answers
in Pittsburgh or Watts are relevant to just about every part of the
nation.
We'll also be glad to have suggestions on issues and guests.
If a
problem or a success program can be helped by, national exposure, we'd
like to know about it.
I will be looking forward to hearing
NP:mj
Enclosure
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              <text>1 4

Vg
ELEPHONE CALL IN SHOW ON VITAL ISSUES

seep

NELSON PRICE, Executive Producer

BEN LOGAN, Producer 475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 212/663-8900

EDWARD M. JONES, Director of Programming
DEL SHIELDS, Host

August 27, 1968

Mr, Dan Sweat
City Hall
Atlant a, Ga.

Dear Mr. Sweat:

The Urban Coalition cooperates with three othe? national organiza-
tions in presenting a national radio p rogram five nights each week,

In Atlanta, Night Call is heard on station WAOK (1380 ke) from 11:30 PM
to 12:30 AM,

Night Call is a national, telephone call-in program, A guest of na-
tional or international prominence is featured each night, Persons
listening to Night Call in 60 cities across the country may t elephone
collect, talk witl, the guest and host, Del Shields, about the issue

of the night. Most of the issues revolve around the urban crisis, I
am enclosing a packet with full information,

Would you consider doing a couple of things?

Help build audience for the program by
promoting it through your channels:

We will be glad to furnish posters to
you in quantity, weekly information
regarding guests and issues, and a
demonstratio \itape of the pigram for
use in meetings or with individuals,

Support the station in its presentation
of Night Call? Since the program does
deal with-controversial issues and at
times presents controversial guests,
stations need support from community
leaders, The person with whom we have
been working at WAOK is Ken Goldblatt,

 

Released in cooperation with the Broadcasting and Film Commission, &gt;
National Council of Churches, and the National Catholic Office for Radio and Television(NCORT)

Produced by TRAFCO/ Television, Radio and Film Commission of The United Methodist Church,
Harry C. Spencer, General Secretary,
Continued, Page two, Mr. Swest

Night Call is based on the premise that Americans are willing

to listen and discuss any idea; that people from different
backgrounds and with different attitudes and ideas must speak

and listen to one another before they can accept each other and
work together in solving the problems of our nation, Night Call
provides this opportunity, It demonstrat es that problems are
pretty much the same everywhere and that the search for answers

in Pittsburgh or Watts are relevant to just about every part of the
nation.

We'll also be glad to have suggestions on issues and guests. Ifa
problem or a success program can be helped by,national exposure, we'd
like to know about it,

   
   

I will be looking forward to hearing fro

Executive Producer
NP: mj
Enclosure
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                    <text>A NATIONAL RADIO TELEPHONE CALL IN SHOW
ON VITAL ISSUES
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              <text>TLL

A NATIONAL RADIO TELEPHONE CALL IN SHOW

ON VITAL ISSUES

 

 
 
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                    <text>T I ME SCHE DULE
A NATIONAL RADIO
TELEPHONE CALL IN SH OW ON VITA L ISSUES
NELSON PRICE, Executive Producer
BEN LOGAN , Producer
EDWARD M. JONES, Director of Programming
DEL SHIELDS, Host
CLOCK TIME
LAPSED TIME
475 Riverside Drive, Suite 420, New York, New York 10027 Telephon e: 2121663-8900
TIME TO GO
11:30 PM
00:00
59 : 30
S t anda r d c a rtr i dge t a pe opening
esta b l ishing s h o w a n d ho st with
p h one n umbe r .
Gu est is introduced by ho s t and topic is
e s tabl i she d.
Gue st q u i z zed b y
h o s t wi t h a udienc e c all s t ake n
at lib erty .
11 : 43 :30
13 : 30
46 : 00
"Stay
Ho s t give s b reak cu e :
tu n e d to th e ' Ni gh t Call ' Ne twork ," f o ll o we d by c a rt ridge
tape c o n clu di n g wi th c ue wo r d s ,
" ... a f t e r s t a t ion i d e n tific a t i o n . "
11:43 : 50
13:50
45 : 4 0
Stat i o n s cut fo r loca l comme rcia l
and S t ati o n I.D. OR s tati ons take
PSA fed d o wn l i n e- (6 0 seconds )
a nd the n b r eak for Stati o n I . D.
( 1 0 seconds ) .
11 : 45:0 0
15: 00
4 4: 3 0
Ca r t r i dge tape s tand ard r e -intr o
wi th s ound a nd t e l ephone numbers
( 2 1 2 7 49 - 33 11 o r 2 1 2 866 - 5010) .
Hos t r es tate s is s u e a n d reidenti fies g u es t and call- in
numb e r. Ho st i nterv i ews g u es t
a n d moves t o c a ll e r s as a v ai l abl e .
11 : 58 : 30
28: 30
31 :00
Same as 11 : 43: 3 0
11: 5 8: 5 0
28: 5 0
30: 4 0
S ame a s 11 :43 : 5 0
1 2 :00:00
30:00
29 : 3 0
Sa m
1 2 :1 3 : 30
43: 30
1. G:00
Same as 11 : 43 : 30 a n d 1 1 : 58:30
1 2 : 1.3 : 5 0
43:50
14 :3 0
Same a s 11: 45 : 0 0 e tc .
1 2 :15 :00
45: 00
14 : 30
Same a s 11: 45 :00 etc.
1 2:28 :50
58:5 0
1:40
Ho s t wr aps up s h o w, a n nounc es
n ext n i ght ' s iss u e and guest ;
f ollowe d b y c a rtridge tape credit,
with so u nd t rai l i n g o u t.
12:29 : 30
59: 30
0:00
Sh ow END.
as 11: 45 : 00
(revi sed 7 /68 )
Released in c ooperation with the Broadcasting and Fi lm Commission,
National Council of Churches, and the National Catholic Office fo r Rad io and Television (NCO RT)
Produced by TRAFCOI Television, Rad io and Film Commissio n of Th e United Methodist Churc h,
Harry C. Spencer, General Secretary,
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              <text>LNG TIME SCHEDULE
A NATIONAL RADIO ‘a ELEPHONE CALL IN SHOW ON VITAL ISSUES

NELSON PRICE, Executive Producer

BEN LOGAN, Producer 475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 212/663-8900
EDWARD M. JONES, Director of Programming

DEL SHIELDS, Host

CLOCK TIME LAPSED TIME TIME TO GO

11:30 PM 00:00 59:30 Standard cartridge tape opening
establishing show and host with
phone number. Guest is intro-
duced by host and topic is
established. Guest quizzed by
host with audience calls taken
at liberty.

11:43:30 13:30 46:00 Host gives break cue: "Stay
tuned to the ‘Night Call' Net-
work," followed by cartridge
tape concluding with cue words,
"...after station identification."

11:43:50 13:50 45:40 Stations cut for local commercial
and Station I.D. OR stations take
PSA fed down line (60 seconds)
and then break for Station I.D.
(10 seconds).

11:45:00 15:00 44:30 Cartridge tape standard re-intro
with sound and telephone numbers
(212 749-3311 or 212 866-5010).
Host restates issue and re-
identifies guest and call-in
number. Host interviews guest
and moves to callers as available.

    
 

  

11358330 28:30 31:00 | Same as 11:43:30

Lis: 56250 28:50 30:40 Same as 11:43:50

12:00:00 30:00 29330 Same as 11:45:00

12:3 13's. 30) 43:30 16:00 Same as 11:43:30 and 11:58:30
V2 s L250 43:50 14:30 Same as 11:45:00 etc.
P2215,:06 45:00 14:30 Same as 11:45:00 etc. .
12:28:50 58:50 1:40 Host wraps up show, announces

next night's issue and guest;
followed by cartridge tape credit,
with sound trailing out.

12:29:30 59.230 0:00 Show END.
(revised 7/68)

Released in cooperation with the Broadcasting and Film Commission,

National Council of Churches, and the National Catholic Office for Radio and Television (NCORT)
Produced by TRAFCO/ Television, Radio and Film Commission of The United Methodist Church,

Harry C. Spencer, General Secretary,
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                    <text>TELEPHONE CALL IN SH OW ON VITAL ISS.U ES
A NATIONAL RADIO
475 Rive rsi de Dri ve , Su ite 420, New Yo rk, New Yo rk 10027 Telephone : 2121663-8900
FOR IMMEDI ATE RELEA SR
NATI ONWIDE CALL-IN SHOW
TO "TELL I T LIKE I T I S"
On (_____ ) _ ___ ) j oin s t he gr owing lis t of rad i o s t a tion s
Dat e
Stati on
c arry i ng the new na tional call- i n pr ogram NI GHT CALL.
,,
Produced by TRAFCO, the Telev ision, Radio &amp; Fi lm Commission of
the United Met hod i s t Church, NIGHT CALL will be heard Monday through
Friday fr om
on _____ _ _____ ). The program
Station and Frequency
hos t Del Shields and a guest - which includes such
)

