Box 19, Folder 7, Document 39

Box 19, Folder 7, Document 39

�udweiser®
KING
OF
BEERS
Pl!BtW/y143.215.248.55 16:41, 29 December 2017 (EST)JA&
~l{fJf.fkNlliP/JIP~//(J
THE LARGEST-SELLING BEER IN THE WORLD


-!JJ-~
ST. LOUIS
TAMPA
NEWARK
LOS ANGELES
HOUSTON .
-:···
~
Distributed By -
Atlanta Beverage Company
970 Jefferson St. N.W., Atlanta, Georgia
.
�WILLIAM C. BARTHOLOMAY
Chairman of the Board, Treasurer
JOHN J. McHALE
President, General Manager
THOMAS A. REYNOLDS, JR.
Executive Vice President, Secretary
The arrival of the Braves gives the Southeast its first
National League team and establishes Atlanta as the
sports capital of the South . The enthusiastic backing
of the citizens of this area has made this possible.
Your support has given us strength - your enthusiasm inspiration.
The Braves' family - made up of our players, employees
and ownership - dedicate their total effort to bring
championship baseball to Atlanta . At the same time
we hope to make your visits to Atlanta's new stadium a pleasant and enjoyable - experience.
The Atlanta Braves
�®ffin nf lqr ®nllrrnnr
CITY OF ATLANTA
J\.tlnnht
OFFICE of t h e MAYOR
Atlanta , G eorgia
<!!nrl
1;. Snnbrr11
30303
It is a di s tinct pleasure, on behalf of
all Georgians, to welcome the Atlanta Braves
to our Capital City .
W1'S. ANNY . .. 0 S t J
C•ll: C: UT I Y I[ l ( C:ot CT4" ~
Dear Sport s Fans:
I have often heard it said that your words will come back to haunt you •
and you have heard me say many times that we built the Atlanta Stadium on
ground that we didn 1t own • • • with money that we didn't have . , • for a
t eam that we hadn' t signed • , ,
Well, 1 am glad to be haunted by those words, and can proudly say that:
We built the stadium on an excellent piece of ground, with sound financing,
and with a great te am signed to play for twenty~five years.
We look forward to a close and enduring association between the Braves and
Atlanta .
Georgia has made tremendous progress in
many fie l ds during the past few y ears, and
the coming of the Brave.s to Atlanta has truly
boosted our State into the "Big Leagues" of
sports.
Atlanta and Georgia offer t he Braves a
traditional Southern hospitality. Georgians
will receive wh olesOme entertainment and a
spirit of competition in an atmosphere of
fairness .
With best wi s hes for a long and prosperous
friendship, I am
A tlanta is truly the Home 0£ the Braves . This is a great baseball team in a
great City. Our fans will be the most enthusiastic a nd the most loyal •• .
and we will cheer our Braves on to the pennant, and strive to make Atlanta
t he baseball capital of this country!
_zy you;-
p
IvanAllcn, ~
Mayor
CES/s,.
ATLANTA STADIUM
AUTHORITY
Arthur L. Montgomery
Chairman
Mills 8 . Lane
Vice Chairman
Opie S. Shelton
Secretary-Treasurer
Carling Dinkier
Henry Dorsey
Edgar Forio
Earl Landers
Earl Mann
Harold Mcc art
John A. White (deceased)
ATLANTA
CITY ALDERMEN
Sam Massell, Jr.
President
1st Ward
Robert S. Dennis
E. Gregory Griggs
2nd Ward
E. A. Gilliam
J. M. Flanigen
3rd Ward
William T. Knight
Q. V. Williamson
4th Ward
Hugh Pierce
Charles Leftwich
5th Ward
John A. White (deceased)
G. Everett Millican
6th Ward
Richard Freeman
Cecil Turner
7th Ward
Jack Summers
Milton Farris
8th Ward
Rodney Cook
Douglas Fowlkes
FULTON
COUNTY COMMISSIONERS
J. H. Aldredge
Chairman
Archie Lindsey
Vice Chairman
Harold F. Mccart
�ATLANTA BRAVES' 1966 SCHEbUi.E
JULY
APR I L
MON
SUN
WED
TUES
3
4
5
10
11
12
N
13
18
N
N. Y.
24
N . Y.
19
PHIL.
2
N
20
N
S. F.
S. F.
MO N
TUES
2
7
8
9
14
15
N
21
27
N
22
28
29
10
2
1
3
....
4
8
9
HOU.
N
10
11
17
16
N
18
N
HOU.
22
2
CHI.
29
23
N
....
24
30
CHI.
N
25
31
PHIL.
N
12
N
19
7
N
13
ST. L.
N
14
N
21
CHI.
N
26
27
N
MON
7
8
PHIL.
CHI.
CHI.
21
22
28
9
N
16
WED
1
THU
N
2
7
6
13
PITTS.
19
N
14
N
21
N
15
PHIL.
N
22
27
-
N
28
N
23
10
29
N 17
N . Y,
29
18
N
25
24
L. A.
30
CHI.
O& N
L. A.
N
5
N
29
23
HOU.
N
(INN,
N
30
N
6
S. F.
THU
10
N
17
N
24
CHI.
MON
TUES
CHI.
'
N
11
12
N
18
19
D& N
s. ,.
N
25
26
N
13
N
20
N
27
PHIL,
S. F.
N
N
PHIL.
PHIL.
S. F.
N . Y.
L. A .
31
SAT
PHIL.
HOU.
N
CHI.
FRI
5
L. A .
30
!1
• , ,,,._, ( TMI
N
N . Y.
'
ST. l.
W ED
6
12
13
19
20
N . Y.
18
N
THU
CINN.
2
s. ,.
N
0 &: N -O EN O T E S D AY , H I G H T GAME
8
9
15
N
22
ST. L.
27
N
28
16
CHI.
CHI.
21
23
N
29
30
3
4
5
N
HOU.
N
10
N
17
N
24
N
N . Y.
CINN.
PITTS.
PITTS.
PITTS.
N
CINN.
1
OCTOBER
2
3
CINN .
N
S. F.
S. F.
N
HOU.
N. Y.
14
N
ST. l .
26
N
SAT
FRI
N
PITTS.
CHI.
PITTS.
TN- T W I LI GH T DOUB LE H E A D E R
7
PITTS.
N-DENO TES NI GHT G AME
- D ENO T ES
N
L. A.
PITTS.
HOU.
25
S. F.
2
16
N
CJNN.
N
1
4
N
PITTS.
PITTS.
23
N
HOU.
ST. L.
PITTS.
N
22
N
l. A.
SEPTEMBER
SUN
O&N
ST. L.
11
PITTS.
N . Y.
N
(No1e, Atlonlo Does Not G o On Doy l ight Soving Time.)
HOME
ST. L.
N
N 16
4
15
N
4
CHI.
HOU.
L. A .
SAT
N
PHIL.
N
CHI,
9
N. Y.
PHIL.
CHI.
N
N. Y.
PHIL.
PHIL.
20
PITTS.
L A,
8
N. Y.
ST. L.
12
26
N
3
S.F,
S. F.
5
FRI
N
28
W ED
L.A.
HOU.
PHIL.
N
N
L. A .
15
S. F.
TUES
N
ST. l .
3
CHI.
N, Y.
M ON
N
9
L. A.
ST. L.
ST. L.
2
JUN E
SUN
27
TUES
1
14
L. A .
L. A .
21
S. F.
N
AUGUST
28
CH I.
N
ST. L.
N
8-
HOU.
ST. l.
26
N
14
20
ST. l .
SON
N
ST. l.
ST. L.
20
7
s. ,.
HOU.
HO U.
SAT
2
l. A.
13
N
SAT
N
CINN.
(IN N .
CINN.
6
N
Al l * GAME
19
C tNN.
31
6
HOU.
12
CINN.
25
24
N
HOU.
....
18
CINN.
30
FRI
N
PITTS.
PITTS,
ST. l.
5
CINN.
CINN.
CINN.
15
N
PHIL.
PHIL
HOU.
THU
W ED
N
11
l. A.
17
MAY
SUN
5
HOU.
S. F.
N. Y.
N
HOU.
4
3
23
N. Y.
N
L.A.
FRI
S. F.
N ..Y.
N
PHIL
N
l. A .
THU
WED
1
16
N. Y.
PHIL.
PHIL.
26
25
N
TUES
SAT
1
PITTS.
PITTS.
17
FRI
THU
6
MON
SUN
6
CINN.
7
8
CINN.
D OUB L EHEAD E R
....-;t----------- ------------------- -----------------------------------------4
C&Scovers
the bases
in Georgia
M EM B ERS FDIC
W e're stri ctly big-l eag ue in Georgia. N ow more than 60 full service
C&S banking centers th ro ughout the state. Each o ne o ffe rs yo u
a wo rld of helpful fi nancial services. At C&S yo u can save, yo u ca n
bo rrow, yo u can cash a check, sto re va luable documents,
set up a trust fund and hand le alm ost any o ther money ma tter .
in just one visit. Team up w ith us and yo u' re batting a thousand.
THE CITIZENS
&
SOUTHER N B ANK S
Georgia's largest full service bank . .. w here you always g et perso na l interest.
�In The Center of Downtown Atlanta
STAY WHERE
THE PLAYERS STAY
A~
~~
~~
MOTOR HOTEL
SPRING ST. ANO CARNEGlli WAY
AIU COD[ 404 • PHONE &ll·HOD TWX 404·527•22M
Enjoy food at its very, very best in the
GOLDEN PALM RESTAURANT
THE FABULOUS PRIME RIB ROOM
Continuous Entertainment and Dancing
Ni~htly in the RED VELVET LOUNGE
NO COVER · NO MINIMUM , FREE PARKING
BASEBALL, ITS OPPORTUNITY THE NEW MAGNA CHARTA
By ~very measurement commonly employed by the most astute
minds in America, professional baseball is today ranked as one of
the most representative American institutions.
Professional baseball has won this appraisal by no particula r,
isolated action of its own but the public's esteem has been bestowed
upon the game because, by its nature, it is an integral part of American life.
Public ·approbation has been shown in every poss ible manner.
Sixty-five millions have paid admissions to see games in one season;
sixty-one leagues in 492 cities have opened and closed - a season
intact; a cross-section of business and professional men - representative Americans, all - have become officers and directors of clubs;
the language has been enriched by the colorful expressions lifted
bodily from the playing fields, and the youth of America have found
their idols among the stars of the diamond . The womanhood of
America has taken the game to their hearts and , by virtue of their
presence, have quietly but surely encouraged restraints in word and
action upon the field without in any manner destroying the fierce,
competitive nature of the game. Yes , America has proclaimed professional baseball as one of its representative institutions. It is only
fa Lr, and perhaps it is wise, to ask the que·stion-"How has baseball
been able to occupy this spot in the affections of the American
people?"
The answer to that question is, in my opin ion, one of the most
illuminating commentaries on "The American Way" that any Ameri can could possibly make.
Baseball is a reflection of the American viewpoint respecting
every important question. This viewpoint is expressed by the nature of
the game upon the playing field and is expressed by the administrative
structure that governs the organization of professional baseball .
Baseball is American democracy in action.
