Box 19, Folder 16, Complete Folder

Box 19, Folder 16, Complete Folder

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COMPARISON OF AGREEMENTS BETWEEN CITIES AND MAJOR LEAGUE TEAMS
Page Two
CITY
STADIUM RENTAL
CONCESSIONS
Los Angeles
(Dodgers)
City gave Walter O'Malley 328 acres
of downtown property. City built
access roads. No rental charged.
Dodgers get all.
Milwaukee
Same as Atlanta.
Same as Atlanta.
Minnesota
City gets 7% of paid admissions.
City gets 10%.
New York
(Shea Stadium)
Rental is $450,000, decreasing
$20,000 annually during contract
Mets get all.
Oakland
In third year city would get
$125,000. (This was offer - no team
yet.)
To be negotiated.
San Francisco
City gets $125,000 or 5% of paid
admissions, whichever is greater.
Lease is for three years.
Giants get all.
Washington
City gets $65,000 or 7% of p aid
a dmis sions, whicheve r gr e ate r.
Cit y gets 13%.
OTHER
Dodgers get al 1 . ·
of parking.
City gets 10% of
any pay TV.
City· gets 85.1%
up to $300,000;
95.1% t h ereover of park ing.
�POPULATION COMPARISONS BASED ON
1960 CENSUS
City
Metropolitan
Area
1,017
Atlanta
487
Baltimore
939
1,727
Cleveland
876
1,797
Houston
938
1,243
Kansas City
476
1,039
Los Angeles
2,479
6,743
Milwaukee
741
1, 194
Minneapolis - St. Paul
796
1 , 482
7,782
10,695
Ne w York
Oakland
368
San Francisco
743
Washi ngton
764
2,783
2 , 002
�COMPARISON OF AGREEMENTS BETWEEN CITIES AND MAJOR LEAGUE TEAMS
,,
CITY
Atlanta
STADIUM RENTAL
City gets 5% of first million paid
admissions, 7% on million to
1,500,000 and 10% on over 1,500,000.
(Contract same as Milwaukee.)
CONCESSIONS
City gets from 10% to
16%, depending on volume.
OTHER
Parking r emains wi th
Stadium Authority .
Authority gets JC%
of any p ay TV (s ame
as New York) •
Braves wi ll be
credited up to
$500, 000 moving
expen ses.
Baltimore
City gets $75,000 or 7% of paid
admissions, whichever is greater.
City gets 10%.
Cleveland
City gets $60,000 basic rental
against 7% of paid admissions,
whichever is greater.
City gets 45%. (Equipment paid for by city .)
Houston
City gets $562,500 to $747,000,
depending on income.
City retains all
concessions.
Kansas City
Lease signed at end of 1963 season
(lease non-c a ncellable p r ior to end
of 1967 season) provides: for 1963
and 1964 $1 per year rental; for
1965 through 1967 $1 per year plus
5% of all paid admissions if
attendance e x c eeds 950,000.
Ci ty gets 7½% .
Earlier leas e p r ovided $1,000 rent
plus 5% of paid admissions but was
cancellable b y Athletics if paid
admissions f e ll below 850,000 .
�COMPARISON OF AGREEMENTS BETWEEN CITIES AND MAJOR LEAGUE TEAMS
Page Two
CITY
STADIUM RENTAL
CONCESSIONS
Los Angeles
(Dodgers)
City gave Walter O'Malley 328 acres
of downtown property. City built
access roads. No rental charged.
Dodgers get all.
Milwaukee
Same as Atlanta.
Same as Atlanta.
Minnesota
City gets 7% of paid admissions.
City gets 10%.
New York
(Shea Stadium)
Rental is $450,000, decreasing
$20,000 annually during contract
Mets get all.
Oakland
In third year city would get
$125,000. (This was offer - no team
yet.)
To be negotiated.
·san Francisco
City gets $125,000 or 5% of paid
admissions, whichever is greater.
Lease is for three years.
Giants get all.
Washington
City gets $65,000 or 7% of paid
admissions, whichever greater.
City gets 13%.
OTHER
Dodgers get all
of parking.
City gets 10% of
any pay TV.
City gets 85.1%
up to $3 00 ,000;
95.1% thereover
of parking.
�May 20 , 1966
Mr . Joe H . Gerson
729 W . Peachtree Street, N. E .
Atlanta , Georgia 30308
Dear Joe :
The contract with the Brav
is public information and
i on file with the City Clerk (Mr . J . J. L ittle, Fir t
Floor, C ity Hall) .
It is an extremely bulky contract and I doubt if you
would want to read all of it. It is es entially the best
contract in the National L gue.
I
I
m attaching h reto
un:unary of the contract
d during my ampaign.
My advice to you is don't
t sick listening to sick
· ople . They r
imply not worth it.
Si
r ly yours~
I
Allen, Jr.
M yor
JAJr:lp
hich
�The
ABLE Life Assurance Society of the United States
HOME OFFICE
NEW YORK, NEW YORK
739 W. PEACHTREE STREET, N. E.
ATLANTA, GEORGIA 30308
JOE H. GERSON
MllMBER
EQUITABLE HALL OF FAME
TELEPHONE: 875-7396
May 79, 7966
The Hononable Ivan Allen, Jn.
Mayon on Atlanta
City Hall
Atlanta, Geongia
Vean Mayon Allen:
I am -00 -0iek and tined on heaning -00 many people
-0quawk about the eontnaet that the Bnave-0 ha-0 with the
Stadium Authonity I wonden in it would be po-0-0ible non
me to -0eeune a eopy on thi-0 eontnaet. I would ju-0t
like to give -0ome on the-0e people the eonneet an-0wen.
I hope !JOU will be able to -0eeune thi-0 non me on tell me
whene I might be able to ~eeune one.
Thank !JOU in advanee non any a-0-0i-0tanee
be able to give me.
(
Jo e
JHG:hh
. Gen-0 o n
!JOU
might
�May 11, 1966
Mr. William C. Bartholomay
Chairman of the Boal'd
Atlanta Braves
Atlanta Stadium
Atlanta, Georgia
30312
Dear Bill:
I am most grateful for the National League Pa
which you o tho~ghtfully sent rne.
If I can tear my elf way from watching the Br ve
here in Atlanta, I will certainly make eve'r[ .
of
the pa a.
Sincerely your ,
Iv n Allen, Jr.
Mayor·
IAJr/br
•
�ATLANTA STADIUM
ATLANTA, GA . 30312
AC 404-522-7630
May 9, 1966
The Honorable Ivan Allen, Jr.
Mayor, Atlanta
City Hall
Atlanta, Georgia
Dear Ivan:
I am very pleased to enclose a 1966 National League Pass which
extends the courtesy of all the parks in our league to you and
your guests.
You already have your Lifetime Gold Pass for Atlanta Stadium,
but in case your travels ever permit you to see a game in the
other cities in our league I wanted you to be sure to have this
pass.
With best regards.
S:;;ty,


K.m


q.kartholomay
Chairman of the Board
WCB : ls
Enc .
�May 10, 1966
Mr . M . T. McDonald
P . 0 . Box 123
Cochr n, Gecn--gia
Deai- Mrs . McDonald:
Thi.s ill cbowledge receipt of your letter
.rding
your clas con:u.ng to Atlanta and their· de ir · to ee
the Br ve •
in .rd r that
I am for arding your letter to the Br v
your reque t fa%' ticket may be co icier d. l l'egret
that I bav oo fa.clllti
with hich to offer


m.


Sincerely y u
,
Ivan Allen, Jr.
· vor
CC: Mr. Eddie Glennon
I
�Ado
~
OIJ3X
--...
1~:!'2:?i
·
~
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' . :::.
'
May 12, 1966
Mrs. Norman M. Shipley
101 Chinquapin Drive
Marietta, Georgia 30060
Dear Mrs. Shipley:
Mayor Allen has sent me your letter and a copy of his to you, regarding your
request that we sing the National Anthem before all of our ball games at the
Stadium.
I believe, we have an honest difference of opinion.
I am one who does not
believe we should sing it before every game, but I would Tather save the singing for special occasions, when we have a large crowd and attendance; when
the singing will sound particularly traumatic.
In my estimation, the Anthem is quite a difficult song to sing and we have a
rather small attendance people seem to have a great reluctance to stand up
and be heard. Therefore, our policy is one of singing the Anthem only on special occasions.
Thank you for your interest and I hope that our reas oning makes sense to you.
Cordially,
Jera ld S. Sachs
Public Relations , Director
JSS:paa
j Ad () :J .
~
�ATLANTA STADIUM
ATLANTA, GA. 30312
AC 404 - 522 - 7630
May 5, 1966
Mrs. Ann Moses
Secretary to the Mayor
City Hall
Atlanta, Georgia
Dear Ann:
Before too much time has elasped, I wanted to write a note to thank you
for the great job you did helping t a ,organize and execute our Opening
Days' plans.
There were many times early in our planning when I wondered whether things
were really going to get off the ground. But, once you brought your
feminine touch into play, we were on our way.
Please accept my personal thanks and those of the ball club for all you
did to make our opening a success. I really don't think we could have
done it without you.
As I told you in the past, anytime I can personally be o f service, please
don't hesitate to call on me. It will be a real pleasure to be of assistance.
Thanks for being so sweet.
Cordially,
~
Sachs
lie Relations, Director
JS/kh
�May 4. 1966
Mr . A . H. Thorpe
President Local 148
Atlan F d r tion. of M
6Z2 Loe
Atlan
I
ician
Th atre Building
• Cieot"gia
30303
Dear Mr . Tllor
Thi will cknowl dg rec ipt of y u letter of
May 2nd r g rding the Atl nta Stadium and your
ugge tio of ben fit for the Atlanta Sym.ph y.
1 am.
••
your l tt r al g to
Br;
l an1 sure they will giv thie very c
Sincerely y~e .
Iv.an Allen, Jr.
yor
1,Ajr/br
CC:
Mr . Wm.o C . Bartholomay
and
tion.
�...
,,
Loge Area
The first three
rows of Upper Level
extending from aisle
325 through 332
�•
ATLANTA BRAVES, INC.
P. 0 . BOX 1122
Tel: (404) 522-7630
ATLANTA, GEORGIA 30301
TELEPHONE 522-7630
1966 SEASON TICKET APPLICATION
DO NOT WRITE IN THIS SPACE
PLEASE TYPE OR PRINT
Name (Individual or Company) _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ __
Level:
D
D
Dugout
Club
Street Address or P. 0. Box No


DD
Field
Loge
Aisle: _ _ _ _ _ _ _ _ _ _ _ _ __
City _ _ _ _ _ _ _ _ _ _ _ _ _ _ State _ _ _ _ _ _ _ _ ZIP _ _ _ _ _ _ __
Row:
Company Representative _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ __
Seats: _ _ _ _ _ _ _ _ _ _ _ _ _ __
Ti tle - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Date _ _ _ _ _ _ _ _ _ _ _ _ _ _ Tel. No.
I desire to purchase the following baseball season tickets in Atlanta Stadium for the 1966 baseball season. My seating preference is indicated below.
Number
Area
--
First Base
Number


-
No. Tickets
Total$
Number
No. Tickets
Total $
Number
Area
---
First Base
Home Plate
---
Home Plate
Home Plate
Third Base
Third Base·
@$375.00
No. Tickets
---
No. Tickets
@$250.00
Total $
Total$
-
D
D
Enclosed is a check covering full payment for the above ordered 1966 season tickets.
I agree to remit upon receipt of invoice.
Area
First Base
Third Base
Third Base
@$375.00
Area
LOGE LEVEL
FIELD LEVEL
DUGOUT LEVEL
CLUB LEVEL
First Base
@ $250.00
'
�ATLANTA STADIUM
ATLANTA , GA . 30312
AC 404- 522 - 7630
March 9, 1966
Mayor Ivan Allen Office
City Hall
68 Mitchell Stree t
Atlanta, Georgia 30303
Attention:
Mrs.Ann Moses
Dear Mrs. Moses:
Enclosed are two copies of our Braves' personnel.
yours ,
\
&
EG/ e l b
Encl osur e
Groups
�HOME ADDRESSES - ATLANTA BRAVES PERSONNEL
Bill Adair
Carolyn Barnett
Bill Bartholomay
Billy Blevins
Emma Lou Boss
Tom Brelli"l.an
Bill Brokaw
Austin Br own
Jack Carlin
Richard Cecil
Joe Champion
Don Davidson
Faith Davis
Joan Eaves
Jim Fanning
Jim Faszholz
Eddie Glennon
Shirley Glitz
Ken Grantham
J~
Ray Hayworth
Wally Higgins
Mabel Hol liday
Ernie Johnson
Robert J ohnson
Pat Knight
Bill Lucas
John McHale
Lil Merrill
John Mullen
Pat Pickett
Jerry Sachs
Gene Sammon
LaShon Strilla
Frank Summersell
Paul Sr..yder
Nancy Todd
Ear l e Yerxa
Margare,t Yerxa
Munson, Larry
Hamilton, Milo