Time
format i s s i mple :
people as Dr . Ralph Abernathy , Fonner Maryland Governor Theodore
McKeldin and Stokely Carmichael - plus an open phone line whereby anyone in the United States may call collec t and speak directly with a
guest.
And they do -- from San Diego and Boston, Memphis and Minnea-
polis, New York and Seattle, South Bend and Winston-Salem---and now
from
______
).
-m9reReleased in cooperation with the Broadcasting and Film Commiss ion ,
National Council of Churches, and the Nati on al Catho lic Offic e fo r Radio and Television (NCO RT)
Produced by TRAFCO/Telev ision, Rad io an d Film Commissi o n of The United Methodi st Chu rch,
H9 rry C. ~pencer, Genera l Secretary ,
"
�.Page 2 of 2
The purpose of NIGHT CALL is t o he lp people find reconcil i a t ion,
t o move towards solutions t o problems t hrough understandin g .
NIGHT
CALL offers persons of wi dely dif f ering views and backgrounds the
chance to speak, to be challenged, t o ask questions, to discover new
views and truths.
Listeners to NIGHT CALL have heard Ralph Abernathy wa rn t hat if
racial problems are not solved thr ough non-violent channels, 
Ther e are other forces who are going to lead people down a mor e v i olent path."
They have heard St oke l y Cannichael say he has no t g i v en u p hope
of Blacks and Whites l i v ing t oge t he r , but " ... Sinc e the Whi t e man has
. t he power to des_troy me , I am pre pa r e d £or him."
They have he ard what Ba l timore i s doi n g to solve rac i al problems,
and h ow a Los An geles j ob program has reduc ed t ension i n Watt s .
Other NIGHT CALL gue s t s include H. Rap Brown, J acki e Robinson ,
New York Mayor Lindsay, Cleveland M~yor St okes , Ralph McGi ll, Bill
Cosby, H. W. Glass en, Pres.ident o f &lt;NlM .
I n ac t ualit y , NIGHT CALL is a national t own mee t in g whic h off e rs
all Amer ic ans t he opportunit y to meet and ta l k over their problems in
the best way man has yet found:
pers on t o pers on .
Si nc e NI GHI' CALL began broa dcasting on J une 3rd ov er 20 stations,
the nationwide network of stations carrying the program has nearly
tripled.
NIGHT CALL originates from New York Cit y.
-1/:(For further infonnation contact: Mil t on .Rich Associates 212-758-6610)
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(il
A NATIONAL RADIO OPT CALL IN SHOW ON VITAL ISSUES

NELSON PRICE, Executive Producer :
BEN LOGAN, Producer 475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 212/663-8900

EDWARD M. JONES, Director of Programming
DEL SHIELDS, Host

FOR IMMEDIATE RELEASE

 

NATIONWIDE CALL-IN SHOW
TO "TELL IT LIKE IT 16"

On ( yf ) joins the growing list of radio stations
Date Station
carrying the new national call-in program NIGHT CALL.

Produced by TRAFCO, the Television, Radio &amp; Film Commission of

the United Methodist Church, NIGHT CALL will be heard Monday through

Friday from ( ) on ¢ | ; ). The program
Time Station and Frequency
format is simple: host Del Shields and a guest - which includes such

 

people as Dr. Ralph Abernathy, Former Maryland Governor Theodore
McKeldin and Stokely Carmichael - plus an open phone line whereby any-
one in the United States may call collect and speak directly with a
guest. And they do -- from San Diego and Boston, Memphis and Minnea-
polis, New York and Seattle, South Bend and Winston-Salem---and now
£rom ( Ie

-more=-
Released in cooperation with the Broadcasting and Film Commission,
National Council of Churches, and the National Catholic Office for Radio and Television (NCORT)
Produced by TRAFCO/ Television, Radio and Film Commission of The United Methodist Church,
Harry C. Spencer, General Secretary,
Page 2 of 2

The purpose of NIGHT CALL is to help people find reconciliation,
to move towards solutions to problems through understanding. NIGHT
CALL offers persons of widely differing views and backgrounds the
chance to speak, to be challenged, to ask questions, to discover new
views and truths.

Listeners to NIGHT CALL have heard Ralph Abernathy warn that if
racial problems are not solved through non-violent channels, "'.
There are other forces who are going to lead people down a more vio-
lent path."

They have heard Stokely Carmichael say he has not given up hope

of Blacks and Whites living together, but '...Since the White man has

. the power to destroy me, I am prepared for him."

They have heard what Baltimore is doing to solve racial problems,
and how a Los Angeles job program has reduced tension in Watts.

Other NIGHT CALL guests include H. Rap Brown, Jackie Robinson,
New York Mayor Lindsay, Cleveland Mayor Stokes, Ralph McGill, Bill
Cosby, H. W. Glassen, President of &lt;NRA.

In actuality, NIGHT CALL is a national town meeting which offers
all Americans the opportunity to meet and talk over their problems in
the best way man has yet found: person to person. |

Since NIGHT CALL began broadcasting on June 3rd over 20 stations,
the nationwide network of stations carrying the program has nearly

tripled. NIGHT CALL originates from New York City.

= ffm

(For further information contact: Milton Rich Associates 212-758-6610)
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                    <text>I
N I G H T
CALL
I
June, 1968
GUEST LINEUP FOR THE MONTH OF JUNE
DATE
3
4
5
6
7
GUEST'S TITLE
GUEST
Acting President of SCLC
Co-Author FAILSAFE
Baltimore Urban Coalition
Former Chairman SNCC
Liaison to Poor People's ·CaH!paign
Rev. Ralph Abernathy
Harvey Wheeler
Theodore R. McKeldin
Stokely Carmichae_l
Rev. John Adams
ISSUE
American Poverty
A Moral Equilvalent to Riots
Savior our cities
Racial Violence
Poor People's Campaign ·{NCC)













































































































































































































































































































































































,,
10
Rev. Dean Kelly
11
Rev. Andrew Young
H. C. McClellap.
Michael Halberstam
William Hedgepeth
12
13
14
Director for Civil and Religious
Liberty - NCC
Vice President - SCLC
Council for Merit Employment
Psychologist - Washington, D. C.
Sr. Editor LOOK Magazine
Religious Obedience and Civil
Disobedience
Poor People's Campaign
Jobs for Minority Groups
Are you guilty of murding Martin L. King?
.L\merica's Concentration Camps - Reality
or Rumor?





































































 **********************************·********************








































































































































17
Dr. Robert E. Fitch
18
19
Honorable Julian Bond
Gen George M. Gelston
20
Juan Gonzales
21
Dr. Margaret Mead
Professor of Ethics - Pacific School
of Religion
House of Representatives - Georgia
Adjutant General of Ma ryland
National Guards
Students for a Democratic Society
(SDS - Columbia University)
Anthropologist - Museum of Natural
History
.
Morality in the United States.
The Negro and Politics.
Your Property or their lives?
What do the rebellious students want?
.I
t.


•


Bravery Without Guns




































 **************************** ***********************************************************






































































24
25
26
27
28
John Ga r dner
Dr. Truman
H. Rap Brown
President of the Urban Coalition
Vice President - Columbia University
Student Non-violent Coordinating
Cammi ttee (SNCC)
Special Asst. to Gov. Rockefeller
Professor at City College
Jackie Robinson
Dr. Kenneth Clark
Rev olt of the Moderate
Who's going to run the universities ?
I
A
,J
-~
Black Power
Is the Church a joke?
Is Integration out of date?
I
"l



















































































































































































































































































































































































.
~
.
I
• l ••
,.
) ,.1..~.-.t•'·
-~ /H
·'.
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              <text>DATE

“Io uh W&amp;

GUEST

 

Rev. Ralph Abernathy
Harvey Wheeler
Theodore R. McKeldin
Stokely Carmichael
Rev. John Adams

NIGHT CALL

 

 

GUEST LINEUP FOR THE MONTH OF JUNE

 

GUEST'S TITLE

Acting President of SCLC
Co-Author FAILSAFE

Baltimore Urban Coalition

Former Chairman SNCC

Liaison to Poor People's Cantpaign

June, 1968

ISSUE

American Poverty

A Moral Equilvalent to Riots
Savinr our cities

Racial Violence

Poor People's Campaign ~{NCC)

BOGOR IGG OR ICG aC GI I a a akc akc a 2 2 ac ak 2k akc ak ak a ak ak Aco ak ak ok akc a 2 fea afc aS a Safe Sa a a aS af 2S 2 ok 9 2 oe ae ae ae akc a ok ak a a 2 akc aka akc akc ak a okt ak ok akc ae ak akc aie ok ak

10

Lt
2
13
14

Rev. Dean Kelly

Rev. Andrew Young
H. C. McClellan
Michael Halberstam
William Hedgepeth

Director for Civil and Religious
Liberty - NCC

Vice President - SCLC

Council for Merit Employment
Psychologist - Washington, D. C.
Sr. Editor LOOK Magazine .

Religious Obedience and Civil
Disobedience

Poor People's Campaign

Jobs for Minority Groups

Are you guilty of murding Martin L. King?
America's Concentration Camps - Reality
or Rumor?

FIGS GRIGG GIG CCI I SCSI a a a ok 2k a 2k ok ak a oi a ak a ofc akc ak ok akc a of akc aca oc ac ae akc ai oie a AC os ok a ok akc ok aK ok ok ak a ok ok a oka ao a a 2 ak a a ae a a ok ak oe

id

18
19

20

21

Dr. Robert E. Fitch

Honorable Julian Bond
Gen George M. Gelston

Juan Gonzales

Dr. Margaret Mead

Professor of Ethics - Pacific School
of Religion

House of Representatives - Georgia
Adjutant General of Maryland
National Guards :

Students for a Democratic Society
(SDS - Columbia University)
Anthropologist - Museum of Natural
History

Morality in the United States.
The Negro and Politics.
Your Property or their lives?

What do the rebellious students want?

Bravery Without Guns

FEC OG GCC ICC A GI I I I ICR a a aI ack aC akc a ak ae akc ak ai ak ai aka ak a akc af 2 af af 2 2k ae a2 Fa ae a a ak a akc afc ak a ak a ak ak ak ok ak ok ak

27
28

John Gardner
Dr. Truman
H. Rap Brown

Jackie Robinson
Dr. Kenneth Clark

President of the Urban Coalition
Vice President - Columbia University
Student Non-violent Coordinating
Committee (SNCC)

Special Asst. to Gov. Rockefeller
Professor at City College

Revolt of the Moderate
Who's going to run the universities?