2
�THE FAMOU5 3 LEGGi;D BAR·B·QUED C\1\CKEN
• BAR·B·QU~D RIBS• TAKE. OUT PIZZA• PARlYTl<A'l'S
\loppYHerwan~
15
ATLANTA BRAVES
TICKET .OUTLETS
1966
All-Time Home
Run Leaders
1. Babe Ruth ...... 714
DAVISON'S ..
2. Jimmie Foxx ..... 534
THREE ATLANTA LOCATIONS:
Downtown
Lenox Square
Columbia Mall
3. Ted ' Williams . . . . 521
4. Mel Ott ......... 511
OUT OF TOWN:
Athens
Macon
Augusta
Columbus - downtown
6. Lou Gehrig . . . . . .494
7. EDDIE MATHEWS .477*
DELTA AIR LINES
8. Stan Musial . .. . .475
TICKET OFFICES
9. Mickey Mantle .. .473*
SOUTHERN AIR LINES
Welcome to the world's first
10. Duke Snider ..... 407
TICKET OFFICES
all-electric stadium
11. Ernie Banks ... . .404*
WESTERN UNION
Welcome, Braves! We hope you're enjoying your splendid
new home. The handsome Atlanta stadium scores high in
comfort, convenience and efficiency. And welcome, sports fans.
Everything · here is new, modern and all-electric, designed
to increase your pleasur e. A perfect setting to "play ball."
12. HANK AARON .... 398*
13. Gil Hodges ...... 370
14. Ralph Kiner . . .. .369
USE YOUR AMERICAN
EXPRESS OR
DINER'S
CLUB CREDIT CARD TO
15. Joe DiMaggio .... 361


Active


ALL LOCATIONS
PURCHASE
GEORGIA POWER COMPANY
Players
ea,uo1e4
BRAVE
TICKETS.
E NGRAVED
PLAQUES &
NAME
PLATES
PHOTO SERVICE
FRANK 0. ("RED") CARSON
447 Ponce de Leon Ave. N.E.
CUSTOM QUALITY
•
DEVELOPING
•
ONE DAY BLACK & WHITE
o
Atlanta, Georgia 30308
COPY NEGATIVE MAKING
PRINTING
o
ENLARGING
ONE DAY COLO R o MINOX PROCESSING
PH. 875-6173
RUBBER
MARKING PRODUCTS -
STA M PS - SE AL S - AUTO TAG S
3
�~erever You Live
What
have you
got
to lose ...
You're Just
Minutes From Sears!
22 Stores Serving Atlanta
Sears
Your child depends on you. Why risk his future
with inadequate insurance. Cotton States' EconoPlan makes it easy for you to afford needed protection now with one, small, convenient monthly
payment. Get the details on Cotton States' complete personal and commercial insurance from
your nearest agent today. He's listed in the
Yellow Pages.
any hour day or lli[!ht
SHOP BY PHONE WITH
SEARS CATALOGS ...
CALL 873-2311
COTTON _STATES
INSURANCE
Pick Up at Any of Sears 22 Convenient Locations
3348 Peachtree Road, N .E . • Atlanta, Georgia
CONCESSION -PRICES
Coca Cola
Fanta
Sprite
Canada Dry Gingerale
Coffee
Milk. White or Chocolate
Sealtest
.15
.15
.15
.15
.15
GOURMET STANDS
&
&
&
&
&
.25
.25
.25
.25
.25
.25
Corn Dogs
Chili Dogs
.40
.40
Hot Corned Beef
Hot Savory Southern Ham
.90
.75
Chick-fil-A
Chick-fil-A-French Fries in Basket
.75
1.00
.50
.50
.60
.60
Fried Shrimp-French Fries in Basket
1.00
Beer
Falstaff
Carlings Black Label
Miller High Life
Budweiser
4
has everything
Redfern Hot Dogs
Lazar "Kosher" Hot Dogs
Hot B B Q on Roll
Hamburger (¼ lb.)
French Fries
Assorted Sandwiches
.45 to
Served on Southern Bakery Bread & Rolls
.30
.40
.45
.50
.25
.85
Potato Chips
Fisher Peanuts
Caramel Corn
Popcorn with Megaphone
Ice Cream (Aristocrat)
.15
.15
.20
.25
.25
Chinese Egg Roll
Pizza with Cheese
Pizza with Pepperoni
.35
1.00
1.20
Thick Milk Shakes
.40
Falstaff Draft Beer
Miller High Life, 12 oz. Bottle
Budweiser, 12 oz. Bottle
.50
.60
.60
Blue Paneled Stands are Gourmet Stands. Located
on Lower Level, adjacent to Section 110 in Left
Field, Section 109 in Right Field. Upper Level,
adjacent to Section 302.
��J. D. Steak Ranch
2214 Stewart Ave., S.W.
ATLANTA, GEORGIA
CONGRATULATIONS
BRAVES
We are proud to have furnished equipment in the commissary, concessions
stands, club room and bar.
If You Don't Want
A
Good Steak At A
HOTEL & RESTAURANT
SUPPLY CO.
Reasonable Price
DON'T VISIT USI
382 West Peachtree St., N.W,
Atlanta, Georgia
522-7451
George Sparks, President





Manufacturers and distributors of all
types of food service equipment.
(
\
HENRY "HANK" AARON
777 W. Whitehall St., S.W.
Atlanta, Ga.
30310
CAPITOL
FOODS
Phone:
755-4511
Institutional
Frozen Foods . • •
Grocers . • • Sea Foods
This slugging outfielder from
Mobile, Ala. is in his 13th season
with the Braves. Aaron joined the
Braves in 1954 after a brilliant
two year minor league stay. Since
joining the Braves Aaron has won
many honors. He was the League's
Most Valuable Player in 1957, has
led the National Leag1:1e in hitting
twice, total bases twice, runs
batted in three times, doubles four
times, hits twice, home runs twice,
slugging percentage twice, consecutive games hitting streaks
twice, games played once, and in
addition he has received the Gold
Glove award as top fielding right
fielder in the National League
three times. Hank has the highest
life time batting average among
active players, .320, and has a
career total of 398 home runs .
He and Eddie Mathews rank as
number one home run duo of all
time with a career total of 803
home runs.
. The hot dog
you're eating
right now
tastes betterbecause -t'~=~.,.--~
served
with
Gulden's
Mustard. ·
iiiiii
You 'll like its )
( smoother flavor
at home, too.
moment
ATLANTA BRAVES
USE
6
Fifteen Minutes
from the
Atlanta Stadium
Think a
• • • Of course the home of the
BRE AD
Alcoholic Beverages Served.
HENRY AARO N AND
EDDIE MATHEWS
NUMBER ONE HOME RUN DUO
OF ALLTIM E.
How did this day at the game
begin ? Probab ly with a phone call to
a friend. Or to the ticket office.
So ma ny pleasant occasions begin
with a ph one call. And remembe r
... whether it's Long Distance or local
... we are always glad to get you ·
in touch with the people, places
and things yo u enjoy most.
@southern Bell
�THE
ORKIN MAN
Welcomes
the BRAVES
To Atlanta ...
lV.lUR.IE
c:::xc;;.~~·s
The Wo rld's Greatest
B aseball Club
E veryone a t Orkin of Atlanta extends a hearty welcome to yoti Bobby Bragan, your coaches, and your
players. Our best wishes for
a season of home nms and
a pennant-winning finish .
A Division of RoWM , I . .
ATLANTA BRAVES TICKET PRICES
LOCATION
PRICE
Field Level .. .. ........ .. .. .. .... ........... .... ...... ..... ....... .
Loge Level ....... .. ... ................... .. ........ .. .. .... ...... .
Upper Level .... ............. .. ............. ..... .. .............. .
Upper Level Child Under 12 .......... .. ........ ... .... .
Lower Pavilion ..... ..... .. .. ........ ........... .. ...... ........ .
Lower Pavilion Child under 12 ... .. .. .... .... .. .. ...... .
General Admission ....... .. .... .... ...... ... .......... ..... .. .
General Admission Child under 12 ...... .. ..... .. ... . .
$3.50
$3.50
$2.00
$1.00
$2.00
$1.00
$1.00
$ .50
ATLANTA STADIUM DATA
LOCATION
LETS YOU KNOW WHEN THE FUEL IS LOW
VU-lighter.
~
,Ne
NO. SEATS
Club Level .. .. .. ....... ...... .. ... .. .... .... .. .. ....... .... .. 2,755
Dugout Level .. . .. . .. .. .. . ... .. .. .. .. . ... .. .. . .. .. .... . .. ... . . 1,506
Field Level
....... .... ...... .... .. .. ..... ... .. .. .......... 16,757
Loge .... ......... .... ........ ........ .... .... ... .................. 2,100
Pavilion Level ... ....... ........... .... ........ .. ... .. .... .. 4 ,676
Upper Level .. .. .............. .. ................ ....... ........ 17,279
General Ad mission .. .. .. .. .... . .. .. . . . . .. . . . . .. 5.820
Capacity .. .. .. .. .. .. .. .. .. .. .. . .. .. .. .. .. .. .. .. . .. . .. .. .. .. . .. 50,893
TICKET OFFICE
Atlanta Stadium, Capitol Avenue
Monday thru Saturday 9 a.m. to 6 p.m.
7
�AMERICAN SE(:URIT-r
MOVING & STORAGE
CO., INC.
Welcome Braves
Atlanta's Leading
Long Distance Mover of
Household Goods
"PROS IN BASEBALL11
SHERWIN
Very Economical Rates
Call For Estimate
On Your Next Move
11
W ILLIAM S
PROS IN PAINTS"
There is a Branch or Dealer Near You
Telephone 767-2638
1240 Oakleigh Drive - East Point, Ga.
HAROLD W. BREFFLE
President
BRAVES SCOUTING STAFF
C
JOE BOWMAN
MIDWEST SUPERVISOR
JOHN MOORE
SOUTHWEST SUPERVISOR
Hal Bevan-Louisiana
Lou Brisse-South Carolina .
Lloyd Christopher-California
Mel Didier-Louisiana
Gerald Flathman-Minnesota
Johnny Groth-Florida
Robert Hartsfield--Georgia
Myron Hayworth-f'./orth Carolina
Robert Knoerlein-Maryland
Al Lamacchia-Texas
ATLANTA STADIUM
INFORMATION
Atlanta St ad ium-Baseball
Capacity (50,893)
JOHN "HONEY" RUSSELL
NORTHEASTERN SUPERVISOR
FRED "DIXIE" WALKER
SOUTHEAST SUPERVISOR
Harry Minor-California
John O'Neil-New York
Floyd Patterson-Kansas
Nap Reyes-Puerto Rico
Billy Smith-Tennessee
Clyde Sukerforth-Maine
Arthur Sulliva'n-New York
James "Zach" Taylor-Florida
Jack Tighe-Michigan
Al Unser-Illinois
RAY HAYWORTH
Director of Scouts
RADIO - TELEVISION
INFORMATION
Team up
with
Play-by-Play Announcers:
Milo Hamilton, Larry Munson,
and Ernie Johnson
HUBBARD
Telephone: (404) 522-7630
Field Measu rements,
L. to R. . . . 330-402-330
r,
Game Times: Night Games8:05 p.m .