unlisted


Feb. 17, 1966
2499 Echo Drive, N.E., Atlanta(coach -Richmond)
634-9812
617 Handley Ave.,S.W., Atlanta (Receptionist)
755-7443
522-8673 *
Landmark Apts., #1802, 21S l:iedmont Rd. N.E.
of boara
44 0 Mead, S.E., Atlanta Cfiairman
6
Stadium Maintenance
27-0 646
106 Park Lane _, ThomastonSecre tary-i~91\i~W,!f~h &
64 7-7897
2808 Cheryl Drive, East Point Tickets
761-2848
4695 Santa Fe Trail, S.W., Atlanta Tickets
344-2461
1068 Dean Dr., N.W., Atlanta
Tickets
351-3985
3491 Glenwood Rd., Apt. 4, DecaturStadium Operations 284-7923
4524 East Brookhaven Dr., N.E . , Atlanta Bus. Mgr.
233-8413
156 Battlefield, S.E., Atlanta Mail boy
688:4812
2581 Hawthorne Dr., N.E., AtlantaDir. of Team Travel 938-8576
3619 Atlanta Avenue, Hapeville Tickets(Secretary)
766-7692
4308 John Wesley Drive, Decatur Sec-Public Relations 284-7831
3200 Lenox Rd., N.E., Apt. F-206, Atlantasst Gen Mgr.237-7830
6275 Aberdeen Dr., N.E., Atlanta - Dir. of broadcast-255-8825
430 Glencourtney Dr., Sandy Springs Mgr.Area s~Y~s& 252-1824
3200 Lenox Rd., N.E., Apt. F-210, Atlanta
groups 237-5120
3363 Gilbert Rd., S.E., Atlanta Ticf:~~etary-J.McHale361-3849
3&1ibe~x&i:K~
457-5265
Landmark Apts., $1408, 215 Piedmont _Rd. N.E.
522-8921
1229 Oakview Rd., Decatur Ground sRp~rigie~~ggEs
377-5389
1585 Princess Circle, N.E., Atlanta-Accounting
7215 Duncourtney Dr., Sandy Spring~Assoc dir of ~coad252-1445
714 Bryant St ., Apt . 8-A, Atlanta groundkeep~~ st1 ng 688-7045
1729 Ellington St., S.E . , Decatur Secretary-D.Cecil 289-8968
3775 Gordon Road, Apt. C-9, AtlantaPublic Relations 755-8287
President
351-2629 *
2875 Wyngate Road, N. W~, Atlanta
3058 Howell Mill Road, N.W., AtlantaSec-Earle Yerxa 351- 2170
6565 Sentry Rill Trail, N.E., Atlanta Mgr. Farm Sys- 255-4658
1870 Burning Tree Drive, Decatur Tickets-Sec.
377-4307
3200 Lenox Rd., N.E., Apt. E-303, Atlanta P. Relatiom:!l33-7237
Landmark Apts., #2.009, 215 Pied.mend Rd. N.E. Mgr.
522-0620 Stadium c 1.
2030 Pea cht ree Rd N.W., Apt. 304, Atlanta Secretary 355-0247
2411 A Old S·t one Mountain Rd., Chamblee =Controller 451-5139
3365 Chamblee -Tucker Road, Apt. 5, Chamblee - stadium 938-938operations
1876 Georgiana Drive N.E., Atlanta
Secretary
634-1939
2637 01 Hapeville Road S.W., Apt. 1-B =Mgr.Advertisi167-0712 & Mail
11
•
order.
accounting
4301 Linda Wood Drive - Nashville, Tennessee 37215 (announcers)
435 Riverside Par kway, N.W. 30328 Atlanta, Ga.
"
�May 2, 1966
Mr • No:J'l'nau Mercier Shipley
101 Chinquapin Drive
M ari tta, Georgia
30060
Dear Mr: • Shipley:
1 c rtainly ap - ecia
inging oi the S r S
your .not.e reg rding t
ngl dB
rat the Atlanta
Stadium.
Altho: b it is pl y
an the organ pricn- to ach
e ent, 1
re t
Brave will a o give fa bl
con ider tio to our auggestio . I am.
iDg it
al
to them.
Slncer ly y~•.
Iva
Ue , Jr.
M yor
lAJr/b~
CC: Mr. Jerry Sach
�.--- - - - - - - - -- - - - -
Press Notes
BRAVES ANNOUNCE GOOD . NEIGHBOR PROGRAM
The Atlanta Braves annouc ced today t h e establishment of th e Braves' Good
Neighbo r Program , a charitable project to be sustained by the proc eeds of
the annual Bra ves-Mi nr-esot:a Twins exh ibition game.
This ye ar ' s exhibit.ion
game , the t h ird o f a ser i e s with the American League Champions , is scheduled
for Atlanta Stadium, Monday, May 2 at 7: 30 P M
0
0
The game will be played in
Atlanta and r.he Twi n Cities on al te rnate years.
The aim of the Braves! Good Neighbor Program is to promote , create and
sustain recreatio nal facilit i es in th e needy ne ighbo rhoods of Atlanta.
Chairman o f the Board Bill Bartholomay, commen ting on the Braves' Good
Neighbor Program add e d :
"The Braves are proud to be in a position t o
extend a helpi ng hand to the f amilies living in Atlanta's underprivilege d
a reas .
We feel th e most effective assistance that we can provi de t o our
neighbors can come i n the improvement of existing recreation areas and
in the creatio~ a ~d mai ntenance of new fac ili t i es.
We si ncere l y hope that in
time the Brave s ' Good Ne igh bor Program will increase i n scope a nd will
become t he most unique program eve r implemented by_ a bi g l eague ball club . "
The Braves ' Coad Neigh bor Program is a cont inua tion of Braves' charitable
ventures , which over t he past 14 ye ars has been re sponsib l e f or the donation
of more than $700, 000 .
�April 28, 1966
Mr.. Robert E . Yde
Mobile Jazz Fe tival
P . O . B~ 1098
Mobile , Alabama 3-6601
Dear Mr. Yd :
Thi will ac owledge receipt o1 your lettez l' ·ga.rding
th int r st of the Mobile Ja z Festival to mo
to
noth.er city.
l am
ing your corr pondence l
o M r. Ric.ha.rd
C cil o1 th Atlanta Braves ho l o
the r pon.sibility
for ro otillg ntertaimnent eVi nt in the AtJ.an! , S dium.
Sineer ly y
lAJr/br
CC: Mr. Dick Cecil
•
�April 2.8 , 1966
Mr . Julian M . A her
1265 Mc:Lyn.u Av nue, N. E .
tlanta , Georg·a.
30 306
Dear
r . Asher:
This will acknowledge r c . i pt of yo · letter of April
26th t lling
that the family of F li
Alou ·u be
arriving in Atl ta .
pa sing · inform tion on to the Brav s 11 400 11
Club
certainly want to ma.k all th
ayer and
theb" famili
feel mo t elco:m .
I
Sineer ly
I
n AU
ayoi-
1A3r/br
CC: Mr. Joe Gerson
, Jr ..
�Mayor Allen's statement on Braves Good Neighbor Program:
"I want to congratulate the Braves for' adopting theb
forward-looking Good Neighbor Program.
There is absolutely no
question that the improvement of reci-eational facil!ties and programs
in Atlanta's underprivileged areas is vital, if we a~e to C\.\rb juvenile
delinquency and help our youth to grow into good citizens.
"We should all make an extra effo:rt to get out to this gam .
Monday night.
Not only will it be a thrill to watch our team slug i.t
out with the champion Twins, but we will each join the Staves in
becoming good neighbors in Atlanta.
11
�April 28, 1966
Mr. Jim E. P1."iest
7th Administration Company
7th Infantry Division
APO San Francisco, California
96207
Dea:, Mr . Prie t:
I appreciate your lett r of April 17th regarding the
CoQ.rt Order from. Milwaukee .
I believe you can be very confident wh n yq~ cotne
h01ne in Au ust of seeing the Braves play in the
magnificent Atlanta Stadium. We hav the t am
and conu ct for twenty.five year •
l am enclo ing a Braves schedule for your i
Sincer
ly
yours,
Ivan All n, Jr.
M yor
lAJr/b~
Enc:1
u.r
r _ t.
�~
7TH ADMINISTRATION COMPANY
7TH INFANI'RY DIVISION
APO San F.rancisco 96207
17 April 1966
M3.yor. Ivan Allen
Executive Office
City Municipal Headquarters
Atlanta, Georgia
Dear Mayor Allen:
From an article (UPI) in the Pacific Stars & Stripes Newspaper, Saturday,
16 April 1966, I read of Circuit Judge Elmer Roller's decision ordering the
Atlanta Braves to return to Milwaukee unless the National League agrees to
expand to include Milwaukee in 1967.
I am confident from the many excellent accomplishments your administration
bas done that your diligent efforts will focus once again 1n any area you
deem assistance can be rendered to the Atlanta Braves from your capacity as
Mayor of' our metropolitian city.
I have talked with many :fellow citizens, who are also in the Arn:ed
Fo1'ces and stationed here, and I :found pride and high spirit 1n support
oi' the Atlanta Braves.
Realizing of' course, this case will possibly go to many Circuit and
Federal Courts f'or decisions to be made. I am hopef'ul our season schedule
will not be effected by Judge Roller's recent decision.
In conclusion, we fellow Georgians here cannot physically be of
assistance to you or our fellow citizens due to our absence. However, I
assure you, sir, when I arrive home in August this year if home games
are scheduled I will be there with great enthusiasm.
�Mayor Allen's statement on Braves Good Neighbor Program:
"I want to congratulate the Braves for adopting their
forward-looking Good Neighbor Program.
There is absolutely no
question that the improvement of recreational facilities and programs
in Atlanta 1 s underprivileged areas is vital, if we are to curb juvenile
delinquency and help our youth to grow into good citizens.
"We should all make an extra effort to get out to this game
Monday night.
Not only will it be a thrill to watch our team slug it
out with the champion Twins, but we will each join the Braves in
becoming good neighbors in Atlanta.
11
�0
MILWAUKEE BRAVES, INC.
Officers
William C. Bartholom~y~----- - ----------..:-Chairman of the Board
John McHale ------------------ - ---------- President and
General Manager
Thomas· A. Reynolds, Jr. ____________ _:_: ___ Executive Vice President
Louis R ·• Perini - - --- -- --- --- -- -- - _,:._ -- -- Chairman of Executive
Committee
John J. Louis, Jr. ____ :_ __________________ Vice President .
Charles W. Olson, III ___ "'.' _____ __ _ ___ _ _____ Vice President
Daniel C. Searle ------------- - -- - - - -------Tre~surer
Ralph Delforge ---- -- -- - - - · -- -- - --- -- -- - ---Secretary and Ass't. Treas u rer
'iJ!- '
Directors
~
Bartholomay, William C.
~
(Wife's Name - Sally)
..
·
·
-
.
& i\lexami'l! r $~/--t't!J / Ps-9
s i'tt'e- P!Mta- . / 7S" W , ~eKS" ;..,
Chicago, Illinois 606011-Phone - 372-0221
Y Business: Alexa rrei e ·r
f'
·•
\
Home:
1 ve r
1350. N. Greenbay Road
Lake Forest, Illinois
Phone - Ce 4-1724
c-----
Bowman, Duane F.
(Wife~s Name - Olympia)
Business:
Bowman All Star .Dairy
P. O. Box 352
Madison, Wisconsin
Phone - Alpine 5 - 0016
Home :
Maple Lawn Heights
Madi son , Wiscons i n
Phone - Alpi ne 6 - 3001
,
D e lbert W .
(Wife' s Nam e - Mar ge )
Business:
!
· Home : ·
See bu r g C o r po r ation
15 00 N . Dayto n
Chica go, Illinois
Phone • Mi 2 - 08 00
1055 Sheridan Road
Wirmetka, Illinois
Phone - Hi 6-2352
.,.
�z.
0
Directors
Fitzgerald, Edmund B. 1 Jr.
(Wife~ s Name - Elisa beth)
Business~
~
Home:
Qutler Hammer, Inc.
'"315 North lZth Street
Milwaukee, Wisconsin
Phone - Br 1-7800
7 644 N. Beach Dri v'e
Milwaukee, Wisconsin
Phone - Fl 2-7415
H. M. Jr.
(Wife~ s Name - Ellen)
/
llma
·
Business:
H. M. Harper Co.
8200 Lehigh
Morton Grove, Illinois
Phone - In 3-4100
Home:
429 Sheridan Road
Winnetka, Illinois
Phone - Hi 6-6044
~
Warren
~ Name - Chris)
f
Business:
Lehman Brothers
One William Street ·
New York 4, New York
Phone - Bo 9-3700 ·
Home:
92 State Street
Brooklyn 1,·
New York
Phone - Ma 4- 65 66
Lombardi, Vince
(Wife~s Name - Ma r ie)
,)
Bus i ne s s:
Gene r al Manager and Head C oac h
G r een Bay Packers
3 49 South Washington
Gr e en Bay, Wiscons in
Phone - Hem 2-4873
Home:
677 Sunset Circle
Green Bay, Wisconsin
Phone - Hem 7-5932
/J(J
�3.
Directors
0


-
;Jt.__,..1=,


~
is, John 0 J.., Jr.





>" (Wife•s Name








Jo)
Business:
!
Home:
1000 Hili'Road
Winnetka, Illinois
Phone - Hi 6- 6604
McHale, John
~
- (Wife•s Name Business:
Home:
Olson
Charles W. III

1 ife•s Name - Mary)
,
Business:
C. W. Olson & Company
17 5 W. Jackson Boulevard
Chicago, Illinois
Phone - Ha 7-0480
Home:
Clover Lane
Northfield, Illinois
Phone - Hi 6-5161
..... .
{rjl--g lmer,
~
!
1625 Notre Dame Court
Elm Grove, Wisconsin
Phone - Su 6-8082 -
'
Potter
~
(Wife•s Name - Polly)
Business:
I
Home:
1310 N. Greenbay Road
Lake Forest, Illinois
Phone Ce 4 - 3187
�4.
Directors
0
Parker, Daniel S.
(Wife\s Name - Sally)
Business:
Parker Pen Company
219 East Court Street
, ...Janesville, Wisconsin
Phone - Pl 4-7711
/J o
Home:
f~ _
..(!!}
V
Route I, Milton Junction
Wisconsin
eri~i - _Louis R.
~ (Wife\s Name - Florence)
'/
Price
Business:
Perini Corporation
Mont Wayte
Framingham, Mass.
Home:
32 Mangus Avenue
Wellesley Hill,
Mass.
Charles H.
(Wife~s Name - Janice)
Business:
f Home:
Price Candy Company
2 We st 39th Street
Kansas City, Missouri~
Phone - We 1-4422
3500 W. 69th Street
Kansas City, Missouri
Phone - En 2-0205
Puelicher 1 John A.
(Wife\s Name - Jimmie Ann)
Business:
Marshall & Ilsley Bank
721 North Water Street
Milwaukee, Wisconsin
Phone - Br 6-7700
Home:
8550. N. Green Bay Road
Milwaukee, Wisconsin
Phone - Fl 5-6613
. l
�5.
o.
Directors
~
~
eynolds, Thomas A. Jr.,
\
(Wife's Name - Susie)
[/f-___.,
Business:
Winston, Strawn, Smith & Patterson
38 S. Dearborn Street
\· ....; Chicago, Illinois
Phone - Fi 6-3600
f
Home:
Pebblefork Lane
Northfield, Illinois
Phone - Hi 6-4281
Business:
G. D. Searle & Company
P. 0. Box 5110
Chicago 80, Illinois
Phone - Or 3-3200
Home:
200 De Wendt
Winnetka, Illinois .
Phone - Hi 6- 1936
Simpson, Joserh W., Jr.
,
Wife's Name - Mydelle)
Business:
First Wisconsin National Bank
743 No'rth Water Street
Milwaukee, Wisconsin
Phone - Br 6-6100
Horne:
8127 North Gray Log Lane
Milwaukee, Wisconsin
Phone - Fl 2-0142
\


(I • .