Black Power
Is the Church a joke?
Is Integration out of date?

ae fe 2 9 9 2G a ee oie fe oe fs og oe oe oe os ok oe oe 2 ok 26 a ok 2c iC ok ob ae oi oe ae akc a oie ae ao oie oc oie oft ofc ac fe okt os aS ok oe oft afk ofc of of ofc a af oc oc og oft oe ic afc ae a ak os oc oie ois ae ac ic akc aie as fe fg oS fe 2s ie og a fe i is oft 2 fe ke ie fe 2 2 fe 2s 2g a i os ac ak a ae it fe oie ie oie ae aE
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                    <text>N I GHT
CA L L
July, 1968
GUEST LINEUP FOR THE MONTH OF JULY ..
DATE
GUEST
GUEST Is TITLE
1
2
Mayor John V. Lindsay
Dr. W. A. Criswell
Mayor of the City of Ne w York
Pre sident, Southern Bap t ist
3
Eldridge Cleave r
4
H. W. Glassen
Ralph McGill
Bl a ck Panthers and Aut ho r
of "soul On Ice"
President, Nat'l Rifle Assoc.
Publisher of Atlanta Constitution
5
ISSUE
What Happened t o the Kerner Repo r L?
.Is the Southern Baptis t Church
racist anymore?
Bl ack Panthers and Black Power
Can Laws Prev ent Gun Deaths?
The South, Race and Tomorrow







































































































































































































































































































































































8
9
10
11
12
Stev en J . L e dogar
William Lederer
F. Edward Hebert
Colonel Corson
John Mecklin
Vietnam Wo r king Group S t ate Dep t .
Author of " Our Own Wors t Enemy "
Congressman - Louisiana
Author of "The Betrayal"
FORTUNE Editor
What are we doing in Vi etn am?
The Dea f and Dumb American
Vi e tnam: A Ha wk' s-Eye Vi e w!
The Other War a nd How we ' re los ing it .
Vietnam, A Balanced View.







































































































































































































































































































































































l ;J
-
~
16
,-
.L '
18
19
Bill Cosb y
James Baldwin
John Conyers, Jr.
Winton Blount
Rev. A. D. King
Come di a n
Author
Congressman - Michigan
Pres . U.S. Chamber of Commerce
Bro. of the late .M. L. King, Jr.
Humor and the Black Bag
The Christian Black Be trayal
The New Black Politics
No Riots Allowed
I s St. Pet ersbu rg Ano t her Memphis?







































































































































































































































































































































































22
Rev . Je s sie Jackson
Che st e r Lewis
Roy Innis
Robe rt Sorin·y Carson
Ron Karenga
Dire ctor o f "Opera t ion Br ead
Bask e t" - SCLC
The Young Tur ks, NAACP
Acting Nat ' 1 D.i rec t o r o f CORE
Brooklyn CORE Leade r
President o f "us" Organi zation
What ' s Ne x t f o r SCLC? •
The New Mili t a n c y in t h e NAACP
Has CORE Gone " TOM"?
What's the fu ture of CORE?
Cool It Ba by!
x~x~ ~** ****************************************************************************************************************
29
S aul Alinsky
30
Dick Gre go r y
31
Morri s B . Ab r ams
Exec . Direc tor o f I ndustrial
Are as Foundation
Come dian
P res . Ame rican Jewi s h Commit tee
a nd Pre s.- e l e ct Bra ndeis Univ .
How t o make Bl ack Power wo rk for
Black People.
The Red Man ' s Got It Wo r s e than
the Black Man .
Violence ma~ be Ame rican, but it
i s n't any good ...


xxxx ******************************************************************************************************************


"'J uly 24th -
Scheduled g uest changed due t o Clev eland r io t s.
Gue st :
Rev. Ralph Cou sins - Chairman of Communi c ations Netwo1~
of Cleveland Council of Churche s
Is s ue : Cri si s in Cl eveland
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              <text>DATE

4

2

GUEST

 

Mayor John V. Lindsay
Dr. W. A. Criswell

Eldridge Cleaver

H. W. Glassen
Ralph McGill

Nee GRHa CALL

 

GUEST LINEUP FOR THE MONTH OF JULY

 

GUEST'S TITLE

Mayor of the City of New York
President, Southern Baptist

Black Panthers and Author

of “Soul On Ice”

President, Nat'l Rifle Assoc.
Publisher of Atlanta Constitution

July, 1968

ISSUE

 

What Happened to the Kerner Report?
Is the Southern Baptist Church
racist anymore?

Black Panthers and Black Power

Can Laws Prevent Gun Deaths?
The South, Race and Tomorrow

a ok ok oe oe ok oe ok oi oe 2 oe a oe oe oie oo oo oo oi oe oo oe oo oe oo ok oe oo oe oe oO oo Oe oe 2 ee fe ee SE ee ee or ee oe 2 2 ok oe Oo 2 oO 2 EE OO

8
o
10
site

1

Steven J. Ledogar
William Lederer
F. Edward Hebert
Colonel Corson
John Mecklin

Vietnam Working Group State Dept.
Author of "Our Own Worst Enemy"
Congressman - Louisiana

Author of "The Betrayal”

FORTUNE Editor

What are we doing in Vietnam?

The Deaf and Dumb American

Vietnam: A Hawk's-Eye View!

The Other War and How we're losing it.
Vietnam, A Balanced View.

FE ok ok ae ok a a a A a A A EK A CE OR oR aE 2 KS EE EE IC EO CS AE SCE 2 C2 SCE DI I SC CE OE IC ED SE SEE A ES ICI CE I 2 SE SI aI 2 2 I 9 2K aK 2 a a 3k a OK 3

Fp oR et fe
OO mo -' om UI

Bill Cosby

James Baldwin
John Conyers, Jr.
Winton Blount
Rev. A. D. King

Comedian

Author

Congressman —- Michigan

Pres. U.S. Chamber of Commerce
Bro. of the late M. L. King, Jr.

Humor and the Black Bag

The Christian Black Betrayal

The New Black Politics

No Riots Allowed

Is St. Petersburg Another Memphis?

Te 2 SR AO OO OK OK A RO OR KE 2 OE a IE EE AE ER OK oR oe 2 KO 2 KD 2 EE 2 EE OO a CE 9 2 ICC 9 2 oo a a 2 ae 2 2 2 a 2 a a a a aK aE

ho
bo

¥

NM NM hb

olob ww

oF

Rev. Jessie Jackson

Chester Lewis

Roy Innis

Robert Sonny Carson
Ron Karenga

Director of "Operation Bread
Basket" - SCLC

The Young Turks, NAACP

Acting Nat'l Director of CORE
Brooklyn CORE Leader

President of "US" Organization

What's Next for SCLC? .

The New Militancy in the NAACP
Has CORE Gone "TOM"?

What's the future of CORE?
Cool It Baby!

BE IO CIC OR oro Gogoi soio GR a  a iok ak acai ak ak kak aka ak ak ak ok ok ak ak ak ak ak ak a ak ak ake ak 2 ake ak ake ak ak ae ae a ak a ak ak as a ai

29
30

31

Saul Alinsky
Dick Gregory

Morris B. Abrams

Exec. Director of Industrial
Areas Foundation
Comedian

Pres. American Jewish Committee
and Pres.-elect Brandeis Univ.

How to make Black Power work for
Black People.
The Red Man's Got It Worse than
the Black Man.

Violence may be American, but it
isn't any good...

A A EO OE OO OO OE ESE OE OR OR OR OR CAR ok RR OK IR RO IC I RCE IC SIC Ie 2 SOR RC ARC aR. a aR a a ACO a aC 3 ak a ac a ae a i 2 2 2 9 a a a ko 2 ak oak ak ak ok ok ak ok ok ok

~July 24th - Scheduled guest changed due to Cleveland riots.

Guest:

Issue:

 

Rev. Ralph Cousins - Chairman of Communications Network

of Cleveland Council of Churches

Crisis in Cleveland
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                  <elementText elementTextId="26756">
                    <text>August, 1968
~QR THE YtONTH OF AUGUST
MONDAY
JULY Z9
· st: Saul Alinsky,
=Cutive Director of
dustrial Areas Fount ion
-
=
TUESDAY
JULY 30
Guest: Dick Gregory
Issue: The Red Man's
Got It Worse Than the
Black Man
~ : How to Make
ack Power Work for


i.ck People


WEDNESDAY
JULY 31
Guest: Morris Abram
THURSDAY
AUGUST l
Guest: Don Luce, Center
for International Studies
Issue: Violence May Be • Cornell University
American But It Isn't
Any Good •••
· Issue: Lots of Money for
~Vietnam, Little Help for
the Vietnamese
AUGUST 6
Guest: Dick Schaap
Guest:
- ~ : Titles Aren't
or Blind-Muhammad
- , Alias Cassius Clay,
a s the Heavyweight
~pion of the World
Issue: Revolt of the
Black Athletes
Issue: The Black Boss
and the White Player
AUGU::iT lZ
Father Bernard


 ing


AUGU::iT .l.j
Guests: Robert Hooks
and Douglas Turner Ward,
The Negro Ensemble
Theatre
~ : Cat holics and
t h Control
Issue: We're Blowing
the Vietnamese Talks
in Paris •••
"
AUGUST 5
·,g: Muhammad Ali
l st :
FRIDAY _
AUGUST Z
Guest: Arthur Miller
Issue:
AUGUST 7
Bill Russell
AUGUST 14
Guest: Paul. O'Dwyer
e andida te for u. s.
Senate from N.Y.
Issue: Why McCarthy
should be President.
Guest:
IIssue:
AUGUST 8
Frank Robinson
Black Discount
Prices
for
the Most
I


Valuable Player


AUGUST 15
\ Guest: Don Mc Gannon
I Issue:
i
What is an Equal
Opportunity Employer?
The Black Artist
AU GUST 1 ~
A IJ IJl_1.-LU
A UGU ::sr :ll
AUGUST 22
~st: J ohn Harringt on, Gues t : Robert Theobald, ., Guest: Senator George


 Guest: William Katz

 i onal President of


Economist
McGovern, Democrat from General Editor of Arno
t ernal Order of Pol i c E 1
Pr ess
South Dakota
l
' I ss ue: Guaranteed Annua] I s sue:
I ss ue : What Hap pened to
Income
Black His t ory?
~ --
··-
AUGUST 9
Guest: Harry Edwards
Leader of the Olympic
Boycott
Issue:
Olympic Boycott
AUGUST 16
Guest: Father Santin
Kilbride , Biaf ran
Missionary
Issue: Starvation ~
in Biafra
AUGUST :lJ
Guest: Dr . Wi ll iam
Grier, Psycho lo gi s t
and co-author of
Black Rage
Is s ue: · Bl ack Rage
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              <text>__ MONDAY