I
Originating Station
Radio-WSB (750)
Television-WSB (CH 2)
Sunday Day Games
1:35 p.m.
Saturday Day Games 1: 15 p.m.
April 23 -
2:1 5 p.m.
Twi-Nite Doubleheaders
6:05 p.m.
May 30 - 6:00 p.m.
(Eastern St andard Time)
There is nothing more " fitti ng" than a pa ir of
finely ta ilored HUBBARD slac)<s.
HUBBARD SLACKS
BRE MEN , GEORGIA
8
SPONSORS: The Coca-Cola Company and it's bottlers, Falstaff Brewing Company, and the P. Lori lla rd
Company will be the principal sponsors of Braves games. Delt a Airlines
and Hertz Corporation will also pa rt icipate. The Pu re Oil Company will
sponsor both the pre-game and t he
post-game shows.
Number of Games
Radio-All ga mes, home and away.
Television-1 8 road ga mes
NOTES: In addition to the 18 regula r
season telecasts five of t he Braves
spring tra in ing games will be tele vised.
Aside from WSB radio and TV t he
Braves network will include approximately 35 radio st ations and 18 TV
Channels in Georgia, Florida, Ala bama, North Carolina, South Carolina, and Tennessee.
�BRAVES FARM DEPARTMENT
JOHN MULLEN, Farm Director
WALTER BECK-Minor League
Pitching Instructor
JOHN MULLEN
MINOR LEAGUE AFFILIATES 1966
CLUB
NICKNAME
LEAGUE
CLASS
MANAGER
Richmond
Braves
International
AAA
Bill Adair
Austin
Braves
Texas
AA
"Hub" Kittle
Kinston
Braves
Carolina
A
Andy Pafko
Yakim a
Braves
Northwest
A
(To be named later)
W. Palm Beach
Braves
Florid;3 State
A
Buddy Hicks
Sarasota
Braves
Florida Rookie
A
Tom Saffel
9
�11
GREAT on the
HOME PLATE!11
Avis needs you.
You don't need Avis.
Avis never forgets this.
Give us a ring at
522-3328
For out of town reservations
call the Avis Reservation Center:
ALWAYS U.S.D.A. CHOICE
~ E N D E R 10 TIMES OUT OF 10!
AVIS rents al l makes of cars .. . f eatures PLY MOUTH .
HOW TO KEEP SCORE
The simple code used by Baseball Writers makes scoring
easy and adds to your enjoyment of the game. The code is based
on numbering all players by position, as follows:
1 Pitcher
2 Catcher
3 First Baseman
4 Second Baseman
5 Third Baseman
6 Shortstop
7 Left Fielder
8 Center Fielder
9 Right Fielder
Begin scoring in lower right-hand corner, showing how batter
reached base (if he did!) . Then show what occurs to him as he
circles the bases. Use lower right corner for first base; upper
right for second; upper left for third and lower left for home plate.
There are several ways to indicate base hits. One of the
simplest is by drawing a horizontal line at right lower corner. If
a hit goes to right field, run a short vertical line at RIGHT end of
the hqrizontal line; if a hit to left place the vertical line at LEFT
of horizontal line; and if hit to center, place it at CENTER of line.
If hit to an infielder, place position number of fielder at end of
vertical line. Thus, a single through second base would be shown
by making a horizontal line with a short vertical line at right of
it, and a "4" marked at its end.
BETTER
FINE
LAUNDRY
CLEANING
I
\
'
APITAL CIT
Phone 522-6423
10
In case of an extra base hit, extend vertical line to second
base for two-bagger; if a triple, run vertical line
to second, continue horizontally from second to
third base; and for a home run , run line all the
way around square and place " X" in center.
Illustration shows 3-base hit into center field .
Other
Batsman,
Sacrifice,
Strikeout,
plays are indicated as follows: Base on Balls, W; Hit
HB; Foul, F; Error, E; Wild Pitch, WP; Stolen Base, S;
SH; Passed Ba ll, PB; Balk, B; Strikeout, K; Called
CK; Fielder's Choice, FC.
An out is indicated by the fielder's number. Thus a fly to left
is merely '7'. An infield out, short to first, '6-3'.
The diagram indicates that the batter singled
to left, stole second; went to th ird on a passed
ball, and was thrown out at the plate, shortstop
to catcher.
�The
Dillard Paper Company
is pleased to have
been chosen
to furnish the paper needs
of the
GO WITH
WINNER!
magnificent
• To the next town or across the nation
ATLANTA STADIUM
• Charters for group travel
• Escorted tours to Europe
• Escorted "Discover America" tours
"easiest travel on earth"
212 Sprinr St. N. W.
Qll[IKIIIO • C....TT[ • UlUCM • WUJIIIMCTOIC • WINSTOII-SALUl • 1MOMASY1lU • ATWITA • IICON
AUC:USll • Ul{[IWIUE • CILUMIU. • NMII[ . ••sroc . RICHMOHO • U OlYIU( • I IRMINCHlM
JAckson 5-1862
�·.. · uoT
DIGGJ
DAWG!
~
It's a Redfern wiener!
The freshest wieners in town, sold exclusively at Braves' Ga mes
Outside the Atlanta stadium there are only 1,067
places where you can buy wieners THIS fresh!
They' re the 1,067 stores in Greater Atlanta and
Georgia which sell Redfern Wieners and other
smackin' fine Redfern meat products.
The fresh taste is there because Redfern
Wieners ·are fresh -made EVERY DAY in Atlanta
and delive red direct to t hese stores. Not only
"BETTER MAKE IT
12
that, each package is CONTROL DATED - so,
if it's not sold right away, it will be snatched up
by an alert Redfern salesman. Th at's why Red fern Wieners are the only wieners fres her th an
springtime.
Enjoy one while you watc h t he ga m e, and
when you shop, remember th at yo ur family will
enjoy Redfe rn' s ext ra fresh flavo r, t oo!
Redfern ~
Redfe rn MAKES IT BETTER .. . AND FRESHER TOO!"
�SALESMEN FOR GROUP TICKET ORDERS TO BRAVES GAMES
AREA SALES MANAGER ... ....... . . . . EDDIE GLENNON . .. . . . . . . .. . . . 522-7630
Atlanta Stadium
Atlanta, Georgia
Fred Sington, Jr.
Sington Sporting Goods
Com pany
Gadsden , Ala bama
Phone: Off ice 546-5233
Home 547 -6626
Dave Sington
Sington Sporting Goods
Company
Huntsville, Alabama
Phone: Office 539-2738
Home 539-2544
Harold Seiler
150 2 2nd Avenue
Birmingham, Al abama
Phone: Area Code 205
FA 2-2525
822-2850
Jesse Royal
Opelika Hardware Co.
Opelika, Alabama
Phone: Area Code 205
74 5-3772
Brownell Tours
George Brownell, Pres.
P. 0 . Box 2029
Birm ingham, Ala. 3520 1
Phone 323-8981
Don Hawkins · Group Sales
Azalea City Travel
P.O. Box 130 5
3 North Royal Street
Mobile, Alabama
Dick Brunnell
Phone 433-5465
Persons-Landsey Travel
Service, Inc.
129 Central Avenue
P.O. Box 419
St. Petersburg, Florida
Cha rles Proper
Area Code 813
Office 894-4646
Home 828-89 15
Ralph Carroll
Hill Drug Company
Dalton, Georgia
Phone: Home 278-5985
Office 278-2 102
Andrew J. Brown
Travel-Ease
224 7th Street, Box 1187
Augusta, Georgia
Phone: 724- 1491
Travel Tours, Inc.
D. Jack Pharr, Pres.
Box 92
Charlotte, N. C.
Phone: 322-2125
Bobby Kemp
916 Tift Avenue (2611
Whisperin g Pines Rd.)
Albany, Georgia
Phone: Area Code 912
Office 435-5366
Home 432-0584
Dick Farrell
3800 West ern Blvd .
Raleigh, North Carolin a
Phone: Office 755-2 106
Home 832-0096
Bob Fulp
P. 0 . Box 13
Tri nity, North Carolina
Phone: 431 -2489
Glenn Wilcox
Wilcox Travel Agency
301 Northwestern Bank
Bldg.
Asheville, North Carolina
Phone: Area Code 704
254-0746
Home 254-1567
Keener .. Garrett
3 25 Dellwood Drive
Greenville, S. C.
Phone: Area Code 803
239-1321
Home CH-4 -4126
Dan Jones
Cooper River Playground
Com mission
North Charleston, S. C.
Phone: Office 747-3667
Home 743-3033
Piedmont Tours
8 River Street
Piedmont , S. C.
Ted Davi s - 8 45-7605
Bud Pike
1800 Magnolia Avenue
Knoxvi lle, Ten nessee
Phone: 525-9564
Home 689-5069
John Cate
Cat e Bros. Store
Cleveland, Tennessee
Phone: 4 76-5751
Home 4 76-4 264
Sam Hale · Bud Martin
Martin -Thompson Sporting
Goods Co.
713 Cherry Street
Chattanooga, Tennessee
Phone: 267-3373
Home 892-2981
Trailblazers
L. L. Treanor
Box 363
Nashville, Tennessee
Frank D. Nidiffer
Appa lach ian Athletic
House
613 Shelby Street
P. 0. Box 411
Bristol, Tennessee
13
�Home of Rogers Peet, Kuppenheimer,
Yorkshire and Middleton Clothes
,PARKS-CHAMBERS
ESTA BLISHED
1ege
D o wntown • L enox • W . P aces Ferry
/
BRAYES' HOME ON THE ROAD
JACK TAR
RICE HOTEL
WARWICK HOTEL
HOTEL
Houst on, Texas
Philadelphia, Penna.
San Francisco,
California
CHASE PAR K
11
Stay With the • • •.
ROOSEVELT
B R AVES
PLAZA
HOTEL
At the Chicago
St. Louis,
SH ERATON HOTEL
New York
Missou ri
Chicago, Ill.
N. Y.
SHERATON WEST
HOTEL
Braves' Home in Pittsburgh
Make it Yours
SHERATON GIBSON
HOTEL
Los Angeles, Cal.
Peter Fuller, Gen. Mgr.
For Reservations
Call 521 -21 82 Atlanta
PENN SHERATON
John H. Scheivly, Manager
Pittsburgh,
Pennsylvania
Fountain Square--Cincinnat i, Ohio
1966 ATLANTA BRAVES ILLUSTRATED (Yearbook)
t1ghty pages of interesting pictures, stories, record s, and player pictures in full colo r for one dollar. Pu rc hase
t hem at At lanta Stadium, Bra ves Downtown Ticket Office , your favor ite news stand , or by mail order.
To order by mail: Send check or money order for $1.30 to Braves Year Book, P.O. Box 1122, Atlanta, Georgia.
This will cover the cost of b9ok, tax, and mailing.
14
�Salted
in the Shell
PEANUTS
DELICIOUS . . .
