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                    <text>CITY OF .ATLANT.A
June 20, 1969
CITY HALL
A TLANTA, GA. 30303
Tel. 522 -4463 Area Cod e 404
IVAN ALLEN, JR ., MAYOR
R. EARL LANDERS, Adm in istr ative Ass ist ant
MRS. ANN M. MOSES, Exec uti ve Secret ary
DAN E. SWEAT, JR ., Direct or of Governmental Lia i son
Mr. John A. Volpe
Secrefe'iy of Transportation
Washington, D. C.
Mr. C. C. Villarreal, Administrator
Department of Transportation
Urban Mass Transportation Administration
Washington, D. C. 20590
Gentlemen:
Atlanta's Central Area has and will continue to experience a growth rate
that only a handful of cities in the world have ever experienced. Employment,
travel and other Central City activities wi 11 double between 1961 and 1983.
Obviously, this growth will impose many transportation and development problems.
Over the years, the cooperative efforts of public agencies and private g roups ,
working toward mutually agreed-upon goals, have resulted in the development of
Atlanta as the Southeast's pre mier metropolis . Although we ta ke pride in our
genera tion 's accomplishme nts, we ca nnot afford to rest on our lau rels . We must
instea d redouble ou r efforts in the future to a ssure tha t the dynamic g rowth which
lies immedi a tely a head will be relevantly pl a nned a nd developed for the ci tizens
of tomo rrow.
The At lan ta Are a Tra ns porta tion Policy Commi tte e th rough its respective staffs
and consultants has worke d close ly with the Urba n Mass Tran sit Administrati on staff
and its consul tan ts in the de ve lopme nt of a se ri es of logi cal decisions on procedures
to be fo ll owed re lative to a transportati on program for tec hnica l study. The
transportation program fo r technical study is characterized by:
�Messrs. Volpe and Villarreal
- 2 -
June 20, 1969
1.
The continuation of the Atlanta Area Transportation Study
(AA TS) Plan, approved in principle and adopted as a guide to be
fol lowed by the Atlanta Area Transportation Study Pol icy Committee
·
and the City of A ti ant a.
2.
Synchronization of t~e Metropolitan Atlanta Rapid Transit
Authority's (MARTA) proposed application for technical studies
with i tern 1 above.
3.
Synchronization of the Central Area Study, a sub-area transportation
study for the Central Area of Atlanta with item 1 above. This is
a unique team effort _between the City of A_tlanta and Atlanta's
business communit • As mentioned earlier, the Atlanta Area
Transportation Stl!dy has been adopted as a guide to be fol Iowed
for further transportation studies. This action provides an important
step in Atlanta's history and link with the Central City Transportation
project. Though we have talked in the past in theory and fact
about our urban transportation problems and solutions, we have never
had the resources or opportunity to follow through with them. The
Central City Transportation project would afford us an opportunity
and the necessary resources to test transportation approaches and
solutions, such as our "busways proposal", and furthe r to detail
im rovements to ou r transportation net~ ork:
The CCT team of consultants headed by Arthur D. Little; Skidmore , Owens
and Merrill; Wilbur Smith and Associates; and the Real Estate Research Corporati on
has worked very we ll with our local public and private agencies in the development
of Phase I of this unde rtaking.
We would like to take this opportunity to thank
you and your staff for al lowing the City of Atlanta to participate a long with the
above consultants in Phase I of the Central City Transportation project. It has
proven to be most meaningful to us.
The Department of Transportation is also to be commended for its keen
awareness and willingness to tackle the transportation problems of urban cities.
The CCT project can be most helpful to the City of Atlanta in the development
�Messrs. Volpe and Villarreal
June 20, 1969
- 3 -
of local transportation and related programs. In addition, the experience gained
here can be of great help to you and you r departrre nt in developing subsequent
transportation policies which will lead toward meeting our national transportation
goals. -We,=s-rr-roere~y:-hope na , :A.-t la n fa:a: wi ll e perl'l'H·tte - to:-exp lcrre
·
t tli~ t ' G Gi


r.ansp:~e. ·t-ati o. e s t.


A O('
~
~v-.T
0&lt;'
~t..r
,ct'tt
Sincerely yours,




,






Mayor Ivan Allen, Jr .
Mr. William Mayna rd , Chai rman
AATS Policy Committee
IA , jr:WM/bl s
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              <text>June 20, 1969 CITY HALL ATLANTA, GA. 30303

Tel. 522-4463 Area Code 404

IVAN ALLEN, JR., MAYOR

R. EARL LANDERS, Administrative Assistant
MRS. ANN M, MOSES, Executive Secretary
DAN E. SWEAT, JR., Director of Governmental Liaison

Mr. John A. Volpe
Secre of Transportation
Washington, D. C.

Mr. C. C. Villarreal, Administrator
Department of Transportation
Urban Mass Transportation Administration

Washington, D. C. 20590

Gentlemen:

Atlanta's Central Area has and will continue to experience a growth rate
that only a handful of cities in the world have ever experienced. Employment,
travel and other Central City activities will double between 196] and 1983.
Obviously, this growth will impose many transportation and development problems.

Over the years, the cooperative efforts of public agencies and private groups,
working toward mutually agreed-upon goals, have resulted in the development of
Atlanta as the Southeast's premier metropolis. Although we take pride in our
generation's accomplishments, we cannot afford to rest on our laurels. We must
instead redouble our efforts in the future to assure that the dynamic growth which
lies immediately ahead will be relevantly planned and developed for the citizens
of tomorrow.

The Atlonta Area Transportation Policy Committee through its respective staffs
and consultants has worked closely with the Urban Mass Transit Administration staff
and its consultants in the development of a series of logical decisions on procedures
to be followed relative to a transportation program for technical study. The
transportation program for technical study is characterized by:
Messrs. Volpe and Villarreal -2- June 20, 1969

1. The continuation of the Atlanta Area Transportation Study
(AATS) Plan, approved in principle and adopted as a guide to be
followed by the Atlanta Area Transportation Study Policy Committee
and the City of Atlanta.

2. Synchronization of the Metropolitan Atlanta Rapid Transit
Authority's (MARTA) proposed application for technical studies
with item 1 above.

3. Synchronization of the Central Area Study, a sub-area transportation

study for the Central Area of Atlanta with item 1 above. This is
a unique team effort between the City of Atlanta and Atlanta's
business community. As mentioned earlier, the Atlanta Area |

‘ Transportation Study has been adopted as a guide to be followed

for further transportation studies. This action provides an important

| step in Atlanta's history and link with the Central City Transportation
project. Though we have talked in the past in theory and fact

Z ————— about our urban transportation problems and solutions, we have never

had the resources or opportunity to follow through with them. The
Central City Transportation project would afford us an opportunity
and the necessary resources to test transportation approaches and
solutions, such as our "busways proposal", and further to detail
improvements to our transportation network.

The CCT team of consultants headed by Arthur D. Little; Skidmore, Owens
and Merrill; Wilbur Smith and Associates; and the Real Estate Research Corporation
has worked very well with our local public and private agencies in the development
of Phase | of this undertaking. | We would like to take this opportunity to thank
you and your staff for allowing the City of Atlanta to participate along with the
above consultants in Phase | of the Central City Transportation project. It has
proven to be most meaningful to us.

The Department of Transportation is also to be commended for its keen
awareness and willingness to tackle the transportation problems of urban cities.
The CCT project can be most helpful to the City of Atlanta in the development
Messrs. Volpe and Villarreal -3- June 20, 1969

of local transportation and related programs. In addition, the experience gained
here can be of great help to you and your department in developing subsequent
transportation policies which will lead toward meeting our national transportation
goals. -We-sincerely- hope that Atlanta-will-be permittedto explore Phase=lH-of
the=Central-City—Transportation~project.

- n aR"

(44 gc o . Sincerely yours,

Mayor Ivan Allen, Jr.

Mr. William Maynard, Chairman
AATS Policy Committee

1A, jr:WM/bls
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                    <text>June 23, 1969
Mr. John A .. Volpe
Secretary of T ransport tion
Wa shington, D . C .
Mr. C . C . Villarreal, Administrator
Department of T ranspol'tation
Urban Mass Transportation Administration
Washington, D . C . 20590
·
Gentlemen:
Atl nt ' s C ntr l rea has and w ill contlnu to experlence growth rate
that only ah ndful of citi s in the worl d hav v r expesienced . Employm.ent,
t~av 1 and othel' Ce.ntr l City ctivlties will double b tween 1961 nd 1983.
Obviou ly, this gl"owth will impose many tr nsportation and development
probl ms .
Ov r the ye :rs, the coop r tive efforts of public agencies . nd priv t gtoupa ,
working toward m.utu ly gr d ... upon go 1 , h . vo resulted in th d v lopment
of Atl nt as the South
t' s premier metropoli • Although w t k prlde
in our g ner tion's ccompli 1un nt , we cannot afford to rest on our 1 ur ls .
W must inste d r dou.bl our £forts in th futur to
ur that th dyn mic
growth which lie inune dlately ahe d will b r levantly plann d and d veloped
fo'Jt' the citizens of tomorl'ow.
The Atlante. Ar - Tr •port tion Policy Committ
through lt r spectiv
talfs and con ult nt, h s wo:rked clos ly with the Orb
Ma
Tr n•it
Adm.inistr tlon staff and lt con ultants 1n th d velopment of - erie 0£
lo lcal deci ion on proc du~ s to be followed r lative to transport ti.on
p1'01ra.m fort chnlc 1 atudy. The tl'An portation progr m fort chnlc · 1 study
la c r cterlzed by:
�___________________
_,
Mess rs . Volpe and Villarreal
Page Two
June 23, 1969
l.
The continuation of the Atlanta A rea Transportation
Study (AA TS ) Plan, approved in principle and adopted
as a guide to be followed by the Atlanta A rea Transportation
Study Policy Committee and the City of Atlanta.
2.
Synchronization of the Metropolitan Atlanta Rapid Transit
Authority's (MAR TA) proposed application fo.r technical
studies with Item 1 above .
3.
Synchroni~ation of the Central A r a Study, a sub-area
transport tion s tudy for the Central Area of Atlanta with
Item l bove.. This is a unique t am ffoi-t betw en the
City of Atl nta and Atl nta ' s bu ine
community.
A s mentioned earliel'. the Atl nta A rea Tr nsportation S tudy has been dopted
s
guide to be followed for further transportation studies . This action
ps-ovides an important step i n Atlant 1 s history and link with the C ntr City
Tr nsponation P roject. Though w have talked in the past in theory and
fact about our urban tran portation probl ms nd solutions , we have new r
· had the resources or opportunity to follow th:rough with them.. The C ntr: l
City Transportation Project w ould £ford w.
opportunity and th nee s ry
resources to t t tran port tion appro ch s and olution # s uch s our
11 busw ys propos l  • and further to det ll improv ment s to our traneportatlon
n twork.
Th CCT t am of con ult
sh aded by Arthur D. Littl ; Ski dmor • Owens
d Merrill ; Wilbur Smith and A - ocl t s : nd the Real E s t te R e J'ch
CoJ'por tion h s worked ve'J!y well with our loc 1 public and privat agencle
in the dev lopment of Ph • 1 of this und ttaking. We would Uk t o tak
W oppo:rtunlty to thank you and your t ff for lowin the City of Atl ta
top rtic:lp te long with the
ov cons ult t in Ph
l of the C entral
City Transportation Project. lt ha proven to b most m ningful to us.
Th Departm nt of Transportation 1 a l o to b comm.ended for it keen
ai-en • and illlng s to t ckl the tr n portatlon probl me of \ll'ban
cities. Th CCT pi,oj ct can be rnost h lpful to th City of Atl ta ln the
development of local tra.n portation and re lat d progr ms. In ddltlon. th
ex:pel'leAc
lned her• can b of gre t help to yo
d your dep rtm t in
dev _loping suhs•q • t tr aportatlo
o r atlo.nal tra.n p rtati n go 1 •
pollclee
hich
ill le . d to ard m etln
�Messrs . Volpe and Villarreal
Pag Three
Jwie 23, 1969
We ar very proud of the comprehensive, broad based transportation
planning efforts being conducted here in Atlanta. We would earne stly
request that Atlanta be included as one of tho s e cities to be studied under
. Phase II of the Cent:ral Cities Transportation project. In our view , this
p roject serves to compliment the planning ffort now being put forth in
the Atlanta region.
Sincerely yours.
Ivan A llen, Jr.
Mayor
William Maynard, Ch irman
AA TS Policy Committee
IAJr. /WM:/.y
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              <text>June 23, 1969

Mr. John A. Volpe
Secretary of Transportation
Washington, D. C.

Mr. C.C. Villarreal, Administrator
Department of Transportation

Urban Mass Transportation Administration
Washington, D. C. 20590

Gentlemen:

Atlanta's Central Area has and will continue to experience a growth rate

that only a handful of cities in the world have ever expeftienced. Employment,
travel and other Central City activities will double between 1961 and 1983.
Obviously, this growth will impose many transportation and development
problems,

Over the years, the cooperative efforts of public agencies and private groups,
working toward mutually agreed-upon goals, have resulted in the development
of Atlanta as the Southeast's premier metropolis. Although we take pride

in our generation's accomplishments, we cannot afford to rest on our laurels.
We must instead redouble our efforts in the future to assure that the dynamic
growth which lies immediately ahead will be relevantly planned and developed
for the citizens of tomorrow,

The Atlanta Area Transportation Policy Committee through its respective
staffs and consultants has worked closely with the Urban Mass Transit
Administration staff and its consultants in the development of a series of
logical decisions on procedures to be followed relative to a transportation
program for technical study. The transportation program for technical study
is characterized by:
SS ea

 

Messrs. Volpe and Villarreal
Page Two
June 23, 1969

1. The continuation of the Atlanta Area Transportation
Study {(AATS) Plan, approved in principle and adopted
as a guide to be followed by the Atlanta Area Transportation
Study Policy Committee and the City of Atlanta.

2. Synchronization of the Metropolitan Atlanta Rapid Transit
Authority's (MARTA) proposed application for technical
studies with Item 1 above.

3, Synchronization of the Central Area Study, a sub-area
transportation study for the Central Area of Atlanta with
Item 1 above. This is a unique team effort between the
City of Atlanta and Atlanta's business community.

As mentioned earlier, the Atlanta Area Transportation Study has been adopted
as a guide to be followed for further transportation studies. This action
provides an important step in Atlanta's history and link with the Central City
Transportation Project. Though we have talked in the past in theory and

fact about our urban transportation problems and solutions, we have newer
had the resources or opportunity to follow through with them. The Central
City Transportation Project would afford us an opportunity and the necessary
resources to test transportation approaches and solutions, such as our
"busways proposal", and further to detail improvements to our transportation
network.

The CCT team of consultants headed by Arthur D. Little; Skidmore, Owens
and Merrill; Wilbur Smith and Associates; and the Real Estate Research
Corporation has worked very well with our local public and private agencies
in the development of Phase 1 of this undertaking. We would like to take
this opportunity to thank you and your staff for allowing the City of Atlanta
to participate along with the above consultants in Phase 1 of the Central
City Transportation Project. It has proven to be most meaningful to us.

The Department of Transportation is also to be commended for its keen
awareness and willingness to tackle the transportation problems of urban
cities. The CCT project can be most helpful to the City of Atlanta in the
development of local transportation and related programs, In addition, the
experience gained here can be of great help to you and your department in
developing substquent transportation policies which will lead toward meeting
our national transportation goals.

ee eee
Messrs. Volpe and Villarreal
Page Three
June 23, 1969

We are very proud of the comprehensive, broad based transportation
planning efforts being conducted here in Atlanta. We would earnestly
request that Atlanta be included as one of those cities to be studied under
_ Phase II of the Central Cities Transportation project. In our view, this
project serves to compliment the planning effort now being put forth in
the Atlanta region. ;

Sincerely yours,

Ivan Allen, Jr.
Mayor

William Maynard, Chairman
AATS Policy Committee

IAJr. /WM:fy

 
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                    <text>,,
.
.
i~. .
THE SECRETARY OF TRANSPORTATION
WASHINGTON, D.C.
20590
.
July 24, 1969
Honorable Ivan Allen, Jr.
Mayor of Atlanta
City Hall
Atlanta, Georgia 30303
Mr. William Maynard
Chairman
AATS Policy Committee
City Hall
Atlanta, Georgia 30303
Dear Mayor Allen and Mr. Maynard:
Thank you for your letter supporting and endorsing the Cente r
City Transportation Program. We believe that this program
offers the promise of initiating action and that it can implement solutions to the problems of transportation in the heart
of urban areas. We also believe that the Federal Government
can h e lp most effectively by working in partnership with the
cities and industry, and your letter would indicate that such
a partnership is possible in Atlanta.
As y ou know, the Phase I work of the Arthur D. Little team has
been completed. We are now reviewing their r ecommendations and
plans for Phase II and hope to make a final decision on the
n ext step in the project v e ry soon.
I appreciate Atlanta 's enthusiastic and energetic support for
the program. During the briefings on the Phase I effort,
Collier Gladen and Robert Bivens were most effective in proposing
various means for integrating the Center City Transportation
Program and Atlanta's ongoing transportation developme nt programs.
You may b e assured that I shall give e very consideration to a
rol e for Atlanta in this program as it continues.
S incerely,
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              <text>THE SECRETARY OF TRANSPORTATION
WASHINGTON, D.C. 20590

 

July 24, 1969

Honorable Ivan Allen, Jr.
Mayor of Atlanta

City Hall

Atlanta, Georgia 30303

Mr. William Maynard
Chairman

AATS Policy Committee
City Hall

Atlanta, Georgia 30303

Dear Mayor Allen and Mr. Maynard:

Thank you for your letter supporting and endorsing the Center
City Transportation Program. We believe that this program
offers the promise of initiating action and that it can imple-
ment solutions to the problems of transportation in the heart
of urban areas. We also believe that the Federal Government
can help most effectively by working in partnership with the
cities and industry, and your letter would indicate that such
a partnership is possible in Atlanta.

As you know, the Phase I work of the Arthur D. Little team has
been completed. We are now reviewing their recommendations and
plans for Phase II and hope to make a final decision on the
next step in the project very soon.

I appreciate Atlanta's enthusiastic and energetic support for

the program. During the briefings on the Phase I effort,

Collier Gladen and Robert Bivens were most effective in proposing
various means for integrating the Center City Transportation
Program and Atlanta's ongoing transportation development programs.

You may be assured that I shall give every consideration to a
role for Atlanta in this program as it continues.

Sincerely,

 
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                    <text>ATLANTA,GEOROIA
D
Please refer to the attached correspondence and make' the
nece ssary re ply .
D
Advise me th e s ta tu s of th e a ttach e d .
FOR M 25 - 4 - 5
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              <text>Office of the’ Mayor

ATLANTA, GEORGIA

ROUTE SLIP

&gt; Bs
TO: or = Cathe, +

FROM: Dan E. Sweat, [ 1 to (2,2 Prise.

{_] For your information

{_] Please refer to the attached correspondence and make the

necessary reply.

[_] Advise me the status of the attached.

 

 

 

 

 

 

 

 

 

 

FORM 25-4-5
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                    <text>- --
- - - -- -
ReLC.A..P.
Number 22
July 31, 1969
CENTRAL ATLANTA PROGRESS, me.
2 PEACHTREE STREET, N.W., SUITE 2740
CAP GRATITUDE
MEET NEW C.A.P. ASSOCIATE
It is a pleasure to welcome to C.A.P.
Mr. Houshang ("Housh") Farhadi as
Associate, specializing in urban
design. _
Born June 23, 1939 in Tehran, Iran,
Mr. Farhadi has been in this Country
since 1959.
He has a Bachelor of Architecture
Degree from Georgia Institute of
Technology, and a Masters Degree in
Urban Design from Carnegie-Mellon
University in Pittsburg.
... to Direct.or Richard H. Rich for
a very tough job well done as MARTA
Chairman. Operating under the most
adverse conditions, he has moved
Atlanta much farther toward Rapid
Transit than might appear on the
surface.
Under his competent direction the
thought processes have been put into
motion, basic planning has been done,
and the public alerted to the urgent
need for action.
Atlanta is not a City to accept
defeat; it will resurge, and when it
does, the next steps will come easier
and quicker because of the excellent
groundwork accomplished under the
leadership of RICHARD H. RICH.
"Housh" brings to Central Atlanta
an important talent to help build a
great City, and we're glad to have
him on board.
HOUSHANG FARHADI
TRANSPORTATION ACTION PROGRAM
J}.3.s
C,-rl
-z;;;vsr1rt1TN•
1t,,f#P'tf C,
Mayor Allen has sent to Washington
a formal application for Dept. of
Transportation help on circulation
and access problems in Central
Atlanta --- a team effort of the
City and CA Business Community.
~ IP\a rt-rat. t
3,s\i\\
~\\al\
\\_o\ Sta!" :.r-~~
.
\~met
rt o·.. nfi~,
7
....-1\.
.
~ , na'le
A unique action program. Will pave
way for action projects --- procedure complicated and tedious, but
necessary to get maximum Federal State-City assistance on critical
central core transportation
projects.
-n" at
IT FINALLY HAPPENED . .. . .... .. .............. . ........ .
-onvm.lJJ~n_
l
v-
\JJ '
.. .. . and a scant 8 months after Atlantans rejected
Rapid Transit, Atlanta traffic ground to a halt.
ground ~\I


Ql&gt;un~"°v.t To those of us close to the heartbeat of this great


a~,Jr:i
metropolis , thi s came as no surprise, for the growth
trends cl ea rly pointed out the oncoming crisi s of
1Aan~) transport ation .
t
C:f ot tn
~
?,t "'
D. O.T. reaction f avorable to date .
I
1,ne
l:~-\
~ete 0
tne
CENTRAL BUSINESS DISTRICTS , U.S .A.
~a\t.
1~J\
But few people really recognize the fantastic growth
potent i al of Atlanta - -- both quality-wise and
unnet quantity-wi se. And this potential i s recogni zed by
'!~ n~t~ onally known expert s as being UN IQUE among American
sta\ Cl t1 es.
mo
1 ' BU
T IT CAN HAPPEN ONLY IF WE FACE UP TO THE PROBLEMOF
~ KEEPI NG ATLANTA ON THE MOVE - -~ ITS TRAFFIC MOVING .
\
And this means more than haphazard patchwork. It means :
~
1. Itemizing what i mprovements are vital ,
2. Determining what t hese wil l cos t , and resou rces,
3. Getting the show on t he road, step- by- l og i cal - step.
~ tni
'II e t
la\S
.
'o to
. am&lt;
~n'I\O'
cnan ,
)i teS
an'o \
tore
11n
°
~ \ ~ti.