JULY 29 —
‘st: Saul Alinsky,
scutive Director of
dustrial Areas Foun-
ction %

sue: How to Make
ack Power Work for
ack People

AUGUST 5
t Muhammad Ali

ue: Titles Aren't
or Blind-Muhammad

» Alias Cassius Clay,
as the Heavyweight
apion of the World

N LGA YT YALL
sens SS SS SS SS SS

FOR_THE MONTH OF AUGUST

August, 1968

 

 

___ TUESDAY _ WEDNESDAY THURSDAY FRIDAY
e USO JULY 31 AUGUST 1 | AUGUST
Guest: Dick Gregory Guest: Morris Abram Guest: Don Luce, Center | Guest: Arthur Miller
for International Studies
Issue: The Red Man's Issue; Violence May Be | Cornell University Issue: We're Blowing
Got It Worse Than the American But It Isn't the Vietnamese Talks
Black Man Any Good... Issue: Lots of Money for} in Paris...
Vietnam, Little Help for ;
the Vietnamese
ee i Eo
AUGUST 6 AUGUST 7
Guest: Dick Schaap i Guest: Bill Russell Guest: Frank Robinson Guest: Harry Edwards
Leader of the Olympic
Issue: Revolt of the 1 Issue: The Black Boss | Issue: Black Discount Boycott

Black Athletes

 

and the White Player

 

 

AUGUST 12 AU AUGUST 14
st: Father Bernard Guests: Robert Hooks Guest: Paul. O'Dwyer
ing and Douglas Turner Ward, j} Candidate for U. S.
The Negro Ensemble Senate from N.Y.
‘ue; Catholics and Theatre Issue: Why McCarthy
“th Control should be President.
Issue: The Black Artist
a2UG0st to eee ; UGu xT
2st: John Harrington, ] Guest: Robert Theobald, { Guest: Senator George
-ional President of Economist f McGovern, Democrat from

-ernal Order of Policd’

  

 

   
   
  
 
 

   

 

    

‘Issue: Guaranteed Annual

Income

South Dakota

Issues

Prices for the Most

 

‘Valuable Player Issue: Olympic Boycott
AUGUST 15 "AUGUST 16
‘ Guest: Don McGannon Guest: Father Santin
Kilbride, Biafran .
Issue: What is an Equal | Missionary

_Qpportunity Employer?

Issue: Starvation .

in Biafra

AUGUST 22
' Guest: William Katz

General Editor of Arno
Press

. ssue; What Happened to
} I wh d
Black History?

AUGUST 23

Guest: Dr. William
Grier, Psychologist
and co-author of

Black Rage
Issue: Black Rage

 

 
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                    <text>TELEPHONE CALL IN SHOW ON VITAL ISSUES
475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 2121663-8900
ROLE OF THE GUEST ON NIGHT CALL
The basic idea of NIGHT CALL is to get callers and the guest into
down-to-earth dialogue in a way that helps the audience participate
in the discovery of new information, new ideas, new understandings.
The role of the guest is dual:
1.
At the beginning of the program the guest enters into a
brief and informal conversation with the host, Del Shields,
to sharply focus and clarify important points. Because
this section sets the give-and-take pattern of question
and answer for the entire show, it is essential that this
be an exchange between the guest and host, not a capsule
swmnary of points by the guest.
The key word in the NIGHT CALL idea is the word "Conversation."
2.
The next step comes four or five minutes into the show when
the host takes the first call. The caller puts his question
or cormnent directly to the guest. Here again the idea is an
exchange between caller and guest. If the guest keeps his
answers short and sharply focused, the caller can respond with
new questions and ideas. Thus, we begin to achieve what the
audience is really looking for -- the chance to hear an average
person putting his questions, coiunents and concerns to the
expert, almost as in normal face-to-face conversation.
Some guests, fearing important points will be overlooked, tend
to unwrap several ideas at a time in the early part of the show.
We have found that audience interest and caller response is much
higher when the guest deals with one idea at a time. The natural
progression of the show soon moves us on to new ideas .
At thr ee poin ts in the program - - every 15 minutes - - there is a break
for station identificatfon. The guest stays on the line during these
breaks.
Released in cooperation with the B roadcasting and Film Commission,
National Council of Church es, and the Nation al Catholic Office for Radio and Tel evision (NCO RT)
Produced by_TRAFCO/Te levisio n, Rad io and Fi lm Comm ission of The Un ited Methodist Churc h,
Harry C. Spence r, General Secretary ,
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              <text>  

Mm Lith
ee TELEPHONE CALL IN SHOW ON VITAL ISSUES

NELSON PRICE, Executive Producer
BEN LOGAN, Producer 475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 212/663-8900

EDWARD M. JONES, Director of Programming
DEL SHIELDS, Host

ROLE OF THE GUEST ON NIGHT CALL

The basic idea of NIGHT CALL is to get callers and the guest into
down-to-earth dialogue in a way that helps the audience participate
in the discovery of new information, new ideas, new understandings.

The role of the guest is dual:

1. At the beginning of the program the guest enters into a
brief and informal conversation with the host, Del Shields,
to sharply focus and clarify important points. Because
this section sets the give-and-take pattern of question
and answer for the entire show, it is essential that this
be an exchange between the guest and host, not a capsule
summary of points by the guest.

The key word in the NIGHT CALL idea is the word "Conversation."

2. The next step comes four or five minutes into the show when
the host takes the first call. The caller puts his question
or comment directly to the guest. Here again the idea is an
exchange between caller and guest. If the guest keeps his
answers short and sharply focused, the caller can respond with
new questions and ideas. Thus, we begin to achieve what the
audience is really looking for -- the chance to hear an average
person putting his questions, comments and concerns to the
expert, almost as in normal face-to-face conversation.

Some guests, fearing important points will be overlooked, tend

to unwrap several ideas at a time in the early part of the show.

We have found that audience interest and caller response is much

higher when the guest deals with one idea at a time. The natural
progression of the show soon moves us on to new ideas.

At three points in the program -- every 15 minutes -- there is a break
for station identification. The guest stays on the line during these
breaks.

Released in cooperation with the Broadcasting and Film Commission,

National Council of Churches, and the National Catholic Office for Radio and Television(NCORT)
Produced by TRAFCO/ Television, Radio and Film Commission of The United Methodist Church,

Harry C. Spencer, General Secretary,
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                    <text>S'fA'l'lON8 CARR l li NIG1 '1' CALL
ALABAMA
Mobile
WKRG
MISSOURI
Kansas City
St. Louis
CALIFORNIA
Sacramento
San Diego
KERS(FM)
KOGO-AM &amp; FM
MONTANA .
Missoula (eff.9/16)
COLORADO
Loveland
KLOV-FM
NEBRASKA
Omaha
CONNECTICUT
Stamford
WSTC-AM &amp; FM
DISTRICT OF COLUMBIA
Washington
WAMU(FM)
FLORIDA
Jacksonville
Miami
Tampa
WRHC
WAME
WFLA
GEORGIA
Atlanta
WAOK
ILLINOIS
Champaign
WLRW(FM)
INDIANA
I ndianapolis
WTLC(FM)
Je f fersonville
WXVW
(Louisville, Ky.)
Kokomo
WIOU
I OWA
Des Moines
KRNT
KENTUCKY
Le xing ton
Louisvill e
Mor e h e ad
-: · ·, .
(e f f . 9/16 )
WBKY(FM)
WLRS(FM)
WMKY(FM)
MASSACHUSETTS
Amher st
Boston
WFCR ( FM )
WBUR(FM)
MICH IGAN
De troi t
Flint
Ironwood
Whitehall
WJLB
WMRP - FM
WJMS
WLRC
MINNESCYI'A
Minneapolis
WPBC-AM &amp; FM
,.
WPRS-FM
KMOX-FM
KGVO
KBON
NEW YORK
Jamestown
WKSN
New York
WLIB-FM
WRVR(FM)
New York
WWRL (2nd½ only)
New York
Syracuse (Eff.9/16) WAER(FM)
WRUN-AM &amp; FM
Utica
NORTH CAROLINA
Durham
Winston-Salem
WSRC-FM
WAAA-FM
OHIO
--Alliance
Cleveland
Columbus
Fostoria
Toledo
WFAH-FM
WERE-AM &amp;FM
WOSU-FM
WFOB-A~ &amp; FM
WCWA
OREGON
Por tland
KLIQ- AM &amp; FM
PENNSYLVANIA
Phi l a delphia
Pitts burg h
St a te College
Tyr one
Wilkes-Bar re
WHAT
WAMO- FM
WGMR(FM)
WTRN
WBAX
RHODE I SLAND
Pr ovid ence
WLKW-FM
TENNESSEE
Memphis
Nashville
WDIA
WVOL
TEXAS
- ~
r th Wor th
Aus t in
VIRGINIA
Char lottesv ille
Ri c hmond
Wa ynes boro
Newp ort
WASHI NGT ON
Be llingham
Seattle
WISCONSIN
Milwauke e
KNOK- FM
KUT( FM) (Eff. 9/2)
WI NA
WTVR
WAYB
WGH
)
)
)
)
Eff.
9/2
KERI (FM)
KUOW- FM
WTMJ
(E:ff# 9/16)
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              <text>STATIONS CARRYING NiGhi CALL

 

ALABAMA ,

Mobile WKRG
CALIFORNIA

Sacramento KERS (FM)

San Diego KOGO-AM &amp; FM
COLORADO

Loveland KLOV-FM
CONNECTICUT

Stamford WSTC-AM &amp; FM
DISTRICT OF COLUMBIA

Washington WAMU (FM)
FLORIDA

Jacksonville WRHC

Miami WAME

Tampa WFLA
GEORGIA

Atlanta WAOK
ILLINOIS

Champaign WLRW (FM)
INDIANA

Indianapolis WTLC (FM)

Jeffersonville WXVW
(Louisville, Ky.)

