Box 14, Folder 3, Document 34

Box 14, Folder 3, Document 34

Staff Photo—Bill Wilson

A MAN STANDS ALONE AND GAZES INTO FUTURE
Eddie Mathews Gets a Look at New Atlanta Stadium

NAME GAME ENDS:
ATLANTA STADIUM

After several months intensive screening of names
-. “‘good, bad and ridiculous,” the Atlanta Stadium Authority
: has arrived at the title for the new $18 million dollar arena.

It’s to be called, simply ATLANTA STADIUM.

Stadium Authority Chairman Arthur Montgomery re-
vealed the name before an overflow crowd at the annual
Atlanta Touchdown Club banquet Saturday night.

Citing the reasons for arriving at the name, Mont-
gomery said, “‘We appointed Opie Shelton to head the
committee and to find a name that would be short, non- :
controversial, pertain fo no particular sport and promote
the city.

“The name could be no other than Atlanta Stadium.”

“The shortness in the name is obvious. It will be used
throughout the nation on radio, television, in the news-
papers, and other media. Simplicity, then, is necessary
here.

“Tt’s with these things in mind that we arrived at the
new name through months of pouring through hundreds of
suggestions,” said Montgomery.

Montgomery announced that the inspection team had
made a recent visit. through the stadium and found it to be
“right on schedule.”

“We have every reason to believe that the stadium will
be ready for occupancy by April 9—the date of the Detroit
Tigers-Milwaukee Braves exhibition game.” —BLODGETT




















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