Made by the
World's Largest Processor
of peanuts in the shell
Sold in Atlanta Stadium
While in ATLANTA
BRAVES
BRAVES
HOMEATTENDANCE
ROAD ATTENDANCE
FIGURES
FIGURES
1953-1,826,397
1953- 939,496
1954-2,131,388
1954-1,020,813
1955-2,005,836
1955- 915,804
1956-2 ,046,331
1956-1, 245,248
1957-2,21 5,404
1957-1,305, 137
1958-1 ,971 ,1 0 1
1958-1,547,255
ONE OF
AMERICA'S
TEN FINEST
1959-1 ,749,772
1959-1,633,244
(By National Poll)
1960-1,497, 799
1960-1,540,389
1961- 1,101,441
1961-1,197,534
1962-
766,927
1962-1,004, 144
1963-
773 ,018
1963-1,092,208
1964- 9 10 ,911
1964-1,212,087
1965-
1965-1,405,069
555,589
NO COVER
•
NO ADMISSION
•
PLANTATION
i s Open Week Days
Ti l l 2· A. M.
DANCING - 8 P.M. -'Til Closing
1480 Pe a chtree Street, N.W.
Atlanta
GET THE BEST . . . GET
OFFICE SU PPLIES
•
OFFICE FURNITURE
~•Xi'lie~
OFFICE EQUIPMENT
SINCE 194 6
EAST POINT
761-0633
MAKE-U M B R AVES
HEA P S T RONG
15
�B efore or Afffr tlte Ball
D IN NER 5pm-
Gr1111 f'
MIDN IGHT . OPEN OAILY-7am- 2am
TipariRo
bvRobt
· Burns
<l>
ef·'
EDDIE MATHEWS
Best seller at the
concession stand.
CHfM ICAl!.
Eddie Mathews, slugging third baseman of the Atlanta Braves, was born in
Texarkana, Texas. Eddie is in his 15th
season with the Braves and has amassed a·number of records in that time.
He holds Maj or League records for most
home runs in a lifetime for a third
baseman, most home runs in a season
for a third baseman, most assists by
a third baseman in a lifetime. He also
holds National League records for most
chances accepted by a third baseman
in a lifetime, tied with Willie Mays for
most years 30 or more home runs (10).
Eddie has led the League in home runs
twice and bases on balls four times.
Only six sl uggers in the history of the
game have hit more home runs than
Eddie' s 464.
grurTzemanu
house
RE~TA URANT • KING ' S L OUNGE
P eacht ree at 7th · P ark Free · 874-3519
ATLANTA
and
AUNT FANNY'S CABIN
Welcomes
THE ATLANTA BRAVES
to
e
ATLANTA
lNV[l 0PlS & P AOA(.1,.C,
Please Pass the Chicken
When you need
Glass
TONY CLONINGER
Tony Cloninger, f ireballing right
hander from Iron Station, North Carolina, won more games (24) in 1965
t han any right hander in the Maj or
Leagues. Tony pitched a one hitter
against th e Mets, a two hitter against
Cincinnati, and combined with Ken
Johnson and Chi Chi Olivo for a two
hitter against t he Dodgers. He also
pitched one of t he Braves' three shut0uts. Tony holds the club' s record for
most strike outs in a season with 211
in 1965. Tony has been described as a
strong finisher, who is almost unbeatable once he gets by the first few
innings. He is a hard worker and is
always in good condition.
16
u
AUTOMOSILE OLASS CO.
MOBILE GU~SS SERVICE
654 SPtllNO st..N W·AlLA-.1 •,0A
Call
874-5712
AUTOMOBILE GLASS CO.
656 Spring St., N.W.
Atlanta, Georgia
�VOICES
J
MILO HAMILTON is
Chief Announcer for the
Atlanta Braves. He is a
native of Fairfield, Iowa,
and received a degree
·in radio speech from the
University of Iowa. Milo
started his career as an
announcer, while serving
in the Seebees with the
Armed Forces Radio
Network.
The nationally prominent sportscaster has broadcast for the
former St. Louis Browns, · St. Louis Cardinals and the Chicago Cubs: He shared the
mike with Bob Elson on a 90-station Chicago White Sox network.
Hamilton came to Atlanta from Chicago
ra dio station WCFL. In 1963 he was named
Chicago's " Sportsman of the Year." He
announced Big Ten football and basketball, and had called play-by-play of at
least 250 football , basketball and baseball
games each year since 1961.
In addition to being "Voice of the
Braves", Milo is Six O'Clock Sports Editor
of WSB-TV and presents a fifteenrmihute
warm-up "Meet the Braves" before each
game on WSB-TV, as well as a five-minute
progra·m "B"rave Talk" at 6:25 p.m. arid
11:20 p.m . on WSB Radio.
i
Sports-m inded Georgians look
t o WSB Televis ion. In addition to carrying 18 out-of-town
Braves baseball games, WSBTV carri es " Meet the Braves" ,
a fifteen-m inut e warm-up before each game .. . NBC Major
League Basebal l .. . the AllStar Game .. . and, of course,
the Worl d Series. WSB-TV wil l
offer many of these t op games
in col or. Six O'Clock and
El ev en O' Clo ck Newsroom
Sports are also in color.
WSB-TV
CKANNEL
2
Of THE
BRAVES
.
LARRY MUNSON, a
member of the Atlanta
Braves broadcast team,
has a distinguished
background . in sportscasting of baseball and .,
other sports. The Minnesota native began his
radio career in 1945,
describing play-by-play
of University of Wyoming football and basketball.
.
Munson shifted to Nashville, Tennessee,
in 1947 and began a highly successful
stand of 14 years as voi.ce of the Nashville Vols of the Southern Association anp
anchor man for botb Vanderbilt University
football and basketball. He, in fact, · was
the first member of the press and radio
to travel with the Commodores, th:e year
being 1947.
·
_
Last year marked his 16th season as
voice of Vanderbilt basketball, and his
10th as chief announcer of Vandy football and sports director of Station WSM.
His excellence wa s· rewarded by a national
sportswriters and sportscasters organization, wh jch .voted him the No. 1 sj:Jpn:~c·aster. in · Tennessee for t~e past four
years.
.
ERNIE JOHNSON, Associate Director of Broadcast OperatioRs for The
Atlanta Braves and
member of the Braves
broadcas t team, has
been a member of the
Braves orga nization for
22 years. Ernie pitched
for the Braves in 1952,
when the club's home
was Boston, and pitched
for the Milwaukee Braves
from 1953 through 1958. He was a member of the 1957 World Champion Braves
and appeared rn three World Series games.
His last year as an active ball player was
with the Baltimore Orioles in 1959.
·
During 1962 Johnson was the color
man for the Braves TV games. In February 1963, he was hired as full time
Adm inistrative Assistant to President John
McHale, and in May,· 1963 was appointed
Public Relations Directpr of the Club. In
September of 1965, Johnson assumed
t°he duties of Associate Oirector of Broadcast Operations for the Braves. In addition to announcing, he assists Jim Fasz~olz, bir: pf Broadcast Operation,s, in setting UR and administering the extensive
Braves ' Radio anq TV Network.
WSB
RAD.I Q
750
When it comes to Baseball,
everybody in WSB-Land comes
to Radio 750, "The Sports
Voice of the South." Look at
the line-up: 162 Braves games
. .. the All-Star Basebal l game
. . . the World Series ... Milo
Ha milton's "Brave Talk" . . .
Frank Stiteler's " Sports Parade" and " Sports Final" .. .
" Schaefer on Sports" ... Monitor Sports . . . Plus , more
Sports at any moment on WSB
Radio.
17
�BC>N"Y. tak~s you out to the ball game
RESEARCH MAKES THE DIFFERENCE
'
wherever you are
Boating, swimming, camping . . . now you can relax outdoors anywhere and still see the ball
game.
SONY
takes a new step forward with a personal television that goes where you go.
No
need ever to miss your favorite show.
Inspect the complete Sony line in
our fabulous new showroom. Your
business card is all the introduction
you need. Ample parking facilities
on premises.
BEN HYMAN
AND COMPANY, INC.
Jr7 /wlesale Distributors / Pre,nimn JJi·v ision
715 West Peachtree St., N. E., Atlanta, c::-a.
..
18
Area Code 40-1 / 875-8115
I
�You are enjoying the music
of the Seeburg Hampshire ...
The Hampshire. Dua l Ultra-Voioo Speaker and large,
2-speed Leslie speaker, with two 40 watt amplifi cation
channels, provide ma jest ic stereo sound with clear,
throbbing bass. Continuously va riable Vibrato Control perm its
instant adjustm ent to any speed or depth. 32 voices
including 4 pre-sets; Guitar, Harp, Xylophone and 32-note
Chimes. Select-A-Rhythm elect ronically produces
astonishing percussion effects.
The superb Seeburg Hampshire is fine furniture in the contemporary
manner . .. richly done in a selection of lovely wood s. It is a magnificent
instrument with a range and versatility to match the accomplished artist
. . . and inspire the beginner. You will never outgrow it. And the brilliance
of Seeburg space-age, solid state engineering has created an electronic
masterwork that is impervious to humidity, time and atmospheric
conditions. You wi ll fi nd an impressive collection of Seeburg Organs
at better music dealers everywhere.
i,EEBURG®
A fresh new voice in electronic organs
AMERICAN LEAGUE PITCHERS
BALT IMORE
13 Barber
38 Sarnowski
40 Bertaina
32 Brabender
27 Bunker
35 Caria
25 Drabowsky
29 Hall
18 Larsen
28 Leonhard
19 Mc Nally
17 Miller, John
37 Miller, Stu
22 Palmer
36 Phoebus
39 Watt
DETROIT
37 Aguirre
41 Brown
22 Fisher
18 Fox
20 Gladdi ng
46 Graham
39 Hiller
43 Holtgrave
47 Kilkenny
49 Korince
29 Lalich
40 Marentette
42 Navarro
48 Patterson
28 Penna
15 Sherry
45 Small
21 Sparma
14 Wickersham
-
BOSTON
28 Bennett
27 Brandon
15 Charton
4 3 Dowd
40 Gray
37 Grilli
36 Herron
44 Jackson
16 Lonborg
45 Magrini
23 Morehead
19 Osinski
17 Radatz
46 Robinson
49 Rohr
21 Sadowski
29 Sanders
30 Santiago
18 Stephenson
26 Wilson
KANSAS CITY
Aker
Bosworth
Buschhorn
Dickson
Dobson
Hickman
Hunter
Joyce
Krausse
Lindbald
Monteagudo
Nash
Odom
O'Donoghue
Segui
Sheldon
Stock
Talbot
Tompkins
Wyatt
23
52
20
21
47
22
27
30
29
46
34
31
13
26
17
15
18
28
32
33
CALIFORNIA
43 Brunet
32 Burdette
31 Chance
38 Gatewood
39 Lee
33 Lopez
40 May
45 McGlothlin
17 Newman
57 Rubio
49 Sanford
23 Sukla
37 Warner
CHICAGO
47 Bolio
30 Buzhardt
28 Fisher
41 Higgins
20 Harlen
19 Howard
25 John
38 Johnston
27 Klages
45 Lamabe
23 Locker
48 Nyman
43 Peters
32 Pizarro
31 Wilhelm
CLEVELAND
39 Bell
38 Boyd
46 Closter
40 Culver
34 Hargan
37 Heffner
45 Kelley
31 Kralick
48 McDowell
44 McMahon
42 Siebert
43 Stange
32 Terry
33 Tiant
35 Weaver, Floyd
41 Weaver, Jim
MINNESOTA
23 Boswell
35 Cimino
41 Fosnow
33 Grant
36 Katt
27 Klippstein
26 Merritt
49 Morris
29 Nelson
40 Niesen
48 Ollom
17 Pascual
31 Perry
19 Pleis
30 Roggenburk
39 Roland
23 Siebler
18 Stigman
15 Worthington
NEW YORK
23 Beck
28 Blanco
56 Bouton
45 Cullen
24 Downing
50 Downs
16 Ford
19 Friend
39 Hamilton
29 Jurewicz
52 Peterson
14 Ramos
18 Reniff
47 Schroeppel
22 Stafford
30 Stottlemyre
58 Womack
WASHINGTON
36
50
35
17
19
-27
31
18
29
16
22
20
26
24
28
Coleman
Cox
Craig
Duchworth
Hannan
Kline
Koplitz
Kreutzer
Loun
McCormick
Moore
Narum
Ortega
Richert
Ridzik
TOP
LINE-UP
FOR
TASTE
Tareyton
,U
OIM( ,\IIIUICAN
TOIACCOCO.