Kokomo W1OU
IOWA

Des Moines KRNT
KENTUCKY

Lexington WBKY (FM)

Louisville WLRS (FM)

Morehead oh WMKY (FM)

(eff. 9/16)

MASSACHUSETTS

Amherst WFCR (FM)

Boston WBUR (FM)
MICHIGAN

Detroit WJLB

Flint WMRP=FM

Ironwood WIJIMS

Whitehall WLRC
MINNESOTA

Minneapolis WPBC-AM &amp; FM

 

MISSOURI
Kansas City
St. Louis

MONTANA

WPRS-FM
KMOX-FM

Missoula (eff.9/16) KGVO

NEBRASKA
Omaha

NEW YORK
Jamestown
New York
New York
New York

Syracuse (Eff.9/16)

Utica

NORTH CAROLINA
Durham
Winston-Salem

OHIO
Alliance
Cleveland
Columbus
Fostoria
Toledo

OREGON
Portland

PENNSYLVANIA
Philadelphia
Pittsburgh
State College
Tyrone
Wilkes-Barre

RHODE ISLAND
Providence

TENNESSEE
Memphis
Nashville

TEXAS
Forth Worth
Austin

VIRGINIA
Charlottesville
Richmond
Waynesboro
Newport
WASHINGTON

Bellingham
Seattle

WISCONSIN
Milwaukee

KBON

WKSN
WLIB-FM

WRVR (FM)

WWRL (2nd 3 only)
WAER (FM)
WRUN-AM &amp; FM

WSRC-FM
WAAA-FM

WFAH-FM
WERE-AM &amp;FM
WOSU-FM
WFOB-AM &amp; FM
WCWA

KLIQ-AM &amp; FM

WHAT
WAMO-FM
WGMR (FM)
WTRN
WBAX

WLKW-FM

WDIA
WVOL

KNOK-FM
KUT(FM) (Eff. 9/2)

WINA )
WIVR ) Eff.
)
)

WAYB 9/2

WGH

KER I (FM)
KUOW=-FM

WIMS (Eff. 9/16)
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                    <text>TELEPHONE CALL IN SHOW ON VITAL ISSUES
475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 2121663-8900
S T A T I O N
R E L A T I O N S H I P S
Orig-ination:
NI GHT CALL orig ina t es i n New York at 11:30 p.m.
Ea s tern Time. The program i s broug h t to you r
c ommunity by br oadcast lines .
Cost o f broa d-:cast lines to your telephone compa n y te s t board
is borne by t he producer. The loop and bridg ing
costs f rom t he telephone compa ny to station a re
borne by the station.
Charges:
There are no program charges. Production costs
are the responsibility of the producer.
Stat i on
Cuta wa ys:
There wil l be thr e e 70 s econd b re a ks - -on e eac h
quarter hour -- du r ing t h e one -hou r broadcas t: a
10 se c ond st a t ion ID and 60 seconds f or local
commercials . Revenue from commercia ls is the
st a tion' s . The c hoice a nd res ponsibility fo r
s u ch advertising rests wit h t he s ta tio n.
Public
Ser v ice
Spo ts:
Pu blic se r v ice spo ts will b e f e d down the network
li n e f or the s t a tions whi c h wa nt a c omplete ly
packa ged program.
7 Second
De l ay:
NI GHT CALL will be f ed live t o the s tatio ns with
no delay. There a re two reasons why the show is
not del a y e d n a tiona lly :
a.
The p roduce r c a nnot assume th i s res pons ibility legally for the station; therefore ,
n o attempt to do so is made.
b.
Acce ptable a ir expres sion c h anges f rom
mark e t t o mark et. What is accept a ble
in Ch ic a g o ma y be u nacceptable in
Siou x Cit y .
(Page 1 o f two)
Released in cooperation with the Broad casting and Ftlm Commission,
National Council of Churc hes, and the National Catholic Office for Radi o and Te levision (NCO RT)
Prod uced by TRAFCOITelevi sion, Rad io and Fil m Commission of The United Method ist Chu rc h,
Harry C. Spencer, General Secreta ry,
�· Producer
Precautions:
The producer does have several precautions against
abuse on the air:
a. The calls are screened before being
placed on the air.
b. The host has override capability
over both telephone lines. When the host
speaks, the gain automatically lowers on
the audience and guest lines.
c. NIGHT CALL permits any point of view
to be expressed.
Ideas are attacked but per.s ons
are not. This basic respect for persons has
effectively negated the bigot in the past.
d . The audience caller can be taken off
the air at the flip of the switch by the host.
Station
Identification
on the Network:
Participating stations are identified on the
air when a listener calls in from that station's
listening audience.
Audience
Callers:
NIGHT CALL accepts calls collect from listeners
anywhere in the country. This cost is the
responsibility of the producer.
Test Signal:
A program test signal with time checks will be
sent down the line 15 minutes prior to starting
time each night.
Emergency
Number:
To contact the producer during or near show
time, call:
212/ 749-5400.
In c ase of a line problem, call your local
tel e phone company.
Regul ar Phone
Number :
The producer may be reached during office hours
at:
212/ 663-8900.
(Page 2 of two)
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              <text>Se MI a eat

NELSON PRICE, Executive Producer

BEN LOGAN, Producer 475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 212/663-8900
EDWARD M. JONES, Director of Programming

DEL SHIELDS, Host

  
  

   

STATION RELATIONSHIPS

 

Origination: NIGHT CALL originates in New York at 11:30 p.m.
Eastern Time. The program is brought to your
community by broadcast lines. Cost of hbroad-

cast lines to your telephone company test board

is borne by the producer. The loop and bridging
costs from the telephone company to station are

borne by the station.

Charges: There are no program charges. Production costs
are the responsibility of the producer.

Station There will be three 70 second breaks--one each

Cutaways: quarter hour-- during the one-hour broadcast: a
10 second station ID and 60 seconds for local
commercials. Revenue from commercials is the
station's. The choice and responsibility for
such advertising rests with the station,

Public Public service spots will be fed down the network
Service line for the stations which want a completely
Spots: packaged program.

7 Second NIGHT CALL will be fed live to the stations with
Delay: no delay. There are two reasons why the show is

not delayed nationally:

a. The producer cannot assume this responsi-
bility legally for the station; therefore,
no attempt to do so is made.

b. Acceptable air expression changes from
market to market. What is acceptable
in Chicago may be unacceptable in
Sioux City.

(Page 1 of two)

Released in cooperation with the Broadcasting and Film Commission,

National Council of Churches, and the National Catholic Office for Radio and Television(NCORT)
Produced by TRAFCO/ Television, Radio and Film Commission of The United Methodist Church,

Harry C. Spencer, General Secretary,
Producer
Precautions:

Station
Identification

on the Network:

Audience
Callers:

Test Signal:

Emergency

Number :

Regular Phone
Number :

The producer does have several precautions against
abuse on the air:

a. The calls are screened before being
placed on the air.

b. The host has override capability
over both telephone lines. When the host
speaks, the gain automatically lowers on
the audience and guest lines.

c. NIGHT CALL permits any point of view
to be expressed. Ideas are attacked but persons
are not. This basic respect for persons has
effectively negated the bigot in the past.

d. The audience caller can be taken off
the air at the flip of the switch by the host.

Participating stations are identified on the
air when a listener calls in from that station's
listening audience.

NIGHT CALL accepts calls collect from listeners
anywhere in the country. This cost is the
responsibility of the producer.

A program test signal with time checks will be
sent down the line 15 minutes prior to starting
time each night.

To contact the producer during or near show
time, call:

212/ 749-5400.

In case of a line problem, call your local
telephone company.

The producer may be reached during office hours
at:

212/ 663-8900.

(Page 2 of two)
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                    <text>TELEPHONE CALL IN SHOW ON VITAL ISSUES
475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 2121663-8900
S T A T I O N
R E L A T I O N S H I P S
Origination:
NIGHT CALL originates in New York at 11:30 ~.m.
Eastern Time. The program is brought to your
community by broadcast lines.
Cost of broadcast lines to your telephone company test board
is borne by the producer. The loop and bridging
costs from the telephone company to station are
borne by the station.
Charges:
There are no program charges. Production costs
are the responsibility of the producer.
Station
Cutaways:
There will be three 70 second breaks--one each
quarter hour-- during the one-hour broadcast: a
10 second station ID and 60 seconds for local
commercials. Revenue from commercials is the
station's. The choice and responsibility for
such advertising rests with the station.
Public
Service
Spots:
Public ser vic e spo ts will be fed down the network
line f or the stations which want a completely
pack~ged program.
7 Second
Delay:
NIGHT CALL will be fe d live to the stations with
no delay. There are two reasons why the show is
not delayed nationally:
a.
The producer cannot assume this r e sponsibility legally for the station; therefore,
no attempt to do s o is made.
b.
Acceptable air expressio n changes from
market to market. What is acceptable
in Chicago may be unacceptable in
Sioux City.
(Page 1 of two)
Released in cooperation with the Broadcasting and .Film Commission ,
National Council of Churches, and the National Ca tholic Office for Radio and Television (NCO RT)
Produced by TRAFCO I Television , Radio and Film Comm ission of The Uni ted Methodist Church,
Harry C. Spencer, General Secretary ,
�Producer
Precautions:
The producer does have several precautions against
abuse on the air:
a. The calls are screened before being
placed on the air.
b.
The host has override capability
over both telephone lines. When the host
speaks, the gain automatically lowers on
the audience and guest lines.
c. NIGHT CALL permits any point of view
to be expressed.
Ideas are attacked but persons
are not. This basic respect for persons has
effectively negated the bigot in the past.
d. The audience caller can be taken off
the air at the flip of the switch by the host.
S t ation
Identification
on the Network:
Partici pating stations are identified on the
air when a listener calis in from that station's
listening audience.
Audience
Callers:
NIGHT CALL accepts calls collect from listeners
anywhere in the country. This cost is the
responsibility of the producer.
Test S ignal:
A program test signal with time checks will be
sent down the line 15 minutes prior to starting
time each night.
Emergency
Number :
To contact the producer during or near show
time, call:
212/ 749-5400.
In case o f a line problem, call your local
telephone company.
Regular Phone
Number:
The producer may be reached during office hours
at:
212/ 663-8900.
(Page 2 of two)
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              <text>MN;
ca OI aka

NELSON PRICE, Executive Producer
BEN LOGAN, Producer 475 Riverside Drive, Suite 420, New York, New York 10027 Telephone: 212/663-8900

EDWARD M. JONES, Director of Programming
DEL SHIELDS, Host

STATION RELATIONSHIPS

Origination: NIGHT CALL originates in New York at 11:30 p.m,

Eastern Time. The program is brought to your
community by broadcast lines. Cost of broad-

cast lines to your telephone company test board

is borne by the producer. The loop and bridging
costs from the telephone company to station are

borne by the station,

Charges: There are no program charges. Production costs
are the responsibility of the producer.

