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Title
Box 21, Folder 45, Document 26
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y/
-_
Atlanta Traffic and Safety Council's
| Csotumrmselor
An Accredited Chapter of the National Safety Council
Vol. 6, No. 1
Atlanta, Georgia
January, 1967
Atlanta’s mayor and other top city officials have vowed
to cut the traffic death toll in half during 1967, after 1966
ended with an all-time high of 105 fatalities.
A report to the mayor, prepared by the Atlanta Traffic
and Safety Council and presented just before the end of
the year, summarized the traffic safety problems of the area
and outlined specific proposals for improvement.
An analysis of the types of traffic deaths which in-
creased in 1966 prompted a call for law enforcement em-
phasis in the types of violations leading to these deaths.
Atlanta police are concentrating on the offenses of driv-
ing under the influence, speeding, red-light and stop-sign
violations.
One of the main points of the report was the vital need
for efforts to restore the right to use radar speed timing
equipment to Atlanta area police. This requires legislative
action, however, and cannot be put into effect immediately.
The 1966 record of 105 traffic deaths in Atlanta ex-
ceeded the previous record, set in 1965, by 20, and 1965
had gone over 84 for the first time in 30 years.
Comparing Atlanta with the 31 major cities reporting
to the National Safety Council, only one city shows a worse
traffic death rate through November.
TRAFFIC DEATHS
CITY OF ATLANTA
1966 vs 1965
"APAL ‘au
MAR MA a u
The 1966 trend continued a steady upward climb, ‘ending the year with 105 deaths, 20 more thon
the previous city traffic fatility record high.
Ottficials Wage War on Traffic Violators
Superintendent J. L. Moseley of the Atlanta Police Traffic Division points
to special instructions on the blackboord seen by police as they answer
daily roll call. Emphasis is being placed on violations which caused the
major increases in 1966 traffic deaths.
Charts and tables showing the 1966 problem areas and
a list of the key recommendations for improvement appear
elsewhere in this issue.
Metro-wide Efforts
Follow Atlanta Lead
Enforcement emphasis and other ef-
forts to reduce the traffic death toll in
the metropolitan Atlanta area will fol-
low the same pattern as those of the
city.
The AT&SC “Report to the Mayor”
has been presented at meetings of
METROPOL, the organization com-
posed of police chiefs from the metro-
politan area, and MACLOG, the
Metropolitan Atlanta Council of Local
Governments. Copies of the report
have also been mailed to all area
legislators.
The problems of the city and the
area are almost identical. Therefore,
both organizations have vowed all-out
campaigns along the lines announced
for the City of Atlanta in an effort to
stop the needless loss of lives.
All concerned agencies within the
metropolitan area are of the opinion
that only a uniform joint effort can be
successful.
GEORGIA TRAFFIC DEATHS - 1950 through 1966
Mayor Calls for Strong Action
Mayor Ivan Allen, Jr., (C) presides over meeting of officials concerned
with Atlanta’s traffic safety to receive Atlanta Traffic and Safety Council
recommendations for improvement. Others (I to r) seated ot the table
are Police Chief Herbert Jenkins, AT&SC President George Goodwin,
AT&SC Vice-Pres. Bill Wainwright (not seen), AT&SC Managing Director
Ed Hughes, and Police Superintendent J. L. Moseley.
TRAFFIC DEATHS
U. S. CITIES
Over 350,000 Population
Registered-
Vehicle
11 Months Death Rate
1966 1966
1. Milwaukee . 53 1.9
2. Indianapolis . 56 1.9
3. Columbus ..... . 42 2.0
4. Pittsburgh . 42 2.1
5. Seattle, Wash. 0.000500. 71 2.3
6. Portland, Ore. ....ecccccesceneee 59 2.3
7. San Francisco .. 75 2.5
8. San Jose ... 45 2.5
9. Denver .... 75 2.6
10. Phoenix 71 2.8
11. Los Angeles jeiuindnaigiideainesiiseadrivesr SOD) 3.0
12. Washington, D. '€. 85 3.0
13. St. Louis groveenen 84 3.0
14. Philadelphia 17 3.1 “1950 $1 52 53 54 55 56 57 58 59 60 51 $2 63 68 63 65°
15. Cincinnati 67 3.1
16. - Louisville 60 3.1 Chart shows steady trend in state traffic death toll until 1962, when
i7. Houston 155 3.2 legislative action took radar speed timing devices away from local en-
18. Baltimore 109 3.2 forcement agencies. The sharp increase since that time points up the
19: Saw AMGHIG . ken, <“S 3.2 one need for restoration of radar as an enforcement and life-saving