111BB1II
~
Q \. l\ llft UC.AA( f fl \
v
BM
FILTIERS
IIC.(.(1! 4 MVI ... IOM(CO CO
HOPKINS MOTEL
Sky Room Restaurant
5 MINUTES SOUTH OF
STADIUM ON 1-75
COCKTAILS
ORGAN MUStr
�cM'ore taste .. Jine tobacco ...tey em
PIRATES
~
1
2
3
4
5
6
7
9
8
10
AB
11
R
12
H
13
RBI
14
PO
A
E
Stay at aDinkier Hotel/ Motor
Hotel...the leading hotel chain
throughout the South
In Atlanta ... Home of the Braves,
stop at the Dinkier Motor Hotel
98 Forsyth Street N. W.
OTHER PROPERTI ES
The Dinkier-Tutwiler Hotel
Birmingham, Alabama
Dinkier Carriaae Inn
Huntsville, Alabama
Howard Johnson's Moto r Loda•
Daytona Beach, Florida
Sun 'n Sand Hotel Court
Daytona Beach, Florida
Golden Sands Motor Lodge
Jacksonville, Florida
Belvedere Motor Inn
Decatur, Georgia
Campbell House Inn
Lexington, Kentu cky
Governor House Motor Hotel
New Orleans, Louisiana
Howard Johnson's Motor Lodge
Ash eville, North Carolina
Howard Johnson's Motor Lodge
Char lotte, North Carolina
3. Harry Walker, Mgr.
2. Hal Smith, Coach
4. Johnny Pesky, Coach
5. A. Grammas, Coach
6. Clyde Kin&, Coach
28. Steve Blau, P
Howard Johnson's Motor Loda•
Fayettesvi lle, North Carolina
Farragut Hote l
Knoxville, Tennessee
Dinkier-Andrew Jackson Hotel
Nashville, Tennessee
43.
26.
22.
32.
34.
19.
Don Cardwell, P
Elroy Fae,, P
Woody Fryman, P
Vernon Law, P
Alvin MeB11n, P
P. Mikkelsen, P
29.
38.
25.
39.
31.
22.
Don Schwall , P
J. Shellenbaek, P
Tommy Sisk, P
Bob Veale, P
Luke Walker, P
Jesse Gonder, C
12.
1D.
14.
7.
17.
9.
Jerry May, C
Jim Pagllaronl, C
Gene Alley, Inf.
Bob Balley, Inf.
D. Clendenon, Inf.
B. Mazeroskl, Inf.
11.
30.
18.
21.
Josa Pagan, Inf.
A. Rodgars, Inf.
Matty Alou, O.F.
R. Clemente, O.F.
24. Jerry Lynch, O.F.
15. Manny Mota, O.F.
45. D. Roberts, 0. F.
8. W. Star&ell, O.F.
NATIONAL LEAGUE
UMPIRES
BRAVES
POWWOW
-FALSTAFF
AND HOW!
Falsta ff Brewi ng Corpora tion, St. Louis, Mo.
ZIQ
BRAVES
1
2
3
4
5
6
7
9 10
8
AB
R
H
RBI
1--1-1-.1=2-+-1~3,-+~1~4~
PO
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
15.
16.
17.
18.
ALBERT J. BARLICK
WILLIAM BURKHART
HENRY "SHAG " CRAWFORD
AUGUST J. DONATELLI
ROBERT A. ENGEL
THOMAS D. GORMAN
DOUGLAS HARVEY
WILLIAM A. JACKOWSKI
JOHN KIBLER
STAN LANDES
CHRIS PELEKOUDAS
JOHN PRYOR
FRANK SECORY
MELVIN STEINER
ED SUDOL
ED VARGO
ANTHONY VENZON
HARRY WENDELSTEDT
19. LEE WEYER
20. WILLIAM WILLIAMS
A E
Before or after the gameenjoy
yourself at the Dinkier Motor
Hotel in Atlanta.
D Chance " R" for cocktails, atmosphere and top entertainment
D The Stirrup Room with emphasis
on gourmet specialties
D The Town & Country Restaura nt,
superlative service in a
relaxed surroun ding
D The Knife & Fork Coffee Shop
D And . .. the home of Atlanta' s
"Playboy Club"
D 650 beauti ful suites and rooms
f ully equipped with TV, telephone, and air conditioning
DA brand new swimming pool and
recreation su ndeck
D Dinkier and all major cred it
ca rds honored
D Free rese rv-a-service to over 120
Dinkier cities
DI NKLER MOTOR HOTEL
98 Forsyth Street N.W.
Atl anta, Georgia
36 Blasingame, Wade, P
20 Ca rroll, Clay, P
40 Cloninger, Tony, P
34 Fischer, Hank, P
24 Hlppauf, Herb, P
30 Johnson , Ken, P
23 Lemaster, Denver, P
35 Nlekro, Phil, P
33 O'Dell, BIiiy, P
38 Ollvo, Chi Chi, P
32 Umbach, Arnold, P
10 Bobby Bragan, Mgr.
8 Hitchcock, BIiiy, Coach
NEWPORT
6 Reslnger, Grover, Coach
3 SIivestri, Ken, Coach
4 White, Jo Jo, Coach
5 Wyatt, Whitlow, Coach
12 Ollver, Gene, C
15 Torre, Joe, C
16 Alomar, Sandy, Inf.
2
7
Bolling, Frank, Inf.
De La Hoz, Mike, Inf.
19
9
14
11
Menke, Denis, Inf.
Thomas, Lee, Inf.
Woodward, Woody, Inf.
Keough, Marty, Inf.
41 Mathews, Eddie, Inf.
44
29
43
18
Aaron, Henry, O.F.
Alou, Fellpe, O.F.
Carty, Rico, O.F.'
Garrett, Adrian, O.F.
31 Gelger, Gary, O.F.
48 Jones, Mack O.F.
42 Lum, Mike, O.F.
~ ... the menthol
cigarette
with real tobacco taste !
Buy a pack today
�SOUTH-WIDE SERVICES
s;,c,
11905
Rentals
•
Shopping Centers
Industrial Development
Sales
•
•
Property Management
Chain Store Leasing
~
•
Mortgage Loans
Adams-Cates Company
•
Insurance
STILL AT THE POPULAR GRANDSTAND PRICE • 86 PROOF • 4 YEARS OLD
1?,u;/.J,o,u
201 Hurt Building• Atlanta, Georgia , 30303 • Phone 404-522-5477
ATLANTA'S CRYSTAL
UNIFORM RENTAL SERV. INC.
"It Cost No More To Rent"
RIVERSIDE MASTERBILT
UNIFORMS
SHIRTS
PANTS
COVERALLS
•
•
.
Specialist In
Executive Renta l Uniform's
"FOR INFORMATION CALL"
ATLANTA'S CRYSTAL
UNIFORM RENTAL SERV. IN'C.
304 Angier Ave., N.E.
872-4751
CHICAGO
39 Abernathy
32 Broglio
31 Buhl
45 Dowling
37 Ellsworth
13 Faul
49 Hands
42 Hartenstein
33 Hendley
40 Hoeft
30 Holtzman
36 Humphreys
46 Jackson
35 Jackel
48 J.a m es
34 Koonce
47 Meyers
38 Paarlberg
41 Slaughter
CINCINNATI
35 Arrigo
47 Baldschun
37 Cra ig
56 Davidson
44 Duffalo
32 Ellis
49 Galligan
48 Henderson
30 Jay
46 Maloney
42 McCool
57 Neville
43 Nottebart
41 Nuxhall
54 Ostee n
31 O'Toole
34 Pappas
38 Tsitouris
33 Zanni
PHILADELPHIA
33 Bilinsky
59 Bennett
19 Boozer
28 Brubaker
14 Bunning
49 Colton
37 Culp
65 Everett
21 Herbert
29 Jackson
30 Jenki ns
34 Knowles
57 Lersch
45 Messerly
48 Schl ieve
41 Short
31 Wagner
44 Wegener
18 Wise
HOUSTON
30 Bruce
42 Carpin
44 Coombs
35 Cuellar
49 Dierker
13 Farrell
39 Gusti
48 Latman
33 Owens
46 Parsons
21 Ray
36 Raymond
41 Sembera
40 Taylor
54 Von Hoff
37 Zachary
PITTSBURGH
28 Bla ss
36 Bork
43 Cardwell
37 Ellis
26 Face
50 Fitzer
20 Gelnar
41 Knoch
32 Law
34 McBean
49 McKinley
19 Mikkelse n
29 Schwall
38 Shellenback
25 Sisk
39 Veale
31 Walker, L.
35 Wood, W.
LOS ANGELES
21 Brewer
34 Calmus
53 Drysdale
59 Hancock
37 Keklch
32 Koufax
15 Miller
38 Moller
23 Osteen
16 Perranoski
22 Padres
47 Price
35 Purdin
39 Reed
27 Regan
40 Singer
20 Sutton
45 Willhite
46 Williams, D.
We Have a COMPLETE TRUCK SERVICE ORGANIZATION Dedicated to Serve You Whether
You O RENT O LEA·SE or O PURCHASE - We Furnish EVERYTHING But The Driver
D FRESH NEW GMC or Other Fine Truck~ D Vans D Stakes D Tractors D Panels
D W alk-i ns OPickups D Semi-Trailer Vans.
GENERAL TRUCKLEASE, INC.
GENERAL GMC TRUCKS, INC.
361 PEARL ST., S. E.
SAN FRANCISCO
42 Bol in
18 Davison
25 Est,ille
28 Gibbon
45 Henry
34 Herbel
35 Linzy
27 Manchal
39 McDaniel
33 Overton
36 Perry, G.
38 Priddy
29 Shaw
49 Stanek
32 Stewart
ST. LOUIS
35 Aust
34 Bri les
50 Bu ist
32 Ca rlton
48 Cosman
29 Dennis
45 Gibson
47 Gi lson
49 Granger
43 Hoerner
38 Jackson
51 Jaste r, D.
39 Jaster, L.
14 Mahaffey
28 Purkey
37 Sadecki
31 Simmons
40 Stallard
52 Torrez
44 Washburn
4 6 Woodeschick
RENT • LEASE • PURCHASE
TRUCKS & TRAILERS
NEW YORK
31 Bearnarth
36 Bethke
44 Denehy
38 Eilers
22 Fisher
29 Gardner
32 Hamilton
46 Heller
40 Hinsley
45 McGraw
34 Musgraves
30 Ribant
41 Richardson
49 Rusteck
39 Selma
43 Sutherland
42 Wakefield
0(3GLJ~v
-
Wow ...what a wigwam!