Station There will be three 70 second breaks--one each

Cutaways: quarter hour-- during the one-hour broadcast: a
10 second station ID and 60 seconds for local
commercials. Revenue from commercials is the
station's, The choice and responsibility for
such advertising rests with the station,

Public Public service spots will be fed down the network
Service line for the stations which want a completely
Spots: packaged program.

7 Second NIGHT CALL will be fed live to the stations with
Delay: no delay. There are two reasons why the show is

not delayed nationally:

a. The producer cannot assume this responsi-
bility legally for the station; therefore,
no attempt to do so is made,

b. Acceptable air expression changes from
market to market. What is acceptable
in Chicago may be unacceptable in
Sioux City.

(Page 1 of two)

Released in cooperation with the Broadcasting and Film Commission,

National Council of Churches, and the National Catholic Office for Radio and Television (NCORT)
Produced by TRAFCO/ Television, Radio and Film Commission of The United Methodist Church,

Harry CG. Spencer, General Secretary,
Producer
Precautions:

Station
Identification

on the Network:

Audience
Callers:

Test Signal:

Emergency

Number :

Regular Phone
Number :

The producer does have several precautions against
abuse on the air:

a. The calls are screened before being
placed on the air.

b. The host has override capability
over both telephone lines. When the host
speaks, the gain automatically lowers on
the audience and guest lines.

c. NIGHT CALL permits any point of view
to be expressed. Ideas are attacked but persons
are not. This basic respect for persons has
effectively negated the bigot in the past.

d. The audience caller can be taken off
the air at the flip of the switch by the host.

Participating stations are identified on the
air when a listener calls in from that station's
listening audience.

NIGHT CALL accepts calls collect from listeners
anywhere in the country. This cost is the
responsibility of the producer.

A program test signal with time checks will be
sent down the line 15 minutes prior to starting
time each night.

To contact the producer during or near show
time, call:

212/ 749-5400.

In case of a line problem, call your local
telephone company.

The producer may be reached during office hours
at:

212/ 663-8900.

(Page 2 of two)
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                <text>Box 7, Folder 11, Document 30</text>
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                    <text>~
1
C E


!OR


C 3
N
',
~
T !
T
·.i.
bl
...
r
B- oa
in
... .... -·~~-- m
,L
Produced by
adio Rnd Fil
eth dist
Co.
i ssi, n
urch
te 420
0 '1
T l
or.
V
Au
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              <text>A, COMMURICATIONS RESOURCE

FOR
"T ESE CRisis _N THE NAT I ON"
NIGHT PALL
A National Radio Call-in Program
Available for Broadcast in i.) Comaunity
Produced by

Television, Radio and Film Commission
The, Unit ,, Methodist Church
“a ee ycs Suite 420
"Panty New York 10027
ste ie

i

Released in .coopepation with the
Wational Council of Churches
The Wat iogad Catholic Office for Racio and Television
e Age: an Jewish Committee
ih &gt;» Erdan Copl tion

Augu.., 1968

 
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                    <text>CRIS I . S
I N
T H E
NAT I ON
NIGHT CALL performs a unique service during the
Crisis in the Nation.
and cultural boundries.
It crosses regional, urban
It reaches both Black and
White -- but more important, it brings persons of
various backgrounds and points-of-view into dialogue.
Radio permits person to speak to person without visual
images getting in the way of communication.
It ·permits
persons with deep concerns and frustrations to find a
responsible audience.
It secures key national leader-
ship at the right time -to speak -- to have rumor confronted, to let facts and truth speak in the midst of
suspicion and misinformation.
town meeting.
NIGHT CALL is a national
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              <text>CRIS815 IN THE NATION

NIGHT CALL performs a unique service during the

Crisis in the Nation, It crosses regional, urban

and cultural boundries. It reaches both Black and
White -- but more important, it brings persons of
various backgrounds and points-of-view into dialogue.
Radio permits person to speak to person without visual
images getting in the way of communication. It ‘permits
persons with deep concerns and frustrations to find a
responsible audience, It secures key national leader-
ship at the right time to speak -- to have rumor con-
fronted, to let facts and truth speak in the midst of
suspicion and misinformation. NIGHT CALL is a national

town meeting.
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                    <text>P UR P OS E
In a nation where individual is estranged from individual
and group from group, it is the purpose of NIGHT CALL to
•,.
help people find reconciliation
to problems through understanding.
to move towards solutions
NIGHT CALL is a national
town meeting of the air -- where persons of widely differing
views and backgrounds are given a chance to speak, to be
challenged, to ask questions, to listen to other views, to
discover new facts.
Here barriers of economic class, race





and culture are crossed.
The hoped for results include:
1.
Individuals are given a chance to gain new information and insights which help them to act
more responsibly in their community.
2.
Individuals are aided in discovering that there
are· no easy answers , that all issues have "grey
_areas , " but that solutions lie in the direction
·of person underst a nding · per son.
3.
The opportunity to be h eard and to h a ve their
ideas dis cussed hones t l y a nd f orthright l y will
encourage a small but significant number of
persons to express their frustrations in constructive dialogue instead o f in destructive
viol enc e.
4.
Some o f the barriers a nd credib i l ity gaps between
indiv iduals and groups are broken down.
5.
I ndivid uals and c ommu n it ies can s h are sol ut ions
to problems i n c o ntrast to further exploration
of problems.
6.
A deepening awareness that a search for the
ultimate meaning and purpose of life moves one
away from abstract issue s and toward ever-growing
relationships with other people .
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              <text>PURPOSE

In a nation where individual is estranged from individual
and group from group, it is the purpose of NIGHT CALL to
help people find reconciliation -- to move towards solutions
to problems through understanding. NIGHT CALL is a national
town meeting of the air -- where persons of widely differing
views and backgrounds are given a chance to speak, to be
challenged, to ask questions, to listen to other views, to
discover new facts. Here barriers of economic class, race

and culture are crossed. The hoped for results include:

1. Individuals are given a chance to gain new in-
formation and insights which help them to act
more responsibly in their community.

2. Individuals are aided in discovering that there
are no easy answers, that all issues have "grey
areas," but that solutions lie in the direction
‘of person understanding person,

3. The opportunity to be heard and to have their
ideas discussed honestly and forthrightly will
encourage a small but significant number of
persons to express their frustrations in con-
structive dialogue instead of in destructive
violence.

4, Some of the barriers and credibility gaps between
individuals and groups are broken down.

5. Individuals and communities can share solutions
to problems in contrast to further exploration
of problems.

6. A deepening awareness that a search for the
ultimate meaning and purpose of life moves one
away from abstract issues and toward ever-growing
relationships with other people.
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                    <text>FORMAT
D E S C R I P T I ON
NIGHT CALL ulitizes the popular telephone-talk format in radio.
It presents the controversial issues which are affecting our
lives today.
There are several unique characteristics to
NIGHT CALL:
1.
It is the only national call-in show enabling
points-of-view from every region of the country
to be aired and discussed (this national
capability is possible through specially designed
equipment).
2.
NIGHT CALL selects an issue for discussion each
night. Because it is broadcast live, issues can
move with the concerns and events of the day.
3.
A nationally or internationally qualified guest is
featured each night. The host and the guest quickly
open up the issue. Then the audience is invited to
participate by calling long distance collect. The
guest also is usually on long distance telephone,
sometimes from overseas points, thus giving NIGHT
CALL a limitless range of guest possibilities.
4.
NIGHT CALL is broadcast by both Black and White
audience stations, thus enabling cultural as well
as · geographical boundries to be jumped. The ghetto
. Black communicates with the suburban White. This
kind of confrontation and dialogue takes place on
NIGHT CALL even where it isn't taking place in faceto-face conversation -- the result is an exciting
show and experience.
5.
An independent radio network has been established
to permit broadest possible station acceptance.
Both Black and White audience stations are encouraged to carry the program.
NIGHT CALL originates in New York.
June 3, 1968.
The starting date was
It is broadcast for one hour, five nights each
week at 11:30 p,m. Eastern Time (immediately following TV news)
and works back to 8:30 p.m. on the West Coast.
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              <text>FORMAT DESCRIPTION

NIGHT CALL ulitizes the popular telephone-talk format in radio.
It presents the controversial issues which are affecting our
lives today. There are several unique characteristics to
NIGHT CALL:

1. It is the only national call-in show enabling
points-of-view from every region of the country
to be aired and discussed (this national
capability is possible through specially designed
equipment).

2. NIGHT CALL selects an issue for discussion each
night. Because it is broadcast live, issues can
move with the concerns and events of the day.

3. A nationally or internationally qualified guest is
featured each night. The host and the guest quickly
open up the issue. Then the audience is invited to
participate by calling long distance collect. The
guest also is usually on long distance telephone,
sometimes from overseas points, thus giving NIGHT
CALL a limitless range of guest possibilities.

4. NIGHT CALL is broadcast by both Black and White
audience stations, thus enabling cultural as well
as geographical boundries to be jumped. The ghetto
_ Black communicates with the suburban White. This
kind of confrontation and dialogue takes place on
NIGHT CALL even where it isn't taking place in face-
to-face conversation -- the result is an exciting
show and experience.