For the first time i n history ,
l eader s from Nation' s downtowns
will meet with TOP Federal officials
to stres s ur gent needs for centra l
co res, and beat dr ums for Federal
att en tion to urban probl ems wh ich
are cl early focused i n downtowns.
Con fe rence schedul ed fo r Sept ember
17 , 18, and 19 in Was hington.
More detai l s later ...... . .. .. .. . .
. . . . . . Bob Bivens
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              <text> 
 

MEET NEW C.A.P. ASSOCIATE

  

Mr. Houshang ("Housh") Farhadi as
Associate, specializing in urban
design.

 

 

 

  

 

Born June 23, 1939 in Tehran, Iran,
Mr. Farhadi has been in this Country
since 1959.

 

 

 

  

He has a Bachelor of Architecture
Degree from Georgia Institute of
Technology, and a Masters Degree in
Urban Design from Carnegie-Mel lon
University in Pittsburg.

 

 

 

 

  

"Housh" brings to Central Atlanta
an important talent to help build a
great City, and we're glad to have
him on board.

 

 

   

  

fot
t an&amp; |
TO i RINAGLY HARBENED: a0o och caered cca goeccsanshcbeibes

ane Bis and a scant 8 months after Atlantans rejected
pownto™ Rapid Transit, Atlanta traffic ground to a halt.
nd c
rng 2

Tipe Rokk To those of us close to the heartbeat of this great
dane! metropolis, this came as no surprise, for the growth
Not * trends clearly pointed out the oncoming crisis of
many ' transportation.
w

were a
ori But few people really recognize the fantastic growth
met potential of Atlanta --- both quality- wise and

wnde® quantity-wise. And this potential is recognized by 3 ‘0
tem? nationally known experts as being UNIQUE among American _ am

sta) Cities. an to’
yo mat

* BUT IT CAN HAPPEN ONLY IF WE FACE UP TO THE PROBLEM OF ie

W KEEPING ATLANTA ON THE MOVE --- ITS TRAFFIC MOVING. -

&gt;

\ And this means more than haphazard patchwork. It means: Pe

&amp; ,

1. Itemizing what improvements are vital, a

2. Determining what these will cost, and resources,
3. Getting the show on the road, step-by-logical-step.

Number 22

CENTRAL ATLANTA PROGRESS, inc.

It is a pleasure to welcome to C.A.P.

July 31, 1969

2 PEACHTREE STREET, N.W., SUITE 2740

CAP GRATITUDE

... to Director Richard H. Rich for
a very tough job well done as MARTA
Chairman. Operating under the most
adverse conditions, he has moved
Atlanta much farther toward Rapid
Transit than might appear on the
surface.

Under his competent direction the
thought processes have been put into
motion, basic planning has been done,
and the public alerted to the urgent
need for action.

Atlanta is not a City to accept
defeat; it will resurge, and when it
does, the next steps will come easier
and quicker because of the excellent
groundwork accomplished under the
leadership of RICHARD H. RICH.

TRANSPORTATION ACTION PROGRAM

 

Mayor Allen has sent to Washington
a formal application for Dept. of
Transportation help on circulation
and access problems in Central
Atlanta --- a team effort of the
City and CA Business Community.

A unique action program. Will pave
way for action projects --- proced-
ure complicated and tedious, but
necessary to get maximum Federal -
State-City assistance on critical
central core transportation
projects.

D.0.T. reaction favorable to date.

- CENTRAL BUSINESS DISTRICTS, U.S.A.

For the first time in history,
leaders from Nation's downtowns

will meet with TOP Federal officials
to stress urgent needs for central
cores, and beat drums for Federal
attention to urban problems which
are clearly focused in downtowns.

Conference scheduled for September
17, 18, and 19 in Washington.

| More details later............0:.
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~-


. .
DEPARTMENT OF TRANSPORTATION
URBAN MASS TRANSPORTATION ADMINISTRATION
WASHINGTON , D .C.
20591
IN REPLY REFER TO :
JUL. l 1 .1969
Honorable Ivan Allen, Jr.
Mayor of Atlanta
City Hall
68 Mitchell Street, S. W.
Atlanta, Georgia 30303
Dear Mayor Allen:
We have received the application submitted
by the City of Atlanta for a technical studies
grant under Sec. 9 of the Urban Mass Transpor. tation Act of 1964, as amended. This application i s entitled "Central Area Atlanta, A
Sub-Area Trans portation Study for Central
Atlanta (CAS).
We will advise you further after we have had
an opportunity to review th e mat e rial
submit te d.
k:c
~
~
~J~---/143.215.248.55
of Administration
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              <text> 

DEPARTMENT OF TRANSPORTATION

URBAN MASS TRANSPORTATION ADMINISTRATION
WASHINGTON, D.c. 20591

IN REPLY REFER TO:

WL 11 t069

Honorable Ivan Allen, Jr.
Mayor of Atlanta

City Hall .
68 Mitchell Street, S. W.
Atlanta, Georgia 30303

Dear Mayor Allen:

We have received the application submitted

by the City of Atlanta for a technical studies
grant under Sec. 9 of the Urban Mass Transpor-
tation Act of 1964, as amended. This appli-
cation is entitled "Central Area Atlanta, A
Sub-Area Transportation Study for Central
Atlanta (CAS).

We will advise you further after we have had
an opportunity to review the material
submitted.

Sincerely yours,

 
  

Alexander Abraham
Office of Administration

  
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                    <text>-----
CAP
September 12-. 1969
tr. t r
•
Warr
l:
' Jr • .
---
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              <text>September 12, 1969

Mz. C.C. Villarreal, Administrator
Department of Transportation

Urban Masa Transportation Administration
Washington, D.C. 205990

Dear Mr. Villarreal:

On June 27, 1969, we submitted to your Office an application for
D.O.T. assistance in developing a Sub-Area Transportation Study
for Central Atlanta, through a team effort of the City of Atlanta
and Central Atlanta Progress, representing our downtown business
commanity.

Under our present circumstances of rapid downtown growth,

the threat of strangulation from traffic, a time delay in our
rapid transit program, the status of highway building and traffic
improvements, and your Center City Team Phase Il effort just
announced, we feel that the Central Atlanta Program is urgently
needed and can help accelerate the other programs.

The Center City Project and the Central Area Study were designed
to be mutually supportive. Concurrent implementation of these
twe programs is essential if either is to achieve maximum desired
results.

If you have any questions, our Planning Directors, Collier B.-
Gladin and Donald G. Ingram of Central Atlanta Progress can
meet with you at any time.

Sincerely, —
IATRija aan ir.
yor

ee; Congressman Fletcher Thompson
Senator Richard B. Russell.
Senator Herman Talmadge

 

 
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                    <text>Confidential Memorandum To: Dan Sweat
Collier Gladin
From:
Subject:
Allan K. Sloan
The Basic CCTP Strategy in Atlanta
This memorandum expresses some of my views on the situation in
Atlanta and our work program over !·he next month. As you know, we
are supposed to have by November a firm list of candidate projects for
Atlanta for which we will be requesting funds from the $900,000 pool
available for the CCTP consortium in Phase II. These projects can be
of two kinds. One, specific actions, like the setting up of a shuttle
bus service or undertaking a busways demonstration, or planning projects, like a project to develop the CAS technical work program or
to help AATS develop some kind of interim planning framework. Apparently
we will have quite a bit of latitude in describing the scope of Phase II
projects. My own view is that it would make sense to come in with a
series of actions for Atlanta, ranging from immediate ribbon-cutting
projects to short- and medium-range program planning that would indicate Atlanta's strong intention to make basic improvements and move
their long-range transportation program ahead. We hope to have at the
end of Phase II a package of actions and planning programs for Atlanta
which can be funded out of UMTA resources including demonstration funds,
capital grants, technical studies, and others.
The list of six projects we developed for our first discussions with you,
back in September were basically designed to fulfill the key requirements
of this November dead Iine. As you re cal I, there were three action projects: (I) the shuttle bus people-mover ex pe riment; (2) the busways experiment; and (3) the center city bus circula~ion i,npr Dve rne;1ts which ha ;;
evolved into some analysis either of bus service routing and scheduling in
central Atlanta or an analysis of the fiscal structure of AHanta transit with
particular regard to the immediate problem of deadline on the current fare
increase.
The planning projects were generally of two sorts; (I) the development
of data base and development planning for the CAS program in whatever
form would be appropriate for the CCTP team to help, and (2) the development of a transit policy and program which would assist AATS, MARTA, the
City, in an intermediate range actions out of the basic olan that is adopted.
This should vie a clean idea of exactly what Atlanta expects to be doing in
areas where their participation is essential over the next 3 to 5 years. We
have not discussed this latter project at any length; but in my own opinion,
this could be one of the most important results of the CCT project , for it
would help UMTA develop the kind of program they desperately need in order
to be able to intelligently get funds from Congress.
l
�Dan Sweat·, Colli e r Gladin
- 2 -
Octobe r 15, 1969
They certainly must have some kind of sensible program that each city has
in mind, so that they can give more than just generali zed rhetoric when going
to Congress to request more funds. If they were armed w ith a specific package
of things which cities themselves had thought through and were willing to go
with and implement, there could b:e no better demonstration of the need for
federal funding. It also makes the whole process of planning with federal funds
in mind much more realistic.
These six projects have been discussed in va rious form s wi t h people in
Atlanta since the beginning of Phase II. I would li ke to give you briefly
my view of where each of these proj~cts stand at the present time.
I. The shuttle bus demonstration project. Everyone, including the
CCT project, agrees that this should be the key kick-off project
for Atlanta. It is a good one, and is something w hich can move
quickly. We have been assuming that the initiative for this project lies with A TS, and we und e rstand that they are getting
material ready in which to make an application to Washington to
UMTA for this project v.:-hich would in this state require a capital
grant to purchase ne w buses. We have be en assuming that our
roll would be to moni tor the cou rse of the project as it develops,
with a particular view to seeing w hat expan sion of this kind of
shuttle service makes sense, both in terms of new a reas to be served and new types of hardware that can be impl e mented. This,
we think, will be e x t remely im po rtant, be ca use in this wa y we can
actually test whethe r interce p tin g highwa y traffic outsi de t he central
district into large par king faciliti e s and shuttling people in w ith some
quick service into the core downtown area w ill re ally ma ke sense as
an interim and longer term solution to some of th e city's problems.
We need some guidance as to how th e CCT proj e ct team can relate
to this project and de velop the monitoring o roce dures .
2.
Busways demonstration project. As you know , my feelin g has always
been that the key to Atlanta's thin king whic h we identifi e d in
Phase I which is of particular inte rest na tiona ll y is expe rim e nting
with a busways system, particularly to lin k the ce nter ci ty w i t h expanding re sidential are as . We must keep in mi nd that running a
bus on an exclusive right of wa y a nywhe re in the me tro politan re gion
should not be t he focus of ou r stud y • We sho u Id use su ch a demonstration to see if it re a lly can p rovid e sui tab le se rvice to th e downtowns
of fa st-g row ing medium - si z ed ci t ies that may be in t he posi tion of needing some form of rapid transit serv ice whi c h is not as e xpe nsive or as
di ffi c u lt to cons truct as a comp lete ra i I ra pid transi t system. I t hink we
all re cogn ize t ha t t his is a cont roversia l situation in At lanta now a nd
that MARTA mu st ma ke t he ul t imate decisi on on what kind of system it
shou ld p ro ce e d wit h . We understand tha t th e re peop le ad vising MARTA
who feel tha t a rai I systems is the on ly one that would re ally make sense
in the long run, and that busways in the short run would not make sense
�Dan Sweat, Collier Gladin
- 3 -
October 15, 1969
if you have to invest in a long te rm rail system. We also understand
that there are those who fee I f·hat the busway system wou Id be the
best for Atlanta in the long run, particularly to serve f'he East-West
Corridor. We have no desire to take an active role in f·his debate
which we think must be a local debate ,and should focus on the parties
that are already dealing with this work technically. However, we feel
quite strongly that if Atlanta decides to adopt a busway system, we
could play a significant role in developing experimental programs of
national importance, for a busway system might be exactly what these
medium-sized cities need. Such systems could be designed to serve
low-density areas without requiring a transfer of most riders from a car
to a rail transit vehicle. Thus its economics might not have to rely on
high density corridor development and could have much more flexibil ity
in terms of its service. Clearly, we may need different kinds of vehicles
and the standard image of bus service must be changed, but it seems to
me that these are technically solvable problems.
However, this particular project which started out to be the allstar
candidate in Atlanta we have held in abeyance, pending decisions
on the part of MARTA as to what kind of systems they are going to
advocate. As you know, I feel badly about this situation, because
I had hoped that Atlanta would be in the mood to experiment with
this kind of system. Indeed, in the Spring it looked very much as if
that were feasible . However, the CCTf-eam w ill wait for MA RTA f·o
make its basic position clear before doing anything of this kind.
3.
Bus service improvements. Originally, this project started out with
the focus on immediate improvements to the circulation system in the
central Atlanta area. The CCT team would assist by doing whatever .
technical work was required to develop an immediate action program.
However, in discussions with various people, we decide d that it would
not make sense to use the CCT team effort to d uplicate the topics program. We then developed the notion that confining this circulation
study to bus service in the central area might be more appropriate and
useful. This idea was pushed by Bob Bivens but Bi 11 Ma ynard seemed
to feel that this would not be the most useful thing that could be done .
Maynard suggested that we might turn this project into an evaluation
ATS's current face problem particularly to evaluate w hethe r abate·m ent
of local taxes on ATS would be a feasible area of cost e limination in
order to keep the fare from going highe r. Clear ly, Bill was in the
position of wanting to use the CCT team to test out one of his pe t ideas.
The way thi s proj e ct was left is that we have agreed to get back with
Maynard and the A TS people to explore exact ly what such an analysis
would involve before making any commi tments . We ha ve not yet done
this and we are particu lar ly anxious f'o see whet her this is something
that the various interest in· Atlanta are wishing to e x plo re as a part o f
�Dan Sweat, Collier Gladin
- 4-
October 15, 1969
the Phase II program. I have pointed out a number of time that this
kind of financial analysis is something that the other cities have included as part of the Phase 11 program thin k ing, but I thin k that the re
are a number of issues that we should try to identify and de cide on
before this becomes a hot candidate. Of particular importance is the
position on city ta x abatement. If it has any reservations about wanting this studied, we should certai ly know that before we go furl-her
with the project.
4.
The CAS program. Originally, we proposed that the CCT project
undertake helping CASS with two elements of its program: (I) the
development of a system to improve the data base, an item we thought
was extremely important from the national point of vie w because tliroughout the country there are no growing cities that really have a good fi x
on the nature of the dynamics of what has ha ppened in the central areas,
and (2) to develop sketch planning frame work with pa rticular emphasis
on circulation improvements needed over various time periods . These
projects are the ones to which we have de vo ted the most time in Phase II
to date. We have had many more meetings and discussions on these than
any of the others, and I think we are ma king good progre ss ~ The basic
idea now is that we should try to help the CAS program develop a general
framework for the pa rticular kind of prog ram improvem e nts that are being
considered in Atlanta at the present time and that the wo rk we should do
would help fit in to the particular prog ra m for which UMTA funds have
been requested by CASS.· We are currently going throu g h the process of
reviewing the CASS work program with Don Ingram and Tony Frey and
hope to come up from this exercise with a good view about where th e CCT
team members can contribute to the CAS wor k program. Pe rhaps we can
even start doing some of the technical work e ven before CAS has received
its own funds. My own view is that CASS and the CCT team should get
togethe r and try to do two th ings at the pre sen t time: (I) to develop a
sketch plan of circulation improvements fo r ce ntral At lanta that are put
into some kind of time frame. The notion beh ind this would be to de velop
an agenda of various improve me nts that pe op le have bee n considering ove r
time as being neede d for central Atlanta, ranging from immediate se rvice
improvements that will be re qui red when a subway is eve ntua lly construc ted
in Pe achtree Street and a whol e series of changes in the na ture of central
Atla nta will resul t. This exer cise would have two pu rp ose s . One would be
to tr y to provide a de cent rationale for th ink ing th ro ug h the spe c ific a ction
pro jects tha t a re propose d eithe-r unde r the CC TP ba nner or under At lanta' s
general progra m a nd to provide a good rationa le fo r req uests tha t wi ll go into
UMTA. The second purpose of this wou ld be to prov ide a spe c ifi c foc us fo r
the analytical and data base deve lopment program that the CAS S study should
eventually generate. By ha ving this agenda o f proj ects, we wou ld have a
good idea of what kind of p lan and program alternatives and to devel op the .
kind of feasibility anal ysis that everyone will require before final decisions
can be made on these projects. Our view has consistently been that the CAS
�•
Dan Sweat, Collier Gladin
-5-
October 15, 1969
program is a good example of the kind of program that UMTA does
need to provide to fi 11 in the gaps of the regional transportation
planning process.
5.
The intermediate range transit program idea we have not really
discussed with anyone. However, it has become clear to me over the
past few weeks that Atlanta needs to develop almost immediately a
statement of the roles that various of your transportation planning and
operating agencies play and how they are interrelated. This wi 11 give
you a much needed explanation that the federal agencies require in
order to fund your programs. It is apparent that they are having a
difficult time sorting out who does what in Atlanta.
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              <text>Confidential Memorandum To: Dan Sweat (i
Collier Gladin

From: Allan K. Sloan

Subject: The Basic CCTP Strategy in Atlanta

This memorandum expresses some of my views on the situation in
Atlanta and our work program over the next month. As you know, we
are supposed to have by November a firm list of candidate projects for
Atlanta for which we will be requesting funds from the $900,000 pool
available for the CCTP consortium in Phase I]. These projects can be
of two kinds. One, specific actions, like the setting up of a shuttle
bus service or undertaking a busways demonstration, or planning pro-
jects, like a project to develop the CAS technical work program or
to help AATS develop some kind of interim planning framework. Apparently
we will have quite a bit of latitude in describing the scope of Phase II
projects. My own view is that it would make sense to come in with a
series of actions for Atlanta, ranging from immediate ribbon-cutting
projects to short- and medium-range program planning that would indi-
cate Atlanta's strong intention to make basic improvements and move
their long-range transportation program ahead. We hope to have at the
end of Phase I] a package of actions and planning programs for Atlanta
which can be funded out of UMTA resources including demonstration funds,
capital grants, technical studies, and others.

The list of six projects we developed for our first discussions with you
back in September were basically designed to fulfill the key requirements
of this November deadline. As you recall, there were three action pro-
jects: (I) the shuttle bus people-mover experiment; (2) the busways ex-
periment; and (3) the center city bus circulation imorovements which has
evolved into some analysis either of bus service routing and scheduling in
central Atlanta or an analysis of the fiscal structure of Atlanta transit with
particular regard to the immediate problem of deadline on the current fare
increase.

The planning projects were generally of two sorts; (I) the development
of data base and development planning for the CAS program in whatever
form would be appropriate for the CCTP team to help, and (2) the develop-
ment of a transit policy and program which would assist AATS, MARTA, the
City, in an intermediate range actions out of the basic plan that is adopted.
This should vie a clean idea of exactly what Atlanta expects to be doing in
areas where their participation is essential over the next 3 to 5 years. We
have not discussed this latter project at any length; but in my own opinion,
this could be one of the most important results of the CCT project, for it
would help UMTA develop the kind of program they d esperately need in order
to be able to intelligently get funds from Congress.
Dan Sweat, Collier Gladin -2- October 15, 1969

They certainly must have some kind of sensible program that each city has

in mind, so that they can give more than just generalized rhetoric when going
to Congress to request more funds. If they were armed with a specific package
of things which cities themselves had thought through and were willing to go
with and implement, there could be no better demonstration of the need for
federal funding. It also makes the whole process of planning with federal funds
in mind much more realistic.