~u~a-.:.-~l4-
~.Morri01f
MOTOR
DIAL
524-6601
HOTEL
• 2 Blocks from downtown
• 2 Cockta il lounges
• 2 Rest aurants
• Dancin g
Our Coffee Bar 's open 24 hours a day .. . so join us after th e ga~e.
Courtland & Ca in
Phon e 688-6500
�Out of town beer is fine.
Out of town.
.
.
.
Beer was not meant to travel.
Road-weary beer just isn't as fresh and lively
as a beer brewed nearby.
Black Label is brewed nearby. In fact we
happen to have the only brewery in town. And
we have seven more breweries across the country.
So even if you're out of town, you don't have
to drink out of town beer.
You are here. So is the 15eer.
@ CARLING
BREWING COMPANY, ATLANTA, GEORG IA, 1966
23
�Have a Great Season~ .
.
'
BRAVES!
.
.
.
. .
W~, re
with you
• • •
ATLANTA
FALCONS
DATES OF
FINAL MAJOR LEAGUE
IMPORTANCE
STANDINGS 1965
1966
get all ofyour
Atlanta Braves
Baseball Tickets
at DAVISON'S
and charge 'em/
April 12-Official
Opening
Day
"Active list" reduced to twentyeight players.
MAY
12-"Active
list" reduced to
twenty-five players.
• In downtown Atlanta: box
office, third floor. Park in Davison's garage, use bridge to the
s.tore. • At Davison's nearby:
Lenox Square and Columbia
Mall in Atlanta ... plus Macon,
Augusta, Columbus and Athens
June 1-10-Free
Agent Draft
July 12-AII Star
Game at St. Louis
September 1-Activl:! player limit increased from 25 to
40.
September I-Free
Agent Draft
October 2-End of
season
NATIONAL LEAGUE
Won
Los Angeles
San Francisco
Pittsburgh
Cincinnati
Milwaukee
Philadelphia
St. Louis
Chicago
Houston
New York
97
95
90
89
86
85
80
72
65
50
Ga mes
Behind
Lost
65
67 2
72 7
73 8
76 11
76 11½
81
90
97
112
16½
25
32
47
AMERICAN LEAGUE
Won
Minnesota
102
Chicago
95
94
Baltimore
Detroit
89
Cleveland
87
New York
77
Californ ia
75
Washington 70
Boston
62
Ka nsas City 59
Lost
-Games
Behin d
60
67 7
68 8
73 13
75 15
85 25
87 27
92 33
100 40
103 43
Los Angeles won the World
Series over Minnesota four
games to three.
October 5-World
Series begins
~:y
. . . . . . . . fft:A
.,41,
•DE~ICIOUSLY DIFFERENT
AVAILABLE QUALIFIED RESTAURANTS
24
81
..
WINNING
TEAMoutselling
all other
snack foods!
Fiti~iij~~
Available at Stadium r
Concession Stands
�N OVELTIES AND SOUVENIRS •
5.
2.
BRAVES OFFICIAL UNIFORM - Fine
quality wool flanne l. Authentic insigne and colors. SIZES Ex. Small ,
Small, Medium, Large ..... ...... ... $8.25
3.
l.
BRAVES OFFICIAL CAP-Wool and
Rayon, Leather Sweatband, reinforced
throughout. SIZES 6 ½ through 7 ½
···· ·· ·· ··· · ..
. $2.15
26.
22. AUTO TAGS -
REGULATION SIZE.
Red desig n on white backg round ..
Braves embossed Official emblem·
and ATLANTA
.............. $1.00
23.
BIKE TAGS-Same design as above,
size 3 x 6". Put one on your bike
····· ··· ······ ··· ···· ····· ······· ··· .. ... ... ..... $ .60
-
BRAVES T-SHIRT Finest quality
combed cotton. Nylon neck and trim.
Braves Indian Head Motif. SIZES 2
through 16 .......... .......... .... .... .... $1.55
BRAVES SWEAT SHIRTS-Flocked,
Official Braves Emblem , short sleeves.
White or white with red trim. SIZES
4 through 14
......... $3.00
" I'm a little Brave" PLAY SUIT-For
the youngest member of the family.
Two piece-T-shirt says "I'm a little
Brave" with runnin g Indian Brave
with Bat, white with red and blue
trim . Blue pants have plastic lining,
snap front with red ATLANTA and
Baseball motif.
SIZES Small (6 mos.), Medium
(12 mos.) , and Large (18 mos.)
4. BRAVES OFFICIAL JACKET-Wash 'n
Wear Gabardine. Team colors and insigne. Knitted collar, cuffs and waistband. SIZES 2 through 12 .... .... $6.95
For boys or girls. All Sizes. SIZES
14 through 20 .... .. .. ... .......... ...$7.95
16.
BRAVES HEAD SCARVES Braves
Indian Head motif in brilliant red and
jet black. Available in pink, yellow,
white or blue ......... ..... .. .......... ..$1.50
18.
BRAVES DECAL-Full color Braves
Indian on Blue background, 3 x 4¼"lnscribed "Go Braves." All purpose
decal, use on books, car windows,
etc . .. ...... ..... ........ .... ................... $ .25
15. CUFF LINKS-Sterling Silver, double
hinged lock bar, Indian chief, script
... .. ..... ...... .. ..... ... ... ......... ........ .... $2.95..
............ ...... ... ..... ... .... ......... ... .. ... $3.00
ATLANTA BRAVES ORDER FORM -
Please make your check or money order payable to Braves Novelty Mail Order
Dept. Currency and coin acceptable-if sufficient postage is affixed to envelope.
Indicate Size and Color where applicable.
Item No.
Quantity
Size
Color
Cost Each
Total
NOVEL TI ES
Braves Novelty Ma il Order Dept.
521 Ca pitol Ave ., S. E.
Atlanta, Georgia 303 12
Please send me th ese items
_ _ Ch eck
-
___ Money Order
___ Coin or Cu rre ncy enclosed
Name
Address
City_ __ _ _ _ _ _ _ _ _ __
Total _ _ _ _ _ _ __
Sorry No C.O.D.
Stamps not accept ed .
Prices quoted include Georgia Sales Tax, Postage and Handling unless otherw ise specified .
Prices quoted herein now in effect.
Prices listed in Brochures and Yearbooks of previous years are obsolete.
25
�Why do so many people fly
Eastern from Atlanta?
Maybe because we care more
about people than numbers?
Last year, cl ose to a mill io n and a hal f peop le fl ew Eastern fro m At la nta .
Perh aps beca use of o ur conve nient fli g ht
sch ed ul es. Or th e helpfulness of Eastern's
G round Hostesses . Maybe because Eastern's
Whi sperjets a re th e most re la x ing jetl ine rs .
Or because th e peop le of Ea stern li ke w hat
th ey' re d o ing an d show it in th e.i r fr iendly
we lcom e.
Maybe it's as sim p le as th is : if y ou take
good care of peop le, t he numbers w ill take
care of t hemse lves.
EASTERN
See how mu ch better a n airli ne ca n be
�Every time a Brave hits a home run in the Atlanta Stadium he wins a Waltham
Watch courtesy of Ben Hyman & Co. You too can make a hit time after time with
Waltham Watches as incentives for more sales. Visit our magnificent new showroom and examine our complete stock of business gifts, jewelry and premiums.
Your business card is all the pass you need. Ample parking on premises.
YOUR 1966 ATLANTA BRAVES
Autograph Space
GENE OLIVER
ARNOLD EARLY
BILLY O'DELL
MIKE DE LA HOZ
SANDY ALOMAR
LEE THOMAS
/
Autograph Space
WOODY WOODWAR D
CLAY CARROLL
DICK KELLEY
27
�Compliinents of
COURTESY
CAB CO.
ii
V
CRAWFORD DOOR SALES CO.
~======= of Gftlanla, !Jnc.
Phone 872-1811
PHONE 753- 1 195
432 Trabert Ave., N.W.
ATLANTA, GEORGIA 30309
654 LEE STREET, S.W .
JOE TORRE
This talented young catcher from
Brooklyn, New York has been called the
best catcher in baseball. Joe has been
with the Braves for five years and is
hoping that his sixth season will be his
best one. It will take some season to
surpass the great year that Joe enjoyed
in 1964 when he hit .321 to become
d
the first
catcher in nine years to h't
1
over .300, hit 20 or more home runs,
and drive in at least 100 runs in the
same season. Joe was the National
League' s All Star catcher (n 1965, and
many observers who saw him at f irst
base felt that he was the best in the
league at that position . Only 25 years
of age, Torre has a long career ahead
of him and by the time he calls it quits,
he may rank with the best.
ATLA NTA, GEORGI A
SAFE, COURTEOUS 24 HOUR SERVICE
ARCH GARY , Pres.
SA M P. McK ENZI E, Sec .-Trea s.
DAVI D FUL LE RTON, Mg r .
Your Braves Stadium
Best Prices P aid -
Clean-up Man
Prompt Efficient Pick-Up Service
ASSOCIATE D
CLEANING CONTRACTORS, INC.
for
Tallow -
Bones -
Grease
Co mm ercial- Indu str ia l Janitor Serv ice
685 Eleventh St., N.W. / 873-41 31 / At lant a
Bra nches i n Nashvill e • Houst on
Serving Greater Atlanta
Over 50 Y ears
Telephone 351-4467
DENIS MENKE
Atlanta Tallow Company, Inc.
"sportswear and gifts from the
markets of the world . . ... "
the
four
seasons, •inc.
9 16 east paces ferry road , n . e.
R.t la nbi. georgia . 30305
telephone 233-8500
28
Denis Men ke, a reliable shortstop
from Bancroft, Iowa, who was inju red
most of the 1965 season, is in his
fourth season wit h the Braves. Denis
was inj ured early last season in a collision with Pittsburgh's Jim Pagliaroni
at home plate. In 1964 Den is hit a
solid .283 for t he Braves wit h twenty
ho me runs an d 6 5 runs batted in .
Couple t his with a fi ne fi elding j ob
and you ca n understa nd Manager Bobby Bragan's statement "wit h a healt hy
Denis Menke in 1965 we could have
won t he pennant " . The Braves man agement is hoping th at a wi nter' s rest
has provi ded th e cu re t hat Menke
n~eded fo r a succe ssful season in 1966.
EA1
PIZZA
a t ATLANTA STADIUM
from the Ovens of
Damon Foods, Inc.
JACKSONVILLE, FLA.
Dist ributed by
C & S Wholesale Grocery Co.
A TL AN TA
O
GEORGIA
�YOU CAN'T
HEAT A
SHIITILE
HUS TO THE
STADIUM
No, you can't beat a Shuttle Bus to the
Stadium - but you can catch one easily
enough. Beginn ing 1½ hours before
each game, buses will leave Peachtree
& Ca in, every few minutes, bound for t he
Stadium. Enroute, these buses pass
through the heart of downtown Atlant a,
close to over 25,000 parking spaces.