5. An independent radio network has been established
to permit broadest possible station acceptance,
Both Black and White audience stations are en-
couraged to carry the program,
NIGHT CALL originates in New York. The starting date was
June 3, 1968. It is broadcast for one hour, five nights each

week at 11:30 p,m, Eastern Time (immediately following TV news)

and works back to 8:30 p.m. on the West Coast.
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                    <text>H I S T OR Y
NIGHT CALL was broadcast for eleven months in 1965/66
-- 230 one-hour programs.
It grew from a three-station
hook-up with three hosts to a 25 station network with one
host.
Produced by the Television , Radio and Film Com-
mission of The United Methodist Church, NIGHT CALL was
presented as a program of the National Council of Churches.
I
Issues which were d~scussed ranged over a broad spectrum
of personal problems and national concerns -- from abortion,
drug abuse, the Klan, to Vietnam , gun control, and adult
morality.
NIGHT CALL was terminated because of technical
difficultie§ :
ther e was not adequat e equipment available
to handle a national telephone talk program.
Equipment
now has been designed which permits a national call - in show
of h i gh technical qua lity.
On April 9, 1968 , TRAFCO co-
operated with Rad i o Station WRVR- FM in establ i shing a 36 statio n n etwork f or a "di a l -in for n on- v i olence."
3-1 / 2 hour show was b r o adcas t
The l ive
i n such c i t i e s as New Yo rk,
Boston, Washington, D. C., Philadelph ia, Buffalo, Cl e veland,
Detroit, Chicago, Milwaukee and Minneapolis.
"dialed in" from every market.
Listeners
NIGHT CALL began . broadcast
nightly Monday through Friday on June 3, 1968 on over 21
stations.
Station affiliatiQn has grown rapidly.
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              <text>HIS TO 8 Fz

NIGHT CALL was broadcast for eleven months in 1965/66

-- 230 one-hour programs. It grew from a three-station
hook-up with three hosts to a 25 station network with one
host. Produced by the Television, Radio and Film Com-
mission of The United Methodist Church, NIGHT CALL was
presented as a program of the National Council of Churches.
Issues which were discussed ranged over a broad spectrum

of personal problems and national concerns -- from abortion,
drug abuse, the Klan, to Vietnam, gun control, and adult
morality. NIGHT CALL was terminated because of technical
difficulties: there was not adequate equipment available
to handle a national telephone talk program. Equipment

now has been designed which permits a national call-in show
of high technical quality. On April 9, 1968, TRAFCO co-
operated with Radio Station WRVR-FM in establishing a 36-
station network for a "dial-in for non-violence." The live
3-1/2 hour show was broadcast in such cities as New York,
Boston, Washington, D. C., Philadelphia, Buffalo, Cleveland,
Detroit, Chicago, Milwaukee and Minneapolis. Listeners
"dialed in" from every market. NIGHT CALL began broadcast
nightly Monday through Friday on June 3, 1968 on over 21

stations. Station affiliation has grown rapidly.
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                    <text>E
Q
U I P ME N T
Research and development of special NIGHT CALL
equipment was commissioned in August, 1965.
delivered to TRAFCO in January, 1968.
It was
Now for the
first time a national telephone talk show is possible.
Simply, the equipment
permits the caller, the host and
I
the guest (who is on long distance also) to talk together in a· normal way, automatically increases or
decreases volume, provides an over-ride for the host,
permits ~udience callers standing by while waiting to
go on the air to hear the program while waiting on their
telephones, and improves telephone line quality.
equipment is highly technical and unique.
applied for 16 patents.
The
TRAFCO has
The consulting engineer who
designed and constructed the NIGHT CALL equipment is
Mr. Warren Braun of Harrisonburg, Virginia.
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              <text>EQUIPMENT

Research and development of special NIGHT CALL
equipment was commissioned in August, 1965. It was
delivered to TRAFCO in January, 1968. Now for the
first time a national telephone talk show is possible.
Simply, the equipment permits the caller, the host and
the guest (who is on long distance also) to talk to-
gether in a normal way, automatically increases or
decreases volume, provides an over-ride for the host,
permits audience callers standing by while waiting to
go on the air to hear the program while waiting on their
telephones, and improves Gelephone line quality. The
equipment is highly technical and unique. TRAFCO has
applied for 16 patents. The consulting engineer who
designed and constructed the NIGHT CALL equipment is

Mr. Warren Braun of Harrisonburg, Virginia.
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                    <text>R E L A T I ON S H I P S
NIGHT CALL is produced by the Television, Radio and
Film Commission of The United Methodist Church (TRAFCO)
and released in cooperation with the Broadcasting and
Film Commission of the Nationa l Council of Churches of
Christ in the U. So A., the National Catholic Office
for Radio · and Television (NCORT) , the American Jewish
Committee and the Ur ban Coalition.
NIGHT CALL is a
part o ~_ the Nationa l Council' s Cr isis in the Nation
program.
Church and community or ganizations and leaders
a r e invit e d to p a rt i c i p ate i n t he NI GHT CALL radio s er ies.
Execu tiv e p r oducer f or TRAFCO is Ne l son Pr i c e, 4 75 Riverside Drive, Suite 420, Ne w York , New York 10027,
212- 663 - 8900.
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              <text>RELATIONSHIPS

NIGHT CALL is produced by the Television, Radio and

Film Commission of The United Methodist Church (TRAFCO)
and released in cooperation with the Broadcasting and
Film Commission of the National Council of Churches of
Christ in the U. S. A., the National Catholic Office

for Radio and Television (NCORT), the American Jewish
Committee and the Urban Coalition. NIGHT CALL is a

part of the National Council's Crisis in the Nation
program. Church and community organizations and leaders
are invited to participate in the NIGHT CALL radio series,
Executive producer for TRAFCO is Nelson Price, 475 River-
side Drive, Suite 420, New York, New York 10027,

212-663-8900.
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                    <text>QUOTES FROM THE NIGHT CALL MAIL BAG
"I enjoy listening to your new program ... My only suggestion
is NOT TO DISCONTINUE ... "
St. Paul, Minnesota
"More power to you, Del, and to all who make Night Call
possible.
I'm a summer visitor listening to you in
Collegeville, but l hope to be able to hear you at home
in Bismarck, North Dakota, a town that really needs
, open
discussion and a remedy for latent racism." Collegeville, Minn.
We are regular listeners (and callers, when we can throu gh
your busy lines) ... and commend you and its sponsors for an
excellent program."
The writers suggested guests from the
National Alliance of Businessmen and the movie industry on
"the incredibly poor and potentially dangerous movies that
appear in every movie house all over the nation." San Dieg o
" ... thank you ... for, the most interesting prog ram it has ever
been my privilege to listen to over the radio in these recent
years ... Our only problem down here is that we hear the program
over WFLA in Tampa (and Night Call gets pre-empted for baseball)
... last week we lucked out and only missed one program ...
Good luck to you all, perhaps all the baseball games will be
'rained out."
Tampa, Florida
"This is to- let you know we are listening... It's important
information, not only educational, but providing important
insights and inquiries into issues that are vit al to the
sani ty and success of this nation."
Seattle, Washingt on
"Please -- can 't we h a v e s ome moderation or sense o f politica l
b a l ance -- perhaps only pure coincidence, but the programs I
have listened to seem to be purely 'libera l' and left-wing
in the nature of the guests and topics.
I am tired o f the
Carmichaels, the Raps a nd the racial divisionists -- there
are still white p e ople with problems, too:" Chagrin Falls, Ohio
"I hope you have H. Rap Brown on again some night.
It is somewhat of a perverse pleasure to hear a grown man figuratively
cry and so distort the facts as to make a jack-ass of himself.
Thank you."
Toledo, Ohio
"I am very sorry for Mr. Carmichael and his feeling of hatred ...
I think I heard you say you are black.
I too am black and
proud of it, but Mr. Carmichael will be surprised to know how
many thousands of blacks disagree with him and will never join
a revolution. Think of the victories won by violence. Where
are they?" New York
�"Nice going on a great program. Now the problem is to get
everybody listening to it. I will do my selling bit down
here." Winston-Salem, North Carolina
"First I must apologize for hanging up abruptly in my exchange
with Mr. Steven Ledogar. The fact is I was so caught up in the
issue and so angry at Mr. Ledogar that I wanted to conclude our
communication ... my hanging up in such a manner was, obviously
indefensible.
I am somewhat surprised, myself, at this action
... What he is repeating ... is utterly, cynically untrue.
(administration position on Vietnam).
"I believe we are in a
period of continuing and perhaps periodically escalating crises.
I believe that, ultimately, only self-knowledge, introspection,
will halt this process. NIGHT CALL is playing an extremely
important role in this end. ':'
Cleveland, Ohio
"I like the way you conduct your NIGHT CALL.
So many of the
moderators do all of the talking. Since you put this Cleveland
"pest" ... on last night, I am sure you are going to be bothered
with this old John Bircher. Keep up the quality that you have
now."
Cleveland, Ohio
Excerpts of a letter to Dr. A. W. Criswell, Southern Baptist
Convention: "I have just heard you 1n on NIGHT CALL.
I feel
like crying and crying. You have not begun to understand the
problem ... ! call myself a Baptist and profess to be a Chris tian
.. . as I understand my Baptist training, we need not progress
but repent ..• Don't tell the black that time caused the problem
and time will cure it. Time didn't cause it -- White Baptists
(and others, · but the number game must fault the Baptist) caused
it ••• "
Minneapolis, Minnesota
NEW STATIONS
The week of September 2, we are please to be adding a number of
stations to the NIGHT CALL network. These include:
KUT(FM)
WINA
WGH
WTVR
WAYB
Austin, Texas
Charlottesville, Va.
Newport Ne ws, Va.
Richmond, Va.
Waynesboro , Va.
Stations slated to join starting September 16 are:
WMKY
KGVO
WAER(FM) WTMJ
Morehead, Ky.
Missoula, Montana
Syracus~, N. Y.
Milwaukee, Wis.
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              <text> 

QUOTES FROM THE NIGHT CALL MAIL BAG

 

"I enjoy listening to your new program... My only suggestion
is NOT TO DISCONTINUE..." St. Paul, Minnesota

"More power to you, Del, and to all who make Night Call
possible. I'm a summer visitor listening to you in
Collegeville, but I hope to be able to hear you at home

in Bismarck, North Dakota, a town that really needs - open
discussion and a remedy for latent racism." Collegeville, Minn.