These six projects have been discussed in various forms with people in
~ Atlanta since the beginning of Phase Il. | would like to give you briefly
my view of where each of these projects stand at the present time.

The shuttle bus demonstration project. Everyone, including the

CCT project, agrees that this should be the key kick-off project

for Atlanta. It is a good one, and is something which can move
quickly. We have been assuming that the initiative for this pro-
ject lies with ATS, and we understand that they are getting

material ready in which to make an application to Washington to
UMTA for this project which would in this state require a capital
grant to purchase new buses. We have been assuming that our

roll would be to monitor the course of the project as it develops,
with a particular view to seeing what expansion of this kind of
shuttle service makes sense, both in terms of new areas to be ser-
ved and new types of hardware that can be implemented. This,

we think, will be extremely important, because in this way we can
actually test whether intercepting highway traffic outside the central
district into large parking facilities and shuttling people in with some
quick service into the core downtown area will really make sense as
an interim and longer term solution to some of the city's problems.
We need some guidance as to how the CCT project team can relate
to this project and develop the monitoring orocedures.

Busways demonstration project. As you know, my feeling has always
been that the key to Atlanta's thinking which we identified in

Phase | which is of particular interest nationally is experimenting

with a busways system, particularly to link the center city with ex-
panding residential areas. We must keep in mind that running a

bus on an exclusive right of way anywhere in the metropolitan region
should not be the focus of our study . We should use such a demon-
stration to see if it really can provide suitable service to the downtowns
of fast-growing medium-sized cities that may be in the position of need-
ing some form of rapid transit service which is not as expensive or as
difficult to construct as a complete rail rapid transit system. | think we
all recognize that this is a controversial situation in Atlanta now and
that MARTA must make the ultimate decision on what kind of system it
should proceed with. We understand that there people advising MARTA
who feel that a rail systems is the only one that would really make sense
in the long run, and that busways in the short run would not make sense
Dan Sweat, Collier Gladin -3- October 15, 1969

if you have to invest in a long term rail system. We also understand
that there are those who feel that the busway system would be the

best for Atlanta in the long run, particularly to serve the East-West
Corridor. We have no desire to take an active role in this debate

which we think must be a local debate ‘and should focus on the parties
that are already dealing with this work technically. However, we feel
quite strongly that if Atlanta decides to adopt a busway system, we
could play a significant role in developing experimental programs of
national importance, for a busway system might be exactly what these
medium-sized cities need. Such systems could be designed to serve
low-density areas without requiring a transfer of most riders from a car
toa rail transit vehicle. Thus its economics might not have to rely on
high density corridor development and could have much more flexibil ity
in terms of its service. Clearly, we may need different kinds of vehicles
and the standard image of bus service must be changed, but it seems to
me that these are technically solvable problems.

However, this particular project which started out to be the allstar
candidate in Atlanta we have held in abeyance, pending decisions
on the part of MARTA as to what kind of systems they are going to
advocate. As you know, | feel badly about this situation, because

| had hoped that Atlanta would be in the mood to experiment with
this kind of system. Indeed, in the Spring it looked very much as if
that were feasible. However, the CCT team will wait for MARTA to
make its basic position clear before doing anything of this kind.

Bus service improvements. Originally, this project started out with
the focus on immediate improvements to the circulation system in the
central Atlanta area. The CCT team would assist by doing whatever
technical work was required to develop an immediate action program.
However, in discussions with various people, we decided that it would
not make sense to use the CCT team effort to duplicate the topics pro-
gram. We then developed the notion that confining this circulation
study to bus service in the central area might be more appropriate and
useful. This idea was pushed by Bob Bivens but Bill Maynard seemed
to feel that this would not be the most useful thing that could be done.
Maynard suggested that we might turn this project into an evaluation
ATS's current face problem particularly to evaluate whether abatement
of local taxes on ATS would be a feasible area of cost elimination in
order to keep the fare from going higher. Clearly, Bill was in the
position of wanting to use the CCT team fo test out one of his pet ideas.
The way this project was left is that we have agreed to get back with
Maynard and the ATS people to explore exactly what such an analysis
would involve before making any commitments. We have not yet done
this and we are particularly anxious to see whether this is something
that the various interest in Atlanta are wishing to explore as a part of |
Dan Sweat, Collier Gladin -4- October 15, 1969

the Phase II program. | have pointed out a number of time that this
kind of financial analysis is something that the other cities have in-
cluded as part of the Phase || program thinking, but | think that there
are a number of issues that we should try to identify and decide on
before this becomes a hot candidate. Of particular importance is the
position on city tax abatement. If it has any reservations about want-
ing this studied, we should certaily know that before we go further
with the project.

The CAS program. Originally, we proposed that the CCT project

undertake helping CASS with two elements of its program: (I) the
development of a system to improve the data base, an item we thought

was extremely important from the national point of view because through-
out the country there are no growing cities that really have a good fix

on the nature of the dynamics of what has happened in the central areas,
and (2) to develop sketch planning framework with particular emphasis

on circulation improvements needed over various time periods. These
projects are the ones to which we have devoted the most time in Phase I]

to date. We have had many more meetings and discussions on these than
any of the others, and | think we are making good progress. The basic

idea now is that we should try to help the CAS program develop a general
framework for the particular kind of program improvements that are being
considered in Atlanta at the present time and that the work we should do
would help fit in to the particular program for which UMTA funds have
been requested by CASS. We are currently going through the process of
reviewing the CASS work program with Don Ingram and Tony Frey and

hope to come up from this exercise with a good view about where the CCT
team members can contribute to the CAS work program. Perhaps we can
even start doing some of the technical work even before CAS has received
its own funds. My own view is that CASS and the CCT team should get
together and try to do two things at the present time: (I) to develop a

sketch plan of circulation improvements for central Atlanta that are put

into some kind of time frame. The notion behind this would be to develop
an agenda of various improvements that people have been considering over
time as being needed for central Atlanta, ranging from immediate service
improvements that will be required when a subway is eventually constructed
in Peachtree Street and a whole series of changes in the nature of central
Atlanta will result. This exercise would have two purposes. One would be
to try to provide a decent rationale for thinking through the specific action
projects that are proposed either under the CCTP banner or under Atlanta's
general program and to provide a good rationale for requests that will go into
UMTA. The second purpose of this would be to provide a specific focus for
the analytical and data base development program that the CASS study should
eventually generate. By having this agenda of projects, we would have a
good idea of what kind of plan and program alternatives and to develop the -
kind of feasibility analysis that everyone will require before final decisions
can be made on these projects. Our view has consistently been that the CAS
Dan Sweat, Collier Gladin -5- October 15, 1969

program is a good example of the kind of program that UMTA does
need to provide to fill in the gaps of the regional transportation
planning process.

The intermediate range transit program idea we have not really
discussed with anyone. However, it has become clear to me over the
past few weeks that Atlanta needs to develop almost immediately a
statement of the roles that various of your transportation planning and
operating agencies play and how they are interrelated. This will give
you a much needed explanation that the federal agencies require in
order to fund your programs. It is apparent that they are having a
difficult time sorting out who does what in Atlanta.
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I
�</text>
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              <text>Novernber 6, 1969

Mesere:

W. FT. Knight, Chairman
Hugh Pierce, Vice Chairman
George Coteakis

Cecil Turner

Gentlemen:

Pleaee find enclosed 2 proposed “Center City Shuttle” Bus

operation involving usage of a portion of the Civic Center

- Parking area. Mr. Sweat and Mr. Gladdin would like te
appear befare the Committee to present the proposal after

you bave had a chance to study it.

saath 9

Director

trod

ROE /mf

ect Dan Sweat ~
Collier Gladdin

seein AE ci i eee ae Ne eee

 
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                    <text>2 PEACHTREE STREET, N.W ., SUITE 2740
ATLANTA, GEORGIA 30303
TELEPHONE 577-3976
November 24, 1969
OFFI CERS
Robert H. ~Ol'l
Joe 5. Stone
?ol lard Tul"l"'..tn
~rrriC TAJ:Y-fR[lSU~[~ : ~ c.r-qe s. Craft
•HSfO(NT:
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~KAl't.-..Ali:
~11\s B, l tne , Jr.
Robert W. BheM
rlFUTJY[ 0lPECT0il:
l\~"'1Cl t.T£ Of P.CCTOit:
lS~OCJMt,
]!fHriOF
Oon•ld G. lngr &amp;Jl
Ho11sr&gt;• n9 hn\•Oi
· Honorable Ivan Allen, Jr.
Mayor, City of Atlanta
City Hall
Atlanta, Georgia 30303
DI REC TORS
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As you know, the City of Atlanta, the Atlanta Transit System,
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are cooperating in a project to provide a shuttle bus service
between the Stadium parking lot and a parking lot on the southeast
corner of Piedmont and Forrest Avenues. The lot at the corner of
Piedmont and Forrest is approximately two acres and is owned by
the Atlanta Housing Authority but is under lease to the City of
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EXECUTIVE DIRECTOR
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              <text> 

QQ,
SS
SSCEMTRAL ATLANTA PROGRESS,
% AWS S&amp;S 2 PEACHTREE STREET, N.W., SUITE 2740
\ ATLANTA, GEORGIA 30303 TELEPHONE 577-3976

AW

November 24, 1969

OFFICERS

PeESTDENT Robert M. Wood
vite paESIDENTS: doe S. Stone
Pollard Turman

SPORE TARY-TREASUGER: Gecrge 5. Craft

EECUTIVE COMMITTEE

© CMALRMAN: Mills B. Lane, Jr.

CTECUTIVE DIRECTOR: Robert W. Bivens

ASSOCIATE BIRECTOR: Oonald G. Ingram

ASSOCIATE: Houthang Farnadi

BOARD OF OIRECTORS Honorable Ivan Allen, Jr.
Mayor, City of Atlanta
City Hall

Atlanta, Georgia 30303
Dear Mayor Allen:

As you know, the City of Atlanta, the Atlanta Transit System,

and the business community through Central Atlanta Progress, Inc.,
are cooperating in a project to provide a shuttle bus service
between the Stadium parking lot and a parking lot on the southeast
corner of Piedmont and Forrest Avenues. The lot at the corner of
Piedmont and Forrest is approximately two acres and is owned by
the Atlanta Housing Authority but is under lease to the City of
Atlanta. It presently has a gravel surface, and it is our
understanding that it will cost a maximum of $10,000 to put an
acceptable hard surface on this lot.

‘i President

Presi dent

We think this transportation experiment is so important to our
City and its future, and has sufficient promise of -encouraging
D.O.T. assistance on critical problems in the Atlanta area, that
our organization has agreed to underwrite the cost of this
paving up to a maximum of $10,000, as our part of this important
effort to solve critical parking, transportation and circulation
problems in our City.

Sincerely,

fe f POF

Robert W. Bivens
EXECUTIVE DIRECTOR

RWB/ch

 

AL DEAN SWIFT,
Vice President
ara, Selase p

 

“EECUTIVE COMMITTEE

1 = ea - : - a ~ - — 7 a_i . yp ge rg ap es

 

—— = Bere
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                    <text>PLAN B
·I NT ER I M
11
CENTE R CITY SHUT TLE 11
Atlanta, Georgia
•,
�(... t
PLJ\N 1 ' i3 11
Center Hy Shuttle
Exhibit No._L
SUB:
(1)
r4ENEAAL STATISTICS AND OPE RATi NG DATA fOR
'INTERIM "CENTER CITY SHUTTLE" WITH LOCAL PARTICIPATION
l~OUTE:
Civic Ccntt:r to AtlonLn Stadium - via Forrest Ave., Piedmont
Ave., Pinc St., Peachtree St., Broad St., ~-1itchell St.,
Washington St., Georgio Ave. to Capitol Avenue.
Atlanta Stadium to Civic Center - via Capitol Ave., Fulton
St., Alice St., Central Ave., Hunter St., Broad St.,
Peachtree St., Pine St. to the Civic Center.
(2)
Hours of Service: 7:00 A.M. _to 7:00 P.M., Monday through Friday,
except holidays.
(3)
Equipment Requirements: 5 buses (in daily service), assume use of
system spares_ 47 pass. capacity.
(4)
Service Frequency - 10 minute headway during peak and base hours.
- (5)
Total Bus Hours:
Annually 3 mo. P.eriod
15,424 hrs.
Annually 3 mo. Period
122,075 mi.
30,519 mi.
3,856 hrs.
(6)
Total Bus Miles:
(7)
Route Miles
(.8)
Recommended Fares - 50¢ for auto driver, which includes parking
fee and round trip ride on Shuttle bus. All others, 15¢
per ride, with no transfer pr ivileges.
- ·. ·
(9)
6.64 mi. round trip - Avg. Speed, 8 _mph..
Number of Bus Operators Required:
7 operators, 5 day work week.
(10) Total Daily Platform Hours (operators) - 60:01 brs.
(11) Total Daily Bus Miles - 475 mi.
PAR.KING FACILITIES
(1)
Tot al Available Parking Spaces: (1st 3 months)
S. E. Stadium Lo t
954 sp ac e s
500 sp ac es
South Civic Ce n t er Lot
1,454 total spaces
(2)
Civic Center Pa rking:
a . Entranc e
Mid -block on Pi ne St ., between
Bedfor d Pl. and Piedmont Avenu e .
b. Exi t
- Mid-b lock on Forres t Ave., between
Bedford Pl. and Piedmont Avenue .
.... -1.·
..... (3)
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Atlanta Stadium Parking:
Entrance / Exit - Mid- block on Capitol Ave., between
Georgia Ave. and Fulton Streeto
- .•
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�of Parking Attendants:
Total l men, full time.
(4)
NumlJO l.'
(5)
lloura of Lot Operation - Open 6:45 a.m . , close 7:15 p.m.
(6)
llour.s of Duty Attendants:
IH - Civic Center


2


Stadium


3


Civie /Stadium
-,
8 hours
8 hours
_2.1 hours
Total
Total Attendants Hours:
a. Annually
b. 3 mo. Period
(7)
Special Construction Costs:
a. Physical Changes in driv e.vay
alignment and parking configuration
at Civic Center.
b. Curbing for entrance reservoirs.
(9)
Special Equipment:
a.
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2 Attendant Booths, 3 1 X 6 1
heat
and lights only.
b. Telephone at each booth - 2 phones
c. Parking tickets - serially numbered, 2 parts
w/ stub. (Est. 1500 per day):
Annually385 , 500
3 mo. Period -100 , 000
d~ · ...2 Bus Stop Shelter s; 1 at each location. ·
.
- . ... .
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Additional Costs:
a. Lights and heating attendants booth.
b. Telephone service for booths •
... - (10)
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1,638.4 hrs.
(8)
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October 21., 1969
�PLAN 11 11"
Ccnl:er City :;Jllltlle
Exhibit No •...1.....
.·. · . . . .
or CAPITAL COSTS FOR
INTERIM "CENTER CITY SHUTTLE BUS"
SUB:
SUNMARY
I tern No,
Cost of Bus Stop Shelters - 2 each
6 1 X 10' Metal Structure, complete
with seats, side panels and Corrolux
roof - installed, (1 Stadium; 1 Civic
Center)
$995 each plus $200 installation
(1)
I·.
(3)
2,490
Cost of Special Construction --··
/'
$2,390
Cost of Parking Attendants Booths - 2 each
3 1 X 6' Metal Structure - 12" canopy
overhang - complete with lighting ,
heating units and counter space, insta lled.
($950 each plus $120 freight - $175 installation)
(2)
...
Tot,11 Cost*
Descript i.on
a.
Re-alignment of Driveway; revise parking
configuration at Civic Center .
H
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2 entrances (100 ft. pre - cast)
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SUB:
COST OF PROPOSED I HI'ERIM
"CENTER CITY SHUTTLE" BUS OPERATION
_.,.
11
B 11
Center Ci ty Shu t t le
Exhibit No._J_


 •


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City of Atlanta and/or C.A.P. ·
Using New
Using buses
II
A/C
Buses
as
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Tran~it Shuttle Service:
System cost per hour - excluding
sales and city gross receipts taxes
and depreciation on buses - 1970
(15 ,424 bus hours)
Per Hr.;
I
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Per Hr.
•
$10.45 1 $161,181
• 84
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{15 .424 bus hours)
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56
2 44
$11.29 , $174,137
$12. 89
Vehicle costs
12
$10.45
l
$161,181
37
00
I
$198,881
II
I
Transit Revenues Dive r ted To This
Special Fare Service
I
69,030
69,030
. .,- -
·.. .
·-
Parking Lot Operation:
Attendants
$20 , 480
Parking tickets
874
Utilities
22,524
22,524
6,030
6 , 030
$271,721
$296,465
72,453
j $ 78 ., 63 9
L170
CAPITAL COSTS Total Costs (12 months operation)
3 MONTH COSTS - (capit al cos t s plus
ADVERTI SING COSTS -
-t
other costs)
$
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Exhib it No .
4
Cente r City Shut tle
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FROM OTHER ATS ROUTES RESULTING
_FROM UNRESTRICTED "SIIUTTLE" OPERATION
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Residents of these 2,230 home s are in the low income bracket and
· provide good bus patronage.
Moreove~, 75% of them transfer to other
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It is estimated that these 2,230 homes produce 2,700 transit rides
. -:
per day at an average fare of 32.8¢.
It is also estimated that 25% of
2,700 or 675 would take advantage of the 15¢ Shuttle bus fare (without
transfer privileges) if permitted.
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32.8¢
X 675
= $221 per day diversion of revenue.
.
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During the middle of the day the "Park-Ride Sbuttle" would .. supplement
the Shopper Special line, splitting _the Shoppers headway.
An average of 3,600 15¢ fares per day are collected on the Shoppers
Special, 8"0% or 2,900 of which are along the proposed "Park-Ride Shuttle
route.
It is estimated that 1/3 of 2,900 or 967 Shoppers fares would shift
to the "Park-Ride Shuttle".
967@ 15¢ = $145.00 per day diversion of revenue
Total diversion of Revenue= $221. + $145
$94,062. per year.
UNDER PLAN "B" (Local Part icipation) :
15,424/21,017 hrs.
X
91~,062
$69,030
= $366. per day or
-
•
�PLAN
ff
11 11
Cl!nt c r C 11 y :;1111 I t le
Exhibit No.~
SUB:
·1TEMS REQUIRI MG IMMl-:l)IATI~ J\t:'l'ION
FOR IMPLEMENTATION tlF l. NTEIU M
"CENTER CITY SlllffTLE" il'I' Dl•:t":. 1. 1969
(1)
Arrangements for uso of portions of the Civic Center and Atlanta Stadium
p11rking facilities.
(2)
Decision on sponsor i ng agency;
Progress.
(3)
Negotiations and contract with local merchants and otl1er pa rticipating
organizations to underwrite operating costs of shuttle bu s.
(4)
Agreement on level of service to be prov i ded and hours of operation of
shuttle bus.
(5)
Agreement on parking fee to be charged and shuttle bus f a r e s.
·(6)
Preparation of promotional material and advertisements f or various
-media and provide for continuous dissemination of schedu ·e informatio n .
(7)
Prepare operating schedules, running boards and crew ass ignments for
bus operators.
(8)
Prepare and install destination signs for buses.
(9)
Install speci a l bus stops along portion of route not pre sently serve d
by r egular lines.
(10)
Pur chase and install two (2) parking booths; one at each l ocation.
(11)
Employ necessary personnel to attend parking lots; prob ably 3 men.
(12)
Ord.e r three (3) months supply of parking tickets (2 part with stub).
p3)
Purchase and install two (2) waiting shelters.
. (14)
Set up system of audit ~nd evaluation •
- (15)
Make estimate of revenue to be generated by new service .
(16)
Dec i de on period of demonstration and approx i ma te subsidy required.
.:
b,,-. ,·.--
City of Atlanta or Central Atlanta


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October 22, 1969
1
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      <elementContainer>
        <element elementId="1">
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          <description>Any textual data included in the document</description>
          <elementTextContainer>
            <elementText elementTextId="24561">
              <text>PLAN B

INTERIM
JOCENTER -Gily- S WutrLe

Atlanta, Georgia
re

SUB:

(1)

(2)
(3)

(4)
(5)

~ (6)
(7)

(8)

(9)

PLAN "'B" at
Center City Shuttle

Exhibit No.1

GENERAL STATISTICS AND OPERATING DATA FOR
INTERIM "CENTER CLTY SHUTTLE" WITH LOCAL PARTICIPATION

KOUTE: Civic Center to Atlanta Stadium — via Forrest Ave., Piedmont
Ave., Pine 5t., Peachtree St., Broad St., Mitchell St.,
Washington St., Georgia Ave. to Capitol Avenue.

Atlanta Stadium to Civic Center — via Capitol Ave., Fulton
St., Alice St., Central Ave., Hunter St., Broad St.,
Peachtree St., Pine St. to the Civic Center.

Hours of Service: 7:00 A.M..to 7:00 P.M., Monday through Friday,
except holidays.

Equipment Requirements: 5 buses (in daily service), assume use of
system spares — 47 pass. capacity.

Service Frequency — 10 minute headway during peak and base hours.

Total Bus Hours: Annually — 15,424 hrs.
3 mo. Period — 3,856 hrs.