20. New York oo.ccccccccesscseee S41 3.3 tool.
21. Chicago 3.3
22. Memphis 3.3
23. Dallas ....... 3 3.5 Al :
etter to Mayor Ivan Allen, Jr., accompanying the recent
24, Fort Worth ccs 69 3.5 report on traffic safety, outlined the following as the “key” recom-
25. Oakland 56 35 ty
26. Detroit iat Ste ee ” 216 36 mendations to reduce Atlanta’s traffic death rate:
27. Long Beach 56 3.5 1. Make every effort to secure right to use radar speed timers.
28. San Diego .. . 92 3.8 2. Use of radar by State Patrol in the city during interim.
an Bouee RETR PIS HENNE © ef 3. Increase and improve police enforcement against speeding
31. Sauk Oveaks * 3 44 and driving under the influence,
E pe a ee ‘ 4, Utilize special side-marked police cars in enforcement
plan.
ATLANTA TRAFFIC DEATHS 5. Flagrant traffic law violators causing accidents resulting in
death should be charged with murder rather than man-
. 957 - i 1966 slaughter.
(Average Teor) 6. Increase number of traffic enforcement officers.
No. Percentage No. Percentage 7. Strict court policies of license suspension for speeding and
Padesiritan: ae 20S yl. 25 38 27 26 driving under the influence.
Late Roadway pars : “ale 29 ” * 8. Establish an “accident prevention team” under Traffic
ngle Collision .......... 7 Engineer.
Collision With Fixed ‘Object . 4 6 7 6 9. Maj bie educati
; jor public education program to be undertaken by At-
Head-on Across Center Line. 4 6 18 7 lanta Traffic and Safety Council for understanding and
Rear End Collision .............. 3 5 4 4 support of report.
Turning Collision ............0..... 3 5 3 3 10. Special : :
BRCYCHE cectcecensyecce a 1 0 0 . Special emphasis to reach young drivers through schools.
Passing Callision 0 0 1 1 11. Expand om or metropolitan area through
Miscellaneous _......., 2 Z 6 6 ETROPOL and
— _—— 12. Enactment by General Assembly of legislation in fields
66 100% 105 100% of drunk driving driver education and driver re-examination.
NSC Presents First
Home Safety Analysis
The first National Safety Council
analysis of Atlanta’s Home Safety In-
ventory was presented at a recent meet-
ing attended by those who submitted
inventory question-
naires and_ repre-
sentatives of PTA
organizations and
women’s clubs.
Richard E. Manu-
ell, NSC Home Safe-
ty Director, from
Chicago, presented
the analysis and
made recommenda-
Richard E. Manuell tions for improving
the overall home safety picture.
The meeting, called a “Can-Do-Did”
luncheon, was presided over by Dean
Dickens of the Atlanta Traffic and
Safety Council.
Governor Carl E. Sanders (C) buckled-up a seat
belt to formally open the offices of the new
Georgia Safety Council in the Hartford Building,
Atlanta. In so doing he coupled together the ef-
forts of the Atlanta Traffic and Safety Council
and the new state Council, with Atlanta Presi-
dent George Goodwin (L) and Georgia Council
President Edgar J. Forio holding the ends of
the symbolic safety belt.
The Georgia Safety Council staff is headed
by Ray Brokaw, Executive Vice-President, with
Max Ulrich as Program Director.
WOMENS COFS
Puan ys
Setting the theme for the Presidents’ Council as it enters a year of emphasis on safety, NSC
President Howard Pyle was the principal speaker. With Mr. Pyle are: (I to r) Mrs. Elbert Anderson,
President of Presidents’ Council; Dean Dickens, AT&SC Civic Affairs Director; and Mrs. Lucille 5.
Huffman, AT&SC Vice-President.
National Safety Act Guides Outlined
State and local officials have been
given guides to aid in complying with
the National Traffic Safety Act of
1966. Among suggestions growing
from a meeting of the Southern Re-
gional Highway Safety Conference in
New Orleans in December were:
1. Each state should establish an
official coordinating body with state,
local government and private sector
representatives to guide the local state
program.