Then, by way of special Buses-Only Lanes,
you breeze right t o t he Stadium gate,
just steps from your seat. After the game,
buses stand ready to wh isk you back
downtown i n record time.
Regular cash fares apply. Transfers
honored to and from other ATS lines.
MACK JONES
A ,f leet cent erfielder who was corn
and lives in Atlanta, Georgia and came
on strong in 1965 for the Braves is
Mack Jones. Mack, who had several 'unsuccessful trials with the Braves before
last year, left even the most skeptical
observer with t he impression that his
career wou ld end up -as a " home town
boy makes good saga" . Jones hit 31
home runs for the Braves last year and
played a good defensive center field.
Mack fi rst came up to the Braves in
1961 but a lack of selfconfidence kept
him from displaying the talent that t he
Braves officials knew he possessed.
All of that is now behind him and 1966
should be a banner year as Mack ret urns to play before the home t own
crowd.
Bus Stations
Terminal
St ation
WADE BLASINGAME
ATLANTA TRANSIT SYSTEM
A stylish southpaw from Fresno, California who is in his t hird season with
the Braves, Wade Blasingame won 16
games for the Braves in 1965. He has
been called by ma ny, the new "Warren
Spahn" who incidently is his idol. In
his last two seasons he has won 25
games. Wade began his professional
career in 1961 after graduating from
Roosevelt High, where he won All-City
and All-State honors in baseball. In
addition t o being a fine pitcher, Blasingame is one of the better hitting
pitchers in baseba ll.
29
�Sports car?
Sport's car.
Can Budget rent you a sports car? No. A spo.rt's car?
Yes. Just tell us how big a sport you are. We'l l
match you with a compact at $5 a day, or a Ga laxie,
Impala, or Mustang at $7 a day, or Cadillac at $1 2
a day. Charges, plus 5¢ a mile (10¢ for Cad illacs)
and gas, save you up to 35% and more. Cars clean,
fully equipped ; insurance, wh ite walls. Coast-tocoast reservations. Credit ca rds ava ilable. Th reeminute pickup at Atlanta Airport and Ri viera Motel.
Call ma in office in Dinkier Plaza Hotel : 525-4641.
......,.,-·-·-·-·•1......
....
,... ·-·-·-·-·-·- ..,.,~
••r. 5ij Ba'OGET.
' :.,..•.
..
.•..
..
Al.Ill"".:
,
~lk


'."'11111.1111,,.


'5
"'!!:,,..
,,.,
.
- · 1111
.
"
RE#T·A-cAR
SYSTEM
-·~·-·-·-·,
•.
,
,::~
""'I!.,..,,.,~
, . ,.....
J
'
d
30
�•
if we had moved her ...
She'd still have them
For dependabl e Moving , Packing and Stora ge ca ll
BENTON BROS. DRAYAGE & STORAGE CO.
1465 Howell Mill Road, N.W. • 351 -3570 • Atlanta, Ga.
Benton Bro s. moving a nd storage also in
Albany, Brunswick, Savannah, Ga .• Beaufort, S. C. • Jacksonville, Fla.
�A~LANTA BRAVES
TV NETWORK
Atlanta, Ga.
Chattanooga, Tenn.
Greenville, S. C.
WSB-TV
WRCB-TV
WFBC-TV
Nashville, Tenn.
WSM-TV
Augusta, Ga.
WRDW-TV
Columbia, S. C.
WIS-TV
Jacksonville, Fla.
Orlando, Fla.
WDBO-TV
Birmingham, Ala.
WAPI-TV
Columbus, Ga.
WTVM-TV
WBIR-TV
Charleston, S. C.
WUSN-TV
Decatur, Ala.
WMSL-TV
WMAZ-TV
St. Petersburg, Fla.
WSUN-TV
Charlotte, N. C.
WSOC-TV
Florence, Ala.
WOWL-TV
Montgomery, Ala.
WSFA-TV
Tallahassee, Fla.
WCTV-TV
WJKS-TV
Knoxville, Tenn.
Macon, Ga.
Pensacola, Fla.Mobile, Ala.
WEAR-TV
Savannah, Ga.
WTOC-TV
Novelties
10. BAT RACK BANKSLouisville Slugger Bat
Rack Bank with 10
miniature bats imprinted with National
League Teams' insignia ... ...... .. .. .......$1.80
14.
BOBBING. HEAD
BRAVES DOLLLaughing Indian, 6"
tall with Bobbing
Head. Braves imprint
on uniform. Our best
seller in 1965.... $1.30
SEE ORDER FORM ON PAGE 25 FOR
BRAVES NOVELTY ITEMS.
ATLANTA BRAVES
RADIO NETWORK
Albany, Ga.
WGPC - 1450 KC
Asheville, N. C.
WLOS - 1380 KC
Chattanooga, Tenn.
Athens, Ga.
WRFC-960 KC
WDXB -
1490 KC
Atlanta, Ga.
WSB-750 KC
WIS-560 KC
Columbia, S. C.
32
Montgomery, Ala.
WCOV - 1170 KC
Greenville, S. C.
WFBC - 1330 KC
Nashville, Tenn.
WSM-650 KC
Huntsville, Ala.
WNDA-FM -95 .1 MC
Oak Ridge, Tenn.
WATO - 1290 KC
Jacksonville, Fla.
WMBR - 1460 KC
Orlando, Fla.
WHOO-990 KC
Jacksonville Beach, Fla.
WBIX - 1010 KC
Rome, Ga.
WLAQ- 1410 KC
Johnson City, Tenn.
Savannah, Ga.
WSGA - 1400 KC
Auburn, Ala.
WAUD - 1230 KC
Columbus, Ga.
WPNX (Phenix City, Ala.)
1460 KC
Augusta, Ga.
WGAC- 580 KC
Dalton, Ga.
WBLJ - 1230 KC
Birmingham, Ala.
WAPI - 1070 KC
Dothan, Ala.
WAGF - 1320 KC
Brunswick, Ga.
WGIG - 1440 KC
Fitzgerald, Ga.
WBHB - 1240 KC
WROL -
Cleveland, Tenn.
WBAC - 1340 KC
Florence, Ala.
WOWL - 1240 KC
WLAG -
Charleston, S. C.
WCSC - 1390 KC
Gadsden, Ala.
WGAD - 1350 KC
WMAZ - 94 0 KC
Charlotte, N. C.
WSOC - 930 KC
Gainesville, Ga.
WDUN - 1240 KC
WUN I -
WJCW-910 KC
Knoxville, Tenn.
1490 KC
LaGrange, Ga.
1240 KC
Macon, Ga.
Mobile, Ala.
1410 KC
St. Petersburg, Fla.
WSUN - 620 KC
Tallahassee, Fla.
WTNT - 1270 KC
Valdosta, Ga.
WGOV - 950 KC
Waycross, Ga.
WAYX - 1230 KC
�Official Ticket Agents
DRI ST0L•lrarht,w !Jinct
A STOUFFER RESTAURANT
~1k- J,
• high above Ai:hJnta, a magnificent view
r§a.
• sizzling specialties like steaks and chops
• and master-mixed, man-sized cocktails
C
5:/(111
11:30 - midnight (1 a.m. Fri. & Sat.)
.
c/.(t'rDr




L/a vf.J






240 Peachtree Street N. W .
688-8650
YOUR 1966 ATLANTA BRAVES
DENNY LEMASTER
JIM 'BEAUCHAMP
HANK FISCHER
At the Game
or anytime,
style and
comfort count!
Higgins slacks look right
because t hey fit right!
Up to t he minute styling.
RICO CARTY
34
HIGGINS
SLJICKS
LI NEVILLE, ALABAMA
r~
\
KEN JOHNSON
�The fastest growing Tire Chain in Georgia
so nuuli
to so nuuag
When it comes to Tires .
Come to Duke
There's a Duke Tire and Automotive Center near you.
downtown , p a achtrea , walton, broad
lenox-aqua r e and greenbrlar.
BRAVES RECORD SETTING SEXTET
(Top row, I to r) Joe Torre, Gene Oliver, Henry Aaron, (bottom row,
I to r) Mack Jones, Felipe Alou, Eddie Mathews.
Henry Aa ron , Edd ie Mathews, Mack Jones, Joe Torre, Gene Oliver, and
Felipe Alou combined to establi sh a National League record for most players
on one t eam hitting twenty or more home runs in a season. In add it ion Aaron,
Mathews, and Jones set another National League record for most players
hitting th irty or more home run s in one season .
35
�e sas$y one from Canada Dry.
12. PENNANTS-National and American
League. Quality felt, stitched binding
with streamers, assorted colors, authentic emblems.
A. SIZES 5 x 12" ... .. .... .. ......... $ .35
8. JUMBO 12 x 30" ....... ... ... ... $ .90
C. PICTURE PENNANT 12 x 30"
Braves Full Color Team Picture
... .... ...... .... ... .......... ... ....... ... ... $1.25
9. BRAVES FITS-ALL RING-Adjustable
to any size. Indian Head insigne
....... .. ... .............. ... ....... ...... , ······ $1.55
11. PEN AND PENCIL SETS-Braves mi niat ure Louisville Slugger Pen and
Pencil ... ..................................... $1.00
19. BASEBALL BAT, MINIATURE-Player
Autographed (Torre, Mathews or
Aaron) , 16"
miniatu re, Hillerich Bradsby bat. Ideal fo r room Trophy
............. .. ... ... .. ... .. .......... .... ...... ..$1.00
17.
SEE ORDER FORM ON PAGE 25 FOR
BRAVES NOVELTY ITEMS.
36
BALL POINT PEN-Fine qua lity, co mplete wit h Braves Em blem an d Script
...... .. .. ........ .. ... ... .. .... .. ......... ....... $ .75
6. AUTOGRAPHED BASEBALL IN TRANSPARENT TROPHY CASE Atla nta
Braves Aut ographed Bal l -Authenic
fac simile signatures of all Braves
players. BALL only .. ... .. ..... .... .. .. $3.50
CASE only ... .. .... .. ..... ... ..... ... ...$1.55
8.
BASEBALLs---Oood quality plain baseba ll with horseh ide cover and felt
center. In mai ling box. Suitable for
practice, play or autographing .. ..$1.60
Think of a friend who would enjoy receiving a copy of this
souvenir score book of the Atlanta Braves • • • send him yours
and order another for yourself by writing to "The Braves Score
Book-P.O. Box 1122, Atlanta, Georgia," along with 35¢ in coin
to cover cost of book, tax, and mailing.
�S AVE
with
Southern Feder al
current yield
•
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4'.f',t:
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24 HR.SERVICE
525--5466
4½o/o
..._"""
Day or Night
For Cab Service
Call
Savings & Loan Association
SAFETY
CONVENIENCE
~-;fr:t~
•
PER
ANNUM
..
paid quarterly
EstabJished 1936
Southern Federal
Savings & Loan Association
Ground Floor • Hurt Bldg.