(Wife's Name - Anne)
Skake1 1 'Rus hton
.
.~
f
Business:
Great Lakes Carbon Corporation
18 E • . 48th Street
New York 17, N. Y.
Phone - El 5-6200
Home:
71 Otter Rock Drive
Greenwich, Conn.
Phone - To 9-1064
�6.
Directors
0
John W.
Wife's Name - Susie)
~
Business: Skit Corporation
!
5033 N. Elston Avenue
\ ....; Chicago, Illinois
Phone - Av 6-2000
·/
\
· Home:
2131 Drury
Northfield, Illinois
Phone - Hi 6-3545
.
Wilson. Carlton P.
(Wile's Name - Barbara)
Business: Robert W. Baird & Company
110 East Wi~consiri Avenue
Milwaukee, Wisconsin ·
Phone - Br 6-0525
Home:
7335 North River Road
Milwaukee, Wisconsin ··
Phone - Fi Z-9362·
,, .
• I
�April 18, 1966
Mrs.. Muriel Skokan
1328 S. Maple
Berwyn,. lllino·
Dear M~s. Skokan:
Thank you fo.r yolU mee letter about the Atlanta
B.ra e • We r , all very excited and looki g
forward o a ucc sful ea on.
With
t wish
, lam
Sincerely,
Ivan AU n, Jr.
Mayor
lAJr/~
�April 18, 1966
Ralph M. Feller
LOO~
Mr.
488 Madison Avenue
New Y o.-k, New Y,o rk
l00ZZ
Dear Mr. Felle1::
Thank you fo~ th advanced copy of the May 3rd
LOOK containing the story about the Atla,ma, B-r :ves.
I kno ow -citiz ns will anxi.o usly aw:ait its a:rrival
o . th · newp tand.
1 am m · t gr teful to LOOK fOJ' this fin~ covera..g e.
Sincer ly your ,
lvan Allen, Jr.
Mayor
IAJr/br
,,,
�LOOK
A PUBLI CATION Of COWUS COMM UNICATIONS, INC
4 88 MA DI SON AVEN U E NEW YOR K NY 1002 2 M U 8- 030 0
EDITORIAL INFORMATION SERVICES
April 14, 1966
Mayor Ivan Allen, Jr.
City Hall
Atlanta, Georgia
Dear Mayor Allen:
The events leading up to the acquisition of a maJor
league baseball team by Atlanta and the prominent role
you played in this accomplishment are discussed in an
article in the new issue of Look.
I thought you might enJoy reading the article (P. 61)
and that you might want to call it to the attention of
other Atlanta citizens who have had a special interest
in the new stadium and the Braves.
This issue of Look will be out Tuesday, April 19.
Sincerely,
/t/J4-ftr, ~/Ji
Ralph M. Feller
RMF:mk
enc.
�I
April 18, 1966
Mr. Ivan Kuhnes
349'0 wego
Park Fo.rest, Illinois
Dear Mr. Kubnes :
Thank you for your nice letter about the Atlanta
Brave • We are all very excited and looking
forward to a ucces ful seat:Jon.
With best wi hes, I am
Sincerely,
Ivan Alle , Jr .
M yor
IA.Jr/hr
�I'--
~,
, ,.
~j'.vU
_ · _--___;.y=--~ - -<
1/J(h
I am glad that the former chairman of Atlanta I s police committee
and former member of Atlanta's finance committee has again had an opportunity
to
s/ih/
voice his old objections to the building of the Atlanta Stadium and to
~~
'--Ul-L,
the method of financing between the Cit~ ~
S~ ~
n County1 R:-e~-ienal
Authority.
Had Alderman Gilliam been able to prevail in the past against
the unanimous approval of the Board of Aldermen, we would now be without
a new stadium, the Atlanta Brav es and the Atlanta Falcons.
His judgement,
constantly wrong in the past, still guides him.
I have complete confidence in the Authority and the members
who compose it.
They are able citizens who have been appointed by the govern -
ments of the 5$f& , city and county.
They have done an outstanding and
commendable job, and certainly have the full support of the great majority
of all Atlanta citiz en s .
Full know ledge of the contractual relationship betwee n the
Stadium Autho rity and the Brave s h a s been made public at all times .
The news
media have b een offere d complete copies of the contract, and it has re ceived
full and wide public coverage.
A lderman G i lliam's cha rge
. -en~
~
th a tth ere 1s
~ a s1n1ster
-.
a b out
this contract is as a bsur b as his present effortT t o inj ur e A t lanta's fine s ucc ess
in major league sports .
He has made mention of the responsibility of the Stadium Authority
to indemnify the Braves or the National L eague as to legal costs in their move
to Atlanta.
I heartily concur and support our defense against Milwaukee and
their
Milwaukee County in ~ efforts to break our contract and . take the Braves back.
�Whatever money Milwaukee wants to spend to attenpt to break
our contract will be matched by Atlanta in offsetting such attempts.
We have
the Braves and have them for 25 years, and are perfectly willing to match
dollar for dollar what Milwaukee is willing to spend foolishly to try to get
them back.
a ·-)
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~
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�I am glad that the former chairman of Atlanta's police committee
and former member of A tlanta' s finance committee has again had an opportunity
to ,Ji/;>/ voice his old objections to the building of the Atlanta Stadium and to
~ ~v\
i t - ~ S--L.£~
the m ethod of financing between the Cit) ~) Re-e-r-eatio~ctl -'-----------A uthority.
Had A lderman Gilliam been able to prevail in the past against
the una nim ous approval of the Board of Aldermen, we would now be without
\
a new stadium, th~ Atlanta Braves and the Atlanta Falcons.
~
His judgem ent•
stantly wrong in the past, still guides him.
I have complete confidence in the Authority and the m embers
who compose it.
They are able citizens who have been appointed by the govern-
m ents of the state, city and county.
They have done an outstand i ng and
c ommendable job, and certainly have the full support of the great m ajo r i t y
of a ll A tl anta citiz e ns .
F ull knowledge of the contra ctual rel a t ionshi p betwe e n t he
St adi um Autho rity a n d t he Braves has be en made public at a ll times .
media have been offered complete copi e
of th
The news
contr ac t, and it has r eceiv d
full and wi d e public coverag •
A l derman G illiam'
this contract ha
in major leagu
hi
pre ent e ffor t s to i n jure Atl nta '
bout
fine succ: ss
sport •
He ha
to indemnify th
absurb
charges that there i s any t h i ng s i niste r
made mention of the re pon ibility 0£ the Stadium Authority
Br v
or the N tional League as to 1 I 1 coat
in th ir move
I h artily concur and upport O\lr d fens
gain t Milw uk
nd
their
Milwauk e County in ma flort to break o\lr contract nd take the Br v s back.
to Atlanta.
�Whatever money Milwaukee wants to spend to attenpt to break
our contract will be matched by Atlanta in offsetting such attempts.
We have
the Braves and have them for 25 years, and are perfectly willing to match
dollar for dollar what Milwaukee is willing to spend foolishly to t r y to get
them back.
�April 21, 1966
Mr. J. L. Amason
Davis Me chanical Contractor,s , lnc.
P. 0. Box 1847
Greenville, South Carolina
Dear Mr . Amason:
Thank you very much for sending me the clipping from
the Greenville News about the Braves.
I agree with you ,t hat it is a rathel' trite article, but on
the other hand, the favorable national coverage far outweighs the few of this type.
With appreciation for your bringing this to our attention,
lam
Sincerely your ,
Ivan Allen, Jr.
Mayor
lAJr/br
�- -----
- - - - --
-~- -
---
--
DAVIS MEcHANICAL CoN'rRACTORS, L~c.
A1n Co:sn1T10:s1NG,
ELECI'ntcAL AND M EC HANICAL
CoNTRACTo n s
J~DU STRIAL AND C0,..1..MERCIAL
!\'IAIN OFFIC E
P. 0, BOX J S,1.T
GREENVILLE, S. C.
April 19, 1966
PLEAS E ADDRESS
ALL C OMMUNICATIONS
TO THE COl\'lPANY
Ivan Allen, Jr., Mayor
Atlanta City Hall
A tlant=}, Georgia
Gentlemen:
Please find enclosed an article which was printe d in the Gr eenville
News on Wednesday, April 13, 1966 regarding the welcome which Atlanta
extended to the old Milwaukee Braves.
The writer is an old Atlanta resident and has been extremely interested
in Atlanta's rec ent progress in the sports field. We were very plea sed, along
with a number o f other people in this area, to see Atlanta obtain major league
baseball. However, we were somewhat perturbed to see that the Braves received
such a "Restrained Greeting".
Surely this article must have been written by someone who hated to see
the Braves move south, as I find it somewhat difficult to believe. It is s inc erely
hoped that my fee lings are correct with regard to this matter.
Very truly yo urs,
DAVIS MECHANICAL CONTRACTORS, INC.
J.LA:ilt
E nc .
-- 1
�April 21, 1966
Mr. James A . Bryant
The National Obs.ei-ver
USOl Columbia Pike
Silver Spring, Maryland
Dear Mr. Bryant;
Thank you for th copies of the April 18th National
Ob server ,c ontaining your story about the Braves.
1 also appreciat"e your letter and your generous
1;omi:nents about Atlanta. I .c rtainly hope that your
care r will bring you to our city, if no,t permanently,
for frequent visits.
I am :most gr teful foT the article a11d 1 think U i
excellent. It ce• inly doeaa 't m ke Atlant look
like bad ba ball town nd let me a sur yo that
I am !!!I. pie , ed with it.
With be t wishes, I arn
Sincerely your ,
Ivan Ellen,. Jr.
Mayor
IAJr/br
�THE NATION/JL OBSERVER
DOW JONES & COMPANY, INC . 1 PUBLISHERS
11501 Coln:mhia Pike - Silver Spring, Md.
April 19, 1966
Mayor Ivan Allen, Jr.
City Hall
Atlanta, Ga.
Dear Mr. Allen:
I enjoyed meeting you when I was in Atlanta
last week to see the Braves' welcoming festivities.
It must have been a great day in your life, and
in the life of Atlanta. Being a native Georgian,
I share your pride.
Enclosed are a couple of copies of my story
on the Braves. The story appears on Page 17. I
tried to be as fair as possible, and the story
is not trying to make Atlanta look like a bad
baseball town. It is simply trying to convey the
fact that major league baseball in the Southeast
is a new sport, and will take time to develop.
/
d(
I think you agree that football is the prime
~port in Atlanta, as it is throughout the area.
The Braves will probably have a rough time with
attendance until they establish a Southam tradition.
However, I 1m sure that they will be proud of Atlanta '"\ \}.
as their home.
~
You, sir, have my admiration for all you have '
done for sports and for your city. I have been
sorely tempted to move to Atlanta myself, but my
profession is such that Atlanta really cannot
T
A
someday I will move there. In the meantime, I
take pride in the city almost as though it were
already my home. All the best to your fair city.
z~O
Sincerely,
0~ 4
/ 'James
J.-
A. Bryant
�April 11, 1966
M r. Johnny Applegate
c/o Atlanta Americana
Atlanta, Georgia
Dear Johnny:
The added duties a -n d responsibilities will prevent
my accomplishing you personally to the opening
game tomorrow, but I am sending you two tickets
from 1J.Df private stock and I look forward to seeing
you there.
Sincerely,
Ivan A llen, Jr.
Mayor
lA Jr:am
E nclosure
�~bt1\flnnln Journal
CoL'<!rs Di:r:ie Like the D,w