We are regular listeners (and callers, when we can through
your busy lines)... and commend you and its sponsors for an
excellent program." The writers suggested guests from the
National Alliance of Businessmen and the movie industry on
"the incredibly poor and potentially dangerous movies that
appear in every movie house all over the nation." San Diego

",..thank you...for the most interesting program it has ever
been my privilege to listen to over the radio in these recent
years... Our only problem down here is that we hear the program
over WFLA in Tampa (and Night Call gets pre-empted for baseball)
... last week we lucked out and only missed one program...

Good luck to you all, perhaps all the baseball games will be
rained out." Tampa, Florida

"This is to. let you know we are listening... It's important
information, not only educational, but providing important
insights and inquiries into issues that are vital to the
sanity and success of this nation," Seattle, Washington

"Please -- can't we have some moderation or sense of political
balance -- perhaps only pure coincidence, but the programs I
have listened to seem to be purely 'liberal' and left-wing

in the nature of the guests and topics. I am tired of the
Carmichaels, the Raps and the racial divisionists -- there

are still white people with problems, too!" Chagrin Falls, Ohio

"I hope you have H, Rap Brown on again some night. It is some=
what of a perverse pleasure to hear a grown man figuratively
cry and so distort the facts as to make a jack-ass of himself.
Thank you.” Toledo, Ohio

"I am very sorry for Mr. Carmichael and his feeling of hatred...
I think I heard you say you are black. I too am black and
proud of it, but Mr. Carmichael will be surprised to know how
many thousands of blacks disagree with him and will never join
a revolution. Think of the victories won by violence. Where
are they?" New York
"Nice going on a great program. Now the problem is to get
everybody listening to it. I will do my selling bit down
here." Winston-Salem, North Carolina

"First I must apologize for hanging up abruptly in my exchange
with Mr. Steven Ledogar. The fact is I was so caught up in the
issue and so angry at Mr. Ledogar that I wanted to conclude our
communication...my hanging up in such a manner was, obviously
indefensible. I am somewhat surprised, myself, at this action
...-What he is repeating...is utterly, cynically untrue.
(administration position on Vietnam). "I believe we are ina
period of continuing and perhaps periodically escalating crises.
I believe that, ultimately, only self-knowledge, introspection,
will halt this process. NIGHT CALL is playing an extremely
important role in this end." Cleveland, Ohio

"I like the way you conduct your NIGHT CALL. So many of the
moderators do all of the talking. Since you put this Cleveland

"pest™"...on last night, I am sure you are going to be bothered
with this old John Bircher. Keep up the quality that you have
now." Cleveland, Ohio

Excerpts of a letter to Dr. A. W. Criswell, Southern Baptist
Convention: "I have just heard you in on NIGHT CALL. I feel
like crying and crying. You have not begun to understand the
problem...I call myself a Baptist and profess to be a Christian
-».as I understand my Baptist training, we need not progress
but repent...Don't tell the black that time caused the problem
and time will cure it. Time didn't cause it -- White Baptists
(and others, but the number game must fault the Baptist) caused
L65.0q% Minneapolis, Minnesota

NEW STATIONS

The week of September 2, we are please to be adding a number of
stations to the NIGHT CALL network. These include:

KUT(FM) - Austin, Texas

WINA - Charlottesville, Va.
WGH - Newport News, Va.
WTVR - Richmond, Va.

WAYB - Waynesboro, Va.

Stations slated to join starting September 16 are:

WMKY - Morehead, Ky.
KGVO =- Missoula, Montana
WAER(FM) = Syracuse, N. Y.

WTMJ Milwaukee, Wis.
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                    <text>TIME
THE
WEEKLY
NEWS A-\AGAZINE
August 23, 1968
Vol. 92, No. 8
DAVID GAHR
ROOERT LI GHTFOO T 111
GUEST ALINSKY
MODERATOR SHIELDS
Just call collect for an argum ent.
The Cool Hot Line
The hot-line show is one of the most
discredited forms of radio programming. What could be more µnedifying
than know-nothing listeners phoning in
their philosophies to know-it-all ex-disk
jockeys? But this summer the United
Methodist C hurch is making judicious
use of the format. It is sponsoring a
radio dialogue between the races that
is more compelling than any heard on
the sudden multitude of such talk shows,
including those produced on TV.
T he name of the program is Night
Call, and it is carried live (11 :30 p.m.12:3 0 a.m ., E .D.T.) five evenings a week
on an ad hoc chain that has grown
from 21 to 57 radio stations in less
than three months. Listeners anywhere
may phone collect (Area Code 2 12: 74933 11) and argue racial issues with an influential national figure who is guest of
the night, say James Baldwin, the Rev.
R alph Abernathy, Muhammad Ali, Sargent Shriver or A rthur Miller.
The most provocative visitor so farjudging by the number of callers totted
up by the phone company-was Stokely Carmichael, who was dialed by
64,440 Americans. In custo mary form ,
Carmichael told one listener who wondered about the impact of nonviolence
on whites, "You should ask Martin Luther King that question. " A wh ite guest
who stirred a big switchboard jam was
New York's Mayor John Lindsay.
Quizzed on the wa r in Viet N am, Lindsay replied ·that it was " unprod uctive.
unwanted , end less, bottomless, sideless,
and its cost is unquestionably affecting
the problems in our cities." Another
night, White Radica l Saul Alinsky, in
sympathy with black callers, blasted the
Job Corps as a "payoff to stay quiet'·
and categori zed m uch of the rest oi
the poverty program as ·'a public relatiops gimmick."
Ranting Nuts. Thanks to a specially
built phone link-up system, the program's guest generally participates as
the listeners do-by long-distance from
his home. A Manhattan staffer receives
calls on three phones, screening out
·'the drunks and ranting nuts." T he
twelve or J 5 most pertinent questions
are put th rough to the show's moderato r, Del Shields. In case the conversation gets li belous or licentious, Shields
can push a cut-off button, but he has
not yet had to use it. T hough the discussion is freq uently fiery, about the
roughest language used to date was
Rap Brown's dismissal of civil rights legislation as "intellectual masturbation."
Shields, who is a radio veteran and
militant black, got into the debate himself once when he felt that a Negro caller was unfairly attacking Guest Jackie
Robi nson for Uncle Tomism. Often,
Moderator Shields, who hits fungoes
to the guest for ten or 15 minutes before turning him over to the phone-in
aud ience, is the toughest interrogator
of the night. Roy Innis, director of
CO RE, should know what is in store for
him next month. Shields plans to as~
him " Has CORE gone Tom?"
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              <text>IME

THE WEEKLY NEWSMAGAZINE
August 23, 1968 Vol. 92, No. 8

   

The Cool Hot Line

The hot-line show is one of the most
discredited forms of radio program-
ming. What could be more unedifying
than know-nothing listeners phoning in
their philosophies to know-it-all ex-disk
jockeys? But this summer the United
Methodist Church is making judicious
use of the format. It is sponsoring a
radio dialogue between the races that
is more compelling than any heard on
the sudden multitude of such talk shows,
including those produced on TV.

The name of the program is Nigi/it
Cail, and it is carried live (11:30 p.m.-
12:30 a.m., E.D.T.) five evenings a week
on an ad hoc chain that has grown
from 21 to 57 radio stations in less
than three months. Listeners anywhere
may phone collect (Area Code 212: 749-
3311) and argue racial issues with an in-
fluential national figure who is guest of
the night, say James Baldwin, the Rev.

RODERT LIGHTFOOT til
aa

 

GUEST ALINSKY

MODERATOR SHIELDS

Just call collect for an argument.

Ralph Abernathy, Muhammad Ali, Sar-
gent Shriver or Arthur Miller.

The most provocative visitor so far—
judging by the number of callers totted
up by the phone company—was Stoke-
ly Carmichael, who was dialed by
64,440 Americans. In customary form,
Carmichael told one listener who won-
dered about the impact of nonviolence
on whites, “You should ask Martin Lu-
ther King that question.” A white guest
who stirred a big switchboard jam was
New York's Mayor John Lindsay.
Quizzed on the war in Viet Nam, Lind-
say replied :that it was “unproductive,
unwanted, endless, bottomless, sideless,
and its cost is unquestionably affecting
the problems in our cities.” Another
night, White Radical Saul Alinsky, in
sympathy with black callers, blasted the
Job Corps as a “payoff to stay quiet”
and categorized much of the rest of
the poverty program as “a public re-
lations gimmick.”

   

DAVID GAHR

Ranting Nuts. Thanks to a specially
built phone link-up system, the pro-
vgram’s guest generally participates as
the listeners do—by long-distance from
his home. A Manhattan staffer receives
calls on three phones, screening out
“the drunks and ranting nuts.” The
twelve or 15 most pertinent questions
are put through to the show’s moder-
ator, Del Shields. In case the conver-
sation gets libelous or licentious, Shields
can push a cut-off button, but he has
not yet had to use it. Though the dis-
cussion is frequently fiery, about the
roughest language used to date was
Rap Brown's dismissal of civil rights leg-
islation as “intellectual masturbation.”

Shields, who is a radio veteran and
militant black, got into the debate him-
self once when he felt that a Negro call-
er was unfairly attacking Guest Jackie
Robinson for Uncle Tomism. Often,
Moderator Shields, who hits fungoes
to the guest for ten or 15 minutes be-
fore turning him over to the phone-in

audience, is the toughest interrogator
of the night. Roy Innis, director of
CORE, should know what is in store for
him next month. Shields plans to ask
him “Has CORE gone Tom?”
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