Atlanta -
M U. 8-1935
Saoing~ Receit:ecl by 10thJ Earn fro m lal
Your Chevy Center -
EAST POINT
·cHEVROLET
FELIPE ALOU
Felipe Alou is the oldest member of
a baseball playing family which lives
in Projecto Ensanche Racho Santo Domingo, D. R. Felipe has a brother Jesus
with San Francisco, and another, Mateo, with the Pirates. Had not Felipe
been traded t he Alou's would have
formed the first all brother outfield act
in baseball. Last year Felipe hit a solid
.297 with 23 home runs and 78 runs
batted in t o give the Braves one of t he
best lead-off men in the game. Manager Bobby Bragan describes Felipe as
" one of t he best players, on or off the
field, t hat I have ever managed."
In Repeat Sales,
Batting over
CHECKER CAB CD .
R easonable Rates on Out-of-Town Trips
RADIO DISPATCH
R. F. (Dick) HEWATT, Presid ent
the
Continental
Look
IN CLOTHING
featured by
.600!
EYE FOR
REASON : AN
WHAT'S RIGHT
Drive A Little • Save A Lot
2443 Main St., East Point
Best wishes
Braves. • •
for a
Winning Season!
FRANK BOLLING
ctaa111PS I
ill their 1,eagues .
The veteran second baseman of the
Atlanta Braves is a native of Mobile,
Alabama. Bolling made a tremendous
comeback for the Braves in 1965 when
he raised his batting average seventyfive points. In 1964 Frank had stumbled to a .199 average and many felt
that "he was over t he hill", but the
cagey veteran proved that he had a few
seasons left by rebounding to a .264
average. Bolling is in his 12th Major
League season and in that time he has
compiled a lifetime average of .256.
Frank is very popular with his teammates as is attested to by his being
elected player representative for the
Braves.
37
�MEET BOBBY BRAGAN AND THE COACHES
BOBBY BRAGAN
Bobby Bragan, field manager of the Atlanta Braves,
is a resident of Fort Worth, Texas. He is in his fourth
season as Braves Manager and before that he managed
Pittsburgh (1956 & 1957), and Cleveland (1958). Bobby
also served as a coach for the Dodgers (1960) and Colts
(1961). He played for seven seasons in the Major
Leagues with the Phillies and Dodgers as a catcher and
shortstop. Bragan has been instrumental in developing
several ball players in the Dodgers chain, one of the
best known being Maury Wills. Bobby turned Wills into
a switch-hitter and what was once a dark future was
turned into a brilliant career.
Bragan is very popular with his players and never
hesitates to take to the field in their behalf should an
argument develop. In 1965 Bobby had his club in the
thick of the pennant chase until late September. 1966
should be a different story in a warmer climate.
KEN SILVESTRI
Ken Silvestri is the hard working bullpen coach of
the Atlanta Braves. He is a m~tive of Chicago, Illinois.
Ken is in his fourth term as coach and is extremely
popular with the players. He caught for the Yankees,
White Sox and Phillies for seven years and played with
Philadelphia in the 1950 World Series. In addition to
serving as a coach with the Phillies in 1959 and 1960,
Ken managed and coached several seasons in the
minors.
JO JO WHITE
After thirty-eight years in the game, Jo Jo White
continues to add to his reputation as one of the finest
teachers of outfield, base running and bunting fundamentals in the game. He spent nine years as a fleet
outfielder with Detroit, Philadelphia, and Cincinnati and
played in two World Series. He later managed mi~or
league teams to first division finishes in seven of nine
tries, coached and scouted for Cleveland, and coached
for Detroit and Kansas City. Jo Jo attended old Tech
High School in Atlanta.
WHITLOW WYATT
"Whit's" nine year tenure as Brave's pitching coach
is one of the longest among major league coaches, and
for good reason. He has long demonstrated that he is a
master of detecting flaws in a pitcher's form and delivery and has received much of the credit f?r de~eloping many of the young Braves hurlers. Whitlow Is no
stranger to the Atlanta fans, having managed the Cra~kers and being a native of nearby Buchanan, Georgia.
Whitlow was a star pitcher for the Dodgers in the 40's.
GROVER RESINGER
Newest addition to manager Bobby Bragan's staff
is a native of Eolia, Missouri. Grover Resinger came to
the Braves from the Cardinals organization, where he
was a successful minor league manager. Grover was
named Manager of ttie Year in the Texas League in 1964
at Tulsa, Oklahoma. Many of his players of 1964 are
now on the parent club's roster, which is indicative of
the fine managing job by Grover. He is also nationally
ranked as a handball player.
BILLY HITCHCOCK
A new addition to the coaching staff, but by no
means new to the Major Leagues, Billy Hitchcock played
for nine years with Detroit, Washington, St. Louis, Boston, and Philadelphia. He also managed the Baltimore
Orioles in 1962 and 1963 . Billy is well known in this area ,
having been an outstanding athlete at Auburn. He is a
native of Opelika, Alabama, and served as a Special
Assignments Scout for the Braves in 1965.
BASEBALL AND THE AMERICAN LANGUAGE
Baseball has had a powerful effect on the American language and vividly demonstrates how much
baseball affects the everyday conversation of people
who may never have attended a professional game.
For instance:
What we like is called A HIT. The man who fails
has STRUCK OUT, or at best DOESN'T GET TO
FIRST BASE. A person who is indiscreet is WAY
OFF BASE, and may end up being CAUGHT OFF
BASE. When we are unprepared, we are sometimes
CAUGHT OUT IN LEFT FIELD. Our salesmen make
PITCHES. When we understand a situation, we GET
THE PITCH. Otherwise, we DON 'T CATCH. The opponent in an argument who makes an extreme statement to retrieve a lost point is REALLY REACHING
FOR IT. An unfortunate mistake is A REAL BLOOPER . A person who behaves eccent rically is A SCREWBALL-one not to be trusted is A FOUL BALL. When
we refuse to be discouraged , it' s because WE ' LL
GET OUR INNINGS.
If you' re getting pressu re from both sides , you
may be t he victi m of a SQUEEZE PLAY. Unt il you
38
get going, you're just WARMING UP. After that,
you're RIGHT IN THERE, PITCHING. When you cover
every contingency, you TOUCH ALL THE BASES.
But when you compete outside your class, you ' re
NOT IN THE SAME LEAGUE.
The man who is ready to cooperate is WILLING
TO PLAY BALL WITH US. The fellow who operates
against big handicaps has TWO STR IKES AGAINST
HIM. The one who does something pu rely fo r effect
is making A GRANDSTAND PLAY. And the one who
tries to refuse an invitation gracefully, asks for
A RAINCHECK .
When you understand quickly, you get it RIGHT
OFF THE BAT. When someone asks an embarrassing
question , he has THROWN YOU A CURVE. A bril liant and accu rate st atement is RIGHT DOWN THE
MIDDLE. When success is assu red, you ' re HOM E
FREE. When you are alert , you are ON THE BALL.
When you defend som eone, you GO TO BAT FOR
HIM . A pe rson who is momentarily responsible HAS
THE BALL, and his associates BACK UP HIS PLAY.
And th at' s TEAMWORK.
�Meet us after the game.
�JO JO WHITE
Coach
Ford .
Compliments of Atlanta Ford Dealers , ,'.',
.~
40
�Atlanta's Braves
team up
with Delta!
The Atlanta Braves travel big league, too! As
official carrier for the Braves, Delta will speed
them on a total of 42 trips to play regular and
exhibition games away from home during the
1966 season. Almost 33,000 miles!
Tickets to all Braves home games may be obtained
at any Delta ticket office across the U.S.
1966 ATLANTA BRAVES ILLUSTRATED (Yearbook)
Eight y pages of interesting pict ures, stories, records , and player picture-s in full color for one dollar. Purchase
th em at Atlanta Stadium , Braves Downt own Ticket Office, your favorite news stand , or by ma il order.
To order by mail: Send check or money order for $1.30 to Braves Year Book, P.O. Box 1122, Atlanta, Georgia.
This will cover the cost of book, tax, and mailing.
BRAVES WON-LOST RECORD vs.
EACH OPPONENT - 1965
AWAY
TOTAL
W-L
W-L
3-6
2-7
7-2
4-5
9-0
4-5
5-4
5-4
5-4
6-3
4-5
7-2
4-5
4.5
2-7
4-5
5-4
6-3
9-9
6-12
14-4
8-10
13-5
6-12
9-9
10-8
11-7
44-3 7
42-39
86-76
HOME
CLUB
Chicago
Cincinnati
Houston
Los Angeles
New York
Philadelphia
Pittsburgh
San Francisco
St. Louis .
W-L
BRAVES WON-LOST RECORD vs.
EACH OPPONENT - 1900-1965
CLUB
WON
LOST
TOTAL
Chicago
617
671
44
645
51
718
634
614
650
802
742
28
766
21
693
778
791
764
1,419
1,413
72
1,411
72
1,411
1,412
1,405
1,414
4,644
5,385
10,029
Cincinnati
Houston
Los Angeles
New York .
Phi lade Iph ia
Pittsburgh .
San Francisco
St. Louis
41
�BEfOREa~AiTEJ~~_s
.
· 114£ ROMA
ttestaurant & Pizzeria
Virginia Ji,,.ve. Center
Co\\ege Park
766-5472
- Carrf Outs -
SNACK SHOPS
6 coNVENIENf LOCATIONS•••
'llffA~ocz_:_h ~
.
wAfflNG
CELEBRITY
F R LOUNGE
• HALL OF FA
eservations· Ph
ME ROOM
1776 Pea h .
one 873-2741
c tree Street N
or
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ATLANTA
r.
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you ...
6 5214
1695 p eacbtree . ... .. · · pbOne 'IR •
237 4260
3119 Roswell Road .. · · · · pbOne
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2 251
Moreland Avenue . .-. · · · pbone MA -4
1253 Clairmont . . . . . . . . . . pbone 377-8133
V'tx
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Yout Bost: o reW wir)eY
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Jobn Bdwatds
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Serving the Best in Food & Ice Crealll
11
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Shors
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The Elite Meet and Eat
at
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. )/ii,
((~>'
\·
f AMOUS RESTAURANT
1)unk ~ 1)ine
AND LOUNGE
Entertainment Nightly
2263 Peachtree Rd ., N.E.
Atlanta, Georgia 30309
Your Host
OPEN 24 Hours Every Day
For Rese rvations
355-0874
2277 Cheshire Bridge Rd.
Vic \mpeciato
Closed Sundays
1270 Columbia Or.
(at Belvedere)
4520 Roswell Rd., N.E.
684 Peachtree St., N.E.
THE STEAKS
We never dose!
GOOD
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3539 North s1'd e Parkw
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NTOWN ATLANTA
,,N.W
52 1-2131
ACROSS
.
(A D FROM THE RIALTO THEATRE
OBY'S ENTERPRISE)
42
at West Paces F
Telephone 233-1
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Just 5 minutes fro
Drive Northwest E; downtown
West p
pressway to
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Open 5 P.M. until Mid . h
Closed Sund aysmg f -
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Great before the game.
And during the game. And after the game.
Because Coca..Cola has the taste you never get tired of.
Always refreshing. That's why things go better with
Coke ... after Coke ... after Coke.
COCA·COLA'
AND '"coKE
ARE REGISTERED TRADE ~!ARKS WHICH IDENTIFY ONLY THE PRODUCT OF THE COCA·C O LA CO M PANY
THE ATLANTA COCA-COLA BOTTLING CO .


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