Total Bus Miles: Annually — 122,075 mi.
3 mo. Period — 30,519 mi.

Route Miles — 6.64 mi. round trip - Avg. Speed, 8 mph.
Recommended Fares — 50¢ for auto driver, which includes parking
fee and round trip ride on Shuttle bus. All others, 15¢

per ride, with no transfer privileges.

Number of Bus Operators Required: 7 operators, 5 day work week.

(10) Total Daily Platform Hours (operators) — 60:01 hrs.

(11) Total Daily Bus Miles — 475 mi.

PARKING FACILITIES

“. ; ia}

(2)

-Q)

Total Available Parking Spaces: (lst 3 months)

S. E. Stadium Lot - 954 spaces
South Civic Center Lot — 500 spaces

1,454 total spaces

Civic Center Parking:
a. Entrance - Mid-block on Pine St., between
Bedford Pl, and Piedmont Avenue.
b. Exit - Mid-block on Forrest Ave., between
Bedford Pl, and Piedmont Avenue.

Atlanta Stadium Parking:
Entrance/Exit - Mid-block on Capitol Ave., between

Georgia Ave, and Fulton Street.

 
Statiativw - Pago 2

re

(4)
(5)
(6)

(7)

(8)

(9)

Number of Parking Attendants: Total 3 men, full time.

Hours of Lot Operation — Open 6:45 a.m., close 7:15 p.m.

Hours of Duty Attendants:

#L - Civic Center - 8 hours

#2 - Stadium - 8 hours

#3 = Civic/Stadium - _93 hours
Total 254 hrs/daily

Total Attendants Hours:

a. Annually — 6,553.5 hrs.
b. 3 mo. Period — 1,638.4 hrs.

Special Construction Costs:

a. Physical Changes in driveway
alignment and parking configuration
at Civic Center.

b. Curbing for entrance reservoirs.

Special Equipment:

a. 2 Attendant Booths, 3' X 6' - heat

z and lights only.
-. b. Telephone at each booth - 2 phones

c. Parking tickets - serially numbered, 2 parts

w/ stub. (Est. 1500 per day):
Annually — 385,500
3 mo. Period -100,000

ae 2 Bus Stop Shelters; 1 at each Location.

~ (10) Additional Costs:
a. Lights and heating attendants booth.

b. Telephone service for booths.

= October 21,

1969

N)
PLAN "1h" 27
Center City Shuttle
es Exhibit Nowa.
SUB: SUMMARY OF CAPITAL COSTS FOR
INTERIM "CENTER CITY SHUTTLE BUS"

Item No. = Description Total Cost*

(1) Cost of Bus Stop Shelters - 2 each
6' X 10' Metal Structure, complete
with seats, side panels and Corrolux
roof — installed. (1 Stadium; 1 Civic
Center)
$995 each plus $200 installation $2,390

(2) Cost of Parking Attendants Booths - 2 each

3' X 6' Metal Structure — 12" canopy

overhang - complete with lighting,

heating units and counter space, installed.

($950 each plus $120 freight - $175 installation) 2,490
(3) Cost of Special Construction —

a. Re-alignment of Driveway; revise parking
configuration at Civic Center.

b., Curbing for reservoir spaces at
~. 2 entrances (100 ft. pre-cast) — 1,150

__. . TOTAL CAPITAL COSTS ea $6,030

“Estimate of installation and construction
‘. based on current labor and materials costs.

saree 5 10/21/69

 

 
 

= seer ge ee er oS Po ee a
$b ne eae Si he EE ee ee a ee Pp ee ee ee ee ee at

 

ae PLAN pit

Center City Shuttle
Exhibit Noe 3.

SUB: COST OF PROPOSED INTERIM ~
"CENTER CITY SHUTTLE" BUS OPERATION

City of Atlanta and/or C.A.P. -

 

Using buses Using New
as_Ayailable A/C Buses
Transit Shuttle Service: “—" ( 24 bus s 24
: Hl
System cost per hour - excluding Fer tr. | Bouse
sales and city gross receipts taxes |
and depreciation on buses ~ 1970 $10. 45 $161,181 $10.45 | $161,181
Vehicle costs 284° 12,956 | 2,44 37,700

 

$11.29 | $174,137 || $12.89 | $198,881

 

Transit Revenues Diverted To This
Special Fare Service 69,030 69,030

* Parking Lot Operation:

Attendants : $20,480

_ Parking tickets 874
Utilities we 1,170 22,524 22,524
CAPITAL COSTS - . 6,030 | 6.030
|
Total Costs (12 months operation) S272 i, $296,465
3 MONTH COSTS - (capital costs plus % other costs) 5 725453 '$ 78,639

i
F

 

 

 

 

ADVERTISING COSTS -

oD
3g, oo

on\ &gt; Rororbhs

———
SPL

Exhibit No. __ 4 __
Center City Shuttle

ESTIMATE OF REVENUE DIVERSION ah es ee es
FROM OTHER ATS ROUTES RESULTING Pe ria SSS
FROM UNRESTRICTED "SHUTTLE" OPERATION i

_ There are 1,701 homes within reasonable walking distance of the
Stadium and 529 homes within walking distance of the Civic Center. 7 Yi ee

Residents of these 2,230 homes are in the low income bracket and

- provide good bus patronage. Moreover, 75% of them transfer to other

lines.

It is estimated that these 2,230 homes produce 2,700 transit rides

per day at an average fare of 32.8¢. It is also estimated that 25% of

2,700 or 675 would take advantage of the 15¢ Shuttle bus fare (without
transfer privileges) if permitted. |
32.8¢ XK 675 = $221 per day diversion of revenue.
ae, Sik. ee
During the middle of the day the "Park-Ride Shuttle" would supplement

the Shopper Special line, splitting the Shoppers headway.

An average of 3,600 15¢ fares per day are collected on the Shoppers

Special, 80% or 2,900 of which are along the proposed "Park-Ride Shuttle"

route.

It is estimated that 1/3 of 2,900 or 967 Shoppers fares would shift
to the "Park-Ride Shuttle".

967 @ 15¢ = $145.00 per day diversion of revenue

Total diversion of Revenue = $221. + $145 = $366. per day or
$94,062. per year.

UNDER PLAN "'B" (Local Participation):
15,424/21,017 hrs. X 94,062 = $69,030

24
re

SUB:

(1)
(2)
(3)
(4)

(5)
(6)

(7)

(8)
(9)

(10)
(11)
(12)
(13)
(14)
(15)
(16)

PLAN "RY
Center Clty Shuttle
Exhibit, No; 3.
[TEMS REQUIRING IMMEDTATHE ACTION
VOR IMPLEMENTATION OF INTERIM
"CENTER CITY SHUTTLE" BY DiC. 1, 1969

Arrangements for use of portions of the Civic Center and Atlanta Stadium

parking facilities.

Decision on sponsoring agency; City of Atlanta or Central Atlanta
Progress.

Negotiations and contract with local merchants and other participating
organizations to underwrite operating costs of shuttle bus.

Agreement on level of service to be provided and hours of operation of
shuttle bus.

Agreement on parking fee to be charged and shuttle bus feres.

Preparation of promotional material and advertisements for various
media and provide for continuous dissemination of schedule information.

Prepare operating schedules, running boards and crew assignments for
bus operators.

Prepare and install destination signs for buses.

Install special bus stops along portion of route not presently served
by regular lines.

Purchase and install two (2) parking booths; one at each location. ©
Emp loy necessary personnel to attend parking lots; probably 3 men.
Order three (3) months supply of parking tickets (2 part with stub).
Purchase and install two (2) waiting shelters.

Set up system of audit and evaluation.

Make éstimace of revenue to be generated by new service.

Decide on period of demonstration and approximate subsidy required.

October 22, 1969

 
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.


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'
PROPOSED
· "CENTER CITY SHUTTLE"
DEMON STRATI ON PROJECT
Atl anta, Georgia
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PROPOSED "CENTER CI TY "
SIIUTTLE BUS CO NCEPT
FOR DEMONSTRATION PROJECT
I N ATLANTA, GEORGIA
"Atlanta Traffic Grinds to Long, Hot Standstill."
So stated the Atlanta
Journal-Constitution following the midday traffic tieup last July 3rd.
"Downtown Atlanta traffic ground to a halt for hours in rippling afternoon
heat Thursday, choking intersections and clogg ing main arteries in and out
of the city.
"Many public transit schedules were wrecked as some buses marked time for
as long as an hour in motionless lines of simmering cars and trucks", the
article continued.
"Idling under the sun at peak day time temperatures, lar ge
numbers of automobil es overhe ated and st alled, further blocking the almost
no nexistent traffi c f l ow.
"It was the most solid t ra ffic in memory for some Atlantans."
The continued grow th of au tomobil e travel plus the added traffic generated by the freeway system to the downtown area is likely to produce more
such instances of overcapacity of the local street syst em.
routes are being planned for access to do wntown Atlanta.
Effec tive e xpre ss
But wi.th each new
expressway, the local streets and parking facilities are bu rdene d with a
great er overload in the central business district .
At present growth rates, it is hardly conceivabl e th at s u f(icicnt space
to take care o f nll parking needs can be clcvelopcd within ,rnlldng divL:ancc
o( des ti.nations in tho central part o( the city.
rrohibit l\·e r11sts of using
dliwnttiwn properly for thl.n purpl1se, /H I woll oa tho Jntolct·,, t,\!"' tr11ffi (' co ngent..l(H1 whlch ulr11:Hly ox:IHts at tim~l'-I hotwccn tl11 1 ,1xprcssw:-1y e: tmd
rc11nr1
garages,
~
- ~:.a. . .t::-.,-
�make it mandatory that s ome parking f acilities be located at th e perimeter of
the central business district, where land is less ex pensive.
Two such locations - - r e ady and available for daytime use by downtown
workers and shoppers - - are the Atlanta Stadium and Atlanta Civic Center.
Stadium has 4,000 spaces distributed among four lots .
The
1,200 more are avail-
able at the Civic Center, with an additional 1,000 being planned.
At the
generally accepted average turnover of 1.5 cars per space in parking facilities
f
across the country, this means that nearly 10,000 vehicles could be removed
'
from downtown streets daily if these parking spaces were effectively tied to
r
downtown destinations.
It is proposed that these parking terminals be connected to the downtown
core ·area with fast and frequent shuttle . bus service.
These vehicles wou ld
loop t h rough the pa r king areas and then ope rate non- stop to downtown on a
five-minute peak hour schedule, with further impr oveme nt as patronage deve loped.
Travel time from either parking lot to any downtown building would be
,.
I
only five to ten minutes.
This shuttle bus service would be jus t as fast a s,
or faster than, driving directly to a downtown de s tination and parking in an
adjacent garage.
i
I
buses would be free to pa trons (auto drive r 's onl y ) of the parking lo ts.
l
othe r words, the cost of the bus r ide would be included in the park i ng fee.
I
The par k i ng ticke ts wou ld be i s irnc d in two par ts, ono port ion to be uno&lt;l for
t-
The cost of daytime parking, good until 7:00 P . H., would be 50¢.
Shuttle
In
i
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I
bu s fare downt own on&lt;l t he othor port ion good for full for e on th e roturn trip
to the parking lot.
Ptl::songors fif the auto owtrnr would be charged o 15¢ cash
fare on the Shuttle Bus in oach (ii.rection.
- '&gt; -
BurhHl
would operate a i;1 nnl'l11ur..1us
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schedule throughout t he day, at i nt e rva ls of 10 minutes from both parking
lots during off peak hours.
SHUTTLE BUS ROUTE
In order to make this perimeter parking proposal as attractive as possible,
several shuttle bus routes have been considered through the downtown area.
Certain of the plans included preferential treatment for transit vehicles,
which offered promise of reducing travel time between lots by up to 50
per cent.
Projects of a controversial nature, however, implementiefg radical
changes in traffic habits, require vasts amounts of time to sell, and become
bogged down in both private and political interests.
Atlanta needs relief
now, and it was felt that the most realistic approach would be to provide a
frequent, close-in service initially, using conventional vehicles in concert
with. existing traffic patterns.
Once established, and proof of success quite
. V\ "\
apparent, the process of institutiaii o~ innovative conce pt s be come s lllllch
easier.
The plan propos ed (Figure A) is designed to provide the fast es t shuttle
e _,,
service which ca n be deve lop ed on surface s tree ts, servi-0g
t h e maximum number
of downtown des tinat i ons, shari'l'tg s t ree t spac e and mov fu\g with all ot her
traffic, and"~ossible to implement in a few weeks time .
As shown on Figure A,
the r out e would run directly f r om the Civic Ce nter Par king ar ea a long Pi ne St .
t o Peacht ree S t ree t, thr ough t h e h ear t of th e downt ow n area over Pe achtree and
Broad St ree ts to Mit ch e ll Stree t ; the nce vi a " gove rnment c enter" a l ong
Hitche ll and Wash ington S treet to t h e St ad i um.
Th e n0rthbound tri.p would
follow Central Avenue to Huntor St,, then Brond and l't\achtree to Pi.nc Street,
and the Civic Canter Parking nroa.
This 6.6 .. 11d.lc loti p would be nceotiated in
25 ml nutcs in ,rnch diniction, 11nd would .requtre 10 bu:: es during peak hours to
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The proposed plan requires very little preparation of special physical
facilities and, as previously mentioned, could conceivably be implemented in -
f
,·;
a few weeks time.
FUTURE INNOVATIVE POSSIBILIT IES
Additional routes, or revisions of the proposed route, could later be
designed - utilizing realistic rreasures of preferential treatment for shuttle
buses.
The route could run against traffic on some one-way downtown streets
i
and allow buses to change traffic lights by remote control so they could cross
f
safely through crowded intersections without delay.
To allow for reverse travel on one-way streets for buses, a mountable
island separating the transit lane from other vehicular traffic would be
needed.
In addition, some cur b cuts at intersections on reversible lanes
would be requir ed whe r e ri ght turns ar e involved.
'Wrong way' bus travel on
. one-way streets is effectively being operated in other cities, notably Harrisburg, Pennsylvania and Madison, Wisconsin.
The electronically activated traffic control system has also been adopted
by some western cities and is being tested in Washington, D. C.
In Madison,
Wisconsin, a garage door-opening device is used to borrow up to five s e conds
of green . time at each end of the traffic cycle split.
The 3H Company has
developed a traffic control mechanism called Opticom, consistin g of three
t.
elements:
(1)
In the shuttle bus, a 'line of sight' optical energy
tr a nsmit t er is located;
(2)
On o r nonr a t r af fic signa l , an optical energy detector
i s p lt1 cml ;
(3 )
Al: ol" tttHIL" tho signi:\l 1s co ntrol box, a phase ~~loctnr:
wtt.h p111,wi: supply, 1.kcoclor an.J r.olny-typc ca1•il_1lll.cr urG


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When the transmitter's beam of high- intensity optical ener gy hits the
detector, it gives the appropriate instructions to the phase selector:
if the light is already green, to hold that way until the vehicle has crossed;
if it is red, to change it with a normal amber cycle to green by the -time the
vehicle has reached the intersection.
SPECIAL MERCHANDISING EFFORTS
Every effort should be made to tailor the service to motorists' travel
habits and make perimeter parking as attractive as possible.
One innovation would be to install two-way radio communication between
shuttle buses and the parking terminal.
Upon boarding the bus, the shopper-
patron would show her parking ticket to the operator.
The latter would call
the patron's ticket number to the parking terminal over the two-way radio,
following which a n attendant would bring the car up to t he loading ramp .
The package problem could be handled by having the attend a nt transfer packages
from the shuttle bus, when it arrived, to the patron's car.
The shopper
wcu ld be read y to leave innnediately for home over the fr eeways nearby with
nruch less de l ay · and inc·onvenience than are pre sently involve d.
In addition to the regular schedules, arrangements could be made for
special bus t r ip s to transport employees of any company in the downtown area
to and from one of the pa rking termi nals a t cer t ain designa ted hour s.
For
ex ample , a bus wi t h a sign "Piedmont Insurance Company" would leave the
Stad i um parking termina l at 8 : 20 every morning f or the down town offi ces of
that c omp.:rny, a nd nlso pick u p these emp l oyees whe n th ey leave t h e of(ice
[It
4:50 i n Ll 1c aftcnHion.
This plan would be an effect'ive su bstitu te for
umployee p11rkl.n g f.w!litics t n t h e downtown area.
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Another point which might
be
exploited in promoting perimeter parking
is the fact that these areas have sufficient space to accounnodate a high pro·portion of self-parking.
This is appealing to many motorists who are appre-
hensive about the abandon with which garage attendants maneuver their cars
in and out of tight stalls in downtown garages.
CONCLUSION
The perimeter parking proposal would be a worth-while test under the
demonstration grant program administered by the U. S. Department of Transportation.
The City of Atlanta would make application for federal funds for
a 12 or 24 month trial, utilizing the conventional shuttle operation for
half the period and introduce the innovative proposals for the remainder.
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�Exhibit No. _ _ __
Center City Shuttle
Atlanta, Georgi a
GENERAL STATISTICS AND
OPERATING DATA FOR
CENTER CITY SHUTTLE
Route:
Civic Center to Atlanta Stadium - via Forrest Ave., Piedmont
Ave., Pine St., Peachtree St., Broad St., Mitchell St.,
Washington St., Georgia Ave. to Capitol Avenue.
Atlanta Stadium to Civic Center - via Capitol Ave., Fulton
St., Alice St., Central Ave . , Hunter St., Broad St.,
Peachtree St., Pine St. to the Civic Center.
Hours of Service - 7:00 a.m. to 7:00 p.m., Monday through Friday, except
holidays.
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I
Equipment Requirements - 10 buses (in daily service), 1 spare bus 47 pass. capacity.
Service Frequency - 5 min. headway during peak hours, 10 min. during base.
Total Annual Bus Hours
21,017
Total Annual Bus Miles
167,821
Route Miles - 6.64 mi. round trip - Avg. Speed, 8 mph
Recommended Fares - 50¢ for auto driver, which includes parking fee
and round trip ride on Shu t tle. All others, 15¢ pe r ride,
with no transfer privileges . .
Number of Bus Operators Required - 10 operators, (5 day work week).
Total Daily Platform Hours (operators) - 81:48 hrs.
-
Total Daily Pay Hours (operators) - 87:20 hrs.
Supervisory Personnel - 2 men, (5 day work week) - Total 1 6 hours per day .
Total Daily Bus Miles - 653 mi.
Spec ial Equipment :
(a)
(b)
(c)
(d)
(e)
11 Mobile 2-way radio uni ts
2 UHF Wa lkie -Ta lkie uni ts
2 Single pos ition Supe r visor booths (air conditioned)
5 Bus s top she l t e rs
11 Ro~ i stcring Loc k -ty pe Fare Boxe s
Additional Annual Costs:
(a)
I
,.
J,lghtR, hcrnting a nd 1~11nHng
1n1porv l :;,,i· booths.
,.
�~~-·
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PARKI NG FACILITIES :
To ta l Ava il able Park ing Sp aces a t St adi um
4,000
Total Ava ilable Park ing Spaces at Civic Cen t er
1,200
Total Ultimate Parkin g Spaces - (both locations)
6,400
Civic Center Parking Entrance - Mid- block on Pine St. , between
Bedford Pl. and Piedmont Avenue.
Civic Center Lot Ex it - Mid-block on Forrest Ave., between
Bedford P l . and Pi edmon t Avenue.
St adium Parking Entrance s / Ex its:
(a)
(b)
Cap i tol Ave., mid-block between Geor gia Ave.
and Fulton Str ee t .
Fulton St., mid - bl ock betwee n Capitol Ave.
and br idge.
Numbe r of Parking Attendant s - 2 at Stadium, 1 at Civic Center, 1 floating
relief. Tot a l o f ~ men, fu ll time - l part time.
Hour s of Lot Opera t i on - Open a t 6:45 a . m., close a t 7:15 p.m.
Hours of Duty - At t e nd an t s :
(a)
(b)
(c)
(d)
(e)
Civic Center #1 St adium #1
Stadium {f2
Stadium/Civic
S tad ium Ex tra
Total
Tot a l Annua l At te ndants Hour s -
8 hours
8 hours
8 hours
9 hours
..J±.~ hour s
37\ h r s/dai l y
9,637.5 hrs .
Spe ci a l Const ruc t i on Cos t s:
(a)
Ph ys i ca l ch anges in drivewa y a lignmen t a nd parking
con fi gur a tion a t Civ ic Ce n ter Lo t.
( b)
Curbing f or entr anc e reservoir s .
Specia l Equ ipment:
(a)
3 At t endant Booth s , 3' X 6 '
he a ted, air c o nd i tione d.
( b)
Telephone at oach boo th
( c)
Seria l mm1ho n &lt;l, 2 part p1lrk ing tlck uui ,
2,5 00 por d11y ) " 642,5 00 lll.l,
1
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Additional Annual Cost:
.i
·..
(a)
Lights, heating a nd cooling attend ant's booth s.
(b)
Telephone service for attendant's booths
10/13/69
- _\ -,,
�Center City .:&gt;u ~, ... .
At lant a , Georgia
SUMMARY OF CAPITAL
COSTS FOR I NSTITUTION
OF CENTER -CITY SHUTTLE
(1)
(2)
(4)
. (5)
(6)
(7)
Total Cos-t*
Descr iption
Item No.
Cost of Vehicles - 11 new
A/C GMC Buses (ATS cost)
($41,580.50 ea. plus $1200 Del. and make-ready)
Cost of Eadio Equipment - 11 new
GE/UHF mobile units (installed).
2 - GE/UHF 11Walkie-Talkie 11 units
3,000
Cost of Bus Stop Shelters - 5 ea.
6' x 10' Structure, co~lete with seats,
side panels and Corrolux roof - installed
($995 ea. plus $200 inst.) -
5,975
Cost of Special Fare Boxes - 11 new
Keene-Johnson Registering - Lock Fare
Boxes ($900 ea. installed) . -
9,900
Cost of Parking Attendants Booths - 3 ea.
3' x 6' metal - 12" canopy overhang complete with heaters, cooling units
and counters - installed ($1150 ea.
bldg. - $200 A/C - $175 inst.)
4,575
Cost of Special Construction -
b.
Re-alignment of Driveway.
Revise parking configuration at
Civic Center Lot.
Curbing for reservoir spaces
at 3 entrances (150 ft. pre-cast)
TOTAL CAPITAL COSTS:
,H ·
15,600
Cost of Supervisor Booths - 2 ea.
All-weather 3' x 6' Metal booths
(1 - Stadium, 1 - Civic Center) - A/C
$1500 each installed
a.
,\·
$470,585**
1.200
$510 ,835
Inc ludcs estimate of inntallation ~md construction base d
on current labor nnd mncerials c0sts .
Includes Federnl Excise Tax bu t
~\,'tlS
nt"lt i.nclud fl
C,t. Sn les Tax .
10/13/69
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EXHIBIT NO.
CENT ER CITY SHU TTLE
-. \ ATLANTA, GEORGIA
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Exh i b it No .
Ce nt er City Shu ttl e
At l anta , Georgia
ANALY SIS OF OPERATING
COS T PER BUS HOUR
Labor
COSTS PER HOUR -
Costs of Ope r ation
Oth e r
To t a l
1970
Actual costs - 12 mos. to 8/31/69
Adjustments:
Eliminate Depreciation on motor buses
Atlanta 3% gross receipts tax
Add Costs of contractual wage changes
Increased costs of fuel,
maintenance and rep a ir items, etc.
Increased ad valorem t ruces
Costs as adj us t e d
$ 9, 033,800
$4,221,300
(
(
$13,255 , 100
988 ,400) (
279,200) (
988, 4 00)
279,200)
1,554,100
1,554 , 100
97,200
20 600
97,200
20 600
$3,071 ,5 00
$=1=0=,=5=8=7=,=90=0========!:::::::::::==
$13 , 659,400
1,438 , 300
Bus Hours - 12 months to 8/31/69
Costs per hour - 1970
$
9 . 50
COSTS PER HOUR - 197 1
Costs - as adjusted for 1970
Adju s tments:
Add Contractual wage costs in 1971
Incre ased costs of fuel,
mainte nance and rep a ir items, e tc .
Costs - as adj us t ed
Bus Hour s - 12 months to 8/31/ 69
Cos ts per h ou r - 1971
$10,587,900
$3,071,500
$13 , 659,400
652,400
652,400
102 , 100
102 ,100
$=1=1='=2=4=0=,=3=
0=
0 ==$==3='==1=7=3='=6=0==0
$14,4 13,900
1 , 438 ,300
$===1=0!::'0==2=
�_..
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~xhibit Noo
Cont e r City Shutt le
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ESTIMATE OF REVENUE DI VERSION
. FROM OTHER ATS ROUTES RESULTING
FROM UNRESTRICTED "SHU'ITLE" OPERATION
_-
·- ~.- . . .
There are 1,701 homes within reasonable walking distance of the
.
Stadium and 529 homes within walking distance of the Civic Center.
Residents of these 2,230 homes are in the low income bracket and
provide good bus patronage.
Moreover, 75% of them transfer to other
lines.
It is estimated that th~se 2,230 homes produce 2,700 transit rides
per day at an average fare of 32.8¢.
It is also estimated that 25% of
2,700 or 675 would take advantage of the 15¢ Shuttle bus fare (without
transfer privileges) if pennitted •
. 32.8¢
X 675
= $221 per day diversion of revenue.-