· AND





THE ATLANTA CONSTITUTION
The South ·s Standard Newspaper
AREA 404 • JA 2-5050 • BOX 4689 • ATLANTA, GA. 30302
April 8, 1966
Mayor Ivan Allen Jr.
City Hall
68 Mitchell Street,SW
Atlanta, Georgia 30303
Dear Ivan:
I thought you'd like to see the ad we'll be running
in the New York Times, Wall Street Journal and Advertising
Age when the Braves play in New York April
15.
Regards,
t9cd
4-IJ~itz
Mrs. Patricia N. LaHatte
Promotion Manager
PNL/cs
Enclosure
�CITY OF A TLANTA
MUNICIPAL COURT
General Division
165 DECATUR STREET, S. E. -
JAckson 4-7890
Atlanta 3, Georgia
ROBER T E . J ON ES
Chi e f J udge
ED WAR D T . BROCK
Associate Ju dge
T. C. L IT TL E
Assoc iate J ud ge
April 8, 1966
Mayor Ivan Allen, Jr.,
City of Atlanta,
City Hall,
Atlanta, Georgia.
Dear Mr. Mayor:
Thank you so very much for the tickets to the dinner
honoring the Atlanta Braves. You are wonderful to include
me in your invitations and I am most appreciative of your
thoughtfulness; however, I am leaving for New York on Monday at 12:45 P.M. to meet with the National Crime Consultants to do a two-day study of the New York Court Clinic,
together with Dave Beecher of E. o. A.
I am also to appear as a speaker on Thursday, April
14th, before the Annual Meeting of the National Alcoholism
Association at the Waldorf-Astoria.
I called y our office to try and talk with you and
e x plained the situation to them, and was advised to have
the judge who will preside in_ my place during my absence
to use the tickets and attend the dinner.
Thank you again for the invitation.
Sincerely ,
)
,
I
R . E. Jones , Chief Judge ,
MUNICIPAL COURT , Gene ral Division ,
City of Atlan ta .
RE J /d j
�·...
BOB STO KES
Execut ive Secretary
1222 Peacht ree St., N.E.
HOME
OFFI CE
OFFICERS
874-9 745
457-080 5
PRESIDEN T - JOE GERSO N
739 W. Peachtree St. (30308 )
PHONE
875-7396
VICE-PRES. -
HOME
355-71 27
STEVE SCH MIDT
Box 972 (30301)
522 -8883
636-7777
VICE-PRES . - BILLY GIBSON
2000 Fulton Nat ional 6"ank Bl dg.
52 2-3865
TREASURER -
237 -3413
ED HARRI S
523 Whi teha l l St., S.W. <3o3o3 >
521-3366
344-5672
SEC RETARY - J. L. J ERD EN
319 Ten Pryor St. Bldg. !30303)
523 -6504
237-0 142
HONORARY DIRECTORS
IC7--0:vt. ??r/cn,
czeL ;
$~{9-,,_Q_
Ca-€(}_
//'1l.ea,,,;p
BILL BASS
301)
P. 0 . Drawer 173 4 (JO 938 -65 09
875-3411 Ext. 544
GEN E McDE RMOTT D
bOO Worchester
r. ,
N E !30306 )
·
47
873-1916
237-08
JACK WILLI AM S
24 Ivy St., S.E. 255-9640
523-6 046
~~
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HUBERT M. J143.215.248.55SB~~g . (30323)
Peachtree
94-1874
526-6594
7
BOB MON TAG
St N E (30308)
1365 Peachtree
., · ·
38
874-9762
255-90
N w (30332)
JOE PITTAR D
225 North Ave., .55'.2366
875-6661
J
SID NEY SCARBOROUGHN· E (30319)
4610 Club Terrace, . . 28
522- 1967
23 7- 83
ELMER MORR~Wdge Dr Decatur, Ga.
2494 Woo "
63.4-0703
443-9120
ART IC6~'iL~ e~l Peachtree St. !30308)
872-1141
,<=r~
cf.Jz~~ # ~ I I
AL THOMPSON
Peachtree Center B~~\874
7
526-6594
McC RE ADY JOHNSTO ~y Bldg !30303) v
710 Rhodes· Haver
.
522-4771
237-2445
.q'f 4
';{)~ea.Kl) /4,-r~
ARTHUR MONTGO MERY
DIRECTORS
I
~ ~ ~ ~ J 0-c..v,_
MAYOR I VA N ALL EN
GOVERN OR CARL SAN DERS
EARL MANN
'
f/
qc:
�MRS . C . STEADMAN BURGESS, JR .
PRE S IDENT OF TH E BOARD
291 PEACHTREE STREET, N. E ,
ATLANTA, GEORGIA 30303
TELEPHONE 577-1910
HAPE VI LLE
·
JOHN C. WARR
BAXLEY
GEN E RA L MANAQ ER
M EA N.S V I LL E
A PRIL
5, 1966
1'1R.
JoE- GER sow, PRESIDENT ·
BRAVES 400 CLUB
.739 flE ST PEAC FiTREE STREET,
AT LANTA,
GEORGIA
11R .
GERSON:
DEAR
·N . Y.
Or/ BEFlAL F OF OUR · BOYS ON T FlE HAPEVI LLE CAMPUS
PLEA SE EXPRESS TO 2,FlE. BRA VES 400 UL UB OUR D EEP
A PPRECIATIO N FOR THE BASEBALL EQ U I P MEN T WFlICFl
T FlEY GAVE TO OUR Ho l"!E.
REE DER & J1 cGAUGT-IEY, INc.
DELIVERE D TFlIS EQUIPl'fENT TO OUR CAMPUS.
TFlE
ARE
BOYS ARE A L READY U$I NG THE EQ UIPMENT.
A LL M IGHTY, MIGHTY GRATEF UL!
OUR
Y OU N GSTERS
W_I LL
HAVE
MA NY
HAP PY
WE
HO URS A LL
SUMMER BE CAUSE OF 'l' HE TFlOUGHTFULNE SS OF THE
MEN IN THE CLUB.
WE '/,,/ANT EACFl MAN . TO · KN OW OF
OUR GRATITUDE.
THAWK YOU FOR YOUR FlE LP!
syr1
ERE~;, /
1
.
\, ?/uu_ tJ (/-..Jt:v-::-------
ho
FIN
C.
GENERAL
JCW:R l'f
WARR
J1AWAGER
i---
�January 10, 1966
Mr. Joe H . Gers on
7 39 W. Pea~ht:ree Street, N . E.
Atlanta, Georgia
30308
Dear Joe:
1 should be delighted to accept the po ition of
an Honorary Director of the Braves "40011
Club.
I think you are doing a splendid job and I look
forwa.rd to our continued close relationship.
Sincerely,
Iv n Allen. Jr.
Mayor
lAJr/b r
�~
,!
•I
I
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> ~




··
I
OFFICERS
JESSE DRAPER
President
JO H M. HEN SON
Vice Presiden t
SA M E. HOUSTON
Vice President
0 . M. SIMS
Vice Presid ent
DR. W ILLIAM C. WARREN
Vice President
·
M . W . SPEARMAN
I
,
l
I
~
--
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i a143.215.248.55 ~---~--~~=============~
AdOO
·OtJ3X
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·-------·

METROPOLITAN
CLUBS, I C_.
·;.'7j '{ 1: WALTON BUILDING
t::.....,.,;~· .. .;J
6(Q
PHONE521•1110
ATLANTA.GA. 30303
Treasurer
J·
CLA RENCE ELSAS
Secretory
WALTER L. RICHARD
April 1, 1966
A sst . Secretary
HERMAN B. G UI NN
Executive Director
BOARD OF DIRECTORS
-
PA UL AND ERSON
DR. JOHN S. ATWATER
R. S. BARCLAY
J AM ES L. BEAUCHAM P
A . TH OM A S BRADBU RY
OBY T. BREWER
C H A RLIE BROWN
J.C. BROWN
JAMES H . BRO WN
JAM ES A. Cl.IN
.
HARO LD G . CAR ITHERS
GEN E C. CLOPTON
I RA CO LLI NS
ANTHONY COSKINAS
R. L. C RAWLEY
STANLEY DA VI S
HAMPTON DA UGHTRY
GAR LA N D DU KE, SR.
W . 0 . DUVA LL
MILTON FARRIS
SI DN EY FELDMAN
J ACK C . FRASER
DREW R. FULLER
ROBERT M. GAMBLE
.
JU DG E EUGEN E GUN BY
JOHN H . H AR LA ND
CARTER C . H ARRISON
M. W . H EN DERSON
FREDERICK A . H EN NIN G ER
A LFRED E. HOGAN
HARRI SON HOPK IN S
CO L. JOHN F. HO UG H
A LBERT H O W ELL
CHI EF H . T. J ENKINS
OR. BEVEL JON ES
JOHN 0. McCARTY
EARL MANN
KELLY MOSLEY
BILLY PATTERSON
SAM PIASSICK
DR. DAVID H ENRY POER
JAMES P. PO OLE
I RVI N T. RA GSDA LE
BRIG. G EN . JOSEPH R. RANCK
LESTER L. REDFERN
PHILIP A . RHO DES
BERRY RITTENBA UM
HA RRIS ROB INSON
. . J . C. SH UMATE
JACK P. SIMPSON
KI NG SI MS
TRIPPE SLA DE
W ILLIAM SM YTHE
KENNETH E. STEELE
8. H . THO MPSO N
RO BERT E. TO LLESON
A. J . W EINBERG
ALEXANDER E. W ILSON , J R.
JUDG E W . W . WOO LFOLK
Mr. ,Joe H. Ge rson
President o f Br a ves. f,lQQ .
739 ·We st Peach t ree Street, NoW.
Atlanta, Georg i a
··
.)
De ar Mr . Gers on :
i,Je ,;,1ou l d lik e :t o join wi th the 6 , 285 boys in expressing
our apprecia_t i on t o y ou and each member of the Braves
L~OO that made p o s si ble t h e athletic e quipment f;or ou r
boy s.
Your personal i n t e r e s t ·i n y oung p e ople has been very
nn..tc h apprecia t ed by all of U So
iJ e would l i k e fo r y ou. to see": e a c h o f our Boys' Clubs
and see our boy s i ri· pro3ram. ·
S i n c ere l y, ·
J ~ ------B.
Herma n
Guinn
Ex e cutive Director
ch
BOAR D PR E S ID E NTS
EX-OFFIC I O
H. W. TO FFLEM IRE
South Fulton
W . H. MURDEN
Whitehead
GEORG E POPE
W arren
R. 0 . SUTTO N
Carver
A COMMUNITY CHEST AGENC Y OF YOUR UNITED APPEAL
JOSEPH B. WHITEHEAD MEMORIAL
BOYS' CLUB
1900 Lakewood Avonuo, S.E.
627-461 7
SOUTH FULTON BOYS' CLUB
633 East Walker Ave nue
College Pa rk, Ga .
767-1786
VIRGIL V/ARREH MEMORIAL
BOYS' CLUB
790 Borne Slreot , S.E.
622-1358
GEORGE WASHINGTON CARVER
BOYS' CLUB
481 Thu rmond Stroot, N.W .
523-2695
I
�i . '
_ .veJ
ll
AdOO
Otl 3X
\~~2 9t
~
I
-
t '"'_,_ {=--=------- --
--~ - ~ ~ ~ ~ ====
~ =================4
AdO J
OtJ 3X
REV. -JOHN C. MOORE
Supcrinlendent
DRAKE 8-5494
DRAKE 8-5495
REV. JACK W. NICHOLS
Ass/. Superlntenden/
of The North Georgia Conference
500 Columbia Drive--: Decatur, -Georgia
p
l
E
April
4, _1966
A
s
·E
p
R
0
V
Mr . Joe H. · Gerson
739 West Peachtr ee St., N. W~,
Atlanta, Ga .
Dear Sir :
B
D
Thank you so very muc h fo r the gift of ba·s eball equ:i.pment . t h at we re cently
received f r om Reede r & McGa ughey .
F
Pl eas~ e:icpress our appre ciati on fo r thi s gi.:t:t to the members of the Br ave s
400 Club . _We are very gr a t efill: _fo r thi s i nter est i n ou r children.
E
0
R
Sincerely,
.
~· ,~ , t } / J ~
H
0
M
£½-ohn C. Moore
Superi nt"endent
J CM : nb
[
I
N
y
0
u
- RW
n
L
L
TRUSTEES
GEORGE F. LONGINO, JR.
Chairman
College Park
GEORGE F. RICHARDSON
Vice-Chairman
Atlant,1
C . H . BLOUNT
2nd Vice-Chairman & Treasurer
Decatur
MRS. ALVA G . MAXWELL .
Secretary
Marie/ta
··--. ---------- -------------
J ack Bandy, Dalton
Dr. Needham B. Bateman, M.D ., Jonesboro
J udge Samuel Boykin , Carrollton
Thomas J . Brown, Calhoun
Rev. W. C. Budd, D .D., Atlanta
Rev. Charles B. Cochran, Mariella
Rev. Frank Crawley, Atlanta
J a mes Dellinger, Carlcrsville
H. A. Edwards, A11g11sla
Marshall Evans, LaGrange
Ira H. Hardin, Atlanta
Rev. Zach C. Hayes, Cartersville
Hugh Howell, Sr. , A tlanta
Horner Hutchinson, Griffin
Judge G. Conley Ingram, Mariella
Rev. Cullen B. Jones, Decatur
Otis H . Jones, Decatur
Dr. Wil liam Kin g, Griffin
N. Baxte r Maddox, At/an/a
Grover Maxwell, Augusta
Joseph L. Morris, Atlanta
Rev. T. Cecil Myers, D.D., At/an/a
Rev. F rank Prince, Athens
Rev. Rembert Sisson, D ecatur
Rankin M. Smith, Atlanta
J a mes L. Starnes, Atlanta
John Stiles, A th ens
Rev. John Tate, D .D., LaGrange
Rev. Gordon Thompson, Jr., Atlanta
Troutman Wilson, A thens
Ed L. Yeargan, Rome

··-··---..-......... ~ ·-··· ·····-..·r--·-···· .._.,..----....-. ..... ---···.. - - - - - -- - --....,._ ....... _--~-------·---.....,._.--.-~
�PIPE, F="ITTINGS AND
VALVES
P L UMBING AND HEATING
MATERIAL
PREFABRICATED PIPING
AND SUPPLIES
AUTOMAT IC
SPRINKLER SYSTEMS
GR INNELL
DIAPHRAGM
PIPE
VALVES
INC.
HANGERS
AND
SUPPORT S
EXECUTIVE OFFICES PROVIDENCE , R . I .
645 NORTHSIDE DRIVE, N.
w. - P . 0 . Box 4 719
IN REPLY REFER TO-
ATLANTA,
GA., 30302
April 8, 1966
Hon. Ivan Allen, Jr.,
Mayor of Atlanta
Atlanta, Georgia 3 0 3 0 3
Dear Mr. Allen:
~
---
We appreciate very much your letter of March 17
concerning the events and the opening of the baseball
season between our Atlanta Braves and the Pittsburgh
Pirates.
We invited the management from our Home Office
in Providence, Rhode Island but regret to advise that
no one from the Home Office will be able to attend.
Our manufacturing divisions including the one in Atlanta
were on strike for nearly six months and only returned
to work last week. The problems arising from such a
long shutdown and trying to get back into production
are so great that our top people from Providence are
too pressed to get away at this time.
Please accept our thanks for the invitation and
we certainly wish all our people could participate in
this exciting event.
Very truly yours,
GMK:EM
�The NATI O NAL LEAGU E
OF
PROF E SSIO N AL BASEBALL CLUBS
CAREW
TOWER
CINCINNATI 2 , OHIO
DAVID
.J .
GROTE
D I RECTOR OF PUBLIC RELAT I ONS
April 7 1 1966
Secretary to
Mayor Ivan Allen,Jr.
Atlanta, Georgia
Dear Madam:
Much to my regret I now find I will not be in Atlanta
for the Braves' Opening game.
Would you please cancel my earlier acceptance of the
invitation to attend Mayor Allen's dinner on April 11.
With best wishes.
Sincerely,
David J. Grote
DJG/ bd
�~
.Atlanta
J.v.[otor
L odges, Inc.
Ho ward Johnson's Motor Lodges
~YANTA
\
13 , G EO RG I A
TELEP HONE 873-4516
April 8, 1966
NOR THWEST FREEWAY AT NORTHSIDE DR IVE
U.S. 41 & Interst ate 75
Atlant a 18, Georgi a
875-9131
TWX- AT-969
NORTHEAST FREEWAY AT N. DRUID HILLS RD.
In terstate 85
Atlanta 19, Georgia
636-86 31
SOUTH FREEWAY AT GEOR GI A AVENU E
Interstate 85 & 75
At lanta 15, Georgia
TIFTON , GEORGIA
U.S. 41 & Int erstate 75
382-2650
TWX-83 95
Corsa ir Mote l
Jekyll Island , Georgia
NE 5-2292
Cotillion Motel
on S. Freeway at Lakewood Ave .
U.S. 41 & 19
Atla nta 15, Georg,a
766-8395
Tech Motel
on N.Freeway at Nor th Ave.
U.S. 78 & In te rstate 75
Atl anta 13 , Georg ia
873-372 1
Honorable Ivan Allen, Jr.
Office of the Mayo r
Atlanta, Georgia 30303
Dear Ivan:
Ma r y Cam and I are certainly looking forward
to attending your dinner for the Braves.
This is a great moment for Atlanta, and I want
to play a tangible part in it by buying my own
tickets as well as 10 more for friends.
I have
made it a "political" rule not to accept more
than I can consume i n one sitting ( your fellow
Democrat, Paul Douglas, originated this approach).
And I can't eat $30.00 worth of food!
I am forwardin g my check to the Dinner Committee
at the Commerce Bu ildin g .
Since r e l y ,
Kiliaen V. R. Townsend
KT/ wm
.,
�OFFICE OF THE MAYOR
CITY OF SAINT LOUIS
MISSOURI
A J. CERVANTES
MAYOR
April 8, 1966
Honorable Ivan Allen, Jr.
Mayor, City of Atlanta
City Hall
Atlanta, Georgia
Dear Mayor Allen:
I regret to inform you that Mayor Cervantes will be
unable to attend your dinner honoring the Atlanta Braves
Monday evening, April 11.
The Mayor and his family are presently in Miami for
a brief vacati on and wi ll not return t o Saint Louis until
that evening.
On his behalf, I would like to express best wishes to
your ball club in its first year at Atlanta.
Sincerely,
~
_L{143.215.248.55 16:45, 29 December 2017 (EST)
ROBERT W. DUFFE [ l l
Ex ec utive Secretary
to the Mayor
�Apl'il 11, 1966
Mr. Hix H. Green
41 North Avenue. N . E.
Atlanta 8 Georgia
Dear Hix:
l am most grateful for your response to our request
to support the dinner honoring the Braves.
We are mo t grateful for your check for $50 . 00 and
I shall look forward to seeing you on Tuesday night.
Sincerely your ,
Ivan Allen, Jr.
M yor
lAJr/br
�HIX
I-I.
GRE EN
41 N ORTH AVENUE, N.E .
A TLANT A , GEORG I A
April 8 , 1966
Mayor Ivan Allen , Jr.
City Hall
Atlanta, Georgia
Dear Ivan:
In reply to your telegram, I regret that I will
be unable to handle a table for your dinner for
the Atlanta Braves but I certainly want to take
part in the celebration.
My check for $50.00 is enclosed to help with the
expenses.
With every good wish, I am,
Sincerely yours,
/if/It
Hix H. Green
HHG/ae
encl:.
P.S.
I'll see you on the night of the 12th.
�April 4 , 1966
t'· • Cobbi
L - de:r
24 - 11th Stre t, N. E .
Atla.u
De
, G-.....· .~ --
Mr: •
era:
AJ;,lkclolllfiill
Br ;ve ha e the con.cc
y ar letter to them fi
Sine r ly your ,
J •
/bi:
CC: Mr. Dick Cecil
gr....,_
�!