2. State accident records must be
improved, working toward an elec-
tronic traffic safety data system.
3. Every state must institute motor
vehicle inspection programs.
4, Driver license re-examination
programs should be established in each
state.
5. Each state should begin or ex-
pand driver education programs in the
schools, and programs of adult driver
training should be expanded and placed
under proper supervision.
6. Studies should be made of alco-
hol involvement in traffic accidents,
with states considering “implied con-
sent” laws as remedies.
7, States should adopt uniform rules
of the road.
8. Separate driver licenses should
be established for motorcycles, buses,
trucks, etc.
The federal act provides matching
funds to help states and local govern-
ments meet standards of the act, and
provides monetary penalties for those
not meeting the standards.
“Music For Modern Americans,” foatading Thurlow Shay and the Site
lows, a professional musical reyue travelling the country under the spon-
sorship of Chrysler Corporation, will present a unique Driver Education
program for Atlanta area schools on February 23, 24 and 27.
The group of 30 young talented performers incorporates a humorous
safety song and skit and presents a method for safety-conscious teenage
girls to rate their dates as to safe driving attitudes.
Indianapolis racing veteran Chuck Stevenson will present a nationally ac-
claimed Highway Safety Program for Atlanta area high school students
in appearances from March 22 to April 19. The program, sponsored by
Champion Spark Plug Company, is in its twelfth year and has ben pre-
sented to over 10 million teen-agers throghout the United States.
Stevenson’s basic message is one which draws comparisons between
driving on the speedway versus the highway, emphasizing safety.
The Atlanta Traffic and
Safety Council
1130 Commerce Bldg. Telephone: 688-3411
George Goodwin oo..c.cecccceeeees President
Bill C. Wainwright ..................Wice President
Mrs. Lucille S. Huffman ........vice President
CL AL MENGE ou. cccccsesessessseesseneseeee Treasurer
Edmund W. Hughes ..........Managing Director
James E. Civils, (standing) National Safety
Council Regional Director, presented the annual
Traffic Inventory Analysis for Georgia before the
Legislative Traffic Safety Study Committee.
Committee Chairman Bill Williams is shown
studying the report, which provided the basis
for many of the proposals for action being pre-
sented to the 1967 General Assembly.
Legislative Action Needed
Included in the Atlanta Traffic and
Safety Council’s report on decreasing
traffic fatalities were four legislative
proposals. They are:
1. The return of the right to use radar to
Georgia cities.
2. The implied consent law to enforce drunk
driving laws.
3. Driver Education made available in every
public school.
4, Periodic
censes.
These proposals are endorsed by a
number of local and state organiza-
tions.
re-examination for drivers’ |i-
For Your Safety
The Georgia Motor Trucking Association in cooperation with the Atlanta
Motor Freight Agents Association has introduced a new comic character, Free-
way Fred, with timely tips for truck drivers. Reproduced here is the first of a
series of posters with freeway safe driving tips.
Take @ tip fran FREEWAY FRE...
you CAN help
SLELDP
expressway traffie /
| Wii (ro 7 "
0A
{ DW,
a
Two abreast means double trouble —
You might cveate a pile of rubble f
BACK OFF—LET HIM PASS/
A rule te use as you roll along:
If yeu stay RIGHT you wont go wrong /
KEEP RIGHT WHENEVER You CAN/
The freeways off were butt? fon speed—
Dont be a bottleneck — Take heed!
IF YOU CAN'T MAINTAIN 4:0 MPH,
DON'T USE THE FREEWAYS /
Slow-poke passing blocks the lane—
Gives taster trattic forts of paint
PASS ONLY WHEN YOU CAN PO IT
PROMPTLY {
TRAFFIC .
=DEATHS ~*|.
most dangerous )
City in the nation?
Hl
I
‘GROWING WITH ATLANTA’
ATLANTA JOURNAL
The Atlanta Traffic
and Safety Council
Nonprofit Org.
1130 Commerce Bldg. U.S. POSTAGE
Atlanto, Georgia 30303 PAID
a Atlanta, Ga.