 * *


I
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During the middle of the day the "Park-Ride Shuttle" would supplement
the Shopper Special line, splitting ·the Shoppers headway.
An average of 3,600 15¢ fares per day are collected on the Shopp ers
Special, 80% or 2,.900 of which are along the proposed "Park-Ride Shuttle"
route.
It is estimated that 1/3 of 2,900 or 967 Shoppers fares would shift
to the "Park-Ride Shuttle".
j
I
967@ 15¢
1
Total d iversion of Revenue= $22 1. + $145
=
$145.00 per day d iversion of revenue
j
$94,062. per year.
4
I
I
UNDER PLAN
11
B11 (Local Participation) :
15,424/21,017 hrs.
X 94,062
$69,030
= $366. per day or
~
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Atlanta, Geor gia
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COSTS OF "CENTER CITY
SHUTTLE" BUS OPERAT ION
YEARS 1970-1971
.. _-
Total
1970
2 ·Years
1971
. ..:
Cost per bus hour
$ .
Add 10% for contingencies
.·,





Supervis i on cost (2 supervisors 8 hours a day each loca tion)
$
10.45
10.02
1.00
.95
$
Cost for 21,017 hours of
oper.
9.50
$
11.02
$219,627.65
$232,540.73
21,300.00
23,400.00
_$240, 927. 65
$255,940.73
$496,868. 38'
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.
_Recoupmen.t. of revenues
diver ted to this service
TOTAL. COST OF BUS OPERATION
10/13/69
Revised 10/22/69
94 , 062.00·
$334 , 989.65
-!,.•
•
94,06 2. 00
188 . 124.00
$350 , 00 2 .73 .
$684,992.38
�.·· ·:a. ·: . . . ,.
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Exhibit No.
Center City Shuttle
Atlanta, Georgia
COST OF PARKING OPERATION
[_
l -
ATLANTA STADIUM &amp; CIVIC CENTER
YEARS 1970-1971
f·
l2lQ
I
I
Cost of Parking Attendants (37\ hrs./day) 9,637.5 hours
@ $2.50/hr.
rate X 125% fringe allowance
Costs of Operation
1971
Total 2 Years
$30,117
$31,924
1,365
1,365
Cost of Utilities Lights, phone, heating, etc.
1,170
1,140
TOTAL COST - PARKING OPERATION
$32,652
$34,429
Cost of Parking Tickets (2 part w/stub) - serially
numbered - 650,000 annually
($2.10/M delivered)
l •
$67,081
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SUMMARY OF PROJECT COSTS
1WO YEARS - 1970- 71
Total Capital Costs
$
Total Cost of Bus Operation
510,835.00
684,992.38
Total Cost of Parking Operation
67,081.00
..... -
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TOTAL 2 YR. PROJECT COST
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              <text>oo ee Salts BP tlhe ele Te he ad eee eee

Octebver is 1969

PROPOSED
VCENTERSC TTY: SHUTTLE”
DEMONSTRATION PROJECT
Atlanta, Georgia

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PROPOSED "CENTER CITY"
SHUTTLE BUS CONCEPT
FOR DEMONSTRATION PROJECT

"Atlanta Traffic Grinds to Long, Hot Standstill." So stated the Atlanta

Journal-Constitution following the midday traffic tieup last July 3rd.

"Downtown Atlanta traffic ground to a halt for hours in rippling afternoon

heat Thursday, choking intersections and clogging main arteries in and out

of the city.

"Many public transit schedules were wrecked as some buses marked time for
as long as an hour in motionless lines of simmering cars and trucks", the
article continued. "Idling under the sun at peak daytime temperatures, large
numbers of automobiles overheated and stalled, further blocking the almost

nonexistent traffic flow.
"It was the most solid traffic in memory for some Atlantans."

The continued growth of automobile travel plus the added traffic gener-
ated by the freeway system to the downtown area is likely to produce more
such instances of overcapacity of the local street system. Effective express
routes are being planned for access to downtown Atlanta. But with each new
expressway, the local streets and parking facilities are burdened with a

greater overload in the central business district.

At present growth rates, it is hardly conceivable that sufficient space
to take care of all parking needs can be developed within walking distance
of destinations in the central part of the city. Prohibitive costs. of using
downtown property for this purpose, an well as the intolerable traffic con-

gention which already exfsts at timer between the oexpresswayve And ramp garages,
ge areas

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make it mandatory that some parking facilities be located at the perimeter of

the central business district, where land is less expensive.

‘Two such locations - - ready and available for daytime use by downtown
workers and shoppers - - are the Atlanta Stadium and Atlanta apie Gaiteee The
Stadium has 4,000 spaces distributed among four lots. 1,200 more are avail-
able at the Civic Center, with an additional 1,000 being planned. At the
generally accepted average turnover of 1.5 cars per space in parking facilities
across the country, this means that nearly 10,000 vehicles could be removed
from downtown streets daily if these parking spaces were effectively tied to

downtown destinations.

It is proposed that these parking terminals be connected to the downtown
core area with fast and frequent shuttle bus service. These vehicles would
loop through the parking areas and then operate non-stop to downtown on a

five-minute peak hour schedule, with further improvement as patronage developed.

Travel time from either parking lot to any downtown building would be
only five to ten minutes. This shuttle bus service would be just as fast as,
or faster than, driving directly to a downtown destination and parking in an

adjacent garage.

The cost of daytime parking, good until 7:00 P.M., would be 50¢c. Shuttle
buses would be free to patrons (auto driver's only) of the parking lots. In
other words, the cost of the bus ride would be included in the parking fee.
The parking tickets would be issued in two parts, one portion to be used for
bus fare downtown and the other portion good for full fare on the roturn trip
to the parking lot. Passengers of the auto owner would be charged a 15¢ cash

fare on the Shuttle Bus in each direction. Buses would operate a eantinuous
'
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schedule throughout the day, at intervals of 10 minutes from both parking

lots during off peak hours.

SHUTTLE BUS ROUTE

In order to make this perimeter parking proposal as attractive as possible,
several shuttle bus routes have been considered through the downtown area.
Certain of the plans included preferential treatment for transit vehicles,
which offered promise of reducing travel time between lots by up to 50
per cent. Projects of a controversial nature, however, implementitig radical
changes in traffic habits, require vasts amounts of time to sell, and become
bogged down in both private and political interests. Atlanta needs relief
now, and it was felt that the ih realistic approach would be to provide a
frequent, close-in service initially, using conventional vehicles in concert
with existing traffic patterns. Once established, and proof of success quite
apparent, the process of institution of innovative concepts becomes much

easier.

The plan proposed (Figure A) is designed to provide the fastest shuttle
service which can be developed on surface streets, serving the maximum number
of downtown destinations, shar itig street space and mov Lfig with all other
traffic, arid ‘possible to implement in a few weeks time. As shown on Figure A,
the route would run directly from the Civic Center Parking area along Pine St.
to Peachtree Street, through the heart of the downtown area over Peachtree and
Broad Streets to Mitchell Street; thence via "government center" along
Mitchell and Washington Street to the Stadium. The northbound trip would
follow Central Avenue to Hunter St., then Broad and Peachtree to Pine Street,
and the Civic Center Parking area. This 6.6-mile Loop would be nepotiated in
25 minutes in wach direction, and would require 10 buses during peak hours to

maintain a 3emwinute frequency serving both parking areas.
re

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The proposed plan requires very little preparation of special physical

facilities and, as previously mentioned, could conceivably be implemented in

a few weeks time.

FUTURE INNOVATIVE POSSTBILITIES

Additional routes, or revisions of the proposed route, could later be
designed - utilizing realistic measures of preferential treatment for shuttle
buses. The route could run against traffic on some one-way downtown streets
and allow buses to change traffic lights by remote control so they could cross

safely through crowded intersections without delay.

To allow for reverse travel on one-way streets for buses, a mountable
island separating the transit lane from other vehicular traffic would be

needed. In addition, some curb cuts at intersections on reversible lanes

would be required where right turns are involved. ‘Wrong way' bus travel on

one-way streets is effectively being operated in other cities, notably Harris-

burg, Pennsylvania and Madison, Wisconsin.

The electronically activated traffic control system has also been adopted
by some western cities and is being tested in Washington, D. C. In Madison,
Wisconsin, a garage door-opening device is used to borrow up to five seconds
of green.time at each end of the traffic cycle split. The 3M Company has

developed a traffic control mechanism called Opticom, consisting of three

elements:

(1) In the shuttle bus, a 'line of sight' optical energy
transmitter is located;

(2) On or near a traffic signal, an optical energy detector
is placad;

(3) At or noar tha signat's control box, a phase aelector
with power supply, decoder and relay=-type computer are
dnetallod.
re

When the transmitter's beam of high-intensity optical energy hits the
detector, it gives the appropriate instructions to the phase selector:

if the light is already green, to hold that way until the vehicle has crossed;

_if it is red, to change it with a normal amber cycle to green by the-time the

vehicle has reached the intersection.

SPECIAL MERCHANDISING EFFORTS

Every effort should be made to tailor the service to motorists' travel

habits and make perimeter parking as attractive as possible.

One innovation would be to install two-way radio communication between
shuttle buses and the parking terminal. Upon boarding the bus, the shopper-
patron would show her parking ticket to the operator. The latter would call
the patron's ticket number to the parking terminal over the two-way radio,
following which an attendant would bring the car up to the loading ramp.

The package problem could be handled by having the ettendant transfer packages
from the shuttle bus, when it arrived, to the patron's car. The shopper
would be ready to leave immediately for home over the freeways nearby with

much less delay and inconvenience than are presently involved.

In addition to the regular schedules, arrangements could be made for
special bus trips to transport employees of any company in the downtown area
to and from one of the parking terminals at certain designated hours. For
example, a bus with a sign "Piedmont Insurance Company" would leave the
Stadium parking terminal at 8:20 every morning for the downtown offices of
that company, and also pick up these employees when they leave the office
at 4:50 in the afternoon, This plan would be an effective substitute for

employee parking facilities in the downtown area,
 

re

Another point which might be exploited in promoting perimeter parking
is the fact that these areas have sufficient space to accommodate a high pro-
portion of self-parking. This is appealing to many motorists who are appre-
hensive about the abandon with which garage attendants maneuver their cars

in and out of tight stalls in downtown garages.

CONCLUSION

The perimeter parking proposal would be a worth-while test under the
demonstration grant program administered by the U. S. Department of Trans-
portation. The City of Atlanta would make application for federal funds for
a 12 or 24 month trial, utilizing the conventional shuttle operation for

half the period and introduce the innovative proposals for the remainder.
MeO

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CENTER CITY SHUTTLE

EXHIBIT NO.
ATLANTA, GEORGIA
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Exhibit No.
Center City Shuttle
Atlanta, Georgia

GENERAL STATISTICS AND
OPERATING DATA FOR
CENTER CITY SHUTTLE

Route: Civic Center to Atlanta Stadium - via Forrest Ave., Piedmont
Ave., Pine St., Peachtree St., Broad St., Mitchell St.,
Washington St., Georgia Ave. to Capitol Avenue.

Atlanta Stadium to Civic Center - via Capitol Ave., Fulton
St., Alice St., Central Ave., Hunter St., Broad St.,
Peachtree St., Pine St. to the Civic Center.

Hours of Service - 7:00 a.m. to 7:00 p.m., Monday through Friday, except
holidays.

Equipment Requirements - 10 buses (in daily service), 1 spare bus -
47 pass. capacity.

Service Frequency - 5 min. headway during peak hours, 10 min. during base.
Total Annual Bus Hours - 21,017
Total Annual Bus Miles - 167,821
Route Miles - 6.64 mi. round trip - Avg. Speed, 8 mph
Recommended Fares - 50¢ for auto driver, which includes parking fee
and round trip ride on Shuttle. All others, 15¢ per ride,
with no transfer privileges.

Number of Bus Operators Required - 10 operators, (5 day work week).
Total Daily Platform Hours (operators) - 81:48 hrs.
Total Daily Pay Hours (operators) - 87:20 hrs.
Supervisory Personnel - 2 men, (5 day work week) - Total 16 hours per day.
Total Daily Bus Miles - 653 mi.
Special Equipment:

(a) 11 Mobile 2-way radio units

(b) 2 UHF Walkie-Talkie units

(c) 2 Single position Supervisor booths -

(air conditioned)

(d) 5 Bus stop shelters

(e) 11 Registering Lock-type Fare Boxes
Additional Annual Costs:

(a) Lights, heating and cooling
suparviser booths,

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Tele a lg pe a os ae oh et LS

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PARKING FACILITIES :

Total Available Parking Spaces at Stadium 4,000
Total Available Parking Spaces at Civic Center 1,200
Total Ultimate Parking Spaces - (both locations) 6,400

Civic Center Parking Entrance - Mid-block on Pine St., between
Bedford Pl. and Piedmont Avenue.

Civic Center Lot Exit - Mid-block on Forrest Ave., between
Bedford Pl. and Piedmont Avenue.

Stadium Parking Entrances/Exits:

(a) Capitol Ave., mid-block between Georgia Ave.
and Fulton Street.

(b) Fulton St., mid-block between Capitol Ave.
and bridge.

Number of Parking Attendants - 2 at Stadium, 1 at Civic Center, 1 floating
relief. Total of 4 men, full time - 1 part time.

Hours of Lot Operation - Open at 6:45 a.m., close at 7:15 p.m.

Hours of Duty - Attendants:

(a) Civic Center #1 - 8 hours
(b) Stadium #1 - 8 hours
(c) Stadium #2 - 8 hours
(d) Stadium/Civic - 9 hours
(e) Stadium Extra - _4% hours

Total 37% hrs/daily

Total Annual Attendants Hours - 9,637.5 hrs.

Special Construction Costs:

(a) Physical changes in driveway alignment and parking
configuration at Civic Center Lot.

(b) Curbing for entrance reservoirs.
Special Equipment:

(a) 3 Attendant Booths, 3' X 6',
heated, air conditioned.

(b) Telephone at cach booth

(c) Serial numbered, 2 part parking tickets. (Kut.

2,500 por day) = 642,500 wa.

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LB det Se ceri a aT a aD Sa al Se I Sa a ee =

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Additional Annual Cost:
(a) Lights, heating and cooling attendant's booths.

(b) Telephone service for attendant's booths

10/13/69
 

re

Center City onuurcr..
Atlanta, Georgia

SUMMARY OF CAPITAL
COSTS FOR INSTITUTION
OF CENTER CITY SHUTTLE

Ltem No. Description Total Cost*
(1) Cost of Vehicles - 11 new
A/C GMC Buses (ATS cost) -
($41,580.50 ea. plus $1200 Del. and make-ready) $470,585**
(2) Cost of Eadio Equipment - 11 new
GE/UHF mobile units (installed).
2 - GE/UHF "Walkie-Talkie" units — 15,600
(3) Cost of Supervisor Booths - 2 ea.

All-weather 3' x 6' Metal booths
(1 - Stadium, 1 - Civic Center) - A/C_
$1500 each installed — 3,000

(4) Cost of Bus Stop Shelters - 5 ea.
6' x 10' Structure, complete with seats,
side panels and Corrolux roof - installed

' ($995 ea. plus $200 inst.) — 5,975
- (5) Cost of Special Fare Boxes - 11 new
Keene-Johnson Registering - Lock Fare
Boxes ($900 ea. installed) . — 9,900
(6) Cost of Parking Attendants Booths ~- 3 ea.

3' x 6' metal - 12" canopy overhang -

complete with heaters, cooling units

and counters - installed ($1150 ea.

bldg. - $200 A/C - $175 inst.) — i 5aD

(7) Cost of Special Construction —

a. Re-alignment of Driveway.
Revise parking configuration at
Civic Center Lot.

b. Curbing for reservoir spaces

at 3 entrances (150 ft. pre-cast) — aod A 00
TOTAL CAPITAL COSTS: $510,835

* Includes estimate of installation and construction based
on current labor and materials cests.

wt Tneludes Federal Excise Tax but dees net include
Ga. Sales Tax,

10/13/69
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CENTER CITY SHOLTUE
ATLANTA, GEORGIA

EXHIBIT

 
SHUTTLE

ATLANTA, GEORGIA

 

EXHIBIT NO.
CENTER CITY

 

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Exhibit sNews
Center City Shuttle
Atlanta, Georgia

ANALYSIS OF OPERATING ie
COST PER BUS HOUR

COSTS PER _HOUR_- 1970

Actual costs - 12 mos. to 8/31/69

Adjustments:

Eliminate -
Depreciation on motor buses
Atlanta 3% gross receipts tax

Add - &gt;
Costs of contractual wage changes
Increased costs of fuel,

maintenance and repair items, etc.

Increased ad valorem taxes

Costs as adjusted
Bus Hours - 12 months to 8/31/69

Costs per hour - 1970

COSTS PER HOUR - 1971
Costs - as adjusted for 1970
Adjustments:
Add -
Contractual wage costs in 1971
Increased costs of fuel,
maintenance and repair items, etc.