April 4, 1966
Mr. William J. Stubbs
ter , Griffin, Woodwai-d, Inc .
1371 Peachtr e Street, N . E.
Atlanta, Geer gia 30309
Dea,r Bill:
Thank you very much for the Press Relea. about
the Braves-Yankee game to be televised on SMday,
April 10th•.
With best wish
, I
m.
Sincerely yours,
lvan Allen., Jr.
Mayor
IAlr/br
�PETEJR§. GRHJFFJIN. WOODWAIRD.
][NC .
1 3 7 1 P E A C H TR E E S T R E ET, N. E.
A T LANTA 9
WILLIAM J . STUBBS
875-7763
VICE PRESID ENT-TEL EVIS I ON
April 1, 1966
The Honorable Ivan Allen, Jr. , Mayor
City of Atlanta
City Hall
Atlanta, Georgia
Dear Ivan:
After years of being tormented by my New York associates with the cry of 11 bush league, 11 we are taking
an opportunity to blast them back with some promotion
for OUR BRAVES !
WPIX, Channel 11 in New York City, is a station
represented by Peters, Griffin, Woodward, in sales
and will be carrying the Easter afternoon game from
Atlanta 11 live 11 to the greater New York area. Attached
is a copy of a 11 press release 11 that I am having distributed in my New York office next week and, while it
is a family joke, I thought you might be interested in
knowing that this Atlanta branch office is joining in
the promotion, too.
With best regards.
7§:l'
William J. Stubbs
WJS/ mf
Attachment
�Press Be/ease
PGW
•••
ATLANTA
in co-operation with WPIX-11, the New York Yankees,
the Atlanta Braves, Inc., the Atlanta Stadium Authority, the :t-ti lwaukee County Board of Commissioners,
and a host of others ••••••••
is proud to present
THE
ATLANTA BRAVES
VERSUS
THE NEW YORK YANKEES
in exhibition, Sunday, April 10 (Easter Day), 1:30 PM
direct from the beautiful new Atlanta Stadium in
BUSTLING, BOOMING, BIG-LEAGUE ATLANTA
Be sure to have a case of Ba l lentine Beer, a box of
White Owl Cigars, and a tankful ·or Flying "A" gasoline
on hand for your f a mily and multitude of friends who
will fill the bleachers in your living-room.
Also, since there will probably be an overnight survey,
be doubly-certain to have a demographically correct
viewing audience which includes a sky-diving grandmother,
two astronauts, a twelve-ye~r-old PhD, three cats and
one hundred pot-hole inspectors.
STAY TUNED IN FOR ATLANTA
HOME OF THE BRAVES
(ANU
THE FALCO NS)
�CLUB, INC .
ROBERT M. STOKES
•
OFF I CE OF THE EXECUTIVE SE C RETARY
March 1, 1966
To The Membership of The Braves "400 11 Club 9 Inc.:
At the request of Mr. Joe H. Gerson - President at
our Board of Directors meeting held at the Atlanta
Stadium Lounge on February 23, 1966 1 am enclosing
the following certain items which we all feel will
keep you abreast of all our future functions:
1.
Minutes of the Board of Directors
Meeting held on February 23 1 1966.
2.
Schedule of activities and luncheons during the 1966 season.
3.
Atlanta Braves Home Schedule.
Invoices will be mailm to members who have not yet
paid their 1966 dues - l urge those of you who have
not responded to our previoqs request to please forward your check in the amount of $10.00 made payable
to the Braves "400" Club, at your very earliest convenience - we will sincerely appreciate your endeavor to this end.
Membership cards are being ma~J,~ out daily to those
members who have paid there 66' Dues. Mr. Gerson advised us at the Directors Meet~g that he expected
shipment on our caps on or abo~t March lat.
Remember your dues lf they have not been paid - your
going to enjoy this season 1s ~l•·~ e of activitieal 111
Respectfully yours,
-prri- ~~
Robert M. Stokes
Executive Secretary
RMS/vd
1222 PEACHTREE. N . E .
0
POST OFF I C E BOX B -400
°
ATLANTA . GEORG I A 30301
•
874 - 4488
�A
BRAVES ~'100Cll
BOB STOKES
Executive Secretary
1222 Peachtree St., N.E.
OFFICE
OFFICERS
874-9745
PRESIDENT - JOE GERSON
739 W. Peachtree St. (30308)
PHONE
875-73%
HOME
355-7127
VICE-PRES. - STEVE SCHMIDT
Box 972 (30 301)
522-8883
636-7777
VICE-PRES. - BILLY GIBSON
2000 Fulton National 6'ank Bldg.
522-3865
237-3413
TREASURER - ED HARRIS
523 Wh iteha ll St., S.W. 00303)
521-3366
344- 5672
SCHEDULE OF ACTIVITIES AND LUNCHEONS FOR THE
BRAVES 11 400" CLUB DURING THE 1966 SEASON ,
1.
Trip to the Atlanta Brave s spr ing training March 12 to March 19, 1966.
(Please let us know of your intentions.)
2.
Welcome "Atlanta Braves" Luncheon - April
11, 1966. Special guests - All Braves,
Commisioner Eckart and Mr. Warren Giles Speakers - Allen - Montgomery - Bragan Bartholomay and McHale.
3.
Los Angeles Dodgers and Braves - World
Champion Luncheon - May 31, 1966. Special
Guests - High School All Stars - Dodgers Braves. Featured speakers - Alston - Mays.
4.
Chicago Cubs and Braves - Luncheon, June 28,
1966. Featured Speakers - Leo Durocher and
Bobby Bragan.
5.
St. Louis Cardinals and Braves - Luncheon,July 27, 1966 - Welcome former Crackers.
Special gues t s - Schults - Shannon - Mccarver
Bucheck - Gagliano - Featured Speakers Schoendist - McCarver.
6.
San Francisco Giants and Braves - Luncheon,September 27, 1966. · Braves "400" Club annual
player of the year award - plaque will be based or awarded on a vote of our "400" exclusively.
Featured Speakers - Mgr. Alston and Willie Mays.
(a) Eddie Mat thews appreciation night at stadium.
Plaque wi ll be presented for player of the
year... both at luncheon and at the stadiwn.
7.
We are considering and affair with all Braves
personnel and the "400" Club at t he stadium
lounge on a date to be announced.
SECRETARY - J. L. JERDEN
319 Ten Pryor S t. Bldg. (30303)
523-6504
237-0142
HONORARY DIRECTORS
MAYOR IVAN ALLEN
GOVERNOR CARL SANDERS
EARL MANN
ARTHUR MONTGOMERY
DIRECTORS
BILL BASS
P. 0 . Drawer 1734 (30301)
8 75-34 11 Ext. 544
938-6509
GENE McDERMOTT
600 Worchester Dr., N.E. (30306)
873-1916
2 37 -0 8 47
JACK WILLIAMS
24 Ivy St ., S .E.
5 23-604 6
255- 9640
AL THOMPSON
Peachtree Center Bldg.
526-6594
79 4-1874
HUBERT M. JACKSON
Peachtree-7th Bldg. (3 03 2 3)
526-6594
794-1874
BOB MONTAG
-1 365 Peachtree S t ., N.E. (3 0308 )
874-9762
255-9 0 38
JOE PITTARD
22 5 North Ave., N.W. (30332)
875-66 61
3 5 5-2366
McCREADY JOHNSTON
710 Rhodes-H averty Bldg. 00303)
52 2 -4 771
237-2445
SIDNEY SCARBOROUGH
461 0 Club Terrace, N.E. (3 03 19 )
5 22- 1967
237- 8 328
ELMER MORROW
2494 Woodr idge Dr., Decatur, Ga .
44 3 -91 20
6 34- 0703
ART COLLIER
161 1 West Peachtree S t. (30308)
872-114 1
Steve Schmidt .. Vice Pres.
Billy Gibson
Vice Pres.
Bob Stokes
- Exec. Secy.
Committee on Arrangements
HOME
457-0805
�MEETING OF BOARD OF DIRECTORS
BRAVES "400 11 CLUB, INC.
February 23, 1966
PRESENT:
Officers President
Vice-Pres.
Vice-Pres.
Treasurer
Secretary
Joe Gerson
Steve Schmidt
Billy Gibson
Ed Harris
J. L. Jerden
Directors:
Bill Bass
Art Collier
Gene McDermott
Jack Williams
Elmer Morrow
·Joe Pittard
Sid Scarborough
· Al Thompson
President Gerson started the meeting discussing committee reports.
Schmidt, Program Chairman, gave the following report:
Steve
1 - Proposed five luncheons during the 1966 season as follows:
April 11th
May 31st
June 28th
July 27th
Sept. 27th
Braves vs .
vs.
"II
vs.
" vs .
vs.
"
Pittsburgh
Dodgers
Cubs
Cardinals
Giants
At &~ ch of these luncheons special guests of the teams will be
invited .
2 - Proposed the Club give a Player of the Yea r awa rd at the end of
the season and that a committee be appointed to establish the
criteria for selection and the selection process.
The motion was made by S. Scarborough and seconded by Gene McDermott that
above proposal s be a ccepted . The report was approved by the Board. President
Gerson appointed committee of Gibson, Morrow, Williams and Scarborough , with
Billy Gibs on as Chairman, to handle th e award. It was moved by .E):i Harris,
seconded by Al Thompson, that the president work out details of the lo cation
of the luncheons. This motion carried. Suggestion was made that the player
receiving the award be given a permanent plaque a nd that another plaque be put
in the Braves' office carrying each yea.r 1 s winner . One other suggestion is to
issue a booklet of tickets to all luncheons rather than do it all by ticket
sales at each luncheon.
Bob Stokes made report on the West Palm Beach trip and advised about 12 to 18
people would be going. Bob has checked the airlines and railroads regarding
a group rate and found them to be impractical with the number we have going.
President Gerson appointed a committee of Di Harris, J. L. Jerden and Bill Bass
to serve as an auditing committee to make periodic reviews of the books. Motion
ma.de by Harris, seconded by Gibson, that a new checking account be established
requiring two signatures on any check. The President, Treasurer and E>cecutive
Secretary all will be authorized to sign checks. This motion carried.
�- 2 -
A report on membership was given. Reconnnendation was made that the
dues be invoiced to each member rather than requested in letter.
Charter Membership Certificates were discussed. Ed Harris will get
the design from Larry Werber and get these printed.
-,
Respectfully submitted,
.
{~
i { i~:~:~:~:ary
�ATLANTA ERAVE:S
HOME SCHEDUL2
Start ing
Tirr: e
Ds. te
Team
April 12
April 13
April 22
April 23
April 24
Apr il 29
April 30
May 1
May 3
May 4
May 5
May 9
Ma y 10
May 11
May 20
Nay 21
Ma y 22
M~y 30
May 31
June 1
June 2
J u ne 3
J u ne 4
Pitt sburgh
Pi tts bu rgh
New '..'ork
New York
New York
(DH)
Hou st on
Hous t on
Houston
Phil fl rie lphia
Phil a delphia
Philade lphia
Cinc inna ti
Cinc i nna ti
(TN)
Ci !'.lcinnati
Ch i cago
Ch i ca go
Chicago
(DH)
Los Angeles
Los Angeles
Sa n Fra nci sco
San Fr a nc is co
S t . LO'J iS
SL Loui s
(2-D&N)
..: ur:e 5
Jnne 15
J une 16
June 17
June 18
June 19
June 20
June 21
J u ne 22
J une 24
June 25
St
Pitt s bur gh
Pi c tsburgh
Pi t tsbu r gh
Ph i l adelphia
Phl.l adelphi a
Phil a delphia
Lo s Ange les
Los Angeles (2- D&N)
June 26
Ju ne 27
June 28
Los Angeles
Chicago
Chica go
Ticket Prices :
Lo ..1 is
NE:w York
NE w York
Fi el.:i Level
-
8 : 05
8 : 05
8 : 05
1 :1 5
1:35
8 :0 5
8 : 05
1:35
8:05
8:05
8 : 05
8 : 05
6 : 00
8:05
8:05
1:15
1 : 35
6 : 00
8 : 05
8 : 05
8 : 05
8:05
1: 15
8 : 05
1:35
8: 05
8 : 05
0.() 5
8:05
1 : 35
8 : 05
8:05
8 :0 5
8: 05
1:1 5
8: 05
1 :35
8 : 05
8:05
$3 . 50;
Da ce
Te.am
1 : 35
8 : 05
Hou ston
8 : 05
Houston
1 : 15
Hous ton
1:35
Cinc i nna ti
6 : 00
Cincinnati
8 : 05
St. Louis
· 8: 05
S t. Louis
8 : 05
S L I..ouis
8 : 05
San Francisco
s . Fr ancisco (2-D&N) 1 : 15
8 : 05
1:35
San Fr anciscc
8:05
I..os Angeles
8:05
Los Angeles
8:05
Los Angeles
8 : 05
Phil adelphia
1 :1 5