Permit No, 302
Mr. R. Earl Landers
Administrative Assistant
Mayor’s Office
City Hall
Atlanta, Georgia 30303
-_
Atlanta Traffic and Safety Council's
| Csotumrmselor
An Accredited Chapter of the National Safety Council
Vol. 6, No. 1
Atlanta, Georgia
January, 1967
Atlanta’s mayor and other top city officials have vowed
to cut the traffic death toll in half during 1967, after 1966
ended with an all-time high of 105 fatalities.
A report to the mayor, prepared by the Atlanta Traffic
and Safety Council and presented just before the end of
the year, summarized the traffic safety problems of the area
and outlined specific proposals for improvement.
An analysis of the types of traffic deaths which in-
creased in 1966 prompted a call for law enforcement em-
phasis in the types of violations leading to these deaths.
Atlanta police are concentrating on the offenses of driv-
ing under the influence, speeding, red-light and stop-sign
violations.
One of the main points of the report was the vital need
for efforts to restore the right to use radar speed timing
equipment to Atlanta area police. This requires legislative
action, however, and cannot be put into effect immediately.
The 1966 record of 105 traffic deaths in Atlanta ex-
ceeded the previous record, set in 1965, by 20, and 1965
had gone over 84 for the first time in 30 years.
Comparing Atlanta with the 31 major cities reporting
to the National Safety Council, only one city shows a worse
traffic death rate through November.
TRAFFIC DEATHS
CITY OF ATLANTA
1966 vs 1965
"APAL ‘au
MAR MA a u
The 1966 trend continued a steady upward climb, ‘ending the year with 105 deaths, 20 more thon
the previous city traffic fatility record high.
Ottficials Wage War on Traffic Violators
Superintendent J. L. Moseley of the Atlanta Police Traffic Division points
to special instructions on the blackboord seen by police as they answer
daily roll call. Emphasis is being placed on violations which caused the
major increases in 1966 traffic deaths.
Charts and tables showing the 1966 problem areas and
a list of the key recommendations for improvement appear
elsewhere in this issue.
Metro-wide Efforts
Follow Atlanta Lead
Enforcement emphasis and other ef-
forts to reduce the traffic death toll in
the metropolitan Atlanta area will fol-
low the same pattern as those of the
city.
The AT&SC “Report to the Mayor”
has been presented at meetings of
METROPOL, the organization com-
posed of police chiefs from the metro-
politan area, and MACLOG, the
Metropolitan Atlanta Council of Local
Governments. Copies of the report
have also been mailed to all area
legislators.
The problems of the city and the
area are almost identical. Therefore,
both organizations have vowed all-out
campaigns along the lines announced
for the City of Atlanta in an effort to
stop the needless loss of lives.
All concerned agencies within the
metropolitan area are of the opinion
that only a uniform joint effort can be
successful.
GEORGIA TRAFFIC DEATHS - 1950 through 1966
Mayor Calls for Strong Action
Mayor Ivan Allen, Jr., (C) presides over meeting of officials concerned
with Atlanta’s traffic safety to receive Atlanta Traffic and Safety Council
recommendations for improvement. Others (I to r) seated ot the table
are Police Chief Herbert Jenkins, AT&SC President George Goodwin,
AT&SC Vice-Pres. Bill Wainwright (not seen), AT&SC Managing Director
Ed Hughes, and Police Superintendent J. L. Moseley.
TRAFFIC DEATHS
U. S. CITIES
Over 350,000 Population
Registered-
Vehicle
11 Months Death Rate
1966 1966
1. Milwaukee . 53 1.9
2. Indianapolis . 56 1.9
3. Columbus ..... . 42 2.0
4. Pittsburgh . 42 2.1
5. Seattle, Wash. 0.000500. 71 2.3
6. Portland, Ore. ....ecccccesceneee 59 2.3
7. San Francisco .. 75 2.5
8. San Jose ... 45 2.5
9. Denver .... 75 2.6
10. Phoenix 71 2.8
11. Los Angeles jeiuindnaigiideainesiiseadrivesr SOD) 3.0
12. Washington, D. '€. 85 3.0
13. St. Louis groveenen 84 3.0
14. Philadelphia 17 3.1 “1950 $1 52 53 54 55 56 57 58 59 60 51 $2 63 68 63 65°
15. Cincinnati 67 3.1
16. - Louisville 60 3.1 Chart shows steady trend in state traffic death toll until 1962, when
i7. Houston 155 3.2 legislative action took radar speed timing devices away from local en-
18. Baltimore 109 3.2 forcement agencies. The sharp increase since that time points up the
19: Saw AMGHIG . ken, <“S 3.2 one need for restoration of radar as an enforcement and life-saving