Costs - as adjusted

Bus Hours - 12 months to 8/31/69

Costs per hour - 1971

10-13-69

Costs of Operation

Labor Other Total

 

~$ 9,033,800 $4,221,300 $13,255,100

 

 

 

 

 

“ ( 988,400) ( 988,400)

: ( 279,200) ¢ 279,200)
1,554,100 ‘ 1,554,100

. 97,200 97,200

Z 20.600 20.600
$10,587,900 $3,071,500 $13,659,400
| 1,438,300
$ 9.50_

$10,587,900 $3,071,500 $13,659,400
652,400 2 652,400

S 102,100 102,100
$11,240,300 $3,173,600 $14,413,900
1,438, 300

$10.02
TP ar oe

rae

 

 

Ce ey ae ee ee
ee Mel ig Bae TS al eel lets Tae nar cae

  
 

BE Ne I aE cae Bier cent aster emcee pcmsed
/¢

Exhibit No. 24 _
Center City Shuttle

ESTIMATE OF REVENUE DIVERSION FA ae
FROM OTHER ATS ROUTES RESULTING ee
FROM UNRESTRICTED "SHUTTLE" OPERATION

There are 1,701 homes within reasonable walking distance of the
Stadium and 529 homes within walking distance of the Civic Center.

Residents of these 2,230 homes are in the low income bracket and
provide good bus patronage. Moreover, 75% of them transfer to other
lines.

It is estimated that thkse 2,230 homes produce 2,700 transit rides
per day at an average fare of 32.8¢. It is also estimated that 257 of.
2,700 or 675 would take advantage of the 15¢ Shuttle bus fare (without
transfer privileges) if permitted. y

-32.8¢ X 675 = $221 per day aitcteton of revenue.

7 ee sy

During the middle of the day the "Park-Ride Shuttle" would supplement
the Shopper Special line, splitting the Shoppers headway. |

An average of 3,600 15¢ fares per day are collected on the Shoppers
Special, 80% or 2,900 of which are along the proposed ''Park-Ride Shuttle"
route.

It is estimated that 1/3 of 2,900 or 967 Shoppers fares would shift
to the "Park-Ride Shuttle".

967 @ 15¢ = $145.00 per day diversion of revenue

Total diversion of Revenue = $221. + $145 = $366. per day or
$94,062. per year.

UNDER PLAN "B' (Local Participation):
15,424/21,017 hres. X 94,062 = $69,030
hg ee gare ae oA Sie SE ee eee
eee pat ee ls eek ok Ae ae be eer te ee ee

SHUTTLE"

COSTS OF “CENTER CITY
BUS OPERATION

YEARS 1970-1971

Cost per bus hour

Add 10% for contingencies

Cost for 21,017 hours of
oper.

‘Supervision cost (2 super-

visors 8 hours a day -
each Location)

Recoupment of revenues
diverted to this service

TOTAL COST OF BUS OPERATION

10/13/69
Revised 10/22/69

rr a ee ee a see

 

Atlanta, Georgia

 

 

 

 

 

Total
1970 1971 2 Years
$ 9.50 § 10.02 :
295 1.00
$ T0345: 62S 11.02
$219,627.65 $232,540.73
21,300.00 23,400.00
$240,927.65 $255,940.73 $496,868.38
94,062.00 94,062.00 188,124.00
$334,989.65 $350,002.73 $684,992.38

 

 
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                    <text>GE OR GIA • • • • • • FULTON COUNTY
THIS AGREEMENT• made and entere d int o this
day of

,

1969, by and between the City of Atlanta, Georgia
{hereinafter called th e City) and Central Atlanta Progress, Inc. {hereinafter
called the C. A. P. ).
WITNESSE TH:
WHEREAS, d e tailed Central Atlanta planning as called for in the
City 's Approv ed Land U se Plan, is neede d on a continuing basis; and
WHEREAS, the C e ntral Ar e a Planning P oli c y Committee w as
e s t ablished t o g uid e deve lopment o f thi s continuin g plann ing proc e ss , s aid
c ommittee c on si s ting of:
the Mayor of Atlanta, Chairman of th e Aldermanic
Finance Committee, Chairman of the Al de r mani c Plann i ng and D eve lopme nt
C o mmi ttee, Chairma n o f C. A . P . E xec utive C o mmittee, a nd th e Pr es i dent of
C . A . P . ; a nd
W HEREAS, the City Planning D e pa rtm e n t a nd the D irector of
Pl anning for C. A. P. have deve loped a s tudy design, ent i t le d "C entral ~
A+laV'l+a
Planning P rogram " , whi c h outline s org aniz ation, work in g a rr a ngement, work
program and financing for the p l anni ng p rocess; and
�WHEREAS, the U.
S,
D epartm ent of Tr a n s porta tit·.0 n
and the U . S .
Department of Housing and U r b a n D eve lo pment h ave m a tching funds and/ o r
ser l ices avai l ab l e to finance C e ntr a l Atla nta studies; and
W H ER EAS, a Sub-Are a Tr a nsportation Study, for w hich C. A. P.
has p l e d g ed sub stanti a l fi nancial and persona l support, is a pre-requisite
for rece i ving the maxim um amount o f su c h funds;
NOW , T HEREFORE , for valuable consideration, it is mutually
I
a g r l e d a s f ollow s :
S e ction 1
The City a nd t he C. A. P. a g ree
J.:. jointly undertake
a Central
A tlanta Plan ning Prog ram a s outlined in the Study De sign for t he Central
I
A tl 1-nta Plan n i n g Pro ce ss w hich is include d a s E x hibit "A " .
Section 2
The Ci t y and the C . A. P. further agree to the Summary of Costs
i nduded in E x hibi t
11
A' 1 and w ill implement the Study Design by substantially
follbwi ng the w or k pro g ram, also included in E x hibit
11
A 11 •
It is understood
t ha any chang e s may be made in the w ork program upon the mutual
a g rt ement o f bo t h p a rties.
l
�I
3.
Section 3
The City agrees to exercise all possible diligent efforts to
obtain any and any financial assistance that might be available from the Federal
Government for the purpose of financing the Central Atlanta Planning Program.
Section 4
In the event Federal financial assistance is made available,
C. A. P. does hereby agree to pool its financial resources available for the
Central Atlanta Planning Program with the resources of the City for the
financing of the pro g ram.
Specifically, C. A. P. agrees, in the event Federal
assistance is availabl e , to pay over to the City $25, 000 in cash and furth e r to
provid e staff and other support of the program, the full cost of which shall
not be less than $ 4 3 , 000.
C. A. P . agr e es to docume nt said staff and support
costs in the manner acceptable to the granting a g ency and to provid e the City
o,rc.,,
th e full do cume ntation of such cost s w h e n r e que st ed to d o s o by th e C i t y ~
"'the Cit y
w¼~~
ag r ee s to assume the full financial administration of the grant proj e ct ..
Witnes s e s :
City of A t lanta
By:

Mayor
C e n tr al A t lant a P rogres s , Inc .
By:

P re sident
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              <text> 

GEORGIA . 2... « FULTON COUNTY

THIS AGREEMENT, made and entered into this

day of , 1969, by and between the City of Atlanta, Georgia

 

(hereinafter called the City) and Central Atlanta Progress, Inc. (hereinafter

called the C.A.P.).
WITNESSETH:

WHEREAS, detailed Central Atlanta planning as called for in the

City's Approved Land Use Plan, is needed on a continuing basis; and

WHEREAS, the Central Area Planning Policy Committee was
established to guide development of this continuing planning process, said
committee consisting of: the Mayor of Atlanta, Chairman of the Aldermanic
Finance Committee, Chairman of the Aldermanic Planning and Development
Committee, Chairman of C.A.P. Executive Committee, and the President of

C.A.P.; and

WHEREAS, the City Planning Department and the Director of
Planning for C.A.P. have developed a study design, entitled ''Central Area Atlanta
Planning Program", which outlines organization, working arrangement, work

program and financing for the planning process; and

 

 
WHEREAS, the U.S Department of Transportation and the U.S.

Depattment of Housing and Urban Development have matching funds and/or

services available to finance Central Atlanta studies; and

WHEREAS, a Sub-Area Transportation Study, for which C, A. P.
has pledged substantial financial and personal support, is a pre-requisite

for receiving the maximum amount of such funds;

NOW, THEREFORE, for valuable consideration, it is mutually
agreed as follows:
Section 1
. joes
The City and the C,A, P, agree ke jointly undertake a Central
Atlanta Planning Program as outlined in the Study Design for the Central

Atlanta Planning Process which is included as Exhibit 'A",

Section 2
The City and the C, A, P, further agree to the Summary of Costs
included in Exhibit ''A'' and will implement the Study Design by substantially
following the work program, also included in Exhibit "A", It is understood
that any changes may be made in the work program upon the mutual

agreement of both parties.
Section 3

The City agrees to exercise all possible diligent efforts to
obtain any and any financial assistance that might be available from the Federal

Government for the purpose of financing the Central Atlanta Planning Program.
Section 4

In the event Federal financial assistance is made available,
C.A.P. does hereby agree to pool its financial resources available for the
Central Atlanta Planning Program with the resources of the City for the
financing of the program. Specifically, C.A.P. agrees, in the event Federal
assistance is available, to pay over to the City $25,000 in cash and further to
provide staff and other support of the program, the full cost of which shall
not be less than $43,000. C.A.P. agrees to document said staff and support
costs in the manner acceptable to the granting agency and to provide the City
atte

the full documentation of such costs when requested to do so by the City oper ww ch

the City agrees to assume the full financial administration of the grant project..
Witnesses: City of Atlanta

By:

 

 

Mayor

Central Atlanta Progress, Inc,

 

By:

 

President

y

qarPeove AS Ts Form

 

arty “AT WRNES
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                    <text>i
)
DEPARTMENT OF TRANSPORTATION
\
URBAN MASS TRANSPORTATION ADMINISTRATION
WASHINGTON, D.C. 20590
.
'
',,


~


l
OFFICE OF
THE ADMINISTRATOR
DEC 2 1969
Mr. William D. Maynard
President
Atlanta Transit System
125 Pine Street, N. E.
Atlanta, Georgia 30301
t•
Dear Bill:
Thank you very much for being our host for luncheon on Friday. I
hope the progress you are presently showing is just the first step
toward a whole new public transportation system for Atlanta.
You appear to have the interest aqd good will of the business and
civic communities. Please keep me informed on results of the new
bus shuttle service as they become available.
Please extend my congratulations to others on your staff and those
who cooperated in making the inauguration of the shuttle bus service
such a success.
Sincerely yours,
,'j
/
I
\__
f '-I-LL/
.
- · L/[ ~ll 4 / ] . ~ ~
C. C. Villarreal
Administrator
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              <text>RRR RY A OTE RIT Tw

rN

ya tin

Pea eg ors

TET

ye

 

OFFICE OF
THE ADMINISTRATOR

DEPARTMENT OF TRANSPORTATION yg

URBAN MASS TRANSPORTATION ADMINISTRATION
WASHINGTON, D.C. 20590

=o
ve}
We
pr

DEC 2 1969

Mr. William D. Maynard
President

Atlanta Transit System
125 Pine Street, N. E.
Atlanta, Georgia 30301

Dear Bill:

Thank you very much for being our host for luncheon on Friday. I
hope the progress you are presently showing is just the first step
toward a whole new public transportation system for Atlanta.

You appear to have the interest and good will of the business and
civic communities. Please keep me informed on results of the new
bus shuttle service as they become available.

Please extend my congratulations to others on your staff and those
who cooperated in making the inauguration of the shuttle bus service

such a success,

Sincerely yours,

/
f fa
KO. LE beayeoA__
Cc. C, Villarreal
Administrator

-_—

 

tra eer ae
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                    <text>SUMMARY PROJECT REPORT
WORKING DRAFT
'· ~
r
.::
November 17 , 1969
�£.
· TABLE OF CONTENTS
I.
SUMMARY
. 1
Project Selection
Table 1:
A.
1
Project Descripti°on · and Initiation Date · .
Commonality of Solutions
. 3
• • 6
Table 2: Projects Categorized by Commonality of
Solutions . . . . . • . . . , . , . . . • •
II.
III.
. 7
B.
Inn~vative and Imaginative Solutions .. . . . . .
10
c.
Institutional Changes . , . , . . . . •
11
D.
Center City Transportation Solutions
11
E.
Center City Transportation Planning Principles
12
F.
Project Selection Criteria
15
G.
Relevance to Guidelines . . .
20
TASKS TO BE PERFORMED IN EACH CITY
.
....
.
A.
Center City Planning Framework
B.
Transportation for Disadvantage d Groups
c.
New Institutions
THE TASK AHEAD
.
.. .
22·
•
22
..
..........•....
.... .....
-i-
..
..........
23
23
.::
24
�. I.
SUMMARY
This portfolio describes the projects which both UMTA and the
five cities should initiate in Phase II of the Center City
tation Project (CCTP).
Transpor-
It identifies the purpose and significance
of each project, and its relevance to both the city and the Urban Mass
-Transportation Administration.
Thus, the portfolio provides a basis for
agreement and actions on specific Center City transportation projects.
PROJECT SELECTION
I .
The projects which have been selected build upon the insights, experiences,
and rapport . gained during Phase I.
They reflect extensive reconnaissance
and dialogue in each city, and the cooperative working relationships
which have been established with local officials.
These projects have been identified by the cities as meeting their
Center City transportation needs.
Each project has been reviewed and
endorsed by the top professional staffs of all four firms in the group - Arthur D. Little, Inc.;
Skidmore, Owings and ,M errill; Real
Estate Research Corporation;
ano Wilbur Smith and Associates - and
by each city's technical staff.
The projects were selected by the cities and CCTP through an extensive
screening of ·the many candidate improvements identified in Phase I.
.::
They reflect both city needs and national program requirements .
Projects
selected represent:
A.
Commonality of Solutions - relevance and tranferability of methods
and results to National t ransportation problems .
- 1-
�$
l,
B.
Innovative and Imaginative Solutions - breakthroughs in
technological approaches to transportation problems.
C.
Institutional Changes - new institutions to establish ways
of relating public and private resources to transportation
programs and projects.
D.
Solutions to Center City Problems - solutions that solve
specific Center _City transportation problems within a regional
framework.
E.
Reflection of Planning Goals - projects which are consistent
with Center City transportation planning principles.
F.
Application of Project Selection Criteria - projects which
reflect specific National and local criteria.
G.
Relevance to National Guidelines - useful examples for National
policy statements.
The 17 projects selected for action in Phase II of the Center City
Transportation Project are described in Table 1.
Six quick-action
projects a.re to be implemented prior to June of J,.970; eleven wiil be
in some stage of constructlon by 1972.
-=
- 2-
�TABLE 1
PROJECT DESCRIPTION AND INITIATION DATE
Anticipated
Initiation
Date
Atlanta
1.
2.
3.
4.
Project Intercept: Stage A. Shuttle bus
circulation between open parking facilities
at the stadium and the Civic Center via a
downtown route.
·Bus Circulation Improvements. Improvement of
bus operations and arterial street circulation.
Transitway Experieent. Development of a center city
ccomponent of a proposed rapid transit system-.Project Intercept: . Stage B. Expansio'n of
Stage A to,first, new forms of bus technology,
and second, a "people-mover" coordinated with
joint development opportunities.
,_:
1970
19701972
1972
19721975
Dallas .
1.
Transportation Terminals. Development of new ways
of achieving effective interchange among the various
modes of travel-bus, car, pedestrian, and peoplemover - with focus on the Union Station Terminal and
Joint Development opportunities.
1971
2.
Center City Circulation System. Development of the
1971
Main Street Busway, related street closings, and adaptations to bus service and pedestrian movement.
3.
Goods Distribution Network. Means of improving goods
distribution will be identified, including
construction of the first segment of a truck tunnel
system .
- 3-
1973
�TABLE 1 (Continued)
Denver
1.
Shuttle Bus Loop. Implementation of a system for
connecting major activity centers in the Central
Business District including new bus technology.
1970
2.
Mile-High Stadium - Center City Bus Service.
Implementation of shuttle bus circulation between
open parking facilities at the stadium and the
downtown area.
1970
3!
Terminal and Distribution Facilities. Identifica1972
tion of suitable locations for the development of
peripheral multi-level parking garages, and construction on one site. Planning of a downtown pedestrian
circulation system and construction of selected
segments. Identification of potential bus streets and
lanes~
Pittsburgh
--·
1.
Shuttle Bus: Stadium - CBD - Arena, Implementation
of shuttle bus circulation between open parking
facilities at the Stadium and the Arena,connecting
major activity centers.
1970
2.
'
Center City - Hill District - Oakland Bus Service.
_Jmplementation of a demonstration project connecting
the institutional center, the highest concentration
of disadvantaged persons, and the downtown core.
1970
3.
Transit and Street Improvements. Development of an
action program for transit, pedestrian, automobile
and truck circulation downtown with primary attention
given to proposed PATw~ys bus routings and distribution~ and to improved pedestrian connections to the
Arena.
1972
4.
Center City Distribution . Development of private
right-of~way east-to-north Center City distribution system for movement between downtown and
peripheral parking areas . Design and evaluation of
potentials for existing and new people-mover
technologies r elated to adjacent Joint Development
opportunities.
19721975
-4-
,_;
�TABLE 1 (Continued)
Seattle
1.
Mini-Bus Service (Center City Bus Shuttle).
New Center City bus services to provide more
effective east-west and north-south circulation.
New technology will be explored, including turbinepowered buses.
1970
2.
East-West People-Mover. Indentification of locations,
technology,usage, and Joint Development impacts for
people-movers - along the east-west corridors between the
Alaskan Way Viaduct, the waterfront anq. Interstate 5, with
construction of the first segment.
19721973
3.
Parking Terminals. Development of a parking strategy and
construction of the first peripheral parking garage as a
terminal for the people-mover.
19721973
'·~
.::
- 5-
�A.
Commonality of Solutions
The projects have many elements in common in their approaches to solving
existing and emerging Center City transportation needs.
These
identified in Table 2 - reflect the basic strategy of the CCTP program
which favors, where possible, National market aggregatio~.
They include
both quick-action and longer-term, more innovative solutions.
Quick-
action programs are envisioned as first-stage solutions to the introduction
of longer-range, new technologies.
The particular combination of quick-
action projects and longer-range demonstrations for a given city is
tailored to that city's political and institutional structure.
This
strategy:
~
Reflects the auto orientation of the Center City and the
need for efficient public and private transport services.
o
Indicates the demand for efficient transfer of people
between car, bus and street.
c
Recognizes parking as a key element in Center City
transportation.
•
Emphasizes the importance of the pedestrian in the Center
City.
•
Creates an evolutionary approach toward new system development .
- 6-
'·~
�i
I
.,
TABLE 2
PROJECTS CATEGORIZED BY COMMONALITY OF SOLUTIONS
uick-Action Pro·ects
PeopleNew Bus
Street and
Parking
Movers,
Technology;
Terminals
Expressway
Shuttle
Walkway
Design and
Adaptation
Bus
Systems
Information
Systems
Longer Term Projects
Center
Goods
City Rapid
Movement
Transit
Distribution
· Atlanta
Project Intercept: Stage A
Project Intercept: Stage B
Bus Circulation Improvements
Transitway Experiment
X
X
X
X
X
X
X
X
X
X
Dallas
Transportation Terminals
Goods Distribution Network
Center City Circulation
System
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
Denver
Shuttle Bus Loop
Mile-High Stadium - Center City
Bus Service
Terminal and Distribution
Facilities
X
Pittsburgh
Shuttle· Bus: Stadium , - CBD Arena
Center City - Hill District Oakland Bus Service
Transit and Street Improvements
Center City Distribution
X
X
X
X
X
Seattle
Mini-Bus ·service
East-West People-Mover
Parking Terminals
X
X
X
- 7 -
l
�QJick-action
The quick -action solutions recognize that in all five
cities rubber-tired technology (buses) will remain the dominant linehaul mode for the next decade.
Consequently, the Center City street
system must be readjusted to more effectively accommodate bus flows.
The quick-action projects - - involving pari&lt;ing-shuttle bus sy_stems,
new bus technology, and street and expressway adaptation - are
concerned with this adjustment.
I
(a)
Shuttle-bus services - The use of shuttle-bus operations to
providi access from peripheral parking areas to the officecommercial core, to improve circulation within the core, and
to provide linkages between major activity- centers.
(b)
Circulation improvements - The re-evaluation of the Center
City circulation system, to identify potential opportunities
to improve the flows of buses, automobiles, pedestrians,
and trucks;
to separate the various types of traffic; to
develop street specialization or closure programs; and to
promote desirable developmental patterns. '
(c)
Information systems - The development and appli cation oE new
types of graphic displays to permit transit riders to determine
where they are and how best to reach their destinations .
The qui ck-action projects will be implemente d with f ul l- rec ognition of
the nee g. fo r the _introduction of nev.-__technologica l soluti ons , inv olv ing
o the r than au t omobile or bus technolo gies .
The longer t erm p r oj e c t s
a r e i ntended t o se r ve this n e ed .
Longer term solut ions:
The s e solut i on s include t he introduction of
modified o r new te chno lo gie s , the deve l opment of new institutional
-8-
�"-·
structures, and the introduction of new planning and development
strategies.
Opportunities exist for the introduction of people!-:-
movers, modal transfer points, and fringe parking developments, integrated
with .Joint Development whenever practical.
The impacts of such improve-
ments could produce more efficient land use patterns and create an
improved Center City environment.
Accordingly, longer term solutions
emphasize the commonality of:
,.
Multi-modal Transportation Terminals - Terminals which create integrated
downtown transportation centers
for transfer between bus, rapid
transit, auto, and pedestrian
movement systems.
Terminals
which also afford excellent
Joint Development opportunities.
People-Movers -
New Center City-scaled systems
which move peopie? relate transportation terminals to downtmvn land
uses and provide Joint Development
opportunities .
Rapid transi t -
~apfd ·transit ~ when introduced , is
to form an integ ral part of
transpo r tat i on terminals and peo p l e. mov e r s .
- 9-
-=
�B.
Innovative and Imaginative Solutions
The potential for innovation in quick-action projects is severely
limited by the time constraints.
There is a greater opportunity
and need for such innovation in the longer-range time period,
where the improvements can be developed as an integral and functional
part of ne.w commercial-o_ff_ice complexes.
Such facilities as people-
movers, pedestrian walkways, specialized malls, Joint Developments,
terminal areas, and wide variety of complementary activities must be
'· ~
considered if a new and imp roved Center City environment is to
emerge.
The projects selected allow for innovation and imagination in the
application of both new and exising technologies.
They reflect the
following types of innovation:
Improved Bus Technology
Upgraded services through the use
of exclusive lanes and streets and
improved routings
More attractive and functional
vehicle design .
Low pollutant propulsion systems
for buses.
-=
New information systems , signing
techniques ( graphic displays) and
I
bus stop designs.
-10-
�.s:.
New climate controlled
Pedestrian and People-Mover
Technologies
walkway systems which separate
pedestrian and vehicle traffic
New Center City scaled movement
systems which serve intermediate
volume ranges.
New designs for parking systems
Terminal Technology
in relation to expressways, bus
, ;
service, and Joint Development.
The multi-modal transportation terminal offers an opportunity to unite
all of these technologies in one place in the Center City.
By designing
these terminals for all modes and relating them to Joint Development,
it becomes possible to create a "structure for mobility" which will
help to free the downtown for the pedestrian.
C.
Institutional Changes
Though commonality and new technQlogy are essential, institutional
r
changes are also required.
Projects reflect the following categories
of institutional changes:
1.
New techniques for planning and programming Center City and
regional transportation needs.
2.
New techniques for administering and operating all modes of
transportation in the Center City .
3.
New techniques for administering Joint Development projects as
related to transportation improvements .
4.
D.
New techniques for financing Center City transportation .
Center City Transportation Solutions
- 11-
-=
�The projects described in this portfolio
focus on the Center City.
Each project is designed to complement regional transportation systems.
Many important, highly visible line-haul and regional public transportation systems are being developed by local and regional planning
groups.
The CCTP projects are carefully coordinated with the officially
adopted plans where they interact with Center City transportation.
These locally generated plans include the following:
The Atlanta Rapid Transit Proposal (1969)
,.
The Dallas Rapid Transit _Proposal (1968)
The Denver Regional Bus System Development (In Progress)
The Pittsburgh "Early-Action Program" - a system of two
exclusive busways and a 10-mile line of the Transit Expressway
("Skybus") technology
The Seattle Rapid Tranist Proposal (1968)
E.
,,,
Center City Transportation Planning Principles
Certain Center City transportation planning principles underlie