'hil ad elphia


1 : 35
Phi Lad e 1 phi a
8:05
New Yor k
8 : 05
New Yor k
1: 35
Hew Yor k
Cb ~c a go
8 : 05
8 : 05
Chi ca go
8:05
Hous ton
Eou ston
8 : 05
1 : 35
Hou s to n
8:05
Cinc inna t i
Cinc inn3 t i
1 : 15
Cincitnati
1: 35
8:05
St. Louis
8 : 05
St . Loui s
t'i t tsbu rgh
8 : 05
Pitts burgh
8: 05
Pitt s burgh
1:15
Pi ttsburgh
1:35
San Fr~ncisco
8: 05
San Franciscq
8:05
San Fr ancisco
8 : 05
J u ne 29
Ju ly
July
J u ly
July
. :: uly
July
J ul y
J u ly
Ju l y
J uly
C~ ic z go
14
15
16
17
18
26
27
28
29
30
J uly 31
August 8
August 9
August 10
Augu st 12
August 13
August 14
August 26
August 27
August 28
Augus t 29
Augu s t 30
Sep t . 2
Se pt . 3
Sept . 4
Se pt l6
Sep :. 17
Sept . 18
Sept . 20
Se pt . 21
Sept. 22
Sept. 23
Sept . 24
Sep t . 25
Sept. 26
Sept. 27
Sept . 28
Rese rve (Upper Level)
Starting
Time
-
$2.00; Ge neral Admission
-
$1.00
�Zimmermann., Bruce
2859 N. Marietta Ave.,
Milwaukee , Wi s. 53211
!tr. I van Allen..,
Mayor, Atlanta ~ Georgia
Dear Sir;
Baseball is a wonderful game, and it can provide many hours of
family entertainment.
Professional Baseball offers the citizens of the
particular area an outstanding show of skill and cunnin g.
The fans of
Wisconsin thought so, as they proved with a ttendance of 18 , 000., 000 for
thirteen seasons.
Georgia will undoubtedly do j us t as well , if not better
with their team.
Please let me speak frankly and honestly with you about one pe.rti-cular team; the Braves Baseball Club.
~ile I feel you (Atlanta.)
deserve a team, I also think that you deserve a team better than the
Braves.
I speak not of playing performance, but rather of ownership
performance.
Even though you a.re entirely welcoming the team, you must
have some well founded doubts a.bout the caliber of ownership that comes
with it .
Owners that lie, deceive , hide, and keep quiet about problems
a.re not too desireable.
For your own sake, I hope the Braves become
locally owned soon.
You must realize that the court action taking place here in Milwaukee
is . only natural consi~ ering the circumsta nces.
Considering the fight
we are putting up to keep baseball, we really can't be that poor of a
baseball town.
Thank you.
Yours truly,
�Friday, February 18th
Ann,
Tom Ferguson called long distance from W. Palm Beach, Florida
and photo
to request a biographical sketch/on Mr. Allen. He says this is in
connection with the Braves I spring training opening game there
on March 12th.
The Mayor of W. Palm Beach is goigg to write
us a letter, but he is getting some information lined up before hand.
He is on some sort of committee.
Do you want me to do this?
Betty
Tom Ferguson
Perini L a nd and Development Company
P. O. Box 1071
W . Palm B each , Florida
�FebrQ.ary 15, 1966
Mr . J . R . Simmon
Advertisi-Qg M
gel'
Atlanta Daily W o,rld
.ZIO Auburn Av nue, N . E .
Atlanta, Georgia
30303
Dear Mr. Simmon :
you for your letter telling m of
"'Welconi.e
Br v " editi
of t
Atlanta Daily W ld to be
y, April lOt •
p bliahed o S
a full
ge at $344. 40 for the City of
rt L e of Lowe
S
wW
h yo th copy prior to your de
1st.
Si cer ly yours,
lv Allen, Jr.
M yor
IAJ'r/br
CC: Mr. Bob Lowe
�W. A. SCOTT, II, Founder
C. A. SCOTT, Editor-General Manager
Atlanta~World
Published Every Morning Excep t Mond ay, at 210 Auburn Ave.
Affiliated Semi-Weeklies
210 Auburn Ave., N . E.
MEMPHIS WORLD
Atlanta (3), Ga.
BIRMINGHAM WORLD
Phone: JAckson 1-1459
Februar y llt, 1966
Ci ty of Atlanta
The Mayor' s Office
At tn: Mr s. P.n..l'l Dr ummond Moseley
City Hall
Atl anta, Georgia
Dear Mrs. Mosel ey:
We, l ike everyone else in ~tlanta and t he Southeast , are so enthusiast ic over the raves Baseball t eam coming to t he city that we
de cided t o do a special edition for their arrival on April 12, 19660
Sl.lllday, April 10th, the Atlanta Daily Worl d is publishing a
'"delcome Braves" edition, crambed with pictures, stories, and figures,
showing the full impact of the event. We are anticipating a tremendous response to the event and feel certain that you would i~ant to be
a part of this historical event as it occurs.
Cost for
set, will be
er space will
will be April
a page in this edition, which is being printed in off344.40 ( this covers 168. inches of spaceQ. Cost for lessbe $2.05 per column inch. Deadline for submitting copy
1st.
In a few days a representative will call on you to discuss your
participation in this event. With best wishes, I am
....
Cordially yours,
J. R. Sirrmon s
Advertising Manager
JRS/rs
�- -- - - ~ - - - -
ATLANTA BRAVES
P.O. BOX 1122
ATLANTA , GEORGIA 30301
TELEPHONE 522-7632
February 14, 1966
Dear Mayor Allen:
Knowing of your participation and great interest in the new Atlanta
Stadium the Atlanta Braves are happy to provide a Stadium guest ca.rd
for all regularly scheduled National League games for your use.
A special telephone nu.rd:>er in our ticket office will be sent to you
in order that you may call us when you wish to attend a game. If you
will identify yourself and your guest ca.rd number, we will be very
happy to leave two reserved seats for you to any National League game.
Because of our calling this spring training luncheon at such an early
date, our printer has not been able to deliver your leather-encased
guest ca.rd and schedule. It will be here shortly and we will have it
to you in plenty of time for the season .
I hope you will be able to enjoy many happy days at the Stadium.
Sincerely,
l!;:t-~
President
Hon. Ivan Allen, Jr.
City Hall
Atlanta, Georgia
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�February ll, 1966
Mr. William C . Bartholomay
Atlanta Braves
Commerce Building
Atlanta, Georgia
Dear Bill:
I have read your letter of February 10th very
carefully and with great interest.
As I understand thi , it will b furni h to Alan
Bell when he gets here, and I will take every
action to be of assi ta.nee.
Sincerely,
Ivan Allen, Jr.
IAJr:am
�ATLANTA STADIUM
ATLANTA, GA. 30312
AC 404- 522-7630
February 10, 1966
PERSONAL & CONFIDENTIAL
Mayor Ivan Allen, Jr.
City Hall
Atlanta, Georgia
Dear Ivan:
I want to thank you for taking the lead in setting up Tuesday's meeting
to see about coordinating our forces between now and the opening of the
season. I attempted to articulate the Braves position properly, but I
thought a letter might help as a guide for Bell & Stanton in developing
their program. The points discussed at the meeting were as follows:
1.
Season Ticket Campaign
The results to date are disappointing but not disheartening. The
Wisconsin litigation has created serious doubts, particularly in
Atlanta, about whether the Braves will ever play a game here and
this has hurt our bus iness tremendously. We have also run into
serious legal complications in publicizing our Sta dium Club and ev en
though this facility is for the exclusive use of season ticket holders, we are put in the most awkward position of not being able to
announce plans for the Club or solicit membership. I reconfirmed
this position with our lawyers after the meeting and they feel very
strong ly that there b e no publicity until the present hearing is
t e rminat e d.
The Falcon's most successful campaign has hurt the Braves season
ticket sale in a number of ways. For example, nobody has any doubts
as to whether the Falcons will be able to play their schedule h ere,
as oppos ed to my es timate that 75% of the companies we solicited
have serious doubts as to whether the Braves will op en the season
i n Atlan ta. Of course, the low price of f oot ball seas on ticke ts
- con't -
�Mayor Ivan Allen, Jr.
February 10, 1966
Page 2
makes for a much easier promotion. Nonetheless, I hope I made it
very clear that the effect of the Falcon campaign on the Braves
campaign will only take place this year since Rankin and I have
agreed not to overlap in future years.
The Braves recognize the football history of Atlanta and we know
that there is a big job to be done in order to share the limelight
with Georgia, Georgia Tech and NFL. This situation has been successfully overcome in other cities, notably Los Angeles and San Francisco,
and in a very short period of time I am confident that the Braves will
receive this kind of acceptance in Atlanta. I can tell y ou that the
relationship between the Braves and the Falcons is excellent and
Rankin and I will see that it remains so. The Braves have spent over
$50,000 in the promotion of sea son t i ckets already and we are now
at a point where it's unrealistic to assume that we can do much more
to promote this type of business without assistance. The only way to
generate additional business would be for civic groups to get together
and, after reviewing our season ticket list, actively solicit all
businesses who have not ordered as well as any companies who have
r e s ponde d i n a nominal way. I do not know whethe r any one organi zat i on
is willi ng to take on this vas t proj ect. I f the r e i s , we would obviously cooperate in every way .
2.
Opening Day Plans
The Braves ag r ee tha t Bell & Stanton i s the log ica l coordina tor for
Opening Day plans.
It's my understanding that Opie Shelton will ask them to prepare a
program wh i ch will be submitted to us within the nex t ten day s.
Thi s program will i nsure that the p ark will be sold out f or April 12
and they wil l be giv en f ull au thori t y t o execute their program. The
Brav es will spend $10,000 t owards this campaign with t he understandi ng that we have a l ready spen t or commit t ed a great deal of t hese
monies for n ewspap er ads, radio and TV spots, etc. I understand
that the additional funds will come from civic and business organiza tions who , o ther than the Brav e s, will most dire ctly b en efit f rom
a succ essful pr ogram .
3.
Stadium Club
The Braves definitely need help in making the Stadium Club a s uccess,
part i cular l y in light of the unknown problems wh ich have ar i sen in
connect ion with this proj e ct . I b e l ieve it's i n t he spirit of ou r
original intent that Atlan ta St adium have a first class club and there
is no doubt in my mind that without this facility season ticket sales
in the long r un will be affected drastically. Virtually every baseball
- . con' t -
�I
Mayor Ivan Allen, Jr.
February 10, 1966
Page 3
stadium now constructed or under construction (with the notable
exception of Milwaukee) has such a facility, and I might add it's
usually part of the original cost of construction. In th:i.scase
the Braves have undertaken the financing of this club, but we
never expected that the cost of obtaining a liquor license would
be so substantial (primarily because of the expense of litigation).
At this point, we have a $450,000 commitment which we have undertaken knowing full well that the liquor question remains unsolved,
but I am certain that you gentlemen will assist in overcoming this
embarrassing situation promptly. I feel that we have demonstrated
our good faith in proceeding with the Club on sthedule and Atlanta
is too proud of a city to allow harrassing litigation of this kind
to exist.
We will need members and it's important that we have the assistance
of the leadership of this city in attracting a membership of at
least 1,000 for the Club. Within the next few days I will be sending you a membership brochure which we intend to use immediately
after the litigation and I would hope that the busine ss community
will get behind this Club. I assure you it's tastefully designed
and will be the finest facility of its kind in any stadium in the
United States. The annual dues will be $150 or less for a corporation and less f or individual memberships. The maximum initiation
fee for corporations will be $500 and $250 for individuals. I hope
you can tell me who might be able to help me on this membership
drive since from the Braves standpoint I am taking this project on
personally.
I am enclosing a confidential report on our season ticket campaign prepared by Jim Fanning of the Braves organization. He had the responsibility
of directing this campaign which I believe is the most ex t ensive program
ev e r attempted by a Major League baseball t e am in a n ew city. I hope
this a pproa ch wi ll l a y the groundwork fo r a much more s uccessful r esult
in future years when the harrassments are terminated. I would appreciate
any comments you might have regarding the Fanning report.
With b e st regards .
Si ncerel y ,
,:$~
William C. Ba rtholomay
Chairman of the Board
WCB: l s
Enc .
cc:
Mills B. Lane, Jr.
Arthur Montgomery
Opie Shelton
Bob Rich ardson
Allan Bell
George Goodwin
�:,,,
,.,
SEASON TICKET SALES REPORT
by
JIM
FANNING
February 9, 1966
~