20. New York oo.ccccccccesscseee S41 3.3 tool.
21. Chicago 3.3
22. Memphis 3.3
23. Dallas ....... 3 3.5 Al :
etter to Mayor Ivan Allen, Jr., accompanying the recent
24, Fort Worth ccs 69 3.5 report on traffic safety, outlined the following as the “key” recom-
25. Oakland 56 35 ty
26. Detroit iat Ste ee ” 216 36 mendations to reduce Atlanta’s traffic death rate:
27. Long Beach 56 3.5 1. Make every effort to secure right to use radar speed timers.
28. San Diego .. . 92 3.8 2. Use of radar by State Patrol in the city during interim.
an Bouee RETR PIS HENNE © ef 3. Increase and improve police enforcement against speeding
31. Sauk Oveaks * 3 44 and driving under the influence,
E pe a ee ‘ 4, Utilize special side-marked police cars in enforcement
plan.
ATLANTA TRAFFIC DEATHS 5. Flagrant traffic law violators causing accidents resulting in
death should be charged with murder rather than man-
. 957 - i 1966 slaughter.
(Average Teor) 6. Increase number of traffic enforcement officers.
No. Percentage No. Percentage 7. Strict court policies of license suspension for speeding and
Padesiritan: ae 20S yl. 25 38 27 26 driving under the influence.
Late Roadway pars : “ale 29 ” * 8. Establish an “accident prevention team” under Traffic
ngle Collision .......... 7 Engineer.
Collision With Fixed ‘Object . 4 6 7 6 9. Maj bie educati
; jor public education program to be undertaken by At-
Head-on Across Center Line. 4 6 18 7 lanta Traffic and Safety Council for understanding and
Rear End Collision .............. 3 5 4 4 support of report.
Turning Collision ............0..... 3 5 3 3 10. Special : :
BRCYCHE cectcecensyecce a 1 0 0 . Special emphasis to reach young drivers through schools.
Passing Callision 0 0 1 1 11. Expand om or metropolitan area through
Miscellaneous _......., 2 Z 6 6 ETROPOL and
— _—— 12. Enactment by General Assembly of legislation in fields
66 100% 105 100% of drunk driving driver education and driver re-examination.
NSC Presents First
Home Safety Analysis
The first National Safety Council
analysis of Atlanta’s Home Safety In-
ventory was presented at a recent meet-
ing attended by those who submitted
inventory question-
naires and_ repre-
sentatives of PTA
organizations and
women’s clubs.
Richard E. Manu-
ell, NSC Home Safe-
ty Director, from
Chicago, presented
the analysis and
made recommenda-
Richard E. Manuell tions for improving
the overall home safety picture.
The meeting, called a “Can-Do-Did”
luncheon, was presided over by Dean
Dickens of the Atlanta Traffic and
Safety Council.
Governor Carl E. Sanders (C) buckled-up a seat
belt to formally open the offices of the new
Georgia Safety Council in the Hartford Building,
Atlanta. In so doing he coupled together the ef-
forts of the Atlanta Traffic and Safety Council
and the new state Council, with Atlanta Presi-
dent George Goodwin (L) and Georgia Council
President Edgar J. Forio holding the ends of
the symbolic safety belt.
The Georgia Safety Council staff is headed
by Ray Brokaw, Executive Vice-President, with
Max Ulrich as Program Director.
WOMENS COFS
Puan ys
Setting the theme for the Presidents’ Council as it enters a year of emphasis on safety, NSC
President Howard Pyle was the principal speaker. With Mr. Pyle are: (I to r) Mrs. Elbert Anderson,
President of Presidents’ Council; Dean Dickens, AT&SC Civic Affairs Director; and Mrs. Lucille 5.
Huffman, AT&SC Vice-President.
National Safety Act Guides Outlined
State and local officials have been
given guides to aid in complying with
the National Traffic Safety Act of
1966. Among suggestions growing
from a meeting of the Southern Re-
gional Highway Safety Conference in
New Orleans in December were:
1. Each state should establish an
official coordinating body with state,
local government and private sector
representatives to guide the local state
program.