project formulation.
Public transportation improvements must be
guided by a multi-disciplined planning process that is responsive to
each city's needs.
1.
All transportation improvements must be developed within a
.::
total Center City planning framework, which complements _the
regional transportation facilities providing line-haul
access to the Center City .
To justify capital improvements,
projects must be part of a plan.
- 12-
�2.
Center City transportation improvements must be multimodal.
It is essential to coordinate highways, public transport,
pedestrian micro-systems, goods movement, and terminal facilities.
Street and.highway-related improvements are necessary to allow
more effective and innovative use of public transportation to
faci·l itate development of pedestrian ways, and to improve
traffic flow.
3.
Efficient radial or line-haul public transportation services
,.
play an important role in bringing people to the Center City,
in attracting present automobile users, and in relieving street
congestion.
Consequently, line-haul transportation improve-
ments provide an important framework for Center City circulation
and distribution systems.
4.
Transportation terminals which encourage the convenient transfer
of people from line-haul transit facilities to Center City
circulation systems are an .increasingly important part of Center City transportation and development plans.
5.
Pedestrian movement systems - including people-movers should effectively link major activity centers.
These linkages
are essential for the economy a1id amenity of the Center City .
6.
The multiple use of urban space at transportation terminals,
and along Center City transport routes, can produce both
urban amenity and economic advantage .
Such Joint Developments
have been successfully achieved in ·Montreal' s subway stations
and in Tokyo's joint highway and commercial facility.
-13-
.::
�7.
The environmen t al improvement opportunities created by new
transportation sys tems should be realized in both the new
facilities themselves and the adjacent areas.
Solutions
should add to the amenity of the city in several ways:
o
By creating such well-designed open spaces as malls,
plazas, walkways,and gathering places.
o
By integrating transportation facilities with commercial
and office developments.
o
By developing special-function streets, reducing or
eliminating conflicts between pedestrian, vehicle and
. transit movements.
o
By increasing the accessibili~y for pedestrians to
a variety of commercial and complementary opportunities.
All of these can combine to make the transit ride itself
inviting to the passenger - an attractive vehicle providing
the passenger with _a pleasant visual s e quence experience en
route to a well-designea , person-oriented Center City.
- 14-
'· ~
�F.
Project Selection Criteria
The following broad criteria have been used as a basis for project
selection.
They reflect National policy requirements and local needs,
as well as environmental, economic, social, and transportation
considerations.
Individual projects are related to these criteria in Table 3.
These
evaluations have been made a priori to detailed feasibility studies.
Consequently, some refinement of both criteria and evaluations is
,.
likely during the Phase II CCTP efforts.
1.
Local Criteria
Need - The project serves a recognized Center City transportation
need.
Support - The project has the endorsement of established local
public and private leadership.
Commitment - the local public and/or private agencies have extended
their endorsement of the project to include specific
r
allocations of funds and/or personnel.
Implementability - The project can be initiated or placed into
service with the designated time periods.
Consistency - The project is compati ble with existing and committed
.::
regional transportation facilities, and with longer-range
planning objectives .
-15-
�2.
Economic and Social Criteria
Increased Joint Development Opportunities - The project will
provide opportunities for coordinate d land-use and transportation
developments.
Increased City Revenues - The project is expected to lead to
increased city revenues through intensive economic activities
and increases in land value s, the real property tax base,
and/or development of direct-revenue generating activities
t .
(such as lease holds).
Increased Employment Oppo rtunities - The proj ect is expected to
provide increased employment opportunities or offset project
employment declines primarily through improved accessibility
between l abor pools and emp loyme nt concentrations and increased
manpower requirements related to Joint Development projects.
Service for Economically Disadvan taged Groups - The project is
expecte d to improve the mobility of people to whom a utomobile
r
trave l is not availa ble , including low and lower-middle income
.
families, the handicapped, the elderly and the young.
3.
Environmental Crite ria
New Urba n Development Options - The proj ec t is expected to
stimulate new public and private developments in the Center City
and its environs.
Increase d Attractiveness , Dive rsity and Variety - The proj ec t is
expected to improve the quality of life in Center City areas by
increasing the compatability of the environment and the transportation
system.
l
- 16-
�Reduced Pollution Levels - The project is expected to contribute
to the reduction of Center City air and noise pollution.
Positive Impact on Buildings and Streets - New transportation
structures should enhance, not detract from, the visual attractiveness
of existing architectural landworks and the natural urban settings.
4.
Transportation Criteria
Improved Service Quality - The project should provide greater
frequency of service, more ex tensive coverage, a more comfortable
'· ~
ride, and higher speeds than are available on ex isting services.
Increas e d Route or Co rrido r Cap a city - The proj ect should increase
the passenger-carrying capa city in its travel corridor.
I.
Reduced Stree t Congestion - The project should reduce street and
I
I
sidewa lk congestion by attracting mo torists to public trans prt,
by reducing or eliminating impedances to all types of movement,
or by creating new movement channe ls.
Trav e l Time Savings - The proj e ct should r e duce r the time r e quired
for travel to, from, or within the Cente r City.
Improved Circulation - The project should enable pedes trians, bus e s ,
cars, and truck s to move f ree ly and directly thr ough and wi th i n the
Ce n ter City .
Re duce d Con f li c t s - The proj e ct should r e du ce inte r ference b e t ween
pe destrians , bus e s , autos, and trucks by planne d stree t speci aliza tion,
ho ri zonta l and v e rtic~l s e paration of moveme nts, and traffic
e n gineeri ng measures.
- 17-
�Improved Center City Linkages - The project should promote
movement and interaction between major Center Cityfoci.
Cost-Service Compatability - Expected project costs are compatible
with anticipated usage, impacts, and other relevant project
considerations.
5.
National Criteria
Transferability (commonality) · _ ·The experiences gained in planning
and implementing the transportation improvement can be applied in
other Center Cities and will help identify potential national
'· ~
marke ts for particular technologies.
Innovational Character - The project includes the innovative use
of existing technologies or the use of new technologies.
Institutional Change - The project involves adaptations of existing
institutions and/or creation of new institutions by the private and
/or public sectors to implement transportation improvements.
Timing - The project complies with UMTA's requirements for
immediate action (1970) or intermediate-range (197 2) imp~ovements.
- 18-
v
�~
TABLE 3
RELATIONSHIP OF PROJECTS TO SELECTION CRITERIA
ECONoi-lIC AND SOCIAL
LOCAL
Project/ Criteria
Need
Support
Commit-
Implementability
Consis Increased
Increased
tency
Joint De.V'eL
City
Opportuni' Revenues
ties
Increased
Employment
Opportunities
Increased
Reduced
Attractive- Pollution
ness,
Levels
Diversity,
Variety
Enhance
Visual
Impact
NAtIONAL
TRANSPORTATION
ENV!RONMENTAL
Service for New Urban
Econo:nically DevelopDisadvantaged
rnen t
groups
Options
Imp roved
Service
Quality
Increased
Route or
Corrido r
Capacity
Reduced
Tra vel
Improved
Street
t ime
. Circulation
Congestion Savings
Reduced
Conflicts
Impr ove d
Cost-Service
Center City Compatability
Linkages
Tran sferability
Innovational
Institutional
Change
Timing
Atlanta
Project In te rcept:
Stage A
Project Intercept:
StageB
Bus Circul ation
I mproveme nts
Busway Experimen t
X{l)
Dallas
Transportation
Terminals
Goods Distribution
Center Ci ty
Circula tion System
X
X
X
.~
Denver
Shuttle Bus Loop
Mile - High Stadium Center City Bus
Service
Terminal and Distribution Facilities
X
X
Pittsburgh
Shuttle Bus : Stadium CBD - Arena
Center City - Hill
District - Oakland
Bus Service
Transit and Street
I::iprovements
Center City Distribution
Seattle
Mini-Bus Service
East - West People-Mover
Parking Terminals
{1)
X
X
X
X(l)
X
X
X
X
X"
Depending on detailed feasibility studies
X
X
X{l)
X
X
X
X
X
�G.
Relevance to Guidelines
Guideline studies are being prepared as a basis for UMTA's National
policy formulation.
Under examination are such Functional Areas as:
Financing Mass Transit
Consumer Demand Analysis
Planning, Programming and Budgeting Systems
Role of Private Sector
National Policy Synthesis
,. •.
Bridging the _Gap between Comprehensive and Short-Range Planning
Traffic Analysis
Transportation Concepts
Technological Innovations
Urban Design
Center City Regional Planning Coordination
Economic and Social Impact
Joint Development -of Economic Uses
The relation of the selected projects to these guideline studies is
shown in Table 4.
These will pe used as case studies to test and refine
proposed National policies.
.::
- 2G-
�I
'- ··- - -
TABLE 4
Re l ationship of Projec t s to Nat i onal Guide lines
Guide line/Project
Financing
Consumer
Analy sis
Plann i ng ,
Prog r amming
and Budgeting
System
Private
Sec t or
National
Policy
Synthesis
Bridgin~
Traffic
t he Gap
Anal ysis
Transportation
Concepts
Technologi cal
I nnovati ons
(New uses )
Urban
Design
Center City Regional
Coordinati on
Economic and
Socia l Impact
Joint
Dev e l opment
,:
Atlanta
Project Intercept:
Stage A
Pr oj e c t Interce pt:
Stage B
Bus Circulation
Irnprovernen ts
Busway Experiment
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
x·
X
X
X
X
X
X
X
X
X
X
X
X
X


X


X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
Dalla s
Transpo r t a tion
Termina ls
Goods Distribut ion Network
Center Ci t y
Ci·r cula tion
System
X
I .
,. :
Denve r
Shuttle Bus Loop
Mile- High Stadium Center City Bus
Service
Terminal and Distribution Facili ties
X
X
X
X
Pittsburgh
Shuttle Bus: Stadi um
-CBD-Arena
Center City- Hill
District-Oakland
Bus Service
Transit and Street
Improvements
Center City Distribution
X
X
X
X
X
X
X
X
X
X
X
X
X
X
Seattl e
X
X
X
X
X
X
X
X
.::
.::
Mini-Bus Service
East- We s t PeopleMover
Parking Terminals
X
X
I
1·
'X
.,..,,
..
- -, - -- - - ; -
~
.-.
-
,
X
X
-
-
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
X
.
....
. . ....
X
. . - - - - - - - - - - . --·-""?""----
•. t
'·~ ,.
X
X
X
X
X
X
X
�L--_
II.
TASKS TO BE PERFORMED IN EACH CITY
Three types of tasks will be performed in each city.
(a)
These are:
development of a Center City Transportation Planning
framework;
(b)
evaluation of transportation services to disadvantaged
groups; and
(c)
new institutional mechanisms for adminstering transportation
improvements.
A.
Center City Planning Framework
'· ~
Each project in this portfolio will be developed within a Center City
planning framework.
This will assure that transportation improvements
conform to, and stimulate, development opportunities, and that the
parts fit together.
It will allow systematic approaches to improve
priorities within the broader context of overall capital improvement
programs.
It will identify additional transport improvements, options
and opportunities.
The planning framework in each city will be developed cooperatively
with local agencies and will be designed to meet specific Center City
planning needs.
These fram@works are further detailed elsewhere in
this portfolio.
The CCTP planning effort in each city will take place concurrently
with the specific projects.
It will develop a "short-range" plan for each
Center City which will :
- 22-
�o
Identify Joint Development and transportation opportunities.
o
Prepare a development strategy for transportation improvements
which reflects:
o
o
public and private programs
o
funding capabilities
o
development incentives
Establish an on-going working ·relationship with the local
community in which the CCTP team serves as the "catalytic
presence" in assisting the City to achieve its transportation
goals and implement its transportation projects.
B.
Transportation for Disadvantaged Groups
Evaluations will be made as to how public transport can more effectively
serve lower income and other disadvantaged people living and/or
working in the Center City.
These evaluations will be directed at
providing service or institutional changes which better serve the
disadvantaged.
C.
They also will lead to National policy formulation.
New Institutions
In each city, institutional mechanisms will be recommended for new
patterns of relating public and private resources.
Without these
new forms of administration, many of the projects recommended in this
portfolio will be difficult to effectuate.
Institutional changes usually occur in response to specific urban
needs.
Consequently, many of these wi ll take place as part of the
planning and implementation of specific projects.
through the on-going planning process.
- 23-
Others will emerge
I .
�.:..,
III.The Task Ahead
This brief overview has summarized the projects to be undertaken
in Phase II of the CCTP.
Projects have been designed to improve Center
City mobility through the use of existing and new technologies, and
The most urgent task immediately ahead is for UMTA and the cities to
,_;
agree on the projects to be undertaken and establish the priorities
for action.
Implementation of the projects is the first step toward developing a
"new mobility" in the Nation's Center Cities.
-24-
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              <text>SUMMARY PROJECT REPORT

 

WORKING DRAFT

' November 17, 1969
I.

Hie

1

’ TABLE OF CONTENTS

SUMMARY sscccte, Sse io Fd SG: hele Seay as a Se RR eon
Project SelectLout to uckeate ed eta re Beet ees
Table 1: Project Description and Initiation Date’.
A... Comionality GF Solutions %.40% sus ous cele «.o

Table 2: Projects Categorized by Commonality of

SOUUCLONS: 942, sl eies, cfs Hee tele es es Gu rede. ook
B. Innovative and Imaginative Solutions ......
Ge) Institutional iGhanges 2. ¢: ss) ew sies be hve) o) “sis
D. Center City Transportation Solutions .....

E. Center City Transportation Planning Principles
FB,’ Projectasellection Criteria: .f-&lt;-% . “si water lees

G. “Relévance: to Guidelinés «=... « s 4 2 ss © &amp;*

TASKS TO BE PERFORMED IN EACH CITY .......

A. Center City Planning Framework ., . . « « «© «
B. Transportation for Disadvantaged Groups ... .

Ga Wew ENSEHEMELonS Ue: 951 4.008 Secs he we “arate ee

THE TASK AHEAD 2 6) to eH ee eee eee ee

eye

10
1
ut
12
15

20

22
22
23

23

24
 

.I. SUMMARY

This portfolio describes the projects which both UMTA and the

five cities should initiate in Phase II of the Center City Transpor-
tation Project (CCIP). It identifies the purpose and significance

of each project, and its relevance to both the city and the Urban Mass

Transportation Administration. Thus, the portfolio provides a basis for

agreement and actions on specific Center City transportation projects.

PROJECT SELECTION

The projects which have been selected build upon the insights, experiences,
and rapport gained during Phase I. They reflect extensive reconnaissance
and dialogue in each city, and the cooperative working relationships
which have been established with local officials.

These projects have been identified by the cities as meeting their

Center City transportation needs. Each project has been reviewed and
endorsed by the top professional staffs of all four firms in the group -
- Arthur D. Little, oe Skidmore, Owings and Merrill; Real

Estate Research Corporation; and Wilbur Smith and Associates - and

by each city's technical staff.

The projects were selected by the cities and CCTP through an extensive
screening of the many candidate improvements identified in Phase I.

They eediede bork city needs and national program requirements. Projects
selected represent:

A. Commonality of Solutions - relevance and tranferability of methods

 

and results to National transportation problems.
 

,
,

B. Innovative and Imaginative Solutions - breakthroughs in

 

technological approaches to transportation problems.

C. Institutional Changes - new institutions to establish ways

 

of relating public and private resources to transportation
programs and projects.

D. Solutions to Center City Problems - solutions that solve

 

specific Center City transportation problems within a regional
framework.
E. Reflection of Planning Goals - projects which are consistent
with Center City transportation planning principles.
F. Application of Project Selection Criteria - projects which
reflect specific National and local criteria.
G. Relevance to National Guidelines - useful examples for National
policy statements.
The 17 projects selected for action in Phase II of the Center City
Transportation Project are described in Table 1. Six quick-action
projects are to be implemented prior to June of 1970; eleven will be

in some stage of construction by 1972.
 

Atlanta

1.

Dallas.

dé

TABLE 1

 

PROJECT DESCRIPTION AND INITIATION DATE

Project Intercept: Stage A. Shuttle bus
circulation between open parking facilities

at the stadium and the Civic Center via a
downtown route.

Bus Circulation Improvements. Improvement of
bus operations and arterial street circulation.

 

 

Transitway Experieent. Development of a center city

ccomponent of a proposed rapid transit system.

Project Intercept: .Stage B. Expansion of
Stage A to,first, new forms of bus technology,
and second, a "people-mover" coordinated with
joint development opportunities.

 

Transportation Terminals. Development of new ways

of achieving effective interchange among the various
modes of travel-bus, car, pedestrian, and people-
mover — with focus on the Union Station Terminal and
Joint Development opportunities.

 

Center City Circulation System. Development of the

 

Anticipated
Initiation
Date

1970
1970-
1972

L972

igsv2=
1975

1971

1971

Main Street Busway, related street closings, and adapta-

tions to bus service and pedestrian movement.

Goods Distribution Network. Means of improving goods 1973

 

distribution will be identified, including
construction of the first segment of a truck tunnel
system.
Denver

A

TABLE 1 (Continued)

Shuttle Bus Loop. Implementation of a system for 1970
connecting major activity centers in the Central
Business District including new bus technology.

Mile-High Stadium - Center City Bus Service. 1970
Implementation of shuttle bus circulation between

open parking facilities at the stadium and the

downtown area.

Terminal and Distribution Facilities. Identifica- 1972
tion of suitable locations for the development of
peripheral multi-level parking garages, and construc-

tion on one site. Planning of a downtown pedestrian
circulation system and construction of selected

segments. Identification of potential bus streets and
lanes.

 

Pittsburgh

Le

Shuttle Bus: Stadium - CBD —- Arena, Implementation 1970
of shuttle bus circulation between open parking

facilities at the Stadium and the Arena,connecting

Major activity centers.