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A review of the season ticket sales campaign for 1966
officially began on October 27, 1965, at which time players
Eddie Mathews, Hank Aaron, Tony Cloninger, Billy O'Dell,
Ty Cline, Bob Sadowski, Denis Menke, Mike de la Hoz, Mack Jones,
Managers Bobby Bragan and Bill Adair, coaches Billy Hitchcock,
Whitlow Wyatt and JoJo White and scout Dixie Walker came to
Atlanta for three days of press conferences, hospital visits,
radio and TV interview shows.
Beginning November 1, players Ty Cline, Bob Sadowski,
Mike de la Hoz, Denis Menke, Jim Beauchamp, Mack Jones and
Manager Bill Adair commenced season ticket sales duties.
Bragan joined this force shortly thereafter.
Bobby
On December 13
Phil Niekro began full-time and on January 6 John Riddle,
Baltimore Orioles player, began full-time season ticket work.
On
January 17 the Braves employed two professional
telephone solicitors whose assignment it is to merely determine
the season ticket interest of prospective buyers and make
appointments for the players.
All Braves front office personnel, including John McHale,
Bill Bartholomay, Eddie Glennon, Austin Brown and Bill Brokaw
have been active in sales.
In November the Braves sent personal letters, jointly
.
signed by 6 players, to each Dunn & Bradstreet listing from
the Million Dollar Directory and the Half-Million Dollar
Directory in Atlanta and in the Atlanta area within 30 miles.
~
cop vr
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�Personal telephone contact was made in each case, followed by
one of three different personal letters depending upon the
interest reaction .
This staff next pursued from 500 to 600 telegrams that were
sent to Chicago and received by the Milwaukee Braves on the dates
of October 15 through 21, 1964.
These wires were directed to
Bill Bartholomay and each wire was one of encouragement to move
to Atlanta and each was a pledge of support upon arrival.
Lists of Atlanta's larger employers, such as Fortune
Magazine's List of
11
500 11 and Atlanta Headquartered Firms With
Branches Elsewhere were received from the Chamber and many other
lists and booklets of manufacturers and businesses were obtained
and pursued.
The Dunn & Bradstreet Service was purchased to
stay abreast and pursue prospective buyers.
Books such as the
Atlanta Me rchandise Mart Directory and Manufacturing Guide have
been used.
After reviewing cat egories of season ticket purchasers,
such as automobile dealers, realtor s, mortgage companies, banks,
et c., the Yellow Pages were used t o canvass ot her companies in
t he same categories f or possible sales .
A s eas on ticket br ochure was introduced at the Marriott
Exposition wher e the Braves had a booth and display , manned by
above l i sted Braves per onnel during the 6- day affair, November 1
through November 6 , 1965.
To coincide with the press conference of October 27, t he
Braves announced the 1966 season ticket pr omotion in an 8 11 x 12 11
newspaper ad in both the Atlanta Journal and Atlanta Constitution.
The ad included a coupon.
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The response was nil.
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Occasional stories commenting upon the major league players
and their activities appeared in local newspapers.
Many
radio
programs hosted the Braves personally or by tape to disclose
season ticket infomation - WQXI, for instance, hosted our
group, panel-style, different times on full 1 hour shows.
A new three-fold brochure was introduced. to the public as
a first-class mailer and as a mail filler or handout. One hundred
thousand of these brochures were printed..
Ten thousand of these
for mailing (bulk pe:nn:i.t) were delivered and approximately
8000 were mailed - 4900 were mailed to manufacturers throughout
Georgia.
Approximately 60,000 of the overall have been
distributed.
Various other means were used to put the brochure
in the hands of the public, such as mailing to Special Trade
Contractors, state of Georgia, Wholesale Auto Parts, Wholesale
Jewelers, Hardware Wholesaler, Contractors, etc. as per the
Braves library.
Each address on various streets were sent
brochures -- streets such as Douglas Road, N.E.; Perimeter
Highway, N.E.; Hammond Rive, N.E.; High Point Road, N.E.;
Glen Forest Road, N.E.; Benton Woods Drive, N.E.; Royal Vista
Drive, N.E.; Glenn Courtney Drive, N.E.; Glenridge Drive, N.E.;
Headland Drive, East Point; Habersham Road, N.W.; West Paces
Ferry Road, N.W.; and West Wesley Road.
The Braves mailed approximately 7000 multi-fold Christmas
cards to season ticket purchasers , season ticket prospects and
fans in the Atlanta area.
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In October a business reply mail card was made available
by various clubs to their members, in which interest in season
tickets could be acquired either by asking for a Braves
representative to call or indicating a need for further
information.
All telephone inquiries result in the mailing of a full
compliment of season ticket information.
Our Braves players, attired in blue blazers and insignia,
canvassed many of the dovmtown buildings; including Peachtree
Center Building, First National Bank, Healey Building, Lenox
Towers, Bank of Georgia, Merchandise Yi.art, Southern Savings
Bank, Fulton National Bank, Peachtree Tower, Hurt Building,
First Federal and Standard Federal.
The dmmtown ticket office has been open as a convenient
walk-in information office where season ticket brochures
and literature, handout press guides, applications, etc.
are available.
Braves players hosted autograph sessions
there, as well as assisting in staffing the office.
Throughout the fall the Stadium was open-house on weekends
with Braves plccyers and staff operating from the Advance Ticket
Window Booth available to tour interested persons through the
Stadium, discuss seating possibilities, etc.
The Stadium pa.rl{ing
lot message board carried players names who were hosting the
Stadium.
"
This Fan-a-Gram board. has been used during the sales
campaign as a ticket 'pitch' and 'soft sell'.
--......
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Our additional e:l\.-po u re i.ncluded -;a.:..~i01. l:: s h poi .,.,g cente rs
.,
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in which interested persons hosted
llS s
~-~-·· n:'.' -ies -~o be on
G:-
remote-control radio ·or.oadcasts from spec::·.:. o,"t ores and
spe cial p romotions, (Jones &. :1enke - Gener.-a.J ':f].ectric;
Cloninger - ,:·~1velry) etc .
The use of t he s t adj_urr. parking lot b3r R-·.
. s bus e s afforded.
a chance to hand out thous a nds o.f' sty.r-ofoa.rr.. bai.ls , yearbooks _,
et c.
Players, inclucti.ng Bobby Bragan, part -i ·'i.pa..· \ed ,-
News aue-rs
cru:-ried the pictt:.re ~
The sales approac :t- 1,,a s included the follo'l<Ti n g
-.....--p
of legitimate
leads either in person or by telep hone; init i a l ~ontact in person
and by telephone - cold ; pe rsonal letter ai:d bro chure ~ news~aper
an d radio announcements , perBonal appearances and s tadium open
houses, mailer cards an.:!. coo:ie ration of cl ubs.
The 400 Club has bee n , osted at t he Stadium and has been
hosts for the Braves on another Jccasion:; and t ick et sales
a ssistance has been petitioned of tr.d.s gro p o
The Press Loun.gF
i s also used to host various groups and fo _ Dres s announcements.
The Pi edmont Driving Club, Capit ol City Cl
i.
a.T1d Che rokee Town
and Country Club sent s ea3"n tick:P.t a.pplic3..tio.. ~ to all of their
However, very few s..-.lec;
. "le t
A card f ili nf - , st~~
havinf ref used., co
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s eas on tick~t r,u c hs,s ers, c ompanies
.-terested
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or groun order specif i ::-a'L,_y, ha.:.; heen , s e'Til-.·, E'd.,,
Service clubs .,. ranque:, s , ,hurc h ,
locally and in the area
Bra.v-es .staff, direct e c" ·.
a·1re b eR
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!ind sports events
�M"J,\.I •
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Speaker's Bureau.
Thus, an opportunity during the past months
of this busy scheduling has afforded further approach to
prospective buyers.
The Chamber of Commerce mailed a four-color season ticket
brochure to its 4000 plus members in Atlanta, and the chambers
of commerce of numerous cities in the southeast received a
substantial number for their respective members.
Response,
as of February 8, has been 31 returned cards, of which 13 have
resulted in the sale of 26 season tickets.
Various small tovms in the area have been visited and
interested persons have often escorted our players to the
most likely season ticket prospects.
Carrollton, Georgia, for
instance, escorted 3 of our players 1 full day and part of
another in which season ticket response was good.
The above listed sales staff and the professional telephone
solicitors have staffed a battery of telephones (8) to sound
out fan interest and season ticket prospects.
In sunnnation, almost all of our season ticket sales since
November 1 have been made as a result of personal contact and
~':
a careful personal sales visitation in which the person or
firm selected the preferred location.
Jim Fanning
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�February 10, 1966
~
Mr. William C. Bartholomay
Atlanta Braves
Commerce Building
Atlanta, Georgia
Dear Bill:
I have enjoyed looking over the report prepared
by Mid-Co tinent Survey and I would recommend
that you make a complete copy available to the
Atlanta Chamber of Commerce for their ~ecords.
Sincerely yours,
Ivan Allen, Jro
Mayor
IAJr/br
�News Release
IVAN
ALLEN,
JR.
Mayor of Atlanta
For further informa tion c a ll -
Ja
Mrs. Ann Drummond
Executive Secretary
2 - 4463
STATEMENT BY MAYOR IVAN ALLEN, JR.
FEBRUARY 8, 1966
Judge McKenzie's order in Fulton Superior Court ends for all time, so
far as Atlanta and the Southeast are concerned, any question about the future of the
Atlanta Braves.
They are our baseball team!
They are our Braves!
The Braves have said so; the National League -- in a magnificent solid
s tand · - bas s a id so; the one court that has legal j u r isdic t ion over them has said so.
F r om h ere on t he succ e ss of the B r aves a n d the succ e ss of A tlanta and the
So utheast as a sho wp.a c e fo r m a jor league b ase ball is upto th e p e ople of A tlanta and
G eor gia.
As mayor of Atlanta , I am determined that we are all going to show the
whole country -- and especially Milwaukee -- that the Braves' move to Atlanta was
.
the best thing that has happened to ,.baseball since Ty Cobb.
When the Atlanta Braves open against the Pittsburg Pirates on April 1 Zth,
every seat in Atlanta Stadium is going to be full.
Then Atlanta Stadium is going to
be full the next night and again when they come back from their first road trip.
I want the sports writers in Milwaukee and Chicago and New York who have
been crying about the Milwaukee fans -- who let the Braves down excep: when they won
pennants -- to come down here to our town and see real baseball fans cheering a real
baseball team, season after sea.son, never deserting them, win or lose.
This is the kind of spirit you find in Atlanta , •• whether it's about baseball
or business • • • civic pride or crime prevention • • • Dogwood blossoms or dailf braad.
- more -
�- PAGE TWO -
This spirit is also enthusiasm -- and I would like to see every Little
Leaguer and every fan • • . and every housewife and every businessman, buy a
ticket to see the Braves.
I hope every business organization will support our team
and buy season tickets and extra tickets to pp~ning games.
Time is drawing close, and you had better move fast, from what I have
seen with major league sports in Atlanta, the tickets might not last.
I wouldn't want anyone to miss this great sport experience and I know you
wouldn't want to miss giving the Braves a genuine Southern welcome.
F urther, I am asking the City Attorney to look into this matter and remain
constantly vigilant in the protection of the rights of Atlanta citizens to the privileges
of major league baseball as contracted for with the Atlanta Braves for the coming
twenty- {ive years.
.
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CI'l'r OF ATLANTA M1D FUL'l'OII
COUNTl RECREA'l'IOH Atr.rso~ ITr
v.
ATLAN'?A BRAVAS, I.NC., W'I ?14:t~'JAL
LEAGUE OP PROF ESS IONi\L I! "$:f:BAIJ~
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CLUBS, CINClzmATI REDS, I lll:.,
. · HOUS'l'O:I SPORTS ASSOCIA'1'110Ta', DC.,
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LOS AN1i3ELES OODGERS, INC • ,
METROPOLITAN BASEBAL>~ CI.Im, me. f
PlllI.AD.&LPHIA UATIONAT., LE ~GlJE
CLUB,, .PITTSBURGH ATHl~ETlC CLUB,
INC., S T. LQOIS NATIONAL, n.i\SEBALL
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CLUB,. INC. and IIIATIOUAL Dl'3IBI~ION)
COMPAJarr1 INC,
CASK 110. B-17638
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SUPERIOR 'COURT, A'l'LAMTA
JUJ>ICJAL CD.COIT
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The above nt.atad c:a•o ia l'lO different from any
· other caae -where • party actek• a ju-.d ioial declaration of ita
.l"i9hta.
'l'he que•tione F?flaid are atrio~ly 199111 onea.
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, deternaination o f the rig bts of the partiaular parti•• now
before tbe Court muat , •• they lll\lat in every case, be made
tree f:ro• publ io cla11aor 11nd wit~ut conilideration for local
aentia• nt..
With conocioGa regnrd c f th••• ••lf-eYident
principlea; the couril
ae,• f orth
t l:-,e following ia connection
wit h the le9al queati one ot vh ieh • detendnation i• aought.
Th• above iwtt H" originally
c••• o n before
t hi a
·· Court· for a hearing on D1cqmber 17, 1 965 a t which ti•• the
Court, after a public he1rin9, reacb-4 the conaluaion that
PlaintUf had ahown n tlitn c oapellinv need in oonaeat.ion with
certain teaporary rel ief f z ayed for.
&avill,9 1:'Mchecl thia
oonoluion. · tu court , tllelt'etor e, 9raated ..id relief
lay
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isauing a temporary reat.rainins1 order which "--• binding oa
a11 ,.,.fendanta duly aari ·ed and all other p.tra,ina acting . in
. '10ncert with s aid Defenc'anto and wi th knowled-i• o~ eaid
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At the aaD'.le ti mo, th,t court ordered the Hid
Defendant• 4uly serv,ad t o uhov c auue before the Bon-J\lry
Diviaion of thia court en l'ebxwary 15, 1966
"M'
the
reatrainin9 order• t hua i uuued s hould not 'be COAtinued and
made permanent and why i .11 o thtJ:i' ruliet ao119ht ill the petition
aho\lld not bo gr a nteid·.
Thereafter, t ~• Pl aintif f filed• Notion for Swmaary
JUdgment, with • u ppo:rt i.J:,9 ovidonc o , and thi• Court, at the
requ.eat of the Pla int i tf , oet aa id matte~ down fo~ a beari119
on th• Motion f ozi Summa1 y Judgraant , which hH~iftCJ • • he ld on
t he 4th day of Febru,1ry , 1966 beginnin9 at 9145 A. H.
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Th r• appet1rec at aaid hea ring attorney• f or the
r
Plaintiff , for the A'l'LA! TA .BRAVES ,
me.
(h•r~~fter called the
·BRAVBs· ), and the )t\'J.'ICS.M, L"\GUB OP Ji>ROFBSSlOITAL BASEBALL
CLUBS (herellfte:r cal.led the ·tL"\TlOllAL LEAGUE") , •• vell. aa
individwala oonnecte.S v .1 t'h the
al,O\'•
retel'red to pa~tiea.
Evidence wa• preaent12d , b<oth by aff.i4avit and by oral
At ••id h• ri~9 Plaintiff ••keel for,•• it ia
~• queation of
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...
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·· of the Plaintiff•• )!l>tic n for rJUmmllry Judg•nt, including a
~udgment declcrinc; the 1·i~bta c:,f the Plaintif:f in • c:~rtain
110-1101, ana incide~tal injWla~iv,! relief pu.,Tauant to Georgia
I.
Cod• ~ t a tgd , Seat.i on 110-1102 including an injunction
permanently onjoJ.nin J tk • pl.l.rtict• nerved tr0111 breaching oaid
1
Agreement in the ever~t t hiat ••id A{freement ia declared_valid,
le9al and of f\111 force an-a ef:!ect by thia court.
ln • aence, tt • ,o vidonae allowed that (1) on
October 20, 19$4 1th
BJU!,V.tS
•n~erecl into •
•.
PlAinti:ft, l easing .the
J
QOl.itract with the
tl;t1nta Sta<lium fot' the purpc>ae of
playing ther in Majo:r ld•Jue hote11eional Baattballt (2) that
thez-ea.fter, to wit a in I "9U"t, 196!\ suit H'umbar 332-626 waa


inat.i tuted i;n '"the Circ:nd t court of Milwaukee County, Wiaconaill


•••ld.nw1 among- other thJnga, an inj unation •njoining- the
..
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'
B~VBS from performi,ng r urnuan~ to ilaid· Le••• Agreement, and,
(l) that, aubaequently, a •uemoranc'h11a Deoiaion · and •0rder•
in
-wa• .filed
the Cir1:niit C·o urt of Hilwaultff County, Wiaconain
~ JllilAVBS
on January 2G , 1966 ,tnjc inin9
LEA.GD iA
and the .HA'l'IOHAL
certain partic ul.nr•.
'!'hie court is r luctant, •• any cout ehould be, to
paaa an order which migl,.t c01tfliot -with an order of a court
of another
v reitn •ta te.
howev••, jus tify .thi., Cc urt • •
I
l
Thia j udicial ~•luotance cannot,
hi.r1.ing, howev.~ diataateful,
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and ue •ntitled to, an ex_pliait ar~ proapt l'\lling oa th• . ..·
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that•• a r e~ul~ of the entry of •~id KemOraDdum Decleion and
Order ,o f Jan\Ulry 26, 19E 6;, tho Pl&Lintiff' • ri9hta under ita ·
Leaae ·A;reemQnt are, in fact, directly and ilnediately
.
threatened
1:,;;i
.
reby entit.li:t'lg the Pl.atntU.f at thia time to a
iinal and binding order .
.·


H&ving ir,1vo'ked the l911al, •• well ••


~..1-- ·
the equital:>1'1 power• of tllu.a c:ourt, the PlaintiJf baa a ri9bt
to •xpeoi: vh1-atffer protutotioa thia cout aan propuiy and
leqally af tord • .
lilOW ~ fllD&FOJU-, I'l' %al IIBnBB~ OJU)DBI>, ~ Alm
l)BC'RBSJ)a
.
1•
PlaintUf, ~t•d oat~>baz 20, 1964, •• amended, i• • ·v alid,
binctin9, lecJ 1 contrrtct. all'lr! ••• ia here~ •JCPZ'1t••lY declared
to 1N of .full fore• 1ll14 eftflOt •
. 2.
Th
finding at ove
••i; fo1-th tncludei:1 an expr•••
tindin·; that aaid i..:,ae Ais,ree•nt ,,.. exeaut.ed iD, and ia to
b• performed, within th
of
Gaorvia
t ,arri~ri11l coa.f inea of the state
aQd ,., 1n fa ot, • OeoZ1Jia conuao'k.
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follow•,
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detex-rain•d U&"lder the prcvisionm of Georgia 1•,.
Thia
rule• expraQuly that Pa1a9rapb 25.8 (a) of 'aaid
Le•••
cou, ·
.Agreeiaent. doQa not r ialat.-• to O.t'dera or decraecJ of • court of .
. ·.,
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law Olt equity.
This ao--c&.l lod •oac?al)4t clau•• .. ia aub:Jeot to
'
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no other congtruction wli
••ferr<td
~
•* the Agriaiement,
.
t.a'kun. •• a -whole,
pcragraph purtaine and relate• onll.y to tbe
poasib.l o er ation Of a i'~drtra.1 regu.latoi-y bod], or 1.ik& public
I
.
authority e~bli•Md by 'ftbe cc,ngr••• of the united Stat••
•pecitically to vovern t~o aff~ira of prof•••ional baseball
and to edict e>rd•r•, ~U.r ,ctione and reg,alation• ot. auch a
public autho~ i ty U E1u0h au1 authority aboUld, dur ibg' the
twenty--fiv• 'J .•r periocll r,overlftl by aaid
duly and le,n,.l lJ er,tmbli ;1hnd.
~
Lea••
A9r••ment, bo
only legal conatx'uotion
poaaible, und r the laws of tbia State, ia tha·. t
doea Mt i:-•for to ordera
Cir
ctac;r••• .•UGa ••
••id clr,nu10
are illuGtrated
'by the MafAOriu:1dW11. · J:>ec iei.1m and 0.rde:.r of the Circuit Court of
Kilwaultee Coun'ty •ee1d,.ng t.c• pr•vent or reat:rain the B.RAVES
~
Atlult.a, Georg-La d\U"ing ·::bet 1966 ba·a eball ••as.on or thereafter•
of the
t..••• Agreemen t
'l'be J:)e!fellClant
the aaAV.U
r,11.,aiting- to the 1965 playing aeaaon.
ava11$d th~ir11aelv•• o.t it• prc>viaiorus •• 1009 ••
. d any GOntrnct:wa1 committmant• to Mil
ukee
'
�· violate that cuclinlll
X'll 1$
of ooaat:ruction of the law of
Geor9ia whic.') provUktsi t Mt contracts are to be conatr\led ao
a not to reject any
pQ.u
t ·therQOf.
·
Even if tllia were not
tru , 'tba uncontx'adic::t~ 4"widenco l:;efOZ"e thi.a
co~
ahowa
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aonclusaiv•1r that \b.1.a . · a:,, in fact:, the intentioza ol the
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pa.-tl.4'•·
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ccmaequentl.y, thia C<tm:t i• constrained to f in4
t.hAt. • i d ~
Agxeo~~ i
a v•lid, l>indill9 contract,
aotwitlutandJ.ng Aid Ordd date« ·aanuaxiy 26. 1966.
BRAVES, ••
ri9ht.
w
put:, to ·A id Loatie Agreqen~, . hD• no l99al
avoi4 any of th.t tenw or ·obli9ationo of a valid, ·
pi:'.,_...d,eting c,.,ntract: 'by s:o'3
.,
•= ot
MonOrandum ~ciaJ.oo r\Dd 'k cter ~
t hat.
no
~
CO\UT~
tho ia~u~nc. of ..id
It attanda witlJOut. q\leation
Qan s•qU.t.r :t n ,, 143.215.248.55- n~ ~ en.tu into a 'Valid
aonu nct when euoh c,mtr tct ~. •l.%eady been •ecnited, l)ecome
e.ffeaUve an<l pa•uant t. , ,,b.iob conwact; ~re ba• lMJen au])..
• t.antinl
pa.-.oltlllUIGe


by ,l:ho pQ¥'tiei, ,


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court tak ti• expreaa note ·ot tbet fact that the
fN"etoing ~randwa Dec 'LIJl\on and O•der o~ January 26, 1966
doe• not,•• Of thi• dati,, at-empt to prolu])it. t.he BMVEiS
Atlan
,
Geortf.••
ehall 'be
prohi)).f..ted
-·-
fr
(a) contraotin; in
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Georgia, un1 ~sa it i it'l.cltdeo in such contract a right to avoid
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the same if the Milwaulue Cour~ enjoina the BRAVES· trom
..
exhibiting its home gamEa .away from :Milwaukee in the ~utur•~
and, (b) requirea the BFAVES, the HATIONAL LEAGUE and ita


· · membera to ni.ake tent~ti,·e and aondiltional arrilngementa tor


f
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exhibition of the BMVB:: home qamen in MilwaukN t! if required
t9 do so by aaid Hilwaul·.ee court in the futuxe,. andr (o) order-
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.
ing "tllat t.he BRAVES, tbf.' HATICDAL LEAGUE and it• melQbera make .
plana for expansion ,o t franchi.11es oo aa to permit •n expansion
teaa of competitive ~J.ity to play .i n Milwaukee ill 1966.
.
s•
.
»otwithatandi1.9 the facto referred to in Paragraph
4 abOve. thiQ court, in view ol tho relief re-queated
.
and •till Viiorouely so,ight by the state of Wiaconain in
that c;a•e., that the BRA\IES ·be .F~hib_i~d from playing the~
1966 hom• ;amea in Atlaut.a, Georgia, flU'theJ: finda that
pura\1.llnt to the terma o f ,r.aid Le.a s I Agree\llant, Plaintiff baa
• lawful aontr•ctual ri~Jht. to have aaid J)efendant. BRAVES
schedule and play ita hn1M1 games wlth other teams of the
J,1A'1'IQNAL LEAGUB in 1'.tlanta Stadium during the entire present
tent of aaid Leaae and haai
furthrar rig-ht to have the
BATIONAL LEAGUB, and it·-:1 individual oox-porate member111,
acbeclule and pl. y all 9i1rooa deaignated in the pr aantly
publiobed
'l'IONAL LEAG1JE
ahedule aa home ga
a of th
BRAVES
,
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with thG Atlanta BRAVES in At1,mta, Ge0r9ia duing 1966 and





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Ir.cidental to the De0la:ratory Jud911t1nt heJiein
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•nter•d and in ord.e r to preserv<t Plaintiff'• :r.tqhta, it is
further
QlU)li:REI>
that th1: Do£er.ilant BRAVES, tq 01fic~ra,
othe:r peraonp acting in ei.>n~r~ wit~h them, ar~ b4,r•bf
permanimtly onjoinad frca taking any action which would
imp11u the p~lif ormance l: 'I o,nid BBA'7ES oi the t.e:rma of aaid
Leaae Ag:reeilmCifnt
•f$ci.f1cally
n4 thG~r' iilre horeb11 perunently' and
njoinet1 fxoii1 taking 11ny action or IQl&kinq any
.
.
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arrani;ementl.l for th• sol:.auling dekbibition of
.
Majelt Leaquo Pr.ofeaaio~ 1 :oaaeJ>all
than. Atlan
DRAVES
home
vamea at any place other
stadium, A~ J.•·n ta, .,.Ge01·9ia
fo~ ·t M 1 966 baaeball
I
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?-'}l9 abov• injuncrtion, •njoining the Defendant
BRAVBS :f:rom br•achin11 aiy ~f th
i• p:•dica~
term.a of Aid
IA••• Agreement.
, in part, o:n the u.ncontradicted evidence that
th• Plain:tif f baa no adG .quat.e ~emecly at l•w il3 that conn ctiOD
in vi._ of the ii'rep;1ral:lie nature of the damage• whioh ,i,ould
enaue
U ••td PAVIS, !I'. t~ir pre11•nt finanai.111 condition,
valid •D4
law:u.
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cc.n aequently, the J>e:!e1nd1tnt lltATIOHA::r, I.EAG'UB,
it•
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1iie-ml>er11 and all persona acting in concert therewith, are
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would, in
wie•, impair the full net faithtul pertormanca '
IU'l:/
of th• ta:nua of the 4J.&.i.d Le.nee
Ag'%'
oment and f:rOll taking any
act~n oxi nw..~inv any U'J'a:ngem.ei~t• '1rhich lrOuld
in any way,
alt-, -a .end ox- othG:rwi:·• chaDtJe, na to location ill Atlanta,
ttacbed to Plain.tiff •• peti.t ion) for t.lul 1966
pul)U1he4 (and
baaeb,1.1 SGiU\IOn, thereb~/ i-apat~ing the t..n ,j of nU
~
At1r••••nt. ~~- l>l-tint:iff ·•nd BRJ\VBS.
s.
~
~intift' • a1,plication f or ••Y and all additional
injunotJ.ve r.olief •• may bo _requizud Qr sough~ by Plaintit.f,
••
ill adcUti«:>n to the p
ftV ,J1ont


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-=-~liel! granted bar•in, will be
conai4•t:e4 ~./ thia cou:r:1., UL">OD nlOtion of Plaintiff vith
noUce to
lk.i:
ndan"t. a•J ·vad, after 9iv.in9 all puti•• a
i-eaaodl,l• oppc:u:bUli ty
t:.Q be h.ard •
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�GEORGIA STATE AFL - CIO
CHARTERED BY AND SUBORDINATE TO AMERICAN FEDERATION OF LABOR AND CONGRESS OF INDUSTRIAL ORGANIZA T/ONS
DISTRICT VICE PRESIDENTS
LOUIE M. NUNN
1ST DI ST R I C T
2N D
DISTRI C T
3RD D I STR ICT
J . W. HARDEGREE
4 TH DISTRICT
MRS . MARTHA TRUE
5TH DISTR I CT
PRE SI DENT
6TH D I STR I CT
MRS . JIM M YE HATCHER
RALPH C . TOWNSON
EXECUTIVE COMMITTEE
W . H . MONTAGUE, SR .
MORGAN BOWEN
M. J . COUNIHAN
A . J . SCOTT
7TH DIST R ICT
E X ECUTIVE V ICE PRESIDENT
H. G . FITZPATRICK
J , 0 . (JIM) MO OR E
8TH DI S T R I CT
OTIS CHILDERS
9 TH DIST R I CT
J . HAROLD DYE
10TH D I STR I CT
SECRET ARY
15 PEACHTREE STREET, N. E .
MRS . LOUISE DEAN
TREA SURER
R OOM 2 08
ATLANTA, GEORGI A 30303
525-2793
January 12, 1966
The Honorable Ivan Allen, Jr.
Mayor
City of Atlanta
City Hall
Atlanta, Georgia
Dear Mayor:
Attached is copy of letter to Mr. John McHale of
the Atlanta Braves, which is self-explanatory .
Any assistance you can give Mr. Graf in his effort
to help the retarded will be appreciated.
Sincerely yours,
wH
YV\ ~ti.~l_
W. H. Montague , Sr.
President
Georgia State AFL-CIO
WHM:s
opeiu #2 1
a fl - cio
c c : Mr. G. Thom a s Gr a f
Mrs . Liane Le vitan
-
�January 12, 1966
Mr. John McHale
Pre id nt and
neral Manager
Atlanta Brav , Inc .
P . O. Box 1122
Atlanta, Georgi
Dear Mr . McHale:
us con id ration ot the
Director, Atlanta As ciave play a ben tit g
roposed adult activity
W , in Labor, would like to
requ st ma
by Mr . G. Tho a
tion tor Retarded Children,
to
sist tinancially int
cent r.
At the present time , no sue
ta in Metropolit n tlant,
or in the enti re Stat ot Ge
e training ot pot acbool g
retard.ate
ho are ~"~_._,lilll/Jabl , 0$-d143.215.248.55tiv ly tunctioning in a
c titiv e ployaent.
tion 1 r habilit
I
ure many
tanca, but I be
proposed adult•
experienc trying
will giv Mr. Gra.t' s--:i~1119
it
erv a .
ave requ sted your organiz tion•s a ai ta Association tor R tar d Childr n's
r 1 on ot th
o t ne dad. I have had
r tard d children, and sine r ly ho
you
tor an xhibition g e th consideration
Cordially yours,
w. H.
Montague, Sr.
Pr••ident
orgia S tate
L-CIO
.•
opeiu #21 at'l•cio
cc: / Mayor Ivan All•n, .Jr.
Mr. G. T
Nr. Li
a• Grat
LeVttton