2. State accident records must be
improved, working toward an elec-
tronic traffic safety data system.
3. Every state must institute motor
vehicle inspection programs.
4, Driver license re-examination
programs should be established in each
state.
5. Each state should begin or ex-
pand driver education programs in the
schools, and programs of adult driver
training should be expanded and placed
under proper supervision.
6. Studies should be made of alco-
hol involvement in traffic accidents,
with states considering “implied con-
sent” laws as remedies.
7, States should adopt uniform rules
of the road.
8. Separate driver licenses should
be established for motorcycles, buses,
trucks, etc.
The federal act provides matching
funds to help states and local govern-
ments meet standards of the act, and
provides monetary penalties for those
not meeting the standards.
“Music For Modern Americans,” foatading Thurlow Shay and the Site
lows, a professional musical reyue travelling the country under the spon-
sorship of Chrysler Corporation, will present a unique Driver Education
program for Atlanta area schools on February 23, 24 and 27.
The group of 30 young talented performers incorporates a humorous
safety song and skit and presents a method for safety-conscious teenage
girls to rate their dates as to safe driving attitudes.
Indianapolis racing veteran Chuck Stevenson will present a nationally ac-
claimed Highway Safety Program for Atlanta area high school students
in appearances from March 22 to April 19. The program, sponsored by
Champion Spark Plug Company, is in its twelfth year and has ben pre-
sented to over 10 million teen-agers throghout the United States.
Stevenson’s basic message is one which draws comparisons between
driving on the speedway versus the highway, emphasizing safety.
The Atlanta Traffic and
Safety Council
1130 Commerce Bldg. Telephone: 688-3411
George Goodwin oo..c.cecccceeeees President
Bill C. Wainwright ..................Wice President
Mrs. Lucille S. Huffman ........vice President
CL AL MENGE ou. cccccsesessessseesseneseeee Treasurer
Edmund W. Hughes ..........Managing Director
James E. Civils, (standing) National Safety
Council Regional Director, presented the annual
Traffic Inventory Analysis for Georgia before the
Legislative Traffic Safety Study Committee.
Committee Chairman Bill Williams is shown
studying the report, which provided the basis
for many of the proposals for action being pre-
sented to the 1967 General Assembly.
Legislative Action Needed
Included in the Atlanta Traffic and
Safety Council’s report on decreasing
traffic fatalities were four legislative
proposals. They are:
1. The return of the right to use radar to
Georgia cities.
2. The implied consent law to enforce drunk
driving laws.
3. Driver Education made available in every
public school.
4, Periodic
censes.
These proposals are endorsed by a
number of local and state organiza-
tions.
re-examination for drivers’ |i-
For Your Safety
The Georgia Motor Trucking Association in cooperation with the Atlanta
Motor Freight Agents Association has introduced a new comic character, Free-
way Fred, with timely tips for truck drivers. Reproduced here is the first of a
series of posters with freeway safe driving tips.
Take @ tip fran FREEWAY FRE...
you CAN help
SLELDP
expressway traffie /
| Wii (ro 7 "
0A
{ DW,
a
Two abreast means double trouble —
You might cveate a pile of rubble f
BACK OFF—LET HIM PASS/
A rule te use as you roll along:
If yeu stay RIGHT you wont go wrong /
KEEP RIGHT WHENEVER You CAN/
The freeways off were butt? fon speed—
Dont be a bottleneck — Take heed!
IF YOU CAN'T MAINTAIN 4:0 MPH,
DON'T USE THE FREEWAYS /
Slow-poke passing blocks the lane—
Gives taster trattic forts of paint
PASS ONLY WHEN YOU CAN PO IT
PROMPTLY {
TRAFFIC .
=DEATHS ~*|.
most dangerous )
City in the nation?
Hl
I
‘GROWING WITH ATLANTA’
ATLANTA JOURNAL
The Atlanta Traffic
and Safety Council
Nonprofit Org.
1130 Commerce Bldg. U.S. POSTAGE
Atlanto, Georgia 30303 PAID
a Atlanta, Ga.
Permit No, 302
Mr. R. Earl Landers
Administrative Assistant
Mayor’s Office
City Hall
Atlanta, Georgia 30303
Comments