Center City -— Hill District - Oakland Bus Service. 1970

 

_ Implementation of a demonstration project connecting

the institutional center, the highest concentration
of disadvantaged persons, and the downtown core.

Transit and Street Improvements. Development of an 1972
action program for transit, pedestrian, automobile

and truck circulation downtown with primary attention

given to proposed PATways bus routings and distribu-

tion, and to improved pedestrian connections to the

Arena.

Center City Distribution. Development of private 1972-
right-of+way east-to-north Center City distribu- 1975
tion system for movement between downtown and

peripheral parking areas. Design and evaluation of
potentials for existing and new people-mover

technologies related to adjacent Joint Development
opportunities.
Seattle

l.

3.

TABLE 1 (Continued)

Mini-Bus Service (Center City Bus Shuttle).

New Center City bus services to provide more
effective east-west and north-south circulation.
New technology will be explored, including turbine-
powered buses.

 

East-West People-Mover. Indentification of locations,
technology ,usage, and Joint Development impacts for
people-movers - along the east-west corridors between the

Alaskan Way Viaduct, the waterfront and Interstate 5, with ©

construction of the first segment.

Parking Terminals. Development of a parking strategy and
construction of the first peripheral parking garage as a
terminal for the people-mover.

1970

LO 2
Ey

Lar2=
1973
a

 

A. Commonality of Solutions

The projects have many elements in Cound in their approaches to solving
existing and emerging Center City transportation needs. These -

identified in Table 2 - reflect the basic strategy of the CCTP program
which favors, where possible, National market aggregation. They include
both quick-action and longer-term, more innovative solutions. Quick-
action programs are envisioned ds first-stage solutions to the introduction
of longer-range, new technologies. The particular combination of quick-
action projects and longer-range demonstrations for a given city is
tailored to that city's political and institutional structure. This
strategy:

e Reflects the auto orientation of the Center City and the

 

need for efficient public and private transport services.

e Indicates the demand for efficient transfer of people

 

between car, bus and street. r

 

© Recognizes parking as a key element in Center City
transportation.

© Emphasizes the impogtance of the pedestrian in the Center
City.

e Creates an evolutionary approach toward new system development.

 

 
- Atlanta

Project Intercept: Stage A
Project Intercept: Stage B
Bus Circulation Improvements
Transitway Experiment

Dallas

Transportation Terminals

Goods Distribution Network

Center City Circulation
System

Denver

Shuttle Bus Loop

Mile-High Stadium - Center City
Bus Service

Terminal and Distribution
Facilities

Pittsburgh

Shuttle Bus: Stadium.- CBD -
Arena

Center City - Hill District -
Oakland Bus Service

Transit and Street Improvements

Center City Distribution
Seattle

Mini-Bus Service
East-West People-Mover
Parking Terminals

TABLE 2

PROJECTS CATEGORIZED BY COMMONALITY OF SOLUTIONS

Quick-Action Projects

=
Parking Hew bas Street and
Technology;
Shuttle ‘ Expressway
Design and ‘
Bus . Adaptation
Information
Systems
X X
X X
X xX
Xx x
Xx
x x
X X
x
X xX
x
“ ' x
xX X x

e

 

Terminals

People-
Movers,
Walkway
Systems

Longer Term Projects

Goods
Movement

 

Center
City Rapid
Transit
Distri-
bution
 

Quick-action The quick-action solutions recognize that in all five

cities rubber-tired technology (buses) will remain the dominant line-

- haul mode for the next decade. Consequently, the Center City street

system must be readjusted to more effectively accommodate bus flows.

- The quick-action projects - involving parking-shuttle bus systems,

new bus technology, and street and expressway adaptation - are
concerned with this adjustment.

(a) Shuttle-bus services - The use of shuttle-bus operations to

 

provide access from peripheral parking areas to the office-
commercial core, to improve circulation within the core, and
to provide linkages between major activity. centers.

(b) Circulation improvements - The re-evaluation of the Center
City circulation system, to identify potential opportunities
to improve the flows of buses, automobiles, pedestrians,
and trucks; to separate the various types of traffic; to
develop street specialization or closure programs; and to
promote desirable developmental patterns.”

(c) Information systems - The development and application of new
types of graphic displays to permit transit riders to determine
where they are and how best to reach their destinations.

The quick-action projects will be implemented with full recognition of
the need for the introduction of new technological solutions, involving
other than automobile or bus technologies. The longer term projects
are intended to serve this need.

Longer term solutions: These solutions include the introduction of

 

modified or new technologies, the development of new institutional

=§=
structures, and the introduction of new planning and development
strategies. Opportunities exist for the introduction of people’

movers, modal transfer points, and fringe parking developments, integrated
with Joint Development whenever practical. The impacts of such improve-
ments could produce more efficient land tee pureeras and create an
improved Center City environment. Accordingly, longer term solutions

emphasize the commonality of:

Multi-modal Transportation Terminals - Terminals which create integrated eC
downtown transportation centers
for transfer between bus, rapid
transit, auto, and pedestrian
movement systems. Terminals
which also afford excellent
Joint Development opportunities.
People-Movers - New Center City-scaled systems
which move people, relate transpor-
tation terminals to downtown land
uses and provide Joint Development
opportunities.
Rapid transit -. Rapid transit, when introduced, is | =
: , _ to form an integral part of
transportation terminals and people-

-movers.
B. Innovative and Imaginative Solutions

The potential for innovation in quick-action projects is severely

limited by the time constraints. There is a greater opportunity

and need for such innovation in the longer-range time period,

where the improvements can be developed as an integral and functional

part of new commercial-office complexes. Such facilities as people-

movers, pedesexten walkways, specialized malls, Joint Developments,
terminal areas, and wide variety of complementary activities must be
considered if a new and improved Center City environment is to

emerge.

The projects selected allow for innovation and imagination in the

application of both new and exising technologies. They reflect the

following types of innovation:

Improved Bus Technology --- Upgraded services through the use
of exclusive lanes and streets and
improved routings

--- More attractive and functional
vehicle design.

--- Low pollutant propulsion systems
for buses.

— New information systems, signing
techniques (graphic displays) and

bus stop designs.

=10=
Pedestrian and People-Mover --- New climate controlled
Technologies ,
walkway systems which separate
pedestrian and vehicle traffic
--- New Center City scaled movement
systems which serve intermediate
volume ranges.

Terminal Technology ; --- New designs for sinietee svetems
in relation to expressways, bus
service, and Joint Development.

The multi-modal transportation terminal offers an opportunity to unite
all of these ekchncldetes in one place in the Center City. By designing
these terminals for all modes and relating them to Joint Development,

it becomes possible to create a "

structure for mobility" which will
help to free the downtown for the pedestrian.

C. Institutional Changes

 

Though commonality and new technology are essential, institutional
changes are also required. Projects reflect the eeitisnete categories
of institutional changes:
1. New techniques for planning and programming Center City and
regional transportation needs.
2. New techniques for administering and operating all modes of
transportation in the Center City.
3. New techniques for administering Joint Development projects as
related to transportation improvements.
4. New techniques for financing Center City transportation.

‘~

D. Center City Transportation Solutions

 

=l1-

 
The projects described in this portfolio focus on the Center City.
Each project is designed to complement regional transportation systems.
Many important, highly visible line-haul and regional public transpor-
tation ‘systems are being developed by local and regional planning
groups. The CCTP projects are carefully coordinated with the officially
adopted plans where they interact with Center City transportation.
These locally generated plans include the following:

| The Atlanta Rapid Transit Proposal (1969)

The Dallas Rapid Transit Proposal (1968)

The Denver Regional Bus System Bevelopnent (In Progress)

The Pittsburgh "Early-Action Program" - a system of two

exclusive busways and a 10-mile line of the Transit Expressway

("Skybus") technology

The Seattle Rapid Tranist Proposal (1968)

E. Center City Transportation Planning Principles .
Certain Center City transportation planning principles underlie
project formulation. Public transportation ihozovenakke must be
guided by a multi-disciplined planning process that is responsive to
each city's needs.

1. All transportation improvements must be developed within a
total Center City planning framework, which complements the
regional transportation facilities providing line-haul
access to the Center City. To justify capital improvements,

projects must be part of a plan.

-12-
Center City transportation improvements must be multi-

modal. It is essential to coordinate highways, public transport,
pedestrian micro-systems, goods movement, and terminal facilities.
Street and highway-related improvements are necessary to allow
more effective and innovative use of public transportation to
facilitate development of pedestrian ways, and to improve
fratPic flow.

Efficient radial or line-haul public transportation services
play an important role in bringing people to the Center City,

in atttaetias present automobile users, and in relieving street
congestion. Consequently, line-haul transportation improve-
ments provide an important framework for Center City circulation
and distribution systems.

Transportation terminals which encourage the convenient transfer

 

of people from line-haul transit facilities to Center City
circulation systems are an increasingly important part of.
beee City transportation and iret h nade plaea,

Pedestrian movement systems — including people-movers -

should effectively link major activity centers. These linkages
are essential for the economy and amenity of the Center City.

The multiple use of urban space at transportation terminals,

 

and along Center City transport routes, can produce both
urban amenity and economic advantage. Such Joint Developments
have been successfully achieved in’Montreal's subway stations

and in Tokyo's joint highway and commercial facility.

a3e
The environmental improvement opportunities created by new .
transportation systems should be realized in both the new
facilities themselves and the adjacent areas. Solutions
should add to the amenity of the city in several ways:
e By creating such well-designed open spaces as malls,
plazas, walkways,and gathering places.
o By integrating transportation facilities with commercial
and office developments.
o By developing special-function streets, reducing or
eliminating conflicts between pedestrian, vehicle and
- transit movements.
e By increasing the accessibility for pedestrians to
a variety of commercial and complementary opiOEEanAcrEd:
All of these can combine to make the transit ride itself
inviting to the passenger - an attractive vehicle providing
the passenger with a pleasant visual sequence experience en

route to a well-designed, person-oriented Center City.

=th=
F. Project Selection Criteria

 

The following broad criteria have been used as a basis for project
selection. They reflect National policy Po qutrenenies and local needs,
as well as environmental, economic, social, and transportation
considerations.

Individual projects are related to these ericerds in Table 3. These
evaluations have pees made a priori to detailed feasibility seudied:
Consequently, some refinement of both criteria and evaluations is
likely during the Phase II CCTP efforts.

1. Local Criteria

Need - The project serves a recognized Center City transportation
need. |

Support - The project has the endorsement of established local
public and private leadership.

Commitment - the local public and/or private agencies have extended
their endorsement of the project to include specific
allocations of funds and/or personnel.

Implementability - The foiece can be initiated or placed into
service with the designated time periods.

Consistency - The project is compatible with existing and committed
regional transportation facilities, and with longer-range

planning objectives.

21:5=

 

 
Economic and Social Criteria

 

Increased Joint Development Opportunities - The project will

 

provide opportunities for coordinated land-use and transportation

developments.

 

Increased City Revenues - The project is expected to lead to
increased city revenues through intensive economic activities
and increases in land values, the real property ae base,
and/or development of direct-revenue generating activities

(such as lease holds).

 

Increased Employment Opportunities - The project is expected to
provide increased employment opportunities or offset project
employment declines primarily through improved accessibility
between labor pools and employment concentrations and increased
manpower requirements related to Joint Development projects.

Service for Economically Disadvantaged Groups - The project is

 

expected to improve the mobility of people to whom automobile
travel is not available, including low and lower-middle income
families, the handicapped, the elderly and the young.

Environmental Criteria

 

New Urban Development Options - The project is expected to

 

stimulate new public and private developments in the Center City
and its environs.

Increased Attractiveness, Diversity and Variety - The project is

 

expected to improve the quality of life in Center City areas by
increasing the compatability of the environment and the transportation

system.

-16-
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·.
California
Council on
Intergovernmental
Relations
INFORMATION
ON THE
COUNCIL ON INTERGOVERNMENTAL EtELATIONS
The Council on Intergovernmental Relations (CIR) is one of eight State
agencies reporting to the Governor.
ORIGIN
Chapter 1908, Statutes of 1963, created the COORDINATING COUNCIL
on URBAN POLICY as an advisory body in the office of the Governor.
During 1966-1967 the Council was renamed as the INTERGOVERNMENTAL COUNCIL on URBAN GROWTH. With the
reogranization of the Executive branch of California State Government in
1968, . the present t itle of t he CALIFORNIA COU f'.:lCIL on
INTE RGOVERNM ENTAL RELATIONS came into being.
STRUCTURE
The COUNCIL is composed of 18 members who are appointed by the
Governor for four year terms. Membership includes three city officers, three
county officers, two school district officers, six State officers and four
members form the public at large. The city, county and school district
members are appointed from lists of names submitted by the League of
California Cities, County Supervisors Association of California and the State
Board of Education, respectively. The members form the public at large are
citizens from the private sector who have evidenced interest in State and
regional affairs and t he act provides t hat the Governor appoint the chairman
fro m among the private sector members. The COUNCIL structure is quite
similar to that of t he Federal Advisory Commission on Intergovernmental
Relations (IACIR).
A STATE AGENCY FOR EFFECTIVE LOCAL STATE ACTION- COMMUNICATION, COOPERATION, COORDINATION
SACRAMENTO, CALI FORNIA 95814 • TELEPHONE (916) 445·7866
�California
Council on
I ntergovernmental
Relations
the Cl R is a state agency for
Effective Local-State Action
the Cl R was established to promote
Communication
Cooperation
Coordination
between governmental units
the Cl R objectives are to
Strengthen Local Government
Encourage Regional Cooperation
Improve Local-State-Federal Coordination
A STATE AGENCY FOR EFFECTIVE LOCAL/STATE ACTION-tOMMUNICATION, COOPERATION. COORDI NATION
�California
Council on
lntergolfernmental
Relations
the Cl R provides planning advisory services
to local government, and
the CIR . coordinates the federal urban planning
assistance programs to local government
the Cl R provides field representation to
maintain communication at the local level
the Cl R aids local jurisdictions in
achieving local objectives
the Cl R publishes a directory of "State
Services for Local Government
the CIR searches for new ideas to improve
intergovernmental relations
the Cl R reports n~w ideas to governmental
units by bulletin
the Cl R examines the roles of governmental
units and recommends changes where necessary
the Cl R acts as a Governor's ombudsman for
local government
A STATE AGENCY FOIi EFFECTIVE LOCAL/ STATE ACTION-COMMUNICATION. COOPERATION, COORDINATION
�California
Council on
Intergovernmental
Relations
CALI FORNIA EX ECUTIVE ORGAN IZATION
(
GOVERNOR
Cl(NJtTlll[ .. T
OI FlkAHC[
COUNCIL C.
INT[ftG(N[Milill[tllM..
l'IO. AT IONS
S(CM TAltY flOt
l!IUSOUSS ANO
TI\ANSPOftTATK*
S£CIU TAIIY
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S£CfU TAIIY FOIi
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SECIIETUY R:Jfl
AGltlCULT UftE AllO
SEltVICES
A STATE AGENCY FOR EFFECT IVE LOCAL1STATE ACTION-COMMUNICATION, COOPERATION, COORD INATION
�</text>
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              <text>California

Council on
Intergovernmental
Relations

 

INFORMATION
ON THE
COUNCIL ON INTERGOVERNMENTAL RELATIONS

The Council on Intergovernmental Relations (CIR) is one of eight State
agencies reporting to the Governor.

ORIGIN

Chapter 1908, Statutes of 1963, created the COORDINATING COUNCIL
on URBAN POLICY as an advisory body in the office of the Governor.
During 1966-1967 the Council was renamed as the INTER-
GOVERNMENTAL COUNCIL on URBAN GROWTH. With the
reogranization of the Executive branch of California State Government in
1968, the present title of the CALIFORNIA COUNCIL on
INTERGOVERNMENTAL RELATIONS came into being.

STRUCTURE

The COUNCIL is composed of 18 members who are appointed by the
Governor for four year terms. Membership includes three city officers, three
county officers, two school district officers, six State officers and four
members form the public at large. The city, county and school district
members are appointed from lists of names submitted by the League of
California Cities, County Supervisors Association of California and the State
Board of Education, respectively. The members form the public at large are
citizens from the private sector who have evidenced interest in State and
regional affairs and the act provides that the Governor appoint the chairman
from among the private sector members. The COUNCIL structure is quite
similar to that of the Federal Advisory Commission on Intergovernmental
Relations (/ACIR).

A STATE AGENCY FOR EFFECTIVE LOCAL; STATE ACTION—COMMUNICATION, COOPERATION, COORDINATION
SACRAMENTO, CALIFORNIA 95814 © TELEPHONE (916) 445-7866

 
California

Council on
Intergovernmental
Relations

 

the CIR is a state agency for
Effective Local-State Action

the CIR was established to promote
Communication

Cooperation

Coordination

between governmental units

the CIR objectives are to

Strengthen Local Government

Encourage Regional Cooperation

Improve Local-State-Federal Coordination

A STATE AGENCY FOR EFFECTIVE LOCAL/STATE ACTION—COMMUNICATION, COOPERATION, COORDINATION
California

Council om
Intergovernmental
Relations

the CIR provides planning advisory services
to local government, and

the CIR coordinates the federal urban planning
assistance programs to local government

the CIR provides field representation to
maintain communication at the local level

the CIR aids local jurisdictions in
achieving local objectives

the CIR publishes a directory of “State
Services for Local Government”

the CIR searches for new ideas to improve *
intergovernmental relations

the CIR reports new ideas to governmental
units by bulletin

the CIR examines the roles of governmental
units and recommends changes where necessary

the CIR acts as a Governor’s ombudsman for
local government

A STATE AGENCY FOR EFFECTIVE LOCAL/STATE ACTION—COMMUNICATION, COOPERATION, COORDINATION
California

Council on
Intergovernmental
Relations

CALIFORNIA EXECUTIVE ORGANIZATION

GOVERNOR

 

 

 

 

 

 

 

 

 

‘COUMCIL OM MeLITARY ar |
oe POLATIONS | | mat |
SECRETARY FOR SECRETARY FOR
BUSMESS AnD Sty el HUMIAK AGRICULTURE AND
TRANSPORTATION RESOURCES RELATIONS, SERVICES

 

 

 

 

 

 

 

 

 

A STATE AGENCY FOR EFFECTIVE LOCAL/STATE ACTION—COMMUNICATION, COOPERATION, COORDINATION
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                    <text>-
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WILL CALL AGAIN
D
RETURNED YOUR ·CALL
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WISHES AN APPOINTMENT
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TIME
332- 389
63-108
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                    <text>Dan's Comments
Nov. 14, 1969
I.
~
~
Transportation Situation in Atlanta
I.
Glad to participate - we have been working with your CCT
team to develop the program for Phase II and are glad to be a
part of its presentation.
2.
I would like to bring you up-to-da te on the transportation situation
as the background for the CC1P program. Then Collier Gladin will
describe our overal I transportation program, and wil I describe our
growing Center City and our programs for it. Allan Sloan will tell
you what we have planned for the CCT operation.
3.
CCT came into town just at the time when we were adjusting our
strategy and tactics afte r the transit referendum was not approved.
As a result of this defeat, we have been mobilizing our forces to
ge t the kind of public support needed to develop the system Atlanta
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First, we have been spending time ~
our various ge ~
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governme nts in the region planning and working on
,. Despi te
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the problems, this is coming about. Leadersl:iip changes - Mayor - 1 ,. ~ ' V ~
MARTA - refocusing.
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Second, we have been developing a more concious program to get
wide- spread public support and involvement throug hout the various
planning and implementation p hases - Citizens Advisory Committee
ofAATS.
6.
Third , we have been deta iling our regional plan.
7.
Fourth, deve loping new action projects.
PRAGMATIC COMBINATION OF PLAN NI NG AND ACTION .
Collier will describe in more detail
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              <text>Dan's Comments
ye Nov. 14, 1969

|. Transportation Situation in Atlanta

 

l. Glad to participate - we have been working with your CCT
team to develop the program for Phase II and are glad to be a
part of its presentation.

2 | would like to bring you up-to-date on the transportation situation
as the background for the CCTP program. Then Collier Gladin will
describe our overall transportation program, and will describe our
growing Center City and our programs for it. Allan Sloan will tell
you what we have planned for the CCT operation.

3. CCT came into town just at the time when we were adjusting our
strategy and tactics after the transit referendum was not approved.
() As a result of this defeat, we have been mobilizing our forces to
yy get the kind of public support needed to develop the system ae
YU \ a 6 will need.
Ys

a oe 4 pulenel
fe a

eh
fk ‘\ a 4. First, we have been spending time th-get our vario nelevandt 2-0 he ee
vv ee governments in the region planning and working on Despite eh ca,’ Cab
: wrt the problems, this is coming about. Leadership changes - = et -

MARTA - refocusing. Feds 64 Jefe tating ~ 4 ~ weel) Sone ame (ten

of \ 3. Second, we have been developing a more concious program to get
p wide-spread public support and involvement throughout the various Le r Giorene
vm } : planning and implementation phases - Citizens Advisory Committee pr 3
yw” of AATS nerd
oe Ue Conf
. ey: ‘ oye ce OY
é. Third, we have been detailing our regional plan. eis
Is Fourth, developing new action projects. ———

PRAGMATIC COMBINATION OF PLANNING AND ACTION.

Collier will describe in more detail

